Applied Communication PPT

At OSF St. Joseph

Medical Center

FTR Consulting © Julie Boyd & Kate Sies

The Employee Giving The Employee Giving Campaign (EGC)Campaign (EGC)

Used to secure employee supportDonations & PTO

Run simultaneously with the United Way

Campaign runs mid-September through end of October

Past campaign goals = $50,000All money raised contributes to various

hospital projects

E G C$ G

E

SWOT Analysis of OSFSWOT Analysis of OSF Merger with Carle

Clinic Recent designation

of Magnet Status Economic struggles Recent employee

salary freezes June 2009 – January

2010 (expected)

2009 Employee Giving Campaign2009 Employee Giving Campaign Theme: “Sharing today for a brighter

tomorrow” (Boyd, 2009)

Goal = $50,000

Julie

Kate

Method Method Current Consulting:

Electronic Survey ○ 47 questions○ 5 point Likert Scale & Demographics

1 = strongly disagree / 3 = neutral / 5 = strongly agree

Survey Sample Survey Sample A link to the survey was placed on

the employee portal Goal: at least 100 out of 900+

employees

Sample breakdown103 respondents 53% clerical, 47% clinical 16% male, 84% female

ResultsResults Strengths Areas of Improvement Recommendations

Survey resultsGeneral overview of campaign

StrengthsStrengths Primary areas

Attitudes toward donating

Perceptions of pressure

Views of campaign

Areas of Improvement Areas of Improvement Primary areas

Economic challenges

Distribution of campaign funds

Employee involvement

Recommendations Recommendations Adopt realistic goals Guiding strategies Increase employee involvement Year-round promotion & planning Evaluate alternative donation

methods