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[email protected] 917.515.0004 ASHLEY TAYLOR FRANCIS https://ashstylexo.com/ INTERESTS Bold creative who helps clients identify measurable goals, research and organize supporting analytics to develop a strategy, and execute campaigns from start to finish. EXPERIENCE Nature Lover DIY-er Traveler Book Worm Fashionista PROGRAMS Copywriting Typography Layout Design Blogging Web Design Social Media Leadership Adobe Illustrator Adobe InDesign Adobe Photoshop Adobe Premiere Pro Adobe Acrobat Adobe After Effects Adobe Dreamweaver Microsoft Office HTML5 & CSS3 Sketch InVision Wordpress SKILLS Prototyping Wireframes Print UX/UI Design Research Analytics Organization 2nd Place in the AAF: National Student Advertising Competition (2017) EDUCATION AWARDS University of North Carolina at Chapel Hill, Class of 2017 BA in Media and Journalism: Advertising | 3.7 GPA | Dean’s List 6 semesters | Honors Carolina Most Talented by NSAC team (2017) Studio Art Minor Design Manager, Invision Diagnostics Creative Lead, American Advertising Federation: National Student Advertising Competition Supported a 20 person team in design, digital, and research. Developed goals and coordinated internal communication, yielding 2nd place in districts for the client Tai Pei Frozen Food. Art Director, UNC Workroom Intern, BooneOakley Created a Bojangles’ biscuit infographic used as a tray liner and assisted with motion graphics in Mellow Mushroom’s national TV spot. Managed creative direction. Analyzed fashion trends and conducted UX research. Designed and built prototypes of clothing projections, resulting in a $1 million donation to the Workroom program. 12/2017 Present 11/2016 5/2017 Manage websites, e-newsletters, social media, print advertising, and scheduling for 50+ clients. Lead client outreach, which has tripled customer base and led to opening of a Florida branch. Design Freelancer, Vëndr 9/2016 5/2017 Aided in UX/UI design with site maps, wireframes, and low-fi prototypes, revolutionizing how local retailers and customers connect with their communities. Created 21 icons for mobile app. Graphic Designer, Invision Diagnostics 7/2017 12/2017 Set each project workflow, schedule, and deliverables. Took initiative to expand marketing efforts, leading to a promotion. 8/2016 12/2016 5/2016 8/2016
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ASHLEY TAYLOR FRANCIS EXPERIENCE · [email protected] 917.515.0004 ASHLEY TAYLOR FRANCIS INTERESTS Bold creative who helps clients identify measurable goals, research and ...

May 31, 2020

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Page 1: ASHLEY TAYLOR FRANCIS EXPERIENCE · hello@ashstylexo.com 917.515.0004 ASHLEY TAYLOR FRANCIS  INTERESTS Bold creative who helps clients identify measurable goals, research and ...

[email protected] 917.515.0004ASHLEY TAYLOR FRANCIS

https://ashstylexo.com/

INTERESTS

Bold creative who helps clients identify measurable goals, research and organize supporting analytics to develop a strategy, and execute campaigns from start to finish.

EXPERIENCE

Nature Lover DIY-er Traveler Book Worm Fashionista

PROGRAMSCopywriting TypographyLayout DesignBlogging Web Design Social MediaLeadership

Adobe Illustrator Adobe InDesignAdobe PhotoshopAdobe Premiere Pro

Adobe Acrobat

Adobe After EffectsAdobe Dreamweaver

Microsoft OfficeHTML5 & CSS3SketchInVisionWordpress

SKILLSPrototypingWireframesPrintUX/UI Design ResearchAnalyticsOrganization

2nd Place in the AAF: National Student Advertising Competition (2017)

EDUCATION AWARDSUniversity of North Carolina at Chapel Hill, Class of 2017BA in Media and Journalism: Advertising |3.7 GPA | Dean’s List 6 semesters | Honors Carolina Most Talented by NSAC team (2017)

Studio Art Minor

Design Manager, Invision Diagnostics

Creative Lead, American Advertising Federation: National Student Advertising CompetitionSupported a 20 person team in design, digital, and research. Developed goals and coordinated internal communication, yielding 2nd place in districts for the client Tai Pei Frozen Food.

Art Director, UNC Workroom

Intern, BooneOakleyCreated a Bojangles’ biscuit infographic used as a tray liner and assisted with motion graphics in Mellow Mushroom’s national TV spot.

Managed creative direction. Analyzed fashion trends and conducted UX research. Designed and built prototypes of clothing projections, resulting in a $1 million donation to the Workroom program.

12/2017Present

11/20165/2017

Manage websites, e-newsletters, social media, print advertising, and scheduling for 50+ clients. Lead client outreach, which has tripled customer base and led to opening of a Florida branch.

Design Freelancer, Vëndr9/20165/2017 Aided in UX/UI design with site maps, wireframes,

and low-fi prototypes, revolutionizing how local retailers and customers connect with their communities. Created 21 icons for mobile app.

Graphic Designer, Invision Diagnostics7/201712/2017 Set each project workflow, schedule, and

deliverables. Took initiative to expand marketing efforts, leading to a promotion.

8/201612/2016

5/20168/2016