Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
AUGMENTED REALITY
When the user moves the tablet close to the
globe, impressive 3D animations appear with
which they can interact. They can also explore
the maps, supporting the conductive figures
on the tablet. There was also a game of
questions designed in which users
answer the questions focussing
the tablet on different the tablet on different
areas of the globe.
CASE STUDY:IWOW ATLAS WORLD
(IMAGINARIUM)
OBJECTIVE
TTo use augmented reality to provide added
value to the experience of interacting with the
globe and with conductive figures. The physical
product and the software should create a
synergy which helps the child to learn about
culture, animals, people and buildings.
SOLUTION
WWe have developed the first technology in the
world capable of interacting with a globe
without AR markers.
Alfonso el batallador 631007 Pamplona (Spain)email: [email protected]: +34 662090321website: www.mahei.es
WWW.MAHEI.ES
This technology can be applied in physical
figures, books, card games, board games, etc..
On the other hand, it is a spectacular
technology and one where customers
spread the word, thus helping product
sales.
This technology motivates children and
stimulates comprehension, above all, to children
who have difficulties learning with traditional
educational methods.
Abundant scientific and academic research
demonstrates that Augmented Reality
improves the capacity of children to process
and assimilate information.
AR IN THE TOY INDUSTRY
WHAT IS AUGMENTED REALITY (AR)?
AAugmented reality is one of the most
interesting innovations of current times. It is a
technology which allows us to combine
elements of the real word captured by a camera
with multimedia elements such as text, video,
images or models and 3D animations.
FFor example, you can use the tablet’s camera to
focus on a physical figure and this comes alive
with 3D animations.
WHAT IS MAHEI?
Mahei is the Spanish leader in augmented reality
solutions for children’s education. At the
moment we are revolutionising the toy industry,
developing AR projects for leading brands. Our
apps have hundreds of thousands of downloads.
TheThe secret? We have our own patented
augmented reality technology which enables us
to create the best experience for users of any
mobile device.
MAHEI TECHNOLOGY
Our augmented reality technology leads in:
Compatibility:
100%100% of Android devices and IOS (smart phones
and tablets). All Mahei technology works just
above the hardware. In this way we don’t lose
performance with intermediate software
capability and we can reach the maximum
number of devices. Other technology such as
Unity reaches only 70% of devices.
DeDetection of toys:
Our algorithms work with all kinds of cameras
and detect all types of figures, cards, books and
boards without using QR or AR code.
Graphics quality:
OurOur new lighting and shaders technology for
augmented reality enables us to render low poly
3D models into appearing as high poly.
Customisation:
With our technology we can create all types of
combinations with 3D models and particle
systems, thus creating unique experiences.
WWW.MAHEI.ES
Related Documents
