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The Walmart Organization Rochelle Frazier
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App7 frazierr

Nov 21, 2014

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The Walmart Organization

Rochelle Frazier

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The Walmart History

• The Walmart story

began in 1962, when

Sam Walton, our

founder opened the

company’s first discount

store in Rogers, Ark.

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The Walmart History

1970’s

• 1st Distribution Center and Home Office built in Bentonville Arkansas

• Began selling shares over the counter publicly

• Company closed out the decade 276 stores and 21,000 associates

1980’s

• Implementation of the people greeter in all stores

• 1st supercenter opens in Washington, Missouri

• Marked it’s 25th anniversary with 1,198 stores and 200,000 associates

1990’s

• Walmart Visitor Center opened in Bentonville, AR

• Sam Walton passed away at the age of 74

• Walmart goes international in Mexico

• 2,234 stores and 1,140,000 associates becoming worlds largest private employer

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The Walmart History 2000’s

• The 3,000th international store

opens in Brazil

• Walmart expands its $4 generic

prescription program

• Walmart brings commitment to

environmental sustainability

• Over 6,200 facilities around the

world. Over 1.6 million associates

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Structure of Walmart

Executive

Business Unit Leaders

Business Unit Senior Staff

Department Heads/Managers

Individual Managers

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Walmart culture

Recycle--each store participates domestic and

international

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More on Walmart CultureThree Basic Beliefs--everyone should practice daily

• Respect for the individual

• Strive for Excellence

• Service to the customer

Sundown Rule—management

should get back with an associate or customer with in twenty four hours on any question that can not be answered immediately

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The Backroom Change Process

was started to improve the level of customer service in the store. Department managers will now be available more frequently on the sales floor to focus primarily on the merchandising and customer service. Walmart wants to provide products on the sales floor in a timely manner so no one has to wait till the products get back in stock. This will help improve the customer shopping experience.

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Leadership actions throughout the

process• Executive leadership provided with training webinars that cascaded down

to store business unit leaders

• Store business unit leaders communicate process with remaining store

management

• Training classes provided to department managers and all effected

associates

• Talking points provided for associate meetings

• Order necessary supplies and communicate with resources

• Pilot the process in a select group of stores

• Select one department manager within the store to champion the process

first

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Strategies for

Overcoming Resistance

• Daily communication meetings

• Select a department manager to

champion the process

• Enforcement of attendance policy

• Analysis meetings

• Updates on sales, customer

service surveys and inventory

levels provided

Sustaining the Change

• New process added to daily

routine and responsibilities

• Continuation of analysis meetings

• Becomes a future checklist for the

Market Manager tour

• Unannounced store visits

reviewing the process

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Effectiveness of the change

process

Successes• Pilot program

• Communication plan

• Department manager champion

• Slight improvement in customer

experience surveys

Opportunities• Associates reverting back to the

old way of doing things

• Did not account for the holiday

season in the implementation

timeline

• Did not impact sales as expected

• Inventory level too high

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Walmart response to innovation

and change• Walmart is great at

recognizing the need for innovation and change. The company steadily forecast years away implementing small stages in the process gradually. Walmart invest the resources and time piloting new process to increase their sustainability.

As Walmart continues to grow, in my

opinion, it will be essential to allow

stores increased flexibility to meet the

demands of their local communities in

order to deliver on our mission to save

customers money so they can live

better.