Driving Change with Creativity Think design is just about creating products or logos? Think again. In fact, designers can help businesses to innovate, solve problems, and grow in new ways. In this webcast, Tommy Lynn, Global Creative Director at Dell speak on how to use creative thinking to discover what can be done by harnessing divergent and convergent thinking, and to understand where creativity can fit into a company’s overall strategic plan. Some of the highlights are: How you can use objectives as boundaries while driving innovation breakthrough Learning when and where to think possibilities vs. deliverables How to guide creative thinking
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Aquent/AMA Webcast: Driving Change with Creativity
Think design is just about creating products or logos? Think again. In fact, designers can help businesses to innovate, solve problems, and grow in new ways.
In this webcast, Tommy Lynn, Global Creative Director at Dell speak on how to use creative thinking to discover what can be done by harnessing divergent and convergent thinking, and to understand where creativity can fit into a company’s overall strategic plan.
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Driving Change with Creativity
Think design is just about creating products or logos? Think
again. In fact, designers can help businesses to innovate, solve
problems, and grow in new ways. In this webcast, Tommy Lynn,
Global Creative Director at Dell speak on how to use creative
thinking to discover what can be done by harnessing divergent
and convergent thinking, and to understand where creativity can
fit into a company’s overall strategic plan. Some of the
highlights are:
How you can use objectives as boundaries while driving innovation
breakthrough
Learning when and where to think possibilities vs. deliverables
How to guide creative thinking
Global Marketing
Driving Change with Creativity
Tommy Lynn, Global Brand Creative
Global Marketing 2 Driving Change with Creativity
Source: Derek Sivers, Leadership Lessons from a Dancing Guy, Feb 02, 2011