Apollo Endosurgery's Rx for Success with Salesforce

APOLLO ENDOSURGERY’S Rx FOR SUCCESS

WITH SALESFORCEMAY 7, 2015

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ABOUT THE SPEAKERS

Jonathan Green, Senior IT Director, Apollo Endosurgery

Jonathan has more than 18 years of IT experience serving in CIO and senior IT

leadership roles in the life sciences industry. He has extensive expertise leading

enterprise software deployments and transformational cloud initiatives to deliver

strategic business benefits for a Social Enterprise. Jonathan previously was an

active member of the Salesforce CIO Advisory Board and is currently a member

of the Box.com Advisory Board.

Andrew O’Driscoll, National Partner Executive, Perficient

Andrew has more than 10 years of experience in the Salesforce ecosystem

serving in a variety of senior leadership, product management and development

roles. Prior to his current role, he founded Clear Task in 2006, a Gold Salesforce

Partner, which was recognized as one of the Inc. 500 Fastest Growing

Companies and was acquired by Perficient in 2013.

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WHO WE ARE & HOW WE GOT THERE

• 2006 Apollo Endosurgery, Inc. was founded in Austin, Texas

• Commercialization began with innovations from the Apollo Group

• Focused on NOTES (Translumenal Surgery), and

• Therapeutic Endoscopy (Intralumenal Surgery).

• 2013 Apollo acquired Allergan’s Obesity Intervention Division

including:

• LAP-BAND® Gastric Banding System

• ORBERA® / BIB® Intragastric Balloon System

Patents

17 Issued

35 Applications

130 Disclosures

Sales Reps

>100 Direct Sales

Reps Globally

Apollo

Group

Formed

1998

Apollo

Endosurgery,

Inc. Formed

2006

OverStitch®

US FDA

Clearance

2008

OverStitch®

Receives

European CE

Mark

2012

Apollo

Acquires

LAP-BAND®

and Orbera®

from

Allergan,

Inc.

2013

Apollo

Products

Sold in

60+

Countries.

2014

Orbera®

US FDA

Submission

2014

OUR HISTORY

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BUSINESS AGILITY & SPEEDApollo Endosurgery needed to

quickly integrate Allergan’s

sales infrastructure covering

40 different countries and

replicate its existing Salesforce

environment and deploy Sales

Cloud in 8 weeks.

Business Results:

• Speed-to-market

• New business model

• Currency conversion

• Contract management

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SALESFORCE HIGHLIGHTS

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INTEGRATION & FLEXIBILITYPerficient integrated 8 business

applications enabling Salesforce

to serve as the single source of

truth across the enterprise.

The flexibility of Salesforce

allowed Apollo to effectively sell,

market, and serve customers

globally.

Business Results:

• Sales visibility

• Accurate commission reporting

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REGULATORY COMPLIANCEThe Salesforce platform has

helped Apollo Endosurgery

effectively manage the many

regulatory challenges they face

as a life sciences company.

Business Results:

• Adverse events reporting

• Product surveillance

• Data security and privacy

• Secure platform for

development

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DIGITAL TRANSFORMATIONLike many other life sciences

companies, Apollo relied on

spreadsheets, manual

processes and legacy systems

to manage the business.

With Salesforce they were able

to not only modernize CRM but

their entire business with the

cloud platform.

Business Results:

• Mobile CRM

• Digital engagement models

• Google Maps integration

• App modernization

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QUESTIONS

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SUCCESS WITH SALESFORCE

S O L U T I O N

H I G H L I G H T S

• Deployed Sales Cloud in 8 weeks

• Data migration and integration with 8

vendor solutions

• 360°view of the customer

• Multi-channel engagement

• Management of 250+ contracts and pricing

• Used Sites to build a LAP-BAND® System

website in 60 days

• Salesforce1 mobile app