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ATTRACTING CLIENTS THAT’S THE GAME State of inbound marketing report 2011 dinsdag 19 juli 2011
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Attracting clients that is the game

May 20, 2015

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Erno Hannink

Attracting clients that is the game - State of inbound marketing report 2011

Report based on january 2011 survey of 644 professionals. As published by HubSpot, slides created by @ernohannink
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Page 1: Attracting clients that is the game

ATTRACTING CLIENTS THAT’S THE GAME

State of inbound marketing report 2011

dinsdag 19 juli 2011

Page 2: Attracting clients that is the game

REPORT BASED ON JANUARY 2011 SURVEY OF 644 PROFESSIONALS

As published by HubSpotMore information on their website

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Page 3: Attracting clients that is the game

SUMMARY

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Page 4: Attracting clients that is the game

INBOUND LOWER COST

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BLOG LEADS ARE CHEAPER

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BUDGETS SMALL VS LARGE

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GOT CLIENTS VIA

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BLOG WEEKLY

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B2B VS B2C

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Page 10: Attracting clients that is the game

PUBLISH COMPANY BLOG?

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BLOG IS CRITICAL

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CRITICAL OR IMPORTANT

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BEST MARKETING PROGRAMS

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WORST MARKETING PROGRAMS

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WHO ARE RESPONDENTS

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ERNO’S KEYPOINTS

• Attracting Clients is cheaper than chasing them and more fun

• Blog is where you start and this is your hub

• LinkedIn when you supply to businesses

• Facebook for fans

• Twitter and Google+ for inspiration and fun

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Page 17: Attracting clients that is the game

MORE INFORMATION

HubSpot is an all-in-one marketing software platform for businesses of all sizes. 4,900+ companies use HubSpot to generate over 500,000 leads per month. HubSpot.com @hubspot

Erno Hannink helps independent professionals use social media to attract more clients. Erno created these slides ErnoHannink.com @ernohannink

“Stop Selling - Start Attracting Clients and enjoy your family”

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Page 18: Attracting clients that is the game

COMPLETE REPORT AThttp://www.hubspot.com/state-of-inbound-marketing/

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