Audience findings

Audience Findings/Results

What it is

• This survey was conducted to get to know the audience better and know how to target them more appropriately with my project.

30 people

• 30 people answered the questionnaire/ survey fully and to a satisfactory standard and these were the results.

Why 30

• 30 is a relatively easy number to calculate the percentage of and sample down to show who likes what and which is the most popular answer.

What is your Gender?

• Boys = 24 – 80%• Girls = 6 – 20%

Gender statistics

• It is thought that boys are more likely to watch a horror movie than girls and to make sure if this is true we started our survey with the previous question.

How old are you in years?

• 14 answered 16 – 40%• 12 answered 17 – 45%• 4 answered 18 – 15%

How old they are

• We wanted to get to know the age of our audience to know how to shape our project and how many conventions of horror we could add to make it attractive for the age range.

What is your current status?

• All 30 answered student – 100%

How’re they living

• I asked their status as to get to know what age of character, type of living conditions and social features could be included to attract the audience.

What is your favourite genre of horror film?

• 12 answered ‘Slasher’ – 40%• 1 answered ‘Paranormal’ – 3.3%• 3 answered ‘Religious’ – 10%• 2 answered ‘Acton\Thriller’ – 6.6%• 2 answered ‘Psychological’ – 6.6%• 1 answered ‘Torture/Splatter’ – 3.3%• 1 answered ‘Science fiction’ – 3.3%• 0 answered ‘Body’ – 0%• 0 answered ‘Comedy’ – 0%• 7 answered ‘Gothic’ – 23.3%• 1 answered ‘Zombie’ – 3.3%

Favourite sub genre

• I gathered information to see which type of horror film would be the most popular with my audience then I would go with the largest percentage to generalize to the wider targeted audience.

What is your favourite film?

• We had 21 different answers • 1 answered Blade – 3.3%• 1 answered The Mummy – 3.3%• 1 answered Star Wars Episode III – 3.3%• 7 answered Lord of the rings – 21%• 1 answered The Hobbit – 3.3%• 2 answered Harry Potter – 6.6%• 3 answered Dracula – 10%• 1 answered watchmen – 3.3%• 1 answered the naked gun – 3.3%• 1 answered The Spongebob Movie – 3.3%• 1 answered The Addams Family – 3.3%• 1 answered Coraline – 3.3%• 1 answered Romeo and Juliet – 3.3%• 1 answered The Avengers Assemble – 3.3%• 1 answered Thor 2: The Dark World – 3.3%• 1 answered Dead silence - 3.3%• 1 answered The Bay – 3.3%• 1 answered Batman – 3.3%• 1 answered Man of Steel – 3.3%• 1 answered Paranormal Activity – 3.3%• 1 answered Saving Private Ryan – 3.3%

Favourite films

• I collected information to see what films are popular at the moment and to see if I could add conventions from those films to make my project more appealing.

Do you watch horror films at the cinema?

• 2 answered ‘Yes all the time’ – 6.6%• 16 answered ‘Sometimes but not often’ – 53.3%• 7 answered ‘Not really’ – 23.3%• 3 answered ‘No I hate them at the cinema’ – 10%

Cinema viewing of horror

• I was curious to find out if horror films are still popular at the cinema and if people still believed they were worth paying for as soon as they were initially released. More than 50% answered positively in saying they either love to or would go occasionally.

When did you watch your first horror movie?

• 5 answered ‘12 years or below’ – 16.6%• 2 answered ‘13 years’ – 6.6%• 3 answered ‘14 years’ – 10%• 10 answered ‘15 years’ – 33.3%• 3 answered ‘16 years’ – 10%• 1 answered ‘17 years’ – 3.3%• 6 answered ’18 years’ – 20%• No one surpassed 18 in age so it was a 0 for every

other question.

First horror experience

• This question is to see whether or not most of the first viewing experiences are around the general age of teenagers and to see on average how many teenagers see their first horror film when they are young.

At what age are you most likely to watch a horror film?

• 0 answered 12 – 13 – 0%• 0 answered 14 – 15 – 0%• 4 answered 15 – 16 – 13.3%• 11 answered 17 – 18 – 36.6%• 5 answered 19 -20 – 16.6%• 10 answered 20+ – 33.3%

What age is most likely to view a horror movie

• The information gathered by this shows that no one below 15 or 16 would want to view a horror movie however a massive part of the audience would view a horror between the ages of 17 and 20+.

Would you be interested in watching a horror movie produced by students?

• 18 answered yes – 60%• 3 answered no – 10%• 9 answered maybe – 30%

Student produced horror

• This is the final question to boldly see if students who answered the survey would be interested in watching the project my group is working on and if they wouldn’t.