Auto Monitor www.amonline.in 16 - 29 February 2012 Vol. 12 No. 03 56 Pages ` 50 INDIA’S NO. 1 MAGAZINE FOR AUTOMOTIVE NEWS, VIEWS & ANALYSIS NEWS IN BRIEF Maruti Suzuki clocks `10 million sales mark M aruti Suzuki India recently crossed the 10 million cumula- tive domestic sales mark, becoming the only auto- mobile company in India to cross the milestone. The company, which had rolled out its first car in December 1983, attained domestic sales of `five million in February 2006. The next `ve million in sales have been achieved in six years. The 10 millionth vehicle, a Red Swift Vxi, was dispatched to Coimbatore from the company’s Manesar plant. While Maruti 800 and Omni powered sales for almost two decades, the success of WagonR and Swift has accelerated the company’s progress towards the `10 million mark. To mark the occasion, Maruti Suzuki unveiled a celebration edition of its SX4 sedan, which features body graphics. CANADIAN COMPONENT MAKERS NEED TO LOOK AT UNCONVENTIONAL MARKETS INTERVIEW Pg 8 Steve Rodgers, President, APMA, Canada Pg 14 Shambhavi Anand & T Murrali New Delhi G uided by mega trends it has observed world- wide, Schaeffler Group, the supplier of a host of automotive components includ- ing clutches, torque converters, hydraulic and transmission systems, plans to introduce inno- vative products for the powertrain to the Indian market in order to optimise reduction of friction. It sells products under three brands—Luk, INA and FAG. “We are discussing products with our customers, which can enable automation of transmis- sion. We also make intelligent sensors for the stop-and-start technology, which can help in reducing the consumption of fuel,” President, Schaeffler Automotive Asia-Pacific, Zink Matthias told Auto Monitor. The two mega trends which guide Schaeffler’s strategies are, first the downsizing of the engine with an intention of reducing friction and light weighting while either increas- ing its power and torque or at least keeping it the same. The second mega trend is the desire for increasing degree of automa- tion in transmission. Both these trends pose huge challenges on the clutch. In line with them and based on their assumption that till 2020 up to 90 percent engines used will be combustion engines, the Group has brought in innovative solu- tions for the clutch system. Using its technology, one can retain the gearshift while the clutch can be operated elec- tronically. It employs sensors for the stop- and-start technology which can detect the position of the clutch and start and stop the engine. “In order to optimise fuel con- sumption either one needs an automat- ic transmission or a much disciplined driver. In India, the drivers are not so disciplined and the automatic transmis- sion is expensive. In addition, the drivers are in habit of shifting the gear or may even like doing it,” Matthias said. So the system of making clutch electronically operated and let- ting the gear shift be manual may suit the Indian market. The cost would also be competitive when the reduction of fuel consump- tion is also taken into account. Also, a display in the cockpit recommending the driver on shifting of gears is an option and helps in reducing fuel consump- tion significantly. While on the one hand, it is working on modifying the exist- ing driveline and optimising the performance of the combustion engine, the Group is also gearing up for the future. It has clutches for hybrids and mild hybrids, which it thinks are the immedi- ate future after the combustion engine. It is also working on developing solutions for elec- tric vehicles. In the Indian market the com- pany, by increasing its market share, content per vehicle and bringing in new products and technologies, hopes to achieve a growth rate of double digits. It also intends to add 1,200 more to its team in the next five years. It currently has three plants— in Hosur for clutches, in Pune for engines and Vadodara for bearings. It also plans to start a new plant in Gujarat for bear- ings. The new plant is already under construction and will commence production by 2012. In Hosur, it is adding capacity, which will help it in meeting the growing demand and also intro- duce new products. It plans to launch hydraulic release system this year, which will be manu- factured in Hosur. Our Bureau Mumbai A utomotive component suppliers are looking to curtailing their capital expenditure plans by around 35 percent to counter the slowdown in demand and pres- sure on margins, according to CRISIL. Such proactive measures are likely to help players manage business pressures better than during the previous downturn in 2008-09, and ease pressure on their credit risk profile. These measures appear to be in addi- tion to conventional measures of pruning costs and prudent working capital management, according to the Mumbai based rating agency in its recent study. Rising interest rates, a weak- er economic environment, and high fuel costs have caused a sig- nificant slowdown in demand for medium and heavy commercial vehicles (M&HCVs) and passen- ger cars in 2011-12. “Demand recovery in the M&HCV and pas- senger car segments is likely to be gradual, due to limited flexibility of the government to stimulate demand. Around 80 percent of CRISIL-rated component suppli- ers had ‘Stable’ rating outlooks as on 31 December , 2011,” stated Head, CRISIL Ratings, Anuj Sethi. The increasingly uncertain business environment in Europe could also hurt export growth in the near term, according to the release. Other concerns include labour and input price increases and volatility in foreign exchange rates. An analysis of listed compa- nies in CRISIL’s rated portfolio of 275 suppliers revealed that their average profitability margins have been impacted by almost 200 basis points in the second quarter of 2011-12, as compared with the corresponding period in 2010-11. During such a challenging sce- nario, key component suppliers rated by CRISIL are continuing their focus on improving cost efficiencies and managing work- ing capital. The emphasis is on enhancing labour productiv- ity, accessing relatively low-cost power sources, including renew- able energy, and avoiding stretch in debtor and inventory levels. “Despite these measures, which were initiated during the previ- ous slowdown, companies are unlikely to benefit materially,” pointed out Director, CRISIL Ratings, Nagarajan Narasimhan. Industry players have indicat- ed that they also plan to prune capital spending for the next 15 months by around 35 percent, notwithstanding requests from OEMs to continue with capac- ity additions. Comparatively, capex spending by these play- ers was pruned by only around 10 per cent during the slowdown in 2008-09. The capex pruning is expected to ease the strain on their credit risk profiles. Around 80 percent of CRISIL- rated component suppliers had ‘stable’ rating outlooks as on 31 December, 2011; also, just three percent had their rat- ings revised downwards or their outlooks revised to ‘negative’ between April and December, 2011. In comparison, 28 percent of CRISIL-rated auto compo- nent suppliers were downgraded or had their outlooks revised to ‘negative’ during the slowdown in 2008-09, corroborating that component suppliers are man- aging business pressures better this time around. CRISIL is one of the largest credit rating agencies in India. It is a market leader with the largest number of rated entities and rat- ing products. Its rating experience covers more than 46,496 entities, including 23,500 small and medi- um enterprises (SMEs). As on 31 December, 2011, they had over 15,643 ratings (including over 8,000 SMEs) outstanding. Schaeffler to launch innovative products Auto component suppliers to curtail capex: CRISIL TRANSFORM BUSINESS WITH VERSION 6 STUDY Zink Matthias, President, Schaeffler Automotive Asia Pacific Our Bureau Mumbai DATA MONITOR Domestic Sales Sector Dec-10 Dec-11 Change PV 190,464 207,316 8.85% CV 63,048 72,192 14.50% 3W 43,715 42,219 -3.42% 2W 1,006,289 1,091,982 8.52% TOTAL 1,303,516 1,413,709 8.45% Exports Sector Dec-10 Dec-11 Change PV 39,927 38,864 -2.66% CV 7,763 9,099 17.21% 3W 22,001 28,554 29.79% 2W 128,557 153,030 19.04% TOTAL 198,248 229,547 15.79% * Source: SIAM/ ** all sub segments considered
‘AUTO MONITOR’, India’s leading fortnightly automotive news magazine, focusses on offering a broad platform to the automotive industry. It strives to facilitate effective interaction among several fraternities of the automotive, auto component and auto allied industries by enabling them in reaching out to their prospective buyers and sellers. It facilitates domestic business exchange and acts as a gateway to international business opportunities for Indian automotive manufacturers. It is recognised by leading associations like CII, SIAM, ACMA, and SIAT.
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Auto Monitorwww.amonline.in16 - 29 February 2012Vol. 12 No. 03 56 Pages ` 50
I N D I A ’ S N O . 1 M A G A Z I N E F O R A U T O M O T I V E N E W S , V I E W S & A N A LY S I S
NEWS IN BRIEFMaruti Suzuki clocks `10 million sales mark
Maruti Suzuki India recently crossed the 10 million cumula-tive domestic sales
mark, becoming the only auto-mobile company in India to cross the milestone.
The company, which had rolled out its fi rst car in December 1983, attained domestic sales of `fi ve million in February 2006. The next `� ve million in sales have been achieved in six years. The 10 millionth vehicle, a Red Swift Vxi, was dispatched to Coimbatore from the company’s Manesar plant.
While Maruti 800 and Omni powered sales for almost two decades, the success of WagonR and Swift has accelerated the company’s progress towards the `10 million mark. To mark the occasion, Maruti Suzuki unveiled a celebration edition of its SX4 sedan, which features body graphics.
CANADIAN COMPONENT MAKERS NEED TO LOOK AT UNCONVENTIONAL MARKETS
INTERVIEW
Pg 8Steve Rodgers, President, APMA, Canada Pg 14
Shambhavi Anand & T Murrali New Delhi
Guided by mega trends it has observed world-wide, Schaeffl er Group, the supplier of a host of
automotive components includ-ing clutches, torque converters, hydraulic and transmission systems, plans to introduce inno-vative products for the powertrain to the Indian market in order to optimise reduction of friction. It sells products under three brands—Luk, INA and FAG.
“We are discussing products with our customers, which can enable automation of transmis-sion. We also make intelligent sensors for the stop-and-start technology, which can help in reducing the consumption of fuel,” President, Schaeffl er Automotive Asia-Pacific, Zink Matthias told Auto Monitor.
The two mega trends which guide Schaeff ler’s strategies are, first the downsizing of the engine with an intention of reducing friction and light weighting while either increas-ing its power and torque or at least keeping it the same. The
second mega trend is the desire for increasing degree of automa-tion in transmission.
Both these trends pose huge challenges on the clutch. In line with them and based on their assumption that till 2020 up to 90 percent engines used will be combustion engines, the Group has brought in innovative solu-tions for the clutch system. Using its technology, one can retain the gearshift while the clutch
can be operated elec-tronically. It employs sensors for the stop-and-start technology which can detect the position of the clutch and start and stop the engine.
“In order to optimise fuel con-sumption either one needs an automat-ic transmission or a much disciplined driver. In India, the drivers are not so disciplined and the automatic transmis-sion is expensive. In addition, the drivers are in habit of shifting the gear or may even
like doing it,” Matthias said. So the system of making clutch
electronically operated and let-ting the gear shift be manual may suit the Indian market. The cost would also be competitive when the reduction of fuel consump-tion is also taken into account. Also, a display in the cockpit recommending the driver on shifting of gears is an option and helps in reducing fuel consump-tion signifi cantly.
While on the one hand, it is working on modifying the exist-ing driveline and optimising the performance of the combustion engine, the Group is also gearing up for the future. It has clutches for hybrids and mild hybrids, which it thinks are the immedi-ate future after the combustion engine. It is also working on developing solutions for elec-tric vehicles.
In the Indian market the com-pany, by increasing its market share, content per vehicle and bringing in new products and technologies, hopes to achieve a growth rate of double digits. It also intends to add 1,200 more to its team in the next fi ve years.
It currently has three plants—in Hosur for clutches, in Pune for engines and Vadodara for bearings. It also plans to start a new plant in Gujarat for bear-ings. The new plant is already under construction and will commence production by 2012. In Hosur, it is adding capacity, which will help it in meeting the growing demand and also intro-duce new products. It plans to launch hydraulic release system this year, which will be manu-factured in Hosur.
Our Bureau Mumbai
Automotive component suppliers are looking to curtailing their capital expenditure plans by
around 35 percent to counter the slowdown in demand and pres-sure on margins, according to CRISIL. Such proactive measures are likely to help players manage business pressures better than during the previous downturn in 2008-09, and ease pressure on their credit risk profi le. These measures appear to be in addi-tion to conventional measures of pruning costs and prudent working capital management, according to the Mumbai based rating agency in its recent study.
Rising interest rates, a weak-er economic environment, and high fuel costs have caused a sig-nifi cant slowdown in demand for medium and heavy commercial vehicles (M&HCVs) and passen-
ger cars in 2011-12. “Demand recovery in the M&HCV and pas-senger car segments is likely to be gradual, due to limited fl exibility of the government to stimulate demand. Around 80 percent of CRISIL-rated component suppli-ers had ‘Stable’ rating outlooks as on 31 December , 2011,” stated Head, CRISIL Ratings, Anuj Sethi.
The increasingly uncertain business environment in Europe could also hurt export growth in the near term, according to the release. Other concerns include labour and input price increases and volatility in foreign exchange rates. An analysis of listed compa-nies in CRISIL’s rated portfolio of 275 suppliers revealed that their average profitability margins have been impacted by almost 200 basis points in the second quarter of 2011-12, as compared with the corresponding period in 2010-11.
During such a challenging sce-nario, key component suppliers
rated by CRISIL are continuing their focus on improving cost effi ciencies and managing work-ing capital. The emphasis is on enhancing labour productiv-ity, accessing relatively low-cost power sources, including renew-able energy, and avoiding stretch in debtor and inventory levels. “Despite these measures, which were initiated during the previ-ous slowdown, companies are unlikely to benefi t materially,” pointed out Director, CRISIL Ratings, Nagarajan Narasimhan.
Industry players have indicat-ed that they also plan to prune capital spending for the next 15 months by around 35 percent, notwithstanding requests from OEMs to continue with capac-ity additions. Comparatively, capex spending by these play-ers was pruned by only around 10 per cent during the slowdown in 2008-09. The capex pruning is expected to ease the strain on their credit risk profi les.
Around 80 percent of CRISIL-rated component suppliers had ‘stable’ rating outlooks as on 31 December, 2011; also, just three percent had their rat-ings revised downwards or their outlooks revised to ‘negative’ between April and December, 2011. In comparison, 28 percent of CRISIL-rated auto compo-nent suppliers were downgraded or had their outlooks revised to ‘negative’ during the slowdown in 2008-09, corroborating that component suppliers are man-aging business pressures better this time around.
CRISIL is one of the largest credit rating agencies in India. It is a market leader with the largest number of rated entities and rat-ing products. Its rating experience covers more than 46,496 entities, including 23,500 small and medi-um enterprises (SMEs). As on 31 December, 2011, they had over 15,643 ratings (including over 8,000 SMEs) outstanding.
Schaeffl er to launch innovative products
Auto component suppliers to curtail capex: CRISIL
TRANSFORM BUSINESS WITH VERSION 6
STUDY
Zink Matthias, President,Schaeffler Automotive Asia Pacific
Our Bureau Mumbai
DATA MONITORDomestic Sales
Sector Dec-10 Dec-11 Change
PV 190,464 207,316 8.85%
CV 63,048 72,192 14.50%
3W 43,715 42,219 -3.42%
2W 1,006,289 1,091,982 8.52%
TOTAL 1,303,516 1,413,709 8.45%
Exports
Sector Dec-10 Dec-11 Change
PV 39,927 38,864 -2.66%
CV 7,763 9,099 17.21%
3W 22,001 28,554 29.79%
2W 128,557 153,030 19.04%
TOTAL 198,248 229,547 15.79%
* Source: SIAM/ ** all sub segments considered
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EDITORIALEDITORIAL
Operation Infrastructure
After the electrifying show—Auto Expo, last month, there is a lull in the auto industry since most of the companies have exhausted all the information that they had been sharing during the expo. After
visiting the Expo, a senior-most executive of a leading mul-tinational company shared with me that the exhibits proved that India is second to none, and complimented the domestic OEMs for their efforts in designing and developing vehicles that are at par with their international peers. The Expo also ensured that global players would not neglect India hence-forth. In fact the event implanted a strong message to the world—better late than never. To the existing players, it sent positive signals to expand and look at the country as a manu-facturing base for their overseas business.
Beginning from the Auto Expo, there have been a series of delegations coming to India from almost all the continents, and especially from the most technologically advanced countries like Germany and Japan. While the delegates have been delighted to visit manufacturing facilities, especially those of component makers, most of them are looking at many options including setting up Greenfi eld facilities, joint ventures and technical collaborations besides, research and development in India. The reasons for the intent are many —vast and diverse markets; land availability, though expen-sive in the existing clusters; availability of skilled manpower, though not at the required places and low motorisation levels, which means a huge potential for growth. Also, manpower availability should not be a problem, though, considering the sheer population of the country.
However, the major impediment that every foreign del-egation expressed is poor infrastructure—be it ports, be it roads, be it power—there are serious issues concerning these three major enablers of the industry. In spite of sev-eral impediments, the majority of the global companies are present in India and are looking at further expansion of their business.
In addition to the major existing automotive clusters such as NCR, Pune and Chennai, there needs to be at least two more clusters to support the production of ten million cars by 2020. Gujarat is emerging as the fourth major cluster and the next one is yet to emerge. And creating a conducive infrastructure will catalyse the foreign direct investments further. The journey for the industry in general and auto-motive in particular, will be smooth if the issues relating to infrastructure are addressed at the earliest.
Wishing you much pleasure reading. Do send us your feedback.
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Printed by Mohan Gajria and published & edited by Lakshmi Narasimhan on behalf of Infomedia 18 LimitedEditor: T. MurraliPrinted at Infomedia 18 Ltd, Plot no.3, Sector 7, off Sion-Panvel Road, Nerul, Navi Mumbai 400 706, and published at Infomedia 18 Ltd, ‘A’ Wing, Ruby House, J. K. Sawant Marg, Dadar (W), Mumbai - 400 028. AUTO MONITOR is registered with the Registrar of Newspapers of India under No. 67827/98. Views and opinions expressed in this publication are not necessarily those of Infomedia 18 Limited. Infomedia 18 Limited reserves the right to use the information published herein in any manner whatsoever. While every effort has been made to ensure accuracy of the information published in this edition, neither Infomedia 18 Ltd nor any of its employees accept any responsibility for any errors or omission. Further, Infomedia 18 Ltd does not take any responsibility for loss or damage incurred or suffered by any subscriber of this magazine as a result of his/her accepting any invitation/offer published in this edition. No part of this publication may be reproduced in any form without the written permission of the publisher. All rights reserved.
FORTNIGHT’S QUOTESRajiv Bajaj, Managing Director, Bajaj Auto Carlos Ghosn, Nissan President and Chief Executive
“Products tend to be phased out by customers and not by any manufacturers”
“Significant external headwinds such as the abnormally strong yen and floods in Thailand challenged us”
Auto Monitor
FOX Automotive Products
FOX- ECOS(Electrical Check Out System)
Since 1995
FOX-MES
FOX-TPMS
FOX-IDS
FOX-CAMMS
Traceability using RFID / Barcode
(Manufacturing Execution System)
(Tyre Pressure Monitoring System)
(Plant Information Display System)
(Centralized Asset Maintenance Management System)
FOX - TPMS
Wireless solution for electrical validation of the vehicles
at mid & end of vehicle assembly line
Complete wireless solution
Traceability against vehicle serial number
Wireless PDA (hand held unit) for ECOS operator
Reports and statistical analysis and trends
Repair work data capture
Interactive “teach in” mode for fast configuration of new models and more…….
US-based Fluke acquires TTL Technologies 38Fluke Corporation has acquired TTL Technologies,its master distributor in India, for an undisclosed amount recently
VW Group to launch MQB platform in Geneva 42Audi’s new A3 will be the first vehicle to use parent Volkswagen Group’s new Modular Transverse Toolkit, which will underpin six million vehicles across 40 different models
Honda unveils first engine from Earth Dreams Technology range 46Honda’s Earth Dreams Technology, comprising 1.6-litre diesel engine being introduced over the next three years, will be on display at the 2012 Geneva Motor Show
Industry pledges support for Fight Freight Crime campaign 49The Road Haulage Association, the Freight Transport Association and Road Transport Media, are joining forces to help secure the future of TruckPol FFC campaign
Bal Malkit Singh, President, AIMTCMalkit Singh has been in transport business since 1982 as a partner of Bal Road Lines and dedicates time to several social and humanitarian causes
CORPORATETwo-wheeler segment may face slowdown over coming months 10The growth of the overall two-wheeler segment is likely to hover around 10 percent in the coming months and the next fiscal, according to Bajaj Auto
Denso to use common components for synergies 12Denso is looking to have commonalities in components and designs in some of its exiting and newer products to reduce cost for customers from resulting synergies
Brose India to manufacture for domestic market 17Brose Automotive Systems India is in the process of starting production of several components in their Pune plant for its customers in India
Italian consortia helps increase the bargain value of dealers 22The representative of the consortium of dealers in Italy, Maurizio Sala deliberates on the formation, structure, benefits and viability of such a module in India
Paracoat Products to set up Thailand facility 26Paracoat Products is planning to expand its footprint in the Asian region inlluding a new greenfield facility in Thailand
We want to create cars that an OEM cannot or will not do 28Known more for his style and auto design for over two decades, Dilip Chhabria has stepped up and included the entire production into his fold
Japanese auto industry looks at India for expansion 32Despite infrastructure constraints in India, Japanese companies are keen to invest in the country to set-up manufacturing facilities catering to domestic market as well as exports
54
GLOBAL WATCH
Maruti recently launched the new Swift DZire measuring under four metres in length with a larger wheel base, but smaller boot space of around 316 litres with a base price of `4.79 lakh (ex-showroom New Delhi). The company, along with its vendors, has invested over `230 crore towards this full model change for the new Swift DZire. The model is a category leader with over 39 percent market share in the entry sedan segment.
Clocking monthly sales of around 10,000 units, the company expects the new Swift DZire with the full model change to strengthen the entry sedan portfolio and sell much larger numbers. About 32 engineers from the company have smartly integrated over 150 changes on the new Swift DZire. The car has been launched with around 150 new features and avail-able in petrol and diesel variants with an automatic transmission option mated to a 1.2 litre petrol engine.
Maruti launches Swift DZire
Auto
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Auto Monitor
816 - 29 FEBRUARY 2012
I N T E R V I E W
In the present scenario, as an association what kind of efforts are you taking to build confi dence?
We are working with our mem-bers in several different areas. This includes optimisation of the manufacturing and engineering design process, pushing innova-tion on both product and process, focusing on growing automo-tive regions and helping to build better relationships with the global OEMs.
Is it the right time for APMA members to look into unconven-tional markets?
This is defi nitely the right time for APMA members to be looking at unconventional mar-kets. The NAFTA economy, while not roaring is at least stable and improving; the Canadian dol-lar has strengthened, which increases buying power in for-eign markets. And with Canada’s share of the NAFTA market declining, Canadian suppliers needed to looking at automotive markets that are expanding.
What kind of learnings can the Canadian component manu-facturers get?
We will learn more about the India Automotive marketplace and existing India automo-tive suppliers. It will also help us to better understand the needs, wants and operation-al methodologies of the Indian automotive OEMs.
Euro-zone crisis is building pressure everywhere. Where do you see this heading?
There is no doubt that the Euro-Zone crisis is affecting automotive markets worldwide. This will continue to be the case as we head into 2012. This will put more focus on opportuni-ties in both Asia, NAFTA and SA (South Africa).
India has emerged as one of the fastest growing countries in the industry. Are you looking to have any special agreement, which could be benefi cial for the component makers and OEMs of both countries?
Defi nitely we need to work more closely with both India suppliers and Indian OEMs to take advantage of India’s grow-ing automotive market.
Do you think Indian play-ers should look at your country for acquisition? If yes, want kind benefi ts would your government and market offer to them?
There are several reasons that Indian players would want to look towards NAFTA-based acquisitions. These include acquiring technology, access-ing the NAFTA market but most importantly, to be able to handle global platforms.
What kind of raw material, components and technologies can be imported from Canada that would be helpful for the Indian manufacturer economi-cally and otherwise?
Canada has considerable expertise in lightweighting and bio-fi bres. Thus a focus on alu-minium, magnesium, bio-fi bres, composite materials and other materials makes good sense. There are also a wide range of technolo-gies that include hydroforming, roll forming and several metal processing technologies as well as composite technologies. The whole area of the connected car remains a major area of opportu-nity between India and Canada.
How is the manpower and land cost right now?
Certainly labour costs and land costs are higher in Canada than India.
Canadian component makers need to look at unconventional marketsIn the current scenario, which is laden with Euro-Zone crisis and a slack in the US, the Canadian auto components manufacturers have been left with the only option of improving engineering design processes and innovations to sustain in the future. The President of Automotive Parts Manufacturers’ Association (APMA), Canada and the leader of the Canadian business delegation to India during Auto Expo 2012, Steve Rodgers, while speaking to Nabeel A Khan said that this is definitely the right time for APMA members to look at unconventional markets. He added that it is imperative to work more closely with both Indian suppliers and OEMs to take advantage of the growing automotive market here.
Auto Monitor
1016 - 29 FEBRUARY 2012
The two wheeler segment may have to brace for a significant slowdown compared to the growth
witnessed over the last few months, according to President, Motorcycle business, Bajaj Auto, K Srinivas. He added that some of the pockets within the two-wheeler segment are likely to outperform the overall seg-ment growth. The growth of the overall two-wheeler segment is likely to hover around 10 percent in the coming months and the next fi scal.
The company recently unveiled Pulsar 200NS (Naked Sports) with a four-valve tri-ple spark engine controlled by an advanced electronic control unit. The company has patented this technology but does not plan to offer it in the existing motor-cycle range. The next generation Pulsar also comes with liquid cooling and a six speed gear box. The company plans to launch the Pulsar 200NS in the next Fiscal and is likely to offer the new motorcycle for under a lakh.
“Products tend to be phased out by customers and not by any manufacturers,” said Managing Director, Bajaj Auto, Rajiv Bajaj on any plans for phasing out existing models from the Pulsar range. He added that the compa-ny is closely collaborating with Austrian bike maker KTM to bring out high powered motorcy-cles compared to the company’s existing model range. “Our goal is to achieve appropriate position-ing for Bajaj and KTM bikes and draw synergies from each oth-er’s capabilities and experience,” said Bajaj. It would also evaluate export opportunities after ade-quately addressing the demand for the new range of bikes in the domestic market.
The company is looking to upgrade its existing 600 odd dealerships to provide a superior customer experience on par with its ‘probiking’ showrooms. The initiative is aimed at widening the probiking experiment, initi-ated around six years back, and to help dealers upgrade quality and service delivery standards to a new level.
The company is looking to make way for its Austrian brand
KTM, to tap the growing perform-ance biking market in India, by converting its existing 34 probik-ing showrooms into KTM outlets. These dealerships would also offer other premium and sports bike including Kawasaki Ninjas.
Bajaj unveiled its fi rst KTM prod-uct – the 200cc Duke at `1.2 lakh recently. The 200 Duke – powered by a single cylinder, 200cc, liquid cooled, four-valve engine with a top power of 25 bhp is likely to compete with Yamaha R15 and
Honda CBR250R. The company, which has a strategic 39 percent stake in Austria-based KTM, plans to open six new showrooms in Dehradun, Lucknow, South Mumbai, Guwahati, Kathmandu and Margao to sell KTM bikes.
Around 600 dealers of Bajaj Auto would be provided with req-uisite training on service delivery, quality and etiquettes to provide customers across the country with experience that is on par with its unique ‘probiking’ exper-iment. “We are looking to upgrade all our dealers to widely replicate the probiking showroom as we feel that customers across the country, and not fortunate few, deserve to have probiking expe-rience. We are looking to upgrade all our exisiting dealerships by the end of the current year,” said Managing Director, Bajaj Auto, Rajiv Bajaj. The company has identifi ed a ‘model’ dealership in Pune which will be gradually rep-licated across the country.
“Our dealers are expected to upgrade and invest in their showrooms but our focus would be mainly on soft skills train-ing in terms of service delivery and customer satisfaction as we replicate our successful ‘pro-biking’ initiative across the country. This will also involve dealers upgrading their show-rooms to experience zones with necessary infrastructure and support,” elaborated President, Two-Wheelers Business, Bajaj Auto, K Srinivas.
Two-wheeler segment may face slowdown over coming months: Bajaj Auto Our Bureau
Mumbai
(L-R) Abraham Joseph, Chief Technology Officer;
Rajiv Bajaj, MD; K Srinivas, President Two-Wheelers, at the
unveviling the Pulsar 200NS
Pulsar 200NS (Naked Sports)
C O R P O R A T E
Auto Monitor
1216 - 29 FEBRUARY 2012
Denso is looking to have common components and aggregates in some of its existing
and newer products to reduce costs for customers from result-ing manufacturing synergies. The company has already con-veyed results to its customers and is looking to widen the ini-tiative to many different systems in the coming months.
Components comprising an air-conditioning unit, for instance, including a condens-er, heater and generator are of different shapes sizes and per-formance grades that can lead to a lack of manufacturing synergy and higher manufacturing costs. The application engineering centre in India that was recently kicked off, is likely to play a major role in this initiative.
“Currently, we are engaged in modifying products for applica-tions suiting the requirements of customers in the Indian market but going forward, we would be doing application engineering
work in India for local custom-ers. New product development and innovation centre for Denso would continue to be in Japan,” said Managing Director, Denso International India, Yoshitaka Kajita. The company has six technical centres globally, including the newly opened technical centre in India, for localising products as per cus-tomers’ requirements. The focus of the Indian centre would be on software development for ECUs and other electronic controls for cars.
The company aims to estab-lish a service training centre adjoining the technical centre. It has been looking to gradually localise components for its elec-tronics and electrical systems and other business. “Localisation has been a very challenging task for us as we have limited knowl-edge of suppliers here and whether they would be able to meet our quality standards on a consistent basis,” said Kajita. The efforts at localisation have gathered momentum in recent times due to rising cost of com-ponents, currency fl uctuations
and other risk associated with imported components.
The company currently focus-es on products, which do not require any OEM approvals for selling in the aftermarket and products which are identifi ed as Denso’s competency in India. The company is looking to introduce fuel pumps in the aftermarket and there are other products that are currently supplied to OEMs that are under evaluation for introduction in the aftermar-ket. It is also looking to introduce
air-conditioning systems in the aftermarket for buses.
“We have clearly demarcated operations and products which we will be looking to develop and market, and the ones that will be developed and marketed by our JV partners,” said Vice President, Denso International India, KK Viswanathan. He added that some JVs and wholly owned enti-ties have similar product lines but different customers and busi-ness focus areas.
The company has developed
‘Resonance 2021,’ a vehicle cockpit simulator designed for the automotive society in 2021 and showcased it during the recent Auto Expo ’12. In an automotive environment where people, vehicles and society are all connected by commu-nication devices and sensors that enables people to drive more safely as well as provid-ing content that drivers want in the vehicle.
Based on information from technologies such as radar, sonar sensors and vehicle-to-vehicle and vehicle-to-infrastructure communication, the conduc-tor assesses the real time risk of a potential collision between one vehicle and another. When the system detects an imminent collision, it vibrates the steering wheel to alert the driver and also automatically takes control of the steering wheel to help the driver stay safe. The smart map monitor system informs the driver of real time road conditions and changing traffi c hazards based upon vehi-cle probe information gathered through vehicle-to-vehicle and vehicle-to-infrastructure com-munication and other sources.
The system is designed to ease traffic congestion and make driving more convenient and comfortable. The driver can get information from a head-up display, the car navigation monitor and/or the instrument cluster display. The informa-tion guide system connects the vehicle and the driver’s per-sonal computer and/or smart phone to an information centre that analyses the driver’s pref-erences. Based on the driver’s oral request, the system uses the conductor to immediately select and show or voice infor-mation in which is specialised to the driver’s preference.
Denso has a widescale pres-ence in India with six companies and four manufacturing loca-tions and employs around 2,469 people. It has a presence in India through various entities. Denso International India was estab-lished in 1999 and is engaged in sale of automotive components and is a wholly owned by the Japanese parent.
Denso India, established in 1984, is engaged in manufacture and sale of electrical automotive components, electric fans, venti-lators, magnetos and windshield wiper motors. Denso Haryana is engaged in manufacture and sale of fuel pumps, injectors and engine ECUs. While Denso Kirloskar, established in 1998, is engaged in manufacture and sale of radiators and car air conditioners. Denso Thermal Systems, established in 1999, manufactures and sells HVAC units and heaters at Shirur near Pune.
Denso to use common components for synergies Abhishek Parekh
Mumbai
C O R P O R A T E
Denso Products (L)Diesel Injector For Common Rail System (R) Invertor For HVs
Auto Monitor
S T U D Y1416 - 29 FEBRUARY 2012
Transform business with Version 6J
aguar Land Rover’s herit-age comprises some of the world’s most iconic vehi-cles, including the Jaguar
Mark II, the E-Type, and the Land Rover Defender. Having passed through the corporate hands of Ford, Jaguar Land Rover (JLR) has emerged within Tata Motors as an exciting, dynamic glo-bal enterprise. A glance at the Jaguar C-X16, C-X75 and Land Rover DC100 shows the shape of things to come, while press acclaim greeted Range Rover’s recent launch of the lighter, greener Evoque. Turning heads from Chicago to the foothills of Kanchenjunga, Nepal, Evoque is a true inheritor of its parent brand’s hard-won esteem.
Complex HistoryDue to its varied ownership
history, JLR inherited a complex mixture of auto industry software from its previous owners, not scaled or supportive of JLR’s aggressive business plan. JLR’s director of Product Development Operations, Paul Davies leads the teams that defi ne JLR’s vehicle development processes, tooling technology,
and project and Product Lifecycle Management (PLM) technologies for the worldwide engineering community of 8,000 JLR people. “The challenge of expanding JLR’s vehicle portfolio into segment-defi ning products requires strong technical foundations,” Davies said. “Our IT history has generat-ed more than 600 islands and silos of JLR legacy data. The majority is not inter-compatible. To fl our-ish in business, all our data must be interoperably integrated and intuitively available to every JLR stakeholder.”
To enhance innovation and reduce development time, JLR has partnered with Dassault Systèmes (DS) to deploy Version 6 in a business transformation programme called i-PLM. “Many business users, and even suppliers of PLM strategies, fail to under-stand its end-to-end power,” Davies said. “They see PLM as a data management system rather than a business transformation (BT) tool, as IT rather than BT. Version 6 provides a powerful yet simple out-of-the-box PLM solu-tion with ENOVIA as its backbone and CATIA, DELMIA, SIMULIA, and 3DVIA to deliver business and engineering value across the JLR organisations.”
JLR i-PLM covers the entire vehicle defi nition and features across 14 domains. These include bills of material, parts and assem-bly, requirements and verifi cation, plus in-vehicle embedded soft-ware, which accounts for 60% of new car development. Electrical design, styling, and computer-aided engineering, including multi-physics and FEA, are also included assets. This allows peo-ple to more fully engage with JLR and its spirit of innovation. Sharing designs synchronizes teams at JLR and its suppliers. Engineers, manufacturers, mar-keting and sales, feasibility, sourcing, and fi nance can collab-orate earlier with the joint vision Version 6 delivers.” 3DVIA extends digital enfranchisement even further, providing accurate, live, current and fully validated 3D data within and beyond JLR. It reduces errors, losses and waste by providing accurate, timely information. These factors raise
morale as people work with PLM solutions matched to their needs.
Team ChallengeAs design progresses, DELMIA
Version 6 simulates and validates JLR production environments virtually, including buildings, pro-duction cells and even technicians, who are represented by lifelike dig-ital manikins. “Simulated digital representations in DELMIA ena-ble optimisation of our production environments,” Knight Gregson explained “3D digital factory overviews, coupled with highly detailed machining operations, allow us to more fully understand and further optimise operations. This also enhances processes and their interactions at JLR. These measures augment sustainable development through efficien-cies leading to reduced energy and resource usage. ENOVIA Version 6, meanwhile, gives JLR a single source for regulatory and mate-rials compliance data that is available to all stakeholders. This helps JLR increase scale and vol-ume of products with confi dence of compliance. ENOVIA Version 6 Program Central, for example, manages collaboration and helps to deliver business acceleration through concurrent development. “When information is open and shared, skills can be deployed more effectively,” Davies said. “This data availability means people can work up to 20 percent more effi ciently.”
Knight-Gregson added: “i-PLM makes better use of resources, including time. It also introduces multiple effi ciencies.” For exam-ple, SIMULIA Version 6 enables JLR to perform virtual tests of vehi-
cle and material performance in a virtual 3D environment. Errors are detected and corrected earlier to produce signifi cant savings. “In addition, virtual build improves physical build quality and produc-tivity through enhanced training and cognition for production engi-neers,” Knight Gregson said. “It also values fi tted parts in real-time, providing an accurate business cost of each vehicle made.”
i-PLM with Version 6 also extends beyond the JLR enter-prise, supporting access by JLR dealers, service engineers, and customers. “This allows vehicle purchasers and drivers to more fully understand ranges and option choices for better driving, owning and servicing experienc-es,” Davies stated.
Version 6 and i-PLM are being jointly developed by Jaguar Land Rover and Dassault Systèmes to become the automotive industry’s most advanced PLM system. “We chose Dassault Systèmes as a part-ner, not just on technical or commercial merit, but because they display the same level of pas-sion and pride in heir business as Jaguar Land Rover does,” Davies felt. “Together we are building a lifelike product experience system that connects us to our products and communicates throughout the enterprise using the universal language of 3D. Harnessing the power of our partnership with Dassault Systèmes, i-PLM helps Jaguar Land Rover confi dently and successfully builds on its heritage through Version 6 business trans-formation.”
(Views expressed are personal)
Andy Kalambi President- South Asia, Dassault Systèmes JLR Assembly Plant In Pune
JLR i-PLM covers the entire vehicle
definition and features across
14 domains. This allows people to more fully
engage with JLR and its spirit of
innovation. Sharing designs synchronizes
teams at JLR and its suppliers.
Knight-Gregson added: “i-PLM makes better
use of resources, including time. It also introduces multiple
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Auto Monitor
1716 - 29 FEBRUARY 2012
Brose Automotive Systems India is in the process of starting production of several components in
their Pune plant for its customers in India. Currently, the plant has been producing for the export markets, especially in Europe. The component manufacturer intends to bring the entire range of products to the country.
“We will start with the pro-duction of window regulators for our Indian customers at our Pune plant. This will be followed by several other products which will be supplied to the Indian cus-tomers,” President, Brose India, Ashwani Aggarwal said.
The production of the window regulators for the Indian market
will commence from this month. This will be immediately fol-lowed by the production of seat height adjusters. The side door latches will be produced in the third quarter of 2013. And the rest of the Brose products will soon follow. Currently, the com-pany is exporting majorly to the European market. Apart from the consumption in the Indian market primarily, they will also be exported to other locations of Brose if required.
Aggarwal added that some of these products are intended for the new customer though he did not divulge their names. “In India there are two sets of customers, some of them are global compa-nies who are our customers and some are Indian manufacturers like Tata and Maruti,” he said. The company also supplies to Tier I component manufacturers like Bosch, Continental, Denso, Delphi, Behr, Valeo, Magneti Marelli among others. Globally, it supplies to Mercedes, BMW, Audi, Volkswagen, General Motors and many others.
With the primary objective of supplying to the Indian mar-ket products of international quality at competitive prices, the company has invested in a local research and development centre in Pune. “We started off the R&D centre with two main objectives. Firstly, it helps us in understanding the require-ments of the Indian market or any other local market where such a centre is based. Also, it helps us in providing the required support in the local region. Secondly, it also helps in understanding the require-ments of the future,” he said.
“We are already exporting to the European market and there
will not be a problem when it comes to exports in case we fi nd some opportunity; we also have the fl exibility of importing from other locations,” he added.
Currently, the research and development centre of Brose India at Pune is working on design and development of electronic, hardware, software, simulation activities, benchmarking activi-ties among others. The centre is engaged in developing products for the Indian automotive market and also for the global market. Some products like the closure systems have been developed in India with the support of the glo-bal centres.
“We have intensified our development activities in India considerably over the last two years. We also continue to invest in the advancement of our local
suppliers to estab-lish an eff icient and quality focused supplier base. This enables us to offer OEMs a reliable partnership and ensure that inter-nationa l qua lit y standards are met w ith cost opti-mised products,” Aggarwal said.
Sha r i ng t he plan for expan-sion A g ga r w a l said that the com-pany has already invested in peo-ple, development centre and so now it will continue to invest in buildings, machinery and construction etc. Globally,
Brose spends seven to 10 per-cent of its turnover in product
development and building infrastructure.
Brose to plant slew of products
We started off the R&D centre with two objectives.
Firstly, it helps us in understanding the
requirements of the Indian market and
in providing support in the local region. Secondly, it helps in understanding
the requirements of the future—Ashwani
Aggarwal
Shambhavi Anand New Delhi
C O R P O R A T E
xxxxxxxxxxxxx
The parts in black are manufactured by Brose
Auto Monitor
1916 - 29 FEBRUARY 2012 AuAuAuAuAuAuAuAuAuuAuAuAuAuAuAuAuAAAuAAAuAAAAuAAAAAAuAAAAA tototototototooooootottoototoototottotottoooototott M MMMM MMMMMMMMMMMMMMMMMMM MMMMM MMMMMMMMMMMMononononononononononononoonononononononononoononoooooonooonononnooooonoo ititititititititittititittititititittiitititititititititiiitororororororororororororororororororororrrorrrororororororroorrorrorororrrrorrr
The recently con-cluded Auto Expo ’12 in New Delhi showcased evolv-
ing needs for a prospering country with several new launches and previews of mid-size and premi-um passenger vehicles. The showcase combined state-of-the-art technol-ogy and innovation to deliver models high on performance and unique in design.
As many as 13 car makers unveiled their vehicles at the 11th Auto Expo, jointly organised by Automotive Component Manufacturers Association (ACMA), Confederation of Indian Industry (CII) and Society of Indian Automobile Manufacturers (SIAM), from 5-11 January 2012 at Pragati Maidan, New Delhi.
The 11th edition of the Auto Expo saw 1,500 par-ticipants from around 23 countries with visi-tors restricted to one lakh everyday.
Some of the concept vehicles unveiled at the show included compact SUV XA Alpha from Maruti Suzuki, new Sonata from Hyundai, the seven-seater Evalia from Nissan, Ford EcoSport, compact SUV -Audi Q3, the new futur-istic A3 e-tron concept, the Audi S6 limousine, the powerful Audi Q7 V12 and new Land Cruiser 200 from Toyota.
Suzuki introduced the 125cc scooter, Swish and the 110cc motorcy-cle, Hayate. India Yamaha Motor, displayed its new scooter concept, the Yamaha Ray, designed for the Indian woman. Other scooters on display includ-ed the Mio, Fino and Xeon from manufacturers based in the ASEAN region.
Apart from multiple launches from automobile manufacturers, an aware-ness campaign against counterfeits set up by ACMA titled the Asli Naqli pavilion, was kicked-off. The pavilion had an IPR Cell, which is the fi rst ini-tiative of its kind to offer advisory to an exhibiting company against display of its counterfeits by any infringing company. The Asli-Naqli show had six-teen leading component manufacturers partici-pating to create awareness against counterfeits and displayed the difference between genuine and fake products to pro-mote the industry’s fi ght against counterfeits.
D4
Auto Monitor
1916 - 29 FEBRUARY 2012
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Glimpses Of Passenger Vehicles At Auto Expo
Auto Monitor
2016 - 29 FEBRUARY 2012AuAAuAuAuAuAAAAAAuAAuAuAuAuAAuAAAuAAuAAuAuAuAAuuA totottotottototototottotottttt M MM MM MMMMMMMMMMMMMMMMMMMMMMMononononononononononnonononooononoononononnititititititititititititititiittitititiittororororororororororororororororororororooorrrooorooorr
(Columns 1& 2) Several Auto Component Manufacturers Showcased Innovative Technologies
(Above & Below) Next Generation CV Dominated The Show
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Auto Monitor
2216 - 29 FEBRUARY 2012
Can you elaborate on the consortia of dealers in Italy?
This is an experience devel-
oped in Italy, and at the moment this is the only country where the dealer’s consortia work. Each con-
sortium is independent and has a region allocated to it. However, the functioning of each consor-tium is identical. A consortium is a non-profi table organisation, which doesn’t act for profi t, but rather for the welfare of the deal-ers and gives impetus to smooth business transactions. The consortia help to increase the bargain value of the dealers by bringing all the dealers together.
The suppliers and other people support and provide better deal as they get huge volume of busi-ness from one point.
How are the fi nancials of the consortia managed and how does one become a member?
The dealers will profi t with absolutely no investments. This is revolutionary because every dealer owns a stake in the con-
sortium for free but he must have to contribute to the purchase of the vans (the van is used for sup-plying parts to the dealers) and payroll of the employees of the consortia. All the costs are divid-ed amongst each dealer in equal parts. Another factor like the cost of parts bought will be depending on the invoices that a dealer gen-erates every month.
What are the advantages of
buying from the consortia?The consortia provide a cost
benefi t in the spare parts business to the dealerships. Now-a-days dealers sell around `one mil-lion worth of spare parts through the consortia and saves fi ve per-cent costs, which was spent just in the vans, before the consortia existed. Apart from that, there is cooperation between dealers of each brand.
The main objective is to sell genuine parts to independent repair shops, independent body-
Italian consortia help increase the bargain value of dealers
I N T E R V I E W
Contd. on page 24
Modernisation of the working system should be top priority of the dealers around the world to counter the increasing pressure on the profit margins. The representative of the world’s only consortia of dealers in Italy, Maurizio Sala deliberates on the formation and viability of such a module in India. Speaking to Nabeel A Khan, he said that the Italian consortia will share know-how to implement the module in India.
The main objective is to sell genuine
parts to independent bodyshops,
authorised shops and workshops. We have over 700 members
and they serve 12,000 workshops
Auto Monitor
2416 - 29 FEBRUARY 2012
I N T E R V I E W
shops and to authorised shops and workshops. For instance, if I am a Tata dealer and take a used car from Mahindra & Mahindra, when I want to repair the Mahindra vehicle, I can buy the parts via the consortia from another dealer with a discount and get that delivered. We have over 700 dealers members and they serve 12,000 workshops which is massive. With all this we jointly go to the insurance pro-vider, tyre makers, oil producers, suppliers, loan providers and bar-gain for the best deal.
How did the idea of forming such consortia come about?
Initially, it was intended only to dismiss the dealer vans and develop cooperation between the dealers of different brands and the same brands especial-ly. However, when the dealers understood that staying togeth-er, would give better business, they lived with it and explored more and more opportunities. However, it is intended not only to develop profi t margins of the dealers but also to manage and control the market in every area.
How different are the chal-
lenges for Indian dealers from the other markets in the world?
The problems of the Indian market are exactly same as that of Italian, French, German and American markets. The consor-tia give training and access to the direct information from the manufacturer. I believe that, yes, there are different realities but the problem of the dealers is exactly the same. All over the world, the approach to the busi-ness and customer is same. You might have a different future and different expectations here because you are a growing econo-my with a lot of young customers
buying cars for the fi rst time. We are ready to share the know-how with Indian dealers to introduce the consortia module here.
Do you think the used car
business holds a greater oppor-tunity for dealers?
The market of the used car and the spare parts business is very important. A substantial part of the profi t of the dealership comes from here. They must not focus only on the new cars as the revenues from the new cars are moderating. Last year, more than 60 percent of the dealers in Italy suffered losses. The rest 40 percent made only a marginal average profi t margin of around 0.4 percent.
Do you think the used car
business holds a greater oppor-tunity for dealers?Do you think this kind of module can help curb the counterfeit products?
Absolutely yes; it was main-ly developed to be competitive against the non-original spare parts and against independ-ent dealers of spare parts because ten years ago, when it started, the aftermarket coun-terfeit did not exist. However, now the strongest competi-tors are the non-branded and independent sellers of spurious products.
Customers come to the con-sortia if they need original spare parts, because in certain areas, dealers are not allowed to sell the parts to independent custom-ers directly, but only through the consortia. The independent bod-yshop and workshop providers also have to buy the parts through the consortia only. Suppose one doesn’t have a branded work-shop, then he could buy the part by calling the nearest dealer and the consortium procures the parts and delivers to his bodyshop or workshop.
Do the consortia have a single communication chan-nel? Does one consortium helps another in terms of sharing of parts and services?Yes, there is an inter-consortium service. Suppose a consortium has been allocated in a region and a customer comes with a demand of a particular prod-uct, which it doesn’t have, then it can simply call the neighbouring consortium and it will deliver the product directly to the customer within 48 hours. In ten years, there has been quite a change in the aftermarket in Italy and Europe over the world especially in the last two or three years and the aftermarket.
How does this give an edge
over spurious products?Non-original spare parts or
counterfeits as you call them, don’t have any kind of warran-ty format that the brands have; it’s not possible to compete with the cost and discount by the non-original parts. The only way to be competitive is to pro-pose a warranty, timely delivery, correct discount or a system of payments after two to three months depending on the agree-ment which the consortia offer. Suppose, an independent work-shop has a problem in repairing a Tata vehicle and doesn’t have access to the offi cial Tata repair shop, then if you work with the dealer of the consortium, you can have access to original spare parts and have description of
how to retrofi t them.
Why is the profi t of dealers getting trimmed?
The automotive segment is a very conservative and poorly oriented to the innovative sys-tem. We are working exactly as we were 20-years ago. And this is the same problem that you have everywhere. There are also some manufacturers but not spare parts dealers who are trying to develop innovation—I mean car sharing, temporary showroom, new system of CRM, new pro-cedures when the customer is entering a dealership. However, the number of innovators in the automotive industry is low, and the system is getting older and older.
Contd. from page 22
(L) Gnanvatsal Swamiji, (Centre) Maurizio Sala & Nikunj Sanghi at the inauguration of Auto Summit
Auto Monitor
2616 - 29 FEBRUARY 2012
Paracoat Products (PCP), a manufacturer of com-ponents for reduction of noise and vibrations
(NVH) for use in the automotive industry, is planning to expand its footprint in the Asian region. On cards is Greenfi eld project in Thailand.
The company is setting up a manufacturing facility in the country for the production of NVH reduction components. The facility is expected to com-mence production by May 2012. PCP has put in an investment of `10 crore in the new facility.
“Currently we have been exporting to Thailand from our plants in India. But due to
the rising demand in that mar-ket, we think the time is right to take such a step,” Director- Business Development, PCP, Rajesh Poddar told Auto Monitor. He also added that in spite of its proximity to Toyota’s plant in Thailand, the upcoming facility is not meant for any specifi c cus-tomer but for the overall demand in the country.
Currently, PCP exports to Thailand and other Asian nations like Indonesia, Malaysia, and Vietnam among others. It is also evaluating opportunities to set up facility in Indonesia by 2014. The company started by supplying underbody sound deadeners to Hindustan Motors in Kolkata and has four plants
across India at present. These plants are in Hosur, Bhiwadi, Pune and Kolkata. It also has a research and development cen-tre in Hosur. It has a tie-up with Kolano and Saha Engineers, USA for design and development of NVH parts.
Future PlansIt is also considering diversi-
fi cation in terms of its product portfolio and plans to venture into the accessory business for pickup trucks. It plans to pro-duce bed liners and moulded fl oor in order to increase the life of vehicles. The spokesper-son also indicated that there is joint venture with a Japanese company in pipeline, however,
refrained from divulging further details on the same.
The company recently launched a motor home—Ter-ra—during last month Auto Expo in New Delhi. It plans to import 90 units of the vehicle in the fi rst year of business in CKD form from Thailand. In the mean-while, it intends to set up an assembly plant in Uttaranchal pumping in an investment of ̀ 25 crore. The product has been built in collaboration with Van Tech of Japan and Siam MotorHome of Thailand on the platform of Mahindra and Mahindra’s Genio. The company is expecting to touch a turnover of `125 crore in FY12 and by FY13 it expects to reach the mark of `200 crore.
Sharda Motor Industries, one of the leading Tier I supplier to auto majors, is entering in to full
fl edged research and develop-ment activity to support vehicle manufacturers with innovative as well as cost effective solutions. Towards this initiative, the com-pany has inaugurated its R&D facility recently at Mahindra World City in Chennai. In addi-tion to providing local support from concept to implementa-tion, the centre will also help in reducing cost and enhance performance through value engi-neering and value analysis.
To support its initiative, Sharda Motor has joined hands with Ricardo and Sango for
the technical assistance and development programmes. The technical collaboration will help the company in implementing independent self-sustaining and
state-of-art product development capabilities. It has already invest-ed `35 crore in the R&D facility and is planning to increase it to `75 crore by 2014.
Speaking at the inaugura-tion of the event, the Chairman of Sharda Motor, ND Relan said that the R&D centre would pro-vide support for its customers in development of exhaust products, advance emission control and noise reduction technologies. It will also involve in modelling and simulation tools to design and optimise exhaust compo-nents and full system.
The company will also explore opportunities for the joint development and partner-ship program. “Chennai was our natural choice for setting up the centre due to the availability of abundant engineering talent and also with the presence of OEM’s” he added.
Sharda Motor has spent around fi ve years to conceive and close to three years to build
the R&D centre. Currently it has recruited around 32 employees and hopes to double it in the near future.
“Our R&D facility is a right mix of youth and experience. We are proud of the fact that while we have dynamic, young trained and potent engineers, we also have wise mentors to guide them at every stage” said the Head (R&D), SMIL, Sivanandi Rajadurai.
The company has 13 manu-facturing facilities across the country and it is setting up two new plants in Gurgaon and Alandi, near Pune to make exhaust systems and sheet metal components respective-ly. The company’s consolidated turnover was `2,500 crore last fi nancial year and it is targeting `3,200 crore this year.
Paracoat Products to set up Thailand facility
Sharda Motor opens R&D centre in Chennai
Shambhavi Anand New Delhi
Our Bureau Chennai
C O R P O R A T E
Rajesh Poddar, Director, Business Development, PCP
Sharda Motor Industies R&D facility
Auto Monitor
S P E C I A L R E P O R T2816 - 29 FEBRUARY 2012
Dilip Chhabria (DC) unleashed his first Indian ‘super-car’, DC Avanti at the
Auto Expo 2012. Launched by none other than veteran actor and friend, Amitabh Bachchan, the Avanti scorched the Expo grounds with its presence, and today continues to be raved about as India’s answer to Italian style/sports cars like Ferrari and the Lamborghini.
The Beginning “As far back as my memory
takes me, I’ve been crazy about cars, drawing on walls, tis-sues and whatever I could lay my hands on. It was and still is an obsessive interest,” said Chhabria in Indian Express (1/8/2011).
After graduation, he went on to study at the Art Center College of Design from Pasadena, California for four years. Later, he worked at the Design Centre at General Motors, US. Moreover, he is known to have started his own auto acces-sory business in India. By 1993, he set-up his own design company called DC Designs in Mumbai.
According to a Telegraph report in 2005, Dilip Chhabria’s
first creation was a red Gypsy that was titled Hurricane. Also, one of his innovative designs was a Maruti 1000 converted into a two-seater Japanese-style sports car.
In 2006, Chhabria announced DCStar, a t ie-up between Eximstar (an ETA group compa-ny) and Dilip Chhabria Design. The company has been reported to have been set-up in Dubai, to customise cars to suit customers’ requirements. He also runs an automobile designing institute called as DC-DYP in associa-tion with Dr DY Patil University in Pune, Maharashtra.
DC AvantiAt the Expo, DC stated, “The
design is our very own, as is the engineering and the pro-duction process. The approval and on-road tests would follow soon,” said DC to Auto Monitor, “We are currently aug-menting its capacity. Already for the current facility, we have put in an investment of over `50 crore, and we have an additional commitment of `60 crore.”
When asked about the Avanti, he elaborated, “We intend to produce 300 units of the Avanti in 2013-2014 and we could ramp up production to go into four figures per annum. Till now, DC Design was noted for its design and customisation, but then we
Nandita Rohit Kapadia Mumbai
We want to create cars that an OEM
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Known more for his style and auto design for over two decades, this time automotive designer, Dilip Chhabria has stepped up and included the entire production into his fold. In response to his foresight to explore an untapped market, or propelled by an inner urge to achieve a dream, Dilip Chhabria speaks to Auto Monitor about his car, his plans and his vision.
The Avanti On Display At The Auto Expo 2012
Dilip Chhabria’s Early Illustration Of The Avanti
Auto Monitor
S P E C I A L R E P O R T 2916 - 29 FEBRUARY 2012
cannot or will not do: Dilip Chhabriaadded complete engineering and prototyping to our roster of services, and working for the world’s biggest names helped us understand and add to our expertise.”
The Avanti: FeaturesDC Design is using pro-
prietary parts from various car makers, especial ly in t he a reas of dr ivet ra in and suspension. The super-car
is powered by a specially tuned Ford EcoBoost 2.0-litre four-cyl-inder, 16-valve engine. Also, the power and torque from the mid-mounted engine is transferred to the wheel by a six-speed man-ual gearbox, is sourced from Ford Europe.
The super-car “features a combination of complex con-cave and convex surfaces” that lend it with its iconic aesthet-ics. It’s light in weight, but has
a strong chassis. The Avanti’s suspension is with unequal length w ishbones working in conjunction with coil over shock absorbers. Special ists in safet y engineer-ing l ike Bosch has been pulled in to develop the ABS bra ke ystems a nd SRS a ir bag technolog y for t he Ava nt i. The Ava nt i i s pr ic e d at a b out `30 lakh (ex-showroom).
MOTORUM 2548 MOTORUM 2044EZMOTORUM 2048ST
What was the inspiration for the Avanti design?
Having proved ourselves in the design and prototyping business and having established an enviable brand connect with
the aff luent customers, we had no choice but to get into manufacturing specialist and niche vehicles.
How do you design your car
as a concept?As a company, we have to
grow, and look at niches that manufactures will not get into.
It’s a benchmark to other super-cars of the world—noth-ing beyond that. Also, the whole body is bespoke. It’s proprietary to us.
How were the aspirations of your customers (and poten-tial customers) inculcated in the design?
Our position is that we want to create cars that an OEM can-not or will not do, the super-car falls into that niche. Essentially the car had to have drop dead looks and quality.
Has the car been designed for easy manufacturability?
Yes, the car follows the same strategy on other super-car man-ufacturers considering they all produce cars in the range of 500 to 5,000 cars only.
Has it been designed for better/cost effective serviceability?
It is designed to be bench-
marked in terms of durability, endurance, quality and services to globally accepted super-cars.
Please enlist the Indian OEMs whose cars you have designed to date?
Almost all Indian and foreign OEMs: Tata, Mahindra, Maruti Suzuki, Ford, GM, BMW andAston Martin.
Where do you source auto components?
They are sourced from across the world—60 percent comes from India. Engine and suspension disks come from England. Some electronics come from Germany.
How many of the Indian components pa rts a re bespoke?
Almost 100 percent body and chassis components are proprietary; whereas on the mechanical aggregate side, 30 percent is proprietary.
Can you discuss the level/kind of engineering involved while designing the shell. Did
the design of shell infl uence the engineering or vice-versa?
We have an unparalleled domain knowledge and experi-ence on body shells, hence the whole process of integrating the style, design and engineering was achieved digitally.
What is the profile of the members of the DC team? Your website states that your R&D team comprises design-ers, engineers and other specialists.
Our design team comprises highly qualifi ed engineers, auto designers. stylists, modellers, engineers of BIW; polymers, mechanical plus colour and trim specialists.
Your base is in Pune. Where else is your R&D centre located?
Yes, R&D base is in Pune, and another small section (R&D) is in Mumbai.
What is the approx no. of people in team at each centre?
Our team comprises 34 mem-bers in all.
Dilip Chhabria, Automotive Designer
Auto Monitor
3016 - 29 FEBRUARY 2012
The Brand Trust Report 2012, released by the Trust Research Advisory, enumerates India’s 1,000
most trusted brands based on an intensive research conducted on 2,718 ‘infl uencer’ respondents across 15 cities. As per the report, Maruti Suzuki, the pioneer in the passenger car market, bagged the title of being the most trusted automotive brand in the country and ranked sixth from among 1,000 most reliable brands.
The sedan version of Maruti’s Swift Dzire, was assessed as the most trusted car while the Germany-based auto maker, BMW was ranked as the most trusted premium car brand. In this report, after Maruti Suzuki, BMW, Hero
Honda, Toyota and Honda were amongst the top fi ve contend-ers. Other emerging competitive brands such as Skoda, Hero, Audi, Yamaha and Ford were positioned in the list of top ten reliable auto-mobile brands in the country.
The CEO of Trust Research Advisory, N Chandramouli said, “The report measures 61 tangible and intangible aspects of brand trust, which combine to encom-pass all positive behaviours and attitudes toward a brand.”
The 2012 study is the result of a primary research based on the proprietary 61 component trust matrix. Trust matrix has resulted from several hundred hours of research with sociolo-gist, communication experts and behavioural scientists. This year’s research was conducted among 2,718 inf luencer respondents
across 15 cities. Trust Research Advisory was conceived in 2008 to decipher, analyse and measure Brand Trust, to make it universal-ly understood and easily applied.
The organisation’s focus areas include research, publishing, trust training and licensing. Trust Research Advisory, is com-mitted to bring forth concepts
or ideas to bring out Trust in all its manifestation that shall redefine branding, market-ing communication and the behavioural science.
Maruti most trusted brand: Brand Trust Report
Sca n ia Com mercia l Vehicles India is look-ing to set up a Complete Knock Down (CKD)
assembly unit for truck and bus chassis manufacturing in Narasapura Industrial Area, Bangalore. It is also looking to have a bus body building for city buses and coaches and service workshops for trucks and buses as a part of this facility at a later stage. The company is planning to employ up to 800 people in this facility over the next fi ve years.
The company is looking to grow its operations in India in phases with around 2,000 heavy haulage trucks and 1,000 inter-city buses and coaches to be rolled out from Bangalore facility over the next fi ve years. Besides these vehicles, Scania is also preparing to sell engines to its OEM customers. These engines are more compact, resulting in lesser fuel consump-tion, leading to lower emissions.
“This investment advanc-es Scania’s commitment to the Indian market and this is the right moment for us. With the commercial vehicles segment likely to register a higher volume growth of eight-10 percent this year, the outlook for the indus-try is very promising,” said MD, Scania, Henrik Fagrenius.
It will also go a long way in sourcing of components locally from India, said the company in a statement.
R&D activities are concentrat-ed in Sweden, while production takes place in Europe and South America, with facilities for global interchange of both components and complete vehicles. In 2010, net sales totalled SEK 78 billion and net income amounted to SEK 9.1 billion.
In India, Scania is present through its partner Larsen & Toubro (L&T) since 2007. Scania has several sales and service points through L&T. So far, L&T has distributed and supported over 600 heavy trucks in India.
Scania has now formed a new company: Scania Commercial Vehicles India, which will estab-lish a plant for bodywork and undertake the outfi tting of trucks and buses, and provide a parts depot within the country.
Scania to set-up manufacturing presence in India
Our Bureau Chennai
Our Bureau Mumbai
C O R P O R A T E
Auto Monitor
3216 - 29 FEBRUARY 2012
Despite infrastructure constraints in India, Japanese companies are keen to invest in
the country to set-up manufactur-ing facilities catering to domestic market as well as exports, as stated by the Head of the delegation and Director General (Manufacturing and Environment Industry Department), Japan External Trade Organisation (JETRO), Tokyo, Kensuke Ichihara.
Addressing a seminar on ‘Auto Component Industry In South India: Sourcing Opportunities From Japan,’ Ichihara said there are several Japanese compa-nies operating in the country and especially in Tamil Nadu. Japanese auto industry has been facing saturation in the domestic
market for some time. Since auto-mobiles and auto components sectors have been the major con-tributors for the GDP as well as employment, these sectors have identifi ed India as the best bet for their future expansion.
The seminar was organised
by the Confederation of Indian Industry (CII), Japan External Trade Organisation (JETRO) and the Auto Component Manufacturers’ Association of India (ACMA). During the event, the Japanese delegation was looking for the potential buyers
for their products and partners for the technological collabo-ration, including licensing of their technology.
According to Ichihara, Japan is interested in India due to its strong economic fundamentals, a large and expanding market, skilled human resources and the facilities for exports to Asian, African and European coun-tries. He also stated that the best way to level the imbalance in Indo-Japanese trade is to man-ufacture Japanese products in India instead of importing them from Japan.
Along with expansion, the Japanese companies will engage in research and development of next generation electric hybrid vehicles. According to industry estimates, hybrid vehicles will account for ten to 12 percent of the global market in about ten
years. New technical systems and detailed roadmaps are put in place to be in tune with the changing scenario, he said.
Director General of JETRO, Chennai, Shinya Fujii said “Chennai is known as the Detroit of India and there are 131 Japanese auto component com-panies operating in and around Chennai. He also suggested that the creation of ‘factories-on-rent’ in India as in China and Taiwan would facilitate easy investment and production by the SMEs”.
JETRO, which had opened its offi ce in Chennai in May 2010, has been receiving several hundreds of enquiries from diverse sectors including automobile, engineer-ing and machinery, electronics, logistics, infrastructure, trading, IT and IT-enabled services.
Co-Chairman, International Networking Forum, CII Southern Region and Whole time Director, Simpson & Company, PS Rajamani said the global auto component industry is estimat-ed at $1.2 trillion in value terms and is likely to increase to $1.7 trillion by 2015. The sourcing from low cost countries, which was $65 billion in 2002, is like-ly to increase to $375 billion by 2015. In this global scenario, Indian automotive industry has the potential to emerge as one of the largest in the world. India’s share in the global auto compo-nents market will increase from the present 0.9 percent to 2.5 per-cent by 2015, he added.
Elaborating on the automotive industry in Chennai, Rajamani said that from a low-key suppli-er providing components to the domestic market alone, the auto components industry in Chennai has emerged as one of the key auto component centres in Asia and has become a signifi cant player in the global automotive supply chain.
The automobile indus-try has 100 percent approval for foreign equity investment. Considering the market potential the Investment Commission has set a target of attracting foreign investment worth $ fi ve billion for the next seven years.
Chairman, Southern Region, ACMA and Joint Managing Director, Lucas-TVS, Arvind Balaji said, India is the future market for automobiles and auto components. The Indian prod-ucts are already meeting the global standards and vehicle manufacturers from all over the world are using them.
According to him, India’s automobile market has been continuously growing and the vehicle production is expected to reach ten million by 2020. It has a good supply of skilled manpower, world-class product development, design, export and IT capabili-ties. The intellectual property protection in India is strong and there has been increased focus in the area of research and develop-ment, he said. Foreign companies can invest in greenfi eld facili-ty or partner with Indian SMEs. They can also discover their sup-ply base in India and choose the level of partnership, which can be narrowed down to even a sin-gle product.
With strong economic fun-damentals, a robust domestic market for automobiles and adequate export facilities the Japanese companies can think of full-fl edged manufacturing facil-ities in India, he added.
Japanese auto industry looks at India for expansion Our Bureau
Chennai
C O R P O R A T E
(L-R) Shinya Fujii, Director General, JETRO Chennai, Arvind Balaji, Chairman, Southern Region, ACMA & Jt MD, Lucas TVS, PS Rajamani, Co-Chairman,
International Networking Forum, CII South
Auto Monitor
3316 - 29 FEBRUARY 2012
TVS & Sons, one of the largest automobile dis-tribution companies in India, recently inaugu-
rated one more state-of-the-art dealership for Ashok Leyland with 3S (Sales, Service and Spares) facilities in Madurai. The 24x7 facility will have equal shifts and equal skill set functions and will always aim to provide on-time delivery to customers. The company has also inaugurated a 2S (Service & Spares) facility in Salem for Ashok Leyland; again this is the second facility in addi-tion to the existing 3S facility in Salem.
Both the facilities were today inaugurated by Executive Director, Marketing, Ashok Leyland, Rajive Saharia, in the
presence of President, Dealership Line of Business, TVS & Sons, Krishnamoorthy. With these two new facilities, the company takes its tally of Ashok Leyland facili-ties in Tamil Nadu to 25 and the
overall Ashok Leyland facilities to 65 across India. TVS & Sons has Ashok Leyland dealership / serv-ice facilities in all of Karnataka, in addition to their spread in Kerala, MP and UP.
While inaugurating the facility, Executive Director, Ashok Leyland, Rajive Saharia, said, “Relationship between TVS and Ashok Leyland are historic and deep rooted. Both share the same philosophy of cus-tomer centricity and complement each other. TVS has been a very strong and reliable partner to ALL in reaching it’s products and servic-es to customers. The combination of excellent products, backed by committed service of TVS pro-vides customers with a winning edge. Expanding TVS network provides customers an oppor-tunity to avail service closer to their locations.”
Speaking at the inaugura-tion, President, TVS & Sons, N Krishnamoorthy, said, “The inau-guration of two new facilities goes to show the further strengthening of our relationship. Going forward, we would be looking to establish
more facilities in Tier II & III loca-tions within a grid of 50 to 100 km depending on the requirement of the location to serve the customers better. Besides network develop-ment, TVS & Sons has also taken up many improvement initiatives in commercial vehicle servicing using tools such as Kaizen and Lean which has helped reducing the turn-around time of the serv-ice by half.”
TVS & Sons has been con-stantly investing not only in business expansion and infra-structure, but also in upgrading the skills of its employees for the benefi t of all its associates and stand by its founder’s vision of innovation and quality in serv-ice deliverables. The new facility in Madurai is spread across at an area of 66,000 sq ft, and Salem facility is spread across at an area of 48,000 sq ft.
TVS & Sons inaugurates ALL dealership in Madurai
Road transportation tour company, Parveen Travels has introduced a new Mercedes Benz
to its tour division. This latest addition to the fl eet will give super comfort to its customers, especially children and senior citizens during their travel. The bus can be hired by individuals,
families and corporates, depend-ing on their requirements.
The bus has an integrated electro-pneumatic brake sys-tem, which ensures high safety to its passengers by building the brake pressure precisely and rapidly when compared to that of other conventional pneumat-ic braking systems. The bus has two LCD screens and a hi-fi audio system with cordless microphone installed with seating arrange-ment for accommodating a total of 41 passengers. According to the company, the bus has been devel-oped using fi reproof material.
Other Features The push-back seats are fi nely
furnished with imported German fi xtures with individual seatbelts for the safety of the passengers. The other features that contrib-ute to the comfort and safety of the passenger are the vinyl fl oor-ing, PA Cordless System and RV Camera. The bus also comes with a German coffee machine. A trapezoidal shaped imported refrigerator, fi tted between the seat-back which has a capaci-ty of 67 liter. The bus features a fl ush toilet facility with automat-ic sensor enabling the traveler to commute long distances without taking a break.
The metallic paint fi nishing on the bus gives it an attractive appearance. The passengers can also order food items from the standard menu and will be charged separately.
Parveen Travels launches Mercedes Benz Service
C O R P O R A T E
TVS & Sons Inaugurating The Facility
Our Bureau Chennai
Our Bureau Chennai
Auto Monitor
3516 - 29 FEBRUARY 2012
Ex xonMobil Chemical showcased its pol-y m e r s o l u t i o n s enabling innovation in
packaging, automotive and non-wovens applications at the recent PlastIndia International Plastics Exhibition and Conference held in New Delhi. These solutions include Enable and Exceed met-allocene polyethylene resins (mPE), Vistamaxx propylene-based elastomers, Santoprene thermoplastic v ulcanizates (TPVs), Vistalon EPDM rubber, ExxonMobil polypropylene (PP) resins, Exxtral polyolefi ns and
Achieve polymer resins.The company demonstrated
its products in the processing halls on machines from leading manufacturers. It also delivered few presentations on innova-tion in automotive, nonwovens, packaging and compounding, including Santoprene TPV solu-tions for automotive applications,
Exxtral performance polyolefi ns in automotive applications, inno-vative nonwoven solutions from ExxonMobil Chemical, and fi nally expanded business opportunities with metallocene polyethylene resin blends. Additionally, there were other presentations on Vistamax x propylene-based elastomers—inspiring f i lm
i n novat ions, E x xon Mobi l PP resins—innovative solu-tions for injection moulding, Vistamaxx—high value solutions in compounding.
Some of the demonstrations by the company included high per-formance lamination fi lms based on Exceed & Enable mPE resins,
three layer solution (25 micron), three layer solution (30 micron), fi ve layer solution (40 micron), collation shrink fi lm solutions based on Exceed & Enable mPE resins, three layer solution (40 micon), fi ve layer solution (55 micron) and monolayer solution (70micron).
The company also demon-strated injection moulding solutions with L&T machines for automotive air duct mould-ing with Santoprene TPV and Ferromatik Milacron—10 litre pail processing with ExxonMobil PP7684KN resin and 300ml thin-wall containers processing with ExxonMobil PP7555KNE2 resin.
ExxonMobil showcases advanced polymer solutions at PlastIndia
SV Greentech, an affi liate of SV Energy has signed a agreement with Canada-based Dynetek Industries
and formed a joint venture Dynetek Cylinders India aimed at garnering a share of the Indian lightweight compressed natural gas (CNG) cylinder market. The JV will be 49 percent owned by Dynetek and 51 percent owned by SV Greentech.
In exchange for its 51 percent interest, SV Greentech will invest the capital necessary for DNK India to establish a winding and systems assembly facility near Mumbai, and fund the initial working capital requirements of the JV.
The facility is expected to be operational by the end of the second quarter of 2012 and will replicate the opera-tions of Dynetek’s German subsidiary. Liners will continue to be sourced from Dynetek on an exclusive basis and shipped to DNK India for cylinder winding and fi nal system manufacture and assembly.
Pending establishment of the DNK India facility, Dynetek will manufacture and provide cylin-ders and systems to DNK India to meet initial demand. Once suf-fi cient sales volumes have been achieved by DNK India, a liner production facility may be estab-lished in India.
Executive Chairman of the Board of Directors of Dynetek, Douglas Pigot said “We are excited about the opportunity to capitalise on our fi rst-mov-er advantage in India. Dynetek remains the only Type III manu-facturer with systems certifi ed for sale in India. Prototype systems have been provided to several leading municipal bus operators with very encouraging results that highlight the performance and long-term life cycle eco-nomic advantages of our Type III product over the currently used Type I alternatives.”
Director, SV Greentech, Amit Shah said, “We see a great future for Dynetek’s products in India where demand for CNG fueling and bulk transportation systems continues to grow at an acceler-ating rate.”
Fluke Corporation, one of the global leaders in portable electronic test and measurement tech-
nology, announced that it has acquired TTL Technologies, for an undisclosed amount recent-ly. TTL has represented Fluke in India since 2001 as a master distributor. The new business combines TTL’s many years of experience in the Indian test and measurement market, its national distribution network and its renowned customer care and accredited calibration labs with Fluke technological innova-tion, manufacturing excellence and world class business proc-esses. TTL businesses and
employees will be integrated into the Fluke organisation.
The corporation’s products are used throughout Indian transportation, defence and manufacturing industries, spanning natural gas to power generation, transmission and distribution, railways, basic met-als, pharmaceutical, automotive, capital goods and electronics R&D, as well as the major cali-bration labs.
“We are excited to welcome TTL to the Fluke family,” said President Emerging Markets, Fluke Corporation, Peter Van Den Broek. “TTL has been a great partner and now together we will substantially increase our overall customer offering. This agree-ment reinforces our commitment to our customers in India and positions us for rapid growth in an important market.”
“TTL’s acquisition by Fluke is a huge step forward. We will utilise this new strength to widen and deepen our reach to customers across India, creating tremen-dous excitement and growth,” said CEO & Managing Director, TTL Technologies, Joey Joseph. “Customers can look forward to a higher level of access to Fluke technology and support.”
The company’s business and employees will be integrated into the Fluke organisation. There are no plans for changes in staffi ng or facility locations. “Our top prior-ity is our customers and meeting their needs,” said Van Den Broek. “Our goal is for the transition to be as seamless as possible.”
G L O B A L W A T C H
US-based Fluke acquires TTL TechnologiesTTL sales, service and staff complement Fluke technology, solidifying Fluke as a leader of the Indian test and measurement market and positioning it for future growth
Peter Van Den Broek has been part of the Fluke Corporation
leadership team for f ive years. He started as Sr Vice President of Europe and Latin America, including cover-age of the Middle East, Africa, Russia and Eastern Europe. During that time, Van Den Broek also managed the Fluke Automation business globally. As the emerging markets grew in size and importance, so did the relevance of his mar-ket knowledge. In 2011, he was elevated to President of Fluke’s Emerging market business, guiding major investments in
Russia, Brazil, and now India.Before joining Fluke, Van
Den Broek spent ten years in various business leadership roles for GE Plastics and GE Consumer Products divisions. Those responsibilities includ-ed extensive emerging market focus, including several busi-ness development projects for GE in India.
Van Den Broek is an aeronau-tical engineer by profession and Dutch by nationality. He is mar-ried with two children and lives in The Netherlands.
Peter Van Den Broek, President Emerging Markets, Fluke Corporation TTL’s acquisition by Fluke is a huge step forward. We will utilise
this new strength to widen and deepen our
reach to customers across India, creating
tremendous excitement and growth,” said
Joey Joseph, CEO & Managing Director, TTL Technologies
Auto Monitor
3916 - 29 FEBRUARY 2012
The fourth PaintExpo at t he Ka rlsr u he Exhibition Centre to be held on 17-20 April,
2012, is expecting roughly 400 exhibitors from 22 countries. During the course of the four-day event, participants will present solutions for more effi-cient liquid painting, powder and coating coil coating on more than 105,000 sq ft of net exhibi-tion f loor space. Offerings cover the entire process sequence from pre-treatment right on up to quality control for practically all materials.
With around 400 exhibitors
exclusively from the field of industrial coating technology, the fourth PaintExpo is expe-riencing significant growth of over 22 percent as opposed to the event in 2010. Around 25 percent of the exhibitors will come from outside Germany and a total of 22 countries will be represent-ed. With an impressive increase in exhibitor numbers, interna-tionalism and f loor space, the PaintExpo is expanding its posi-tion as the leading international trade fair for industrial coating technology. The event will be providing visitors from com-panies with in-house painting
operations and job-shop coaters with multi-sector offerings for a comprehensive range of mate-rials, which are unavailable anywhere else to this extent.
The portfolio encompasses equipment ranging from and application technology, paints, drying and cross-linking systems, conveyor systems, automation solutions and painting robots to identifi cation and packaging.
New Products/ Enhancements On Show
Numerous exhibiting compa-nies take advantage of PaintExpo to present newly developed and enhanced solutions. These are laid out to conserve resources and reduce energy consumption, and at the same time to increase process reliability, quality, fl ex-ibility and ecology. Various exhibitors will present new proc-esses and products based on nano-ceramics for more effi cient and ecological pre-treatment of metallic surfaces. And there’s news with regard to blasting, grinding and ionising the sur-faces of metals, plastics and wooden materials before they’re sent to painting.
A world’s fi rst in the fi eld of paint feed based on a compact, high pressure, double diaphragm pump with gear ratios of 7:1 and 16:1 will also be presented. This innovation allows for large deliv-ery rates of 2.6 or 1.25 litres per minute, and at the same a small number of double strokes, mini-mal shear effect in the fl uid and extremely low-noise operation.
The exhibitors at this year’s PaintExpo will also showcase lots of new products in the areas of liquid and UV paint systems, as well as powdered enamel systems. Where liquid paint is concerned, attention is still being focused on reducing VOC emis-sions through the use of so-called very high solid and ultra-high solid paints, as well as improved corrosion protection. UV paints, which offer a broad range of applications for painting both plastic and metal surfaces will also be presented.
In addition to developments involving increased corrosion protection, systems which offer reduced baking temperatures, as well as the associated savings and higher throughput rates, are also a focal point where pow-dered enamels are concerned. Systems will be presented to this end for which it has been possible to reduce the baking temperature from 180 to between 140 and 160° with baking times of 10 to 15 min-utes. Beyond this, one of the large paint manufacturers will unveil his new worldwide product brand for liquid paint and pow-dered enamel coating solutions in the fi elds of wind power, avia-tion, yachts and other maritime applications, as well as general industrial applications.
Other new developments that will be put on display are paint-ing robots, conveyor systems, test and inspection systems, accesso-ries such as covering materials, painting hangers, filters and pumps, as well as paint stripping systems and agents.
Germany gets set for 4th international trade fair for industrial coating technologyPaintExpo: Around 400 exhibitors to present solutions for effi cient painting and coating
The focus of the trade fair will be on improving quality, cost effectiveness and envi-ronment friendliness of wet painting, coating and coil coatingIm
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Auto Monitor
4216 - 29 FEBRUARY 2012
G L O B A L W A T C H
International auto round-upVW Group to launch MQB platform in Geneva
Audi’s new A3 will be the fi rst vehicle to use parent Volkswagen Group’s new Modular Transverse Toolkit. VW plans to use the mod-ular platform to underpin six million vehicles across 40 dif-ferent models within the Audi, VW, Skoda and Seat brands by 2018. VW says the new platform, which is abbreviated to MQB (Modularer QuerBaukasten in German), will help it cut costs by 20 percent and reduce assembly hours by 30 percent per unit. The MQB architecture also will allow the auto maker to boost output, increase profi t margins and allow it increased production fl exibility when building different models and even different brands on the same assembly line, VW said in a statement. The second model to
use the MQB will be the seventh-generation Golf, which will be unveiled at the Paris auto show in September. The modularity of the platform will let VW produce everything from the VW Polo subcompact to the VW Tiguan compact SUV.
Carmakers have been utilis-ing platform sharing for decades, but in the past it meant using the same chassis, leading to very similar cars that shared the same wheelbase and suspension setup. As platforms have become more fl exible and the use of different large modules has become more common, automakers are now able to produce cars with dramat-ically different shapes and sizes at the same plant, that are all virtu-ally identical under the skin.
At the heart of VW’s MQB platform is the uniform engine-
mounting position that allows the automaker to integrate a range of 60-hp to 150-hp gasoline engines and 90-hp to 190-hp diesel units. The engine-mounting position also will allow the use of current alter-native drivetrains such as natural gas, hybrid and battery driven, VW said in a statement. The other mod-ular platforms that VW Group uses are Audi’s Modular Longitudinal System (MLB), Porsche’s Modular Standard System (MSB) and a mini car platform developed for the automaker’s so-called “New Small Family,” which is used for the VW Up, Seat Mii and Skoda Citigo models and will be rolled out in the next few years on other vehicles including a minivan and coupe.
According to figures from PricewaterhouseCoopers, VW’s MQB will underpin 3.6 million
vehicles by 2015, ranking it sec-ond in the world for units off one architecture. PwC forecasts that Renault-Nissan’s X85 plat-form will be the world’s largest in 2015, underpinning 3.8 mil-lion vehicles.
Automakers oppose bill for faster auto parts
Two California members of Congress have introduced a bill that would make it easier for other companies to produce replacement auto parts in a shorter timeframe. Automakers note the companies in China and elsewhere are already ille-gally copying US vehicles and parts—even with current legal protections. They note a nearly identical version of the F-150 is on sale in China. The bill would reduce the amount of time auto-
makers and parts producers could hold exclusive rights to produce parts.
Darrell Issa, the Republican who chairs the House Oversight and Government Reform Committee, and Zoe Lofgren, a Democrat, introduced a bill that will “expand consumer choice, cut costs paid by insurers and drivers, and ensure competition in the automobile replacement part market.” The bill—the Promoting Automotive Repair, Trade, and Sales(PARTS) Act— would set a two-and-a-half year boundary on the exclusivity peri-od for automotive design patents related to so-called alternatively supplied parts and equipment. During this patent protec-tion period, manufacturers of these parts could conduct test-ing, research and development on a not-for-sale basis without infringing on the patents of the original manufacturer.
Auto manufacturers and origi-nal parts suppliers currently hold a 14-year exclusivity period for col-lision repair parts. Wade Newton, a spokesman for the Alliance of Automobile Manufacturers—the trade association representing Detroit’s big three automakers, Toyota and eight others—said the group opposed the legislation. All major automakers, auto dealers and others have opposed efforts since 2008, when similar legisla-tion was introduced in Congress. “This legislation would promote unfair competition through the theft of original concepts and ideas. Not only does this bill deny businesses the ability to rightfully protect their intellectual proper-ty but it promotes piracy among all global industries,” automak-ers, dealers and others wrote in a 2008 letter opposing the bill. “As a result, this legislation would put American consumers, dealers, distributors, manufacturers and suppliers at risk.” Automakers argue that the bill would allow companies to produce parts that look similar without the develop-ment and safety testing conducted by the original designer.
Hyundai to boost US output
Hyundai Motor is looking at ways to boost auto production in the United States. Hyundai pro-duced 420,000 vehicles in the US in 2011 and was able to squeeze about 10 percent more vehicles out of its plant in Montgomery to meet demand. The company said after boosting production from 300,000 to about 335,000 at the Alabama plant, the automaker is looking at ways to boost produc-tion again in 2012.
The fast-growing Hyundai is now the sixth largest seller of vehicles in the United States. The company doesn’t expect to get 10 percent more in 2012 but could see ‘incremental production gains’ at that plant and a Kia plant in Georgia, where Hyundai con-tracts for some production. The company has no plans to build a new factory in the United States. Hyundai has sharply reduced fl eet sales in recent years. It plans to reduce fl eet sales from 10 percent in 2011 to between six percent and seven percent in 2012. The shift is driven by the fact that Hyundai’s 815 US deal-ers have faced low supply of many models, and have asked Hyundai to send them more cars. The com-pany only gave traditional cash
Auto Monitor
4316 - 29 FEBRUARY 2012
G L O B A L W A T C H
International auto round-uprebates to 18 percent of Hyundai buyers in 2011, down from 70 per-cent three or four years ago. It has cut average incentive costs per vehicle to $1,005 in 2011.
JLR to partner with Chery for China output
Jaguar Land Rover plans to partner with Chery Automobile to build vehicles in China. The companies have applied for reg-ulatory clearance to establish the joint venture but the deal or arrangement has not been fi nal-ised. The partnership may be offi cially announced as early as April at the Beijing auto show.
JLR’s owner, Tata Motors, said in May it had shortlisted uniden-tifi ed partners in China to fuel expansion in the world’s largest auto market. China requires over-seas carmakers to work with local manufacturers, who must own at least 50 percent of JV, to set up production. Locally built vehicles are cheaper because they’re not subject to import duties. In the fi rst half of the fi scal year begin-ning April, Land Rover deliveries in China rose 63 percent to 17,812 units, while Jaguar climbed 92 percent, the company said in an investor presentation. The com-pany expects China to become the second-largest market for Land Rover, and the third-largest market for Jaguar in the year end-ing March 31, the presentation added. Chery, the sixth-largest automaker in China, was founded in 1997 and began making cars in 1999. The automaker assembles passenger cars, commercial vehi-cles and minivans. Demand for premium brands in China con-tinues to grow, despite a general slowdown in the global economy. German luxury-car manufactur-ers’ sales last year were driven by strong demand in China, where they all posted sales gains of at least 30 percent, led by a 65 per-cent jump for Porsche.
JLR’s global deliveries rose 45 percent in December, the biggest monthly gain since June 2010, boosted by the new Range Rover Evoque SUV, Tata Motors said last month. Their sales gained 22 percent to 216,412 vehicles in the nine months through December. The Evoque, which was intro-duced in September, was named the North American truck of the year last month in Detroit. It received 32,000 initial orders, John Edwards, Land Rover brand director said in November.
Suzuki forms JV with UK’s Intelligent Energy
Japan’s Suzuki has formed a joint venture to manufac-ture fuel cell systems with UK-headquartered Intelligent Energy. The deal gives Suzuki access to the clean energy devel-oper’s fuel cell technology for its next generation of fuel cell vehicles through a non-exclusive license agreement. Osamu Honda, who is VP and representative direc-tor at Suzuki, will be president of the 50-50 venture, called SMILE FC System Corporation. Fuel cells from Intelligent Energy have already been used in the zero-emission Suzuki Bergman scooter and in Boeing’s fi rst manned fuel-cell aircraft. BP and Exxon have recently released data which points to EVs making up only four-fi ve percent of all cars globally in 20 to 30 years, while some govern-ments are targeting as much as a 60 percent market share.
Ford plans to boost its exports of new vehicles to South Korea by 50 percent in 2012 in the wake of a free trade deal. The Dearborn automaker expects to sell about 6,000 vehicles in
South Korea in 2012, up from 4,184 vehicles sold last year, s a id Ma r c i Williamson, a Ford spokes-woman. Ford’s new product lau nches i n Sout h Korea i nclude t he Fusion Hybrid, its f irst gas-electric vehicle offering there.
Ford is also offering EcoBoost versions of its Explorer, Taurus, Escape, Fusion, its new Escape, 2013 Fusion and the Focus Diesel, its first diesel offering in Korea. The company’s sales
blitz comes after automakers pressured the Obama admin-istration to win concessions from South Korea to help open its market to more US exports. A trade deal was ratified by Congress in October, and the Korean parliament approved it in November. Korea has had one of the world’s most closed auto markets, US automakers have long complained. In 2010, US automakers exported 7,450 vehicles to Korea—accounting for 0.62 percent of all vehicles sold in that country.
All imports accounted for seven percent of total Korean sales. By comparison, Korean automakers exported 560,000 vehicles to the United States. In December, Toyota Motor Corp.
said it plans to export its U.S.-built Camry sedan to South Korea. The Japanese automaker plans to ship about 6,000 Camry vehicles annually and start-ed last month. In November, Toyota started exporting its Sienna minivan to South Korea as well. It’s the fi rst time Toyota will export the US-built Camry outside North America. Toyota faces cost pressures in Japan in assembling vehicles there because of the strength of the Japanese yen. Under the Korea trade pact, manufacturers that sell 25,000 or fewer US-made autos and trucks in Korea can meet US standards rather than meeting South Korean stand-ards when they import US-made vehicles into Korea.
Ford to boost South Korea production
Auto Monitor
4616 - 29 FEBRUARY 2012
The fi rst example of Honda’s new Earth Dreams Technology will be on display at the 2012 Geneva
Motor Show shortly.The 1.6-litre diesel engine
is the fi rst in a new generation engines being introduced over the next three years. Lining up next to the engine display will be the NSX Concept, EV-STER and a prototype of the European C.
Honda’s Earth Dreams Technology is a new generation engine series delivering excellent performance and environmen-
tal values. Due to be introduced throughout the product range, the new technology will see Honda become number one in fuel econ-omy within three years.
The new 1.6-litre diesel will be the fi rst engine from this series
and it will be introduced to the new Civic in late 2012. It will be the lightest engine in its class, delivering sub 100g/km CO2 lev-els and a class-leading balance of fuel economy and performance. A cut engine display of the new
1.6 litre diesel will be shown on the Honda stand.
Honda NSX ConceptThe stunning NSX Concept
will make its European debut at the Geneva Motor Show badged ‘Honda’. Highlighting the design and technology direction for Honda’s next generation super-car, the NSX Concept features a V6 mid-mounted engine and will employ a range of new technolo-gies including the Sport Hybrid SH-AWD (Super Handling All Wheel Drive) hybrid system. It is expected to go on sale within the next three years.
European CR-V Prototype
Honda will also present the European CR-V Prototype, a preview model highlighting the exterior styling direction of the new fourth generation European Honda CR-V, which is set to go on sale in autumn 2012. Compared to the previous generation, the model adopts a more aggressive stance with deeper sculpting of the body lines and a bolder front fascia.
The lower front bumper wraps upward to convey SUV capability, while the lower front bumper design now integrates more smoothly into the fascia for improved aerodynamics.
New Jazz Models For Europe
Two new Jazz derivatives will also be displayed for the fi rst time. The Jazz Si, on sale from sum-mer 2012, features an upgraded sporty suspension package and styling changes to the interior and the exterior.
The second derivative, the Jazz 1.2 with idle stop, delivers a reduction in CO2 emissions of 3g/km compared to the standard 1.2 variant and will available to order in Spring.
EV-STERUnderlining Honda’s aim of
developing sporty, exciting prod-ucts, the Honda EV-STER will also make its European debut at the show. The EV-STER, an electric rear wheel drive two-seater open sports car, features dynamic and innovative styling and excellent environmental performance.
Suzuki (GB) has recent-ly announced the special edition Alto Play model which has gone
on sale with around 500 being made available.
Alto Play is based on the popu-lar SZ3 mid-grade model with air conditioning, pollen fi lter and side airbags as standard equip-ment but offers added customer value with a higher specifi cation including front fog lamps and various exterior and interior upgrades. The model is recog-nised by its stylish Oyster Blue metallic paint fi nish; unique blue seat fabric, silver accent on the front bumper and body coloured door handles and mirrors.
With Suzuki’s popular VAT free offers recently extended to March 30 to help customers buy a new car ready for the ‘12’ registra-tion, this means that Alto Play is available for just £7,595 including metallic paint. A fl exible and very low deposit Personal Contract Purchase (PCP) is also available for customers wishing to purchase via Suzuki Financial Services.
Alto is one of the least polluting fi ve-door city cars on the market with tailpipe emissions of 103g/km as well as offering 64.2mpg on the EC combined cycle. Cost of owner-ship is also very low with an annual VED charge of £20 and insurance group 4E classifi cation. Alto is also one of the most manoeuvrable City cars in its class with a tight turning circle of just nine metres.
Alto Play: New special edition from Suzuki
G L O B A L W A T C H
Honda unveils fi rst engine from Earth Dreams Technology range
Auto Monitor
A D V E R T I S E R S ’ L I S T4816 - 29 FEBRUARY 2012
40 ..............GS Auto International Ltd ...........................................................+91-161-2511001 ............................................................................................................ www.gsgroupindia.com
BIC .............Guhring India Private Limited ....................................................+91-80-40322500 [email protected] ..................................................... www.guhring.in
3 ................M And M Auto Indus Ltd .............................................................+91-124-4763200 [email protected] .............................. www.mandmsprings.com
The Road Haulage Association, the Freight Transport Association and leading sector pub-
lisher Road Transport Media, are joining forces to help secure the future of TruckPol through the “Fight Freight Crime, Save TruckPol” campaign.
Since the withdrawal of gov-ernment funding in April last year, the national police intel-ligence unit has been funded entirely by an appreciative and generous private sector. And unless further, urgent funding is found, the writing looks to be on the wall for what is the only resource of its kind dedicated to fighting
road freight crime. The Fight Freight Crime campaign is
looking for support and fund-ing from the road freight sector
it represents; to raise funding for TruckPol at a time when organised truck crime is a growing threat.
RHA Chief Executive, Geoff Dunning said: “To manage a problem, one must have the abil-ity to fi rst measure its true scale. TruckPol provides vital informa-tion on such criminal activity and is the only police resource dedicated to collating and dis-seminating data and intelligence on UK truck crime. To see the demise of this unit would be a catastrophe and would set us back ten years.”
FTA Chief Executive, Theo de Pencier also comment-ed: “TruckPol plays a key role
in the fi ght against criminal gangs which target a sector that is both vulnerable and attractive to thieves. The fact that the industry it helps to pro-tect has kept it afl oat this last year shows how highly regarded it is. Sadly, without government funding, TruckPol is once again facing closure and it is up to industry to save it at the elev-enth hour.”
It costs approximately £120,000 to fund TruckPol for 12 months. However, in these straightened times the collective pot of pri-vate sector funding is still some £30,000 short of the mark and with April fast approaching time is running out.
Inside a modern supermini every inch of space counts. That’s why Toyota had to be sure that in creating
its new Yaris Hybrid, fitting a hybrid powertrain was not at the cost of room in the cabin, or in the boot.
The result is a clever, com-pact version of Toyota’s Hybrid Synergy Drive system that is used in larger models, such as Prius and Auris Hybrid. Extensive R&D work has produced an effi -cient, full hybrid system for Yaris using a petrol engine and electric motor, that gives a total power output of 99bhp (74kW).
Engine SpecificationsThe system uses a new 1.5-li-
tre Atkinson cycle petrol engine that weighs 16.5kg less and is 10 percent more compact than the 1.8-litre unit used in Prius and Auris. Likewise, other major components such as the electric motor, power control unit and transaxle were also made lighter and smaller: the size of the motor has been reduced by 20 percent and the PCU12 percent, com-pared to those in Auris Hybrid; and the transaxle has shed 11kg and is six percent shorter.
DetailsThe packaging challenge also
demanded careful thought about the size and location of the nick-el-metal hydride battery pack and the fuel tank, in order to mini-mise the impact on cabin space for rear seat passengers and the size of the boot. Both are posi-tioned under the rear bench seat, which means the car’s loadspace capacity, and rear passenger space is unaffected.
With the benefit of full hybrid technology, Yaris hybrid is set to deliver class-leading CO2, NOx and particulates emissions, together with excel-lent fuel consumption and low total ownerships costs. The new model will go on sale in the UK in June 2012.
Hybrid power made to measure for Toyota Yaris
Industry pledges support for TruckPol through Fight Freight Crime campaign
G L O B A L W A T C H
Auto Monitor
5016 - 29 FEBRUARY 2012
P R O D U C T I N D E X
3D coordinate measuring machine ............................15
Acc padel sensor assy .................................................25, 45
Aircraft and heavy industrial vehicle .........................16
Getting Personalwith Bal Malkit Singh, President, AIMTC
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Bal Malkit Singh graduated from Sri Guru Nanak Khalsa College, Mumbai. Presently, he is the leader of the All India Motor Transport Congress (AIMTC). He is a true family man, a successful entrepreneur, a strict disciplinar-ian, a philanthropist and continues to inspire the younger generation through his words and deeds. He has been in the transport business since 1982 as a partner of Bal Road Lines.
He is respected and admired for his integ-rity. His relentless activism reinforced with a sense of values has made him popular and cat-apulted him to the position of President, AIMTC, which is the voice of road trans-port industry in India and represents their concern to central & state governments.
He is also the member of the Management Board of Sri Guru Nanak Khalsa College. He is actively involved in the welfare of drivers and crew members attached with Transport Trade eg road safety campaigns, eye testing camps, health check up camps and blood donation camps. He was the Former President, Bombay Goods Transport Association, a Member of the managing committee, the Mumbai Hockey Association and the fi rst Vice President, Lions Club of Bombay (West Coast).
In Person
An experience I won’t forget…
If not in the auto industry, where would you be?My destiny could not be other than road transport industry as it is our family business and I am involved in this segment from very young age
What car do you drive? What do you dream of driving?Currently, I drive Audi & Capitiva, but defi nitely my cherished indulgence would be Jaguar or Volkswagen, which is indeed a class apart
Your most recent indulgence…My most recent indulgence has been to work for the road transport industry
What are you currently reading?I am reading ‘The Monk Who Sold His Ferrari’ by Robin S Sharma, a book of oriental wisdom, which advises you to take charge of your life
What is Mr Bal Malkit Singh doing when not talking auto?If not auto, then it’s the well-being and welfare activities for the road transport sector that takes a priority
Outdoor activity you would miss offi ce for…My other indulgence is spirituality that takes me to the Gurudwara and Sangat
Where did you go for your last holiday?With my family in the US
You get angry when…I get angry at peoples’ hypocrisy and when they are not being honest
What is the one thing you would like to change about you?Disequilibrium of work-life
Best thing to have happened to you…Having been born in India is one of the best things happened to me
It is not exactly an experience but a hard fact of our transport trade where the drivers’ life is so miserable and pathetic to ignore. In my young age, I once toured from Mumbai to Chennai in one of our trucks to study en route prob-lems faced by the drivers. The experience was indeed an eye opener to the harsh conditions on the roads. The frequent stoppages by RTOs, police and rowdy ele-ments for extorting money and at times when the crew members were beaten, was heart rending. Their working conditions touched me and since then, I made it a point to provide quality work-life to drivers and crew members not only in my organisation, but at the same time work for their welfare and social security in the trade.
eu , a st ct d sc p antinues to inspire the his words and deeds.business since 1982 s.ired for his integ-reinforced with a
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Regn. No. MH/MR/WEST/20/2012-2014. RNI No. MAHENG/2000/11414Licenced to post at Mumbai patrika channel sorting office G.P.O. Mumbai 400 001.Date Of Mailing:16th & 17th Fortnightly Issue. Date Of Publication: 13th of Every Month