Online Content Case Study August 2008
Asian Home Gourmet Presentation
May 16, 2015
Case study presentation given by Justin Lam, Group Brand Marketing Manager at Cerebos Foods.
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Online Content Case StudyAugust 2008
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05
10
15202530
354045
Category No.2Brand
Category LeadingBrand
Brand Awareness (%)
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Average Session Time: 5+ minutes
Mini Travel Guide Downloaded: 8000
Click Through Rate: 8%+
Samples Ran Out 8 weeks before completion of
campaign
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