Australian Continuous Plankton Recorder Surveyimos.org.au/.../APM_DAY_THREE/Plankton2012_Richardson_IMOS_… · collected data on XXX phytoplankton and zooplankton taxa from 802 samples.

Plankton 2012State of Australia’s Oceans

MARINE AND ATMOSPHERIC RESEARCH

Anthony J. Richardson and Wayne Rochester

6 February 2013

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How can we communicate the value of IMOS data to policy makers, the public, and other researchers?

Plankton 2012

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How might you develop a similar product?

Plankton 2012

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46.8 Gt of copepods in the ocean (Schminke 2007)

Plankton 2012

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Perspectives

• Ideas: Existing reports• Content: Science‐driven• Model: Funded outside, written inside• Professional: Graphic designer• Benefits

Fun!CommunicationProfileRelevantUptakeSyntheticResearch outlet

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How might you develop a similar product?