April 2011 Enable Social in Your SharePoint Communities

Webinar Series

How to Enable “Social” in Your SharePoint Communities

April 20, 2011

TOLL Free Access #: 1 877 366-0711Canadian Toll Access #: 1 866 627-1651

International Toll Access #: Participant Passcode: 15274468#

Presented by:

Webinar Series

How to Enable “Social” in Your SharePoint Communities

April 20, 2011

Presented by:

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Copyright 2011 © Knowledge Management Associates, LLC. All rights reserved.TWITTER #KMASP

Housekeeping Items

• Experiencing Issues? • Change color of your seat to RED

• Questions for Speakers? • Submit questions during webinar

• Twitter Discussion• #kmasp

• Feedback• Webinar Feedback• Next Steps/Moving Forward

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ABOUT KMA

• Founded in 1995, focused on New England

• 25 employees, technical DNA

• Industries: Professional Services, Life Sciences & Financial Services

• Technologies:• SharePoint, SQL Server, Office, and Visual

Studio.NET

• Specialties: • Collaboration: Portals, Websites, Communities

and Content Management

• Insight: Enterprise Search and Business Intelligence

• Productivity: Forms, Workflow, Office Client Customization


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About the Speakers – Mike Gilronan

• Partner at KMA

• Focused on Business Decision Maker point of view

• “recovering” CPA, active PMP, all-around process geek

• 20 years of experience in IT and Professional Services

• Exceedingly social:

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About the Speakers – Rich Blank

• Solutions Engineer @NewsGator

• 15 years of experience in collaboration, ECM, and social computing

• Recognized expert blogger on AIIM.org SharePoint community

• Regular contributor to CMSWire.com

• Previous management & technology consulting roles at IBM and EMC.

• MBA, PMP, Six Sigma Green Belt Certified

Connect: about.me/richblank

http://www.about.me/richblank

http://www.about.me/richblank

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Agenda

• Why social computing matters

• How SharePoint 2010 supports social computing

• How NewsGator takes SharePoint to the next level

• Questions & Answers

• Summary, resources and next steps

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Chapter 1: Why Social Computing Matters

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Let’s Be Clear on What We Mean…

• Enterprise Social Computing

• Enterprise Social Software

• Enterprise 2.0

• Communities

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Definitions

“Enterprise social software (also known as or regarded as a major component of Enterprise 2.0), comprises social software as used in "enterprise" (business/commercial) contexts.…In contrast to traditional enterprise software, which imposes structure prior to use, enterprise social software tends to encourage use prior to providing structure.”

-- Source: Wikipedia, emphasis mine

Enterprise 2.0 is defined as "a system of web-based technologies that provide rapid and agile collaboration, information sharing, emergence and integration capabilities in the extended enterprise."

-- Source: Carl Frappaolo and Dan Keldsen, for Association for Information and Image Management (AIIM)



“Web 2.0 also seems to promote significantly more flexible processes at internally networked organizations. Respondents say that information is shared more readily and less hierarchically, collaboration across organizational silos is more common, and tasks are more often tackled in a project-based fashion.“

-- Source: McKinsey 2010 survey of 3,249 executives

Why Does it Matter? From McKinsey…



"Today, social networking is being thought of as a separate thing. We'll see that fade over time, and it will become just part of the way we interact.“

-- Kartik Hisanagar, professor of operations and information management at University of Pennsylvania's Wharton School of Business

Source: "Is Business-centric Social Networking a Revolution -- or a Ruse?", Knowledge@Wharton

Why Does it Matter? From Wharton…

mailto:Knowledge@Wharton



Economics of “Social”Tangible and Intangible Benefits

Reduce cycle times and time-to-market

Manage and discover knowledge & expertise Innovate new

products or services

Increase employee engagement

Attract and retain talent

Drive new revenueIncrease Profitability

Value Creation= Relationships + Conversations + Activities



• Onboard New Employees

• Online Mentoring

• On-Demand Social Learning

• Market Research

• Product Announcements & Awareness

• Programs and Marketing Campaigns

Marketing, Communications

& Public Relations

R&D, Product Development

Sales, Services & Support

Knowledge Management

Human Resources,

Training & Development

Information Technology

& Operations

• Innovation / idea management

• Introduce News Products and Services

• Joint Product Development

• Online Customer Collaboration/Support

• Proposal Development

• Lead Generation

• Call Centers

• Knowledge Retention of Retiring Workforce

• Best Practices Collaboration

• Locate Unique Technical Skills & Expertise

• Project Management

• Issue Resolution

Examples of “Social”Across the organization…

Copyright 2011 © Knowledge Management Associates, LLC. All rights reserved.

TWITTER #KMASP

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Chapter 2: How SharePoint 2010 supports social computing



Microsoft’s Social Story in SharePoint

Participation Anywhere

Social Connections

Informal Knowledge



Blogs and Wikis

Profiles

Finding Expertise



Finding Content

Finding and Defining Communities



Demo – SharePoint 2010 and Social Computing


TWITTER #KMASP

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Chapter 3: How NewsGator takes SharePoint to the next level



Solutions for Social BusinessExpanding the Capabilities of SharePoint…

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Expertise

Set Up Wizard

Contributions

Reputation

Terms of Use

Colleague & Community

Recommendations

Social Profiles


TWITTER #KMASP

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Demo – NewsGator Social Sites, SharePoint 2010 and Social Computing

Customer Use Case: Deloitte

85% profile

creation in a

month! To

date, nearly

99% of

46,000

employees

have created

their profile

BENEFITSConnect people across functionsEnhance knowledge about one anotherEmpower people with a personal branding pagePersonalize the talent experience and make our really large organization feel smaller


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Declared Membership

Photo & Video Upload

Built-In Administration

Social Bookmarking

Central Discovery

Communities

Community Creation

Event Aggregation

Member Display

Customer Use Case: US Air Force

“Through professional networking and social learning, the Air Force is

changing the way it learns and leads in the 21st Century - one student

at a time.”

BENEFITS

• Developed a

collaborative

environment where

users share best

practices, innovations,

and learning

opportunities

• Seven hallmark

communities of

practice


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Receive Notifications

Ask a Question

Post an Idea

View Activity Stream

iPhone, iPad, & Blackberry Clients

Like/Comment

Email, Mobile & Desktop Clients

Upload Videos, Links, Docs

Post Status Updates


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Customer Use Case: Kraft Foods

BENEFITS

• Focus on the user experience

• 70K + users to the cloud

• Improve employee efficiency & collaboration

• Deliver value with Web 2.0, social networks, and desktop integration


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Campaign and Idea Creation

Voting

Commenting

Activity Stream Integration

Searching & Sorting

Community Integration

Idea Stream

CategorizationMyIdeas

Idea Center Module

Knowledge Explorer

Integration

‘Most Popular’ Moderate

Conversations


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Customer Use Case: Ericsson

BENEFITS

• Eliminate IP risk from external services

• Create ad-hoc networks to exchange ideas and knowledge

• Avoid siloes of information

• Quickly find experts and peers with similar interests and experiences

Recap: Social Collaboration in CommunitiesSharePoint Intranet Portal

Primary Use

“Authoritative Source” of news and information and mass communications

Intended Audience

• Your organization at large

Key Features

Publishing:• Content published on the Intranet by key LOB communicators or other authorized publishers• Links or embedded video•Broadcast announcements• LOB or Dept. news and information


SharePoint Project or Team Site

Primary Use


• LOB, departmental or team collaboration, communication

• Primarily used for project teams or departmental group

Intended Audience


• A project team• A small department or team• A specific targeted group

Key Features


Collaborative features such as:• Document libraries• Shared team calendars• Discussion threads / forums• Wiki libraries & Blog pages• Email alerts & RSS feeds• Commenting on Blog postings• Links or embedded video•Project documentation• Team meeting notes and shared documents• Team or project calendars


SharePoint Project or Team Site

NewsGator SocialSitesCommunities

Primary Use


• LOB, departmental or team collaboration, communication

• Primarily used for project teams or departmental group

• Cross-LOB, Cross-geographic communities for sharing best practices or knowledge around products, technologies or business processes

Intended Audience


• A project team• A small department or team• A specific targeted group

• Employees at large who share a particular interest in the topic of the intended community

Key Features


Collaborative features such as:• Document libraries• Shared team calendars• Discussion threads / forums• Wiki libraries & Blog pages• Email alerts & RSS feeds• Commenting on Blog postings• Links or embedded video•Project documentation• Team meeting notes and shared documents• Team or project calendars

All Team Site features plus:• People Focused, Experts, Q&A, Ideas• Activity streams consolidate updates to the community• Content tagging & rating of all content• “Commenting” & “Liking” & Spotlight • Aggregated RSS feeds • Rich media• Discussion forums• “Best practice” documents• Conversations threads• Comments and feedback



Questions and Answers



Is Your Business Ready?For Social Technology To Enable and Transform Your Organization…

• Do you view your existing intranets and portals as transformative and strategic?

• What does “social” mean to your value chain, your organizational culture and communities?

• Can you redefine your existing portals from static information into vibrant social communities?

• To what degree should your organization change?

• What’s the impact of social? risks? costs?

• How do you define success?

• How do you change (top-down or bottom-up)?

• What tools do you currently use?

• How can SharePoint and NewsGator together enable your business?



ResourcesKMA NewsGator

Upcoming Webinar May 18th: “My SharePoint Administrator Just Quit. What Do I Do Now?”

April 28th: “Going Social without Going Crazy, or Broke” – with John Mancini, President of AIIM: http://info.newsgator.com/AIIMWebinar-Web.html

Recorded Webinars Full Index of recent webinars: http://www.kma-llc.net/insights/Pages/Webinars.aspx

Kraft Foods and Microsoft about transforming your business and culture using social computing technology: http://info.newsgator.com/KraftandMFSTWebinar-Web.html

Special Offer Solution Briefing/Social Roadmap Free 15-day Trial of Social Sites 2010 -- download from www.newgator.com

Other April 26th: In-person, Invitation-only, CIO event: “Communicating the Business Value of IT” with Dr. George Westerman

Blog: Intranets, SharePoint, and NewsGator: A Q&A Session with Rich Blankhttp://blogs.newsgator.com/daily/2011/04/rich_blank.html

http://info.newsgator.com/AIIMWebinar-Web.html




http://www.kma-llc.net/insights/Pages/Webinars.aspx



http://info.newsgator.com/KraftandMFSTWebinar-Web.html




http://www.newgator.com/

http://blogs.newsgator.com/daily/2011/04/rich_blank.html

http://blogs.newsgator.com/daily/2011/04/rich_blank.html



KMA Solution Briefing Offer

Three simple steps for qualified webinar attendees:

1. contact KMA (via follow-up info)

2. line up your stakeholders

3. schedule KMA social computing roadmapping session



In Closing…

• How to get (and share) a copy of today’s slides

• How to continue the conversation and provide feedback:

Thank you to our guest speaker and attendees!!!

Name Twitter E-mail Blog Phone

Mike Gilronan

@mikegil Mgilronan [at]kma-llc[dot]net http://kmamikegil-blog.kma-llc.net/ 781.693.6823

Rich Blank

@pmpinsights Email: [email protected]: www.richblank.com

www.aiim.org & www.pmpinsights.com 704-243-9153

http://kmamikegil-blog.kma-llc.net/





mailto:[email protected]

http://www.richblank.com/

http://www.aiim.org/

http://www.pmpinsights.com/

April 2011 Enable Social in Your SharePoint Communities

Technology

kmasptwitter hashtag

examples of social

enterprise search

extended enterprise

image management aiimcopyright

social computinghow

webinar twitter discussion

major component of enterprise