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Official Vehicles of the Jacksonville Jaguars
Only Game In Town• Only Major Professional Sports Team Within 140 Miles • Fan Base and Media Reach Extends to Orlando, Daytona, Tallahassee and South Georgia
• New Owner + New Head Coach = New Energy• Community “All In” in Support of New Era
Growth Opportunity for Chrysler• Dodge (9.2%) and Chrysler (4.6%) market share in Jacksonville • Over 20 dealerships in Jaguars footprint
Why Jacksonville?
Partnership Concepts
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Official Vehicles of the Jacksonville Jaguars
Partnership Concepts
Partnership Concepts
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Official Vehicles of the Jacksonville Jaguars
South Endzone, EverBank Field
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Partnership Concepts
Official Vehicles of the Jacksonville Jaguars
Jeep Sky Patio
Two Jeeps could sit high atop EverBank Field on the Jeep Sky Patio. Visible during TV broadcasts and throughout the stadium, Jeeps could be perched upon tough, outdoor elements.
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Official Vehicles of the Jacksonville Jaguars
Trail Rated Climb
Jeep could be placed on two major tarps atop EverBank Field.
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Official Vehicles of the Jacksonville Jaguars
Player Vehicles
Jaguars players love their Chrysler vehicles. Challengers, Chargers and Rams are scattered throughout the players parking lot daily. On game day, players’ vehicles could be parked prominently within a special designated area in player parking visible to fans.
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Official Vehicles of the Jacksonville Jaguars
Chalk Talk with Head Coach
Jaguars Head Coach Mike Mularkey (proud Dodge Ram owner) could host a private Chalk Talk for dealers and their select customers.
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Official Vehicles of the Jacksonville Jaguars
Ram Jag Track
Fans line up to take a lap on the Ram Jag Track. Hills, mud, dirt and mounds are all part this game day experience that attract both participants and spectators.
NORTH ENDZONEACCESSIBLE ENTRANCE
GATE GATE
GATEGATE
5
TEST DRIVE AREA
1 4
32
SECURITY FENCE
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Official Vehicles of the Jacksonville Jaguars
Ram Toughest Fan
Jaguars season ticket owners could brave the elements for a chance to win a vehicle. Ideas range from the last man standing with his/her hand on a vehicle, to an endurance race in connection with the Boselli Foundation Mud Run (Tony Boselli, Jaguars most famous alumni). The event could be promoted by the Jaguars through social media, in-game video, and radio spots.
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Official Vehicles of the Jacksonville Jaguars
Chrysler Premium Experience
Chrysler Touchdown Clubs – 13,000+ of the best seats at EverBank Field. Chrysler could be the title sponsor of both the East and West Touchdown Clubs.
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Official Vehicles of the Jacksonville Jaguars
Chrysler Premium Experience
Three levels of Luxury Suites, each branded with a Chrysler make or model.
Custom vinyl wall wraps for each of the three Suite Levels.
81:00 P.M.
TITANS
SECTION ROW SEAT GATE
SUNDAY, NOVEMBER 25, 2012
JAGUARS
DODGE SUITE LEVEL 3
TICKET NOT VALID WITHOUT
THIS STUB
1234567
231 AA 12 1
Partnership Concepts
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Official Vehicles of the Jacksonville Jaguars
Chrysler Luxury Chair
The Chrysler Luxury Suites experience is enhanced when you sit in select Chrysler chairs located in each suite.
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Official Vehicles of the Jacksonville Jaguars
Dealership Promotion
Purchase a Chrysler Group vehicle during the month of May, receive two Jaguars season tickets at no cost.
81:00 P.M.
TITANS
SECTION ROW SEAT GATE
SUNDAY, NOVEMBER 25, 2012
JAGUARS
DODGE SUITE LEVEL 3
TICKET NOT VALID WITHOUT
THIS STUB
1234567
231 AA 12 1
81:00 P.M.
TITANS
SECTION ROW SEAT GATE
SUNDAY, NOVEMBER 25, 2012
JAGUARS
DODGE SUITE LEVEL 3TICKET
NOT VALID WITHOUT
THIS STUB1234567
231 AA 12 1
Partnership Concepts
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Preview
Official Vehicles of the Jacksonville Jaguars
London
• Four Dedicated games 2013 – 2016• Chrysler UK currently official car of NFL International Series (through 2012)
Partnership Concepts
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Official Vehicles of the Jacksonville Jaguars
Thank you.