Ant robinson Pubcon Las Vegas October 2014

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How to build an in-house

Winning TeamPresented by:Ant Robinson@antrobbo

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About Me

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Evolution from agency to in-house

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Leadership is key

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Remember to manage up more than down

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Reporting is essential when managing up

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Monetizing your success stories

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Monetizing your success stories

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Corporate rules are your best friend

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We have more marketing channels than ever

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Integration is vital

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Visualize your strategy into 1 image

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Corporate rules are your best friend

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Getting out of the way of my team