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Annual Report 2009 (English)

Mar 30, 2016

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Annual Report 2009 (English)
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Page 1: Annual Report 2009 (English)

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Greenpeace Annual Report 2009

Page 2: Annual Report 2009 (English)

04 Message from the Board Chair

05 Message from the Executive Director

06 International Achievements

08 Climate Change

10 Food Safety

12 Water Pollution

14 Protecting the Forests

16 Message from the Fundraising Director

17 Financial Report

18 Fundraising and Member Services

Greenpeace Annual Report 2009

Page 3: Annual Report 2009 (English)

3

Yu Kim Man Greenpeace supporter for five years“Last year, the failure of the UN Copenhagen climate change summit was very disappointing. I support Greenpeace's efforts to use actions to raise awareness. Every person and every government should take responsibility for themselves and for the next generation.”

NicoleGreenpeace supporter for two months“In recent years there have been more and more natural disasters, and it’s because people are not looking after the planet. Greenpeace gives me lots of information so that I can educate my children how to do their bit to save our planet.”

Lau Woon Sum Greenpeace supporter for ten years“While working on the mainland I saw with my own eyes how serious China’s water pollution is. I really support Greenpeace’s water pollution campaign. We only need the government to strengthen their regulations for factories to start seriously dealing with their polluted effluent.”

Thank you for continuing to support us. With your help we have achieved all the successes you can read about in this annual report.

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Page 4: Annual Report 2009 (English)

First of all, media coverage. In mainland China we doubled our press coverage in 2009 from the

year before, and in Hong Kong we did even better, we tripled it. We also have more great people like you joining us. Last year we counted 25,161 supporters, that’s over 5,000 more donors than we had in 2008.

Greenpeace is also investing more into our campaigns. Last year we put just over HKD 30 million into our programmes, that's more than HKD 7 million than in 2008. That has helped our campaigns become more effective than ever.

What’s even more impressive is that these big jumps in numbers came despite the heavy-hitting global financial crisis. We are very happy that we have this support in these difficult times.

Of course none of this would be possible without you, our supporters and your continued confidence that we can make positive change together. So thank you for helping us improve our media coverage; thank you for helping us raise more funds to make our campaigns more effective; and thank you for being one of our supporters and making all these numbers bigger and count for more. With you behind us we can be even more ambitious in campaigning for a better environment.

And what we have in store this year is indeed ambitious. It has to be. Greenpeace's campaigns in mainland China have been

Message from the Board Chair

prioritized by the global Greenpeace family. All these ambitions mean we have slowly been building up our offices in Hong Kong and Beijing. In the Chinese capital, we have just moved to bigger and brighter premises for more intensive campaign needs. We are also supporting our international work on oceans in Taiwan since Taiwan plays a crucial part in the fishing industry in the Pacific Ocean.

We are currently discussing with Greenpeace International on how to strengthen our global mission in China. The big priority is, of course, our climate change work. China is the world’s biggest carbon dioxide emitter and that makes Greenpeace China one of the most important Greenpeace offices worldwide.

That’s not to say that our Toxics and Sustainable Agriculture campaigns can take a break. They are our defining projects and are also of high priority. Clean water and safe food are twin pillars of a healthy environment for everyone.

The world is changing. The Asia Pacific region is growing more powerful and more wealthy and it is clear to Greenpeace that our work must shift in line with these changes. It means that Greenpeace China will have more and more work in the future and the organisation is looking at how to bring more of our global resources here, where it counts. Greenpeace is a global organisation and that has never been truer than today.

Before I sign off I would like to extend a quick thank you to our hard-working staff, led by our Executive Director Mr. Mario Damato. It takes a special kind of person to work for Greenpeace and it requires a lot of dedication and innovation. And even more so in mainland China where our work needs a brand new model because of the specific challenges there.

Greenpeace is not a political organisation. We work for the global environment and we are not concerned by national interests. And that lies at the heart of all our campaigns whether it is in Asia or Europe, America or Africa.

Let me leave you with one last number: 20,000. That’s how many people took part in our Car Free Day in Hong Kong last year. We’re doing it again this year on Sept 22. Help us make that number bigger again and join us.

Romi WilliamsonChairperson

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“I’m a numbers person by trade and that’s why this

letter, at least at the start, has a fair few numbers.

I have good news for all our supporters: In terms

of numbers, Greenpeace is doing very well indeed.”

Page 5: Annual Report 2009 (English)

This year holds even greater promise because we are growing on top of last year’s momentum. Excitingly we are now also working in Taiwan, which has joined our Global Oceans project. Our key work here will be lobbying the Taiwan fishing industry to stop over-fishing the Pacific Ocean.

Just like last year, the priority campaign will be Climate Change and we are going straight to the heart of the problem in China – coal-fired power stations. The power sector (70% fuelled by coal) also belches out most of China’s greenhouse gases. Our message is simple: move away from coal and we will use all our campaigning tools to garner government, media and public support.

Why is Climate Change our priority campaign? Because it is the single biggest environmental threat known to man. Climate change will cause more frequent and more intense weather disasters, devastate food production, and swell oceans so that they swallow coastal cities.

The science has been there for decades, now we need to convert that into a new society, a new economy, an energy revolution that promotes clean energy and eradicates climate-killing emissions.

Mario DamatoExecutive Director

Copenhagen is an ugly word for environmentalists. The UN climate change conference last December

ended with no real commitments from nations to tackle global warming. They are meeting again at the end of this year in Mexico, but no one is talking about Cancún with the same hope they had last year for the Danish capital.

But out of Copenhagen grew a remarkable movement.

Greenpeace worked with dozens of other NGO’s in the run up to the summit, to push heads of state – successfully – and to gather amazing public support numbering over ten million people. We have built an invaluable platform and network for the future.

Our climate work in China was intense last year but it did not overshadow our other two key campaigns: Toxics and Sustainable Agriculture. Years of work are now bearing fruit and both campaigns got the media (and politicians) talking.

We literally created waves with two key reports on water pollution in China. “Silent Giants” listed top Chinese and overseas companies which were flouting local pollution regulations on information disclosure. Hot on its heels was “Poisoning the Pearl” which picked out a number of companies we had caught releasing hazardous chemicals into the Pearl River.

A few months later, three of the companies in our “Pearl” report showed up on a

Message from the Executive Director

blacklist published by the Guangdong Environmental Protection Bureau.

We are also clearly getting recognized as the main player in China battling genetically-engineered rice. It is more than impressive how our Sustainable Agriculture campaign has held the fort since 2004 against some very powerful interest groups.

It is proof that an NGO, like Greenpeace, does have the power to make change. The commercialisation of GE rice would be a disaster for China, and it is thanks to our work that GE rice still does not have the final seal of approval from the government.

The same hard-working team has been crafting a campaign pushing supermarkets to stop selling fruit and vegetables with pesticide residues.

In China, the top supermarkets have the power to pressure their suppliers to buy produce with fewer chemical poisons. We have made some big wins here with several major supermarkets publicly acknowledging the problems and committing to cleaning up their acts.

Our Forests campaign is now aligned with the global climate priority work because of the vital role forests play in protecting the climate. The key event last year for the campaign was the publication of a report showing how pulp and paper giant APP has been destroying rainforests in Southeast Asia for the past three decades.

"We have a lot of work to do. But because we have your support we know we can do it."

5Greenpeace Annunal Report 2009

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Page 6: Annual Report 2009 (English)

INTERNATIONAL ACHIEVEMENTS

Positive changes around the world

Greenpeace operates in 42 countries around the world, campaigning for the environment, and securing remarkable successes in many of our projects. Through a combination of investigative work, lobbying, direct action, and most importantly, the support of people such as yourselves, we have made impressive wins over the past 12 months. Here are some of them:

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Page 7: Annual Report 2009 (English)

I n October 2009, after three years of Greenpeace lobbying, Apple became the first computer maker to announce that it will completely eliminate hazardous

brominated flame retardants and polyvinyl chloride from its new machines. This means that Apple’s new products will be safer and easier to recycle and cause less pollution when they are discarded.

It all started in 2006 with our Green my Apple campaign. Lots of Apple fans joined us, forcing CEO Steve Jobs to

Paper towels and tissues may look innocent, but some of them are made from precious ancient forests.

One of the biggest culprits is Kimberly-Clark, makers of Kleenex and Scott. So in 2004 we launched our Kleercut campaign, and five long hard years later we won.

In August 2009, Kimberly-Clark set a goal of obtaining 100 percent of the wood fibre

The Amazon has long been iconic to environmentalists: Even more so today when its role in protecting the

climate is now known to be so crucial. Deforestation causes about 20% of all greenhouse gas emissions, that’s more than the total from global transport. Brazil's cattle industry – which eats into the Amazon – is a massive source of carbon dioxide emissions. Every two seconds, 1,000 sqm of Amazon rainforest is destroyed by the Brazilian cattle industry.

The best apples are green

Beefing up the Amazon

Big win for Canadian forest

When the British government announced plans to expand Heathrow airport with a third

runway we launched Airplot, an ingenious (if we say so ourselves) campaign. We bought a piece of land slap bang in the middle of the proposed runway which meant that the developers would have had a very hard time building the runway. They would need to force us to vacate and we would not have made it easy for them of course.

Dead-end for Heathrow third runway

After three years of painstaking surveys, Greenpeace released its “Slaughtering the Amazon” report in June 2009. Much of the destruction was linked to top brands we all know such as Nike, Adidas, Reebok and Timberland (they buy Brazilian leather).

Two weeks after the report was published, the Brazilian Supermarkets Association said they were banning the purchase of beef from the newly deforested regions. Just a few weeks after that both Nike and Timberland also promised to make sure they did not buy leather from ranches that were causing forest destruction.

used in its products from environmentally-responsible sources. By 2011, it will eliminate all fibres from the Boreal Forest that are not FSC(Forest Stewardship Council)-certified. The Boreal Forest is the largest primary forest in North America and is home to many endangered animals including the caribou.

This win will send a strong signal to its competitors, Procter & Gamble, SCA, and Georgia Pacific. Let’s work together to get them forest-friendly too.

The third runway, if it went ahead, would have caused a massive leap in Britain’s carbon emissions, right when we urgently need to be reducing our greenhouse pollution.

Finally this May, we won a startling and wonderful victory. With massive support behind us and Airplot promising to give the government an almighty headache, it capitulated. There will be no climate-killing third runway at Heathrow. And it’s all thanks to you and Airplot! 7

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Greenpeace Annunal Report 2009

make his Greener Apple statement in May 2007. Over the following two years we pushed Apple until they made the Apple truly green.

Now PC makers, such as Dell, HP, Lenovo and Acer, have no excuses and we will be sparing no effort to get them to go greener too.

Page 8: Annual Report 2009 (English)

The polar bear is an Arctic creature and because climate change is melting the ice at the North Pole it is making it harder and harder for the animal to hunt for food. It is possible that before the end of this century the polar bear will be gone for ever.

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CLIMATECHANGE

Species disappear

Page 9: Annual Report 2009 (English)

I t’s not only the polar bear that is threatened by climate change. It is all of us, all of humanity.

In 2009, many of us at Greenpeace pinned our hopes on the UN Climate Change conference in Copenhagen in December coming up with a Fair, Ambitious and Binding (FAB) deal. But things often don’t turn out as you hope, and Copenhagen did not result in any substantial deal to cut greenhouse emissions or help developing countries cut theirs. But something good did happen at Copenhagen. Greenpeace and many other NGO’s worked together and amassed huge public support. Public awareness of the urgency of stopping climate change is now greater than it ever has been before.

Achievements from our 2009 work

In Hong Kong, we launched action after action in the lead up to Copenhagen. We beamed a projection of our Chef Executive

Donald Tsang onto Government House, calling him a Climate Fugitive because he would not commit to attending Copenhagen nor make any concrete greenhouse gas emission cuts. We garnered massive public support on our Car Free Day in September, and more than 30,000 people signed up to ask Tsang to make a comprehensive climate change policy and to go to the Copenhagen summit.

At Copenhagen itself, Greenpeace had observer status where ourselves and our colleagues from around the world watched the negotiations and voiced our opinions via the media. We chose several young people from the mainland and Hong Kong as climate heroes and sent them to Copenhagen. They used every opportunity to talk to delegates at the summit and pushed their stories online to engage young people in China to become climate activists too.

Along with Oxfam, Greenpeace released a report “Climate Change and Poverty: a case study of China,” showing how climate change was hurting China’s poorest. The document was oft-cited by civil society in urging for action on climate change in the run-up to Copenhagen.

We continue to be the only international environmental NGO publicly campaigning for the phasing out coal on the mainland. In July, Greenpeace published a ranking report on China’s top power companies to show how they were still too reliant on coal — the first time any NGO has targeted the country’s powerful energy sector. Two of the companies we mentioned, China Three Gorges Corporation and Huaneng came to discuss the report's findings with us. With Copenhagen behind us we will only strive harder to push for global action on climate change.

To a cooler tomorrow...

Our colleague Ailun Yang became one of the most

quoted NGO representatives at the Copenhagen

summit. While fellow Greenpeace campaigner Li Yan's

opinion piece “Failure at Copenhagen – the truth as I

saw it” was posted online and received more than a

million hits.

9

China is heavily dependent on coal for its energy needs. Coal not only threatens the climate, it also pollutes the air and water with harmful waste. The Hong Kong government brands the region as Asia’s World City, yet it has not even released a comprehensive climate change policy.

We will continue to push governments and industry to substantially slow down greenhouse gas emissions growth; engage with the Hong Kong public to force the government to take responsibility for Hong Kong’s climate policy; and to conduct carbon audits of buildings and make all new construction adhere to strict energy-saving regulations.

On the mainland we will work with key allies to make sure the government adopts stronger and cleaner energy policies and a more ambitious renewable energy vision. We will lobby for a carbon tax to make coal a less attractive fuel while publicising the health and environmental costs of coal backed up by evidence of what coal pollution does to our bodies.

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Greenpeace Annunal Report 2009

1,000,000+ Hitsmost quoted

Page 10: Annual Report 2009 (English)

People have been growing rice for over a thousand years in China and it’s become an integral part of Chinese culture. Allowing the commercialisation of genetically-engineered (GE ) rice in China would not only be a tragedy for this ancient culture but would also threa ten the food safety of the nation.

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FOODSAFETY

No more pesticides and fertilizer

Page 11: Annual Report 2009 (English)

China may become the first country in the world to allow the GE commercialization of its staple crop, rice. Scientists are still undecided whether GE technology

is safe for humans. Do we really need GE? Furthermore, many fruits and vegetables for sale at our supermarkets in Hong Kong and the mainland are covered in pesticide residues. As one of the world’s largest producers of pesticides, many pesticides that have been banned for many years are still illegally and widely manufactured and used in China. More than 80% of fruit and vegetables sold in Hong Kong come from the mainland. Just imagine the huge amounts of pesticides that we end up eating.

Achievements from our 2009 work

In April 2009, Greenpeace published the results of its study on pesticide residues on fruit and vegetables. We found that many big-

name supermarkets in Beijing, Shanghai and Guangzhou were selling produce soaked in a cocktail of dangerous pesticides. For example, we found traces of 13 different pesticides on a single strawberry! Between June and August we released two more reports on the high concentration of pesticide residues on produce sold in big supermarkets such as Wal-Mart and Vanguard.

Through this series of investigations, actions and meetings with the supermarkets, by December 2009, five supermarkets on the mainland (namely Carrefour, Jian Mart, Aeon, Auchan, and Nonggongshan) had made various commitments to banning pesticides and GE produce in their stores. We also published our own Supermarket Ranking Guide which explained how 15 top supermarkets fared on food safety issues such as GE and pesticides. In April and May, we tested fruit sold in various

China is the world’s biggest user of fertilizers and pesticides (it uses more than 30% of the global total). Most of us buy all our fruit and vegetables from supermarkets, and so the same supermarkets have a responsibility to their customers to only sell clean safe food. They can do this by gradually expanding their range of organic produce and making tighter checks and restrictions on pesticide residues.

GE threatens our health, our environment and even China’s food sovereignty (because of patents on GE strains). We will continue to use research, actions and lobbying to push the government to say no to GE food.

Our “Supermarket Ranking Guide” published in

December was distributed online and sent out to

mobile phones. In less than a week, more than

20,000 people signed up to show their

support.

+20,000 Support©

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supermarkets in Beijing and Guangzhou stores and found that some were selling illegally-grown GE papaya. After we told the media, the Hainan government announced it would take steps to eradicate the illegal papaya plantations and big supermarkets, such as Carrefour and Jian Mart, said they would not sell this illegal GE papaya. Because we do not yet understand how GE may harm people’s health or the environment, it becomes a crucial issue in China where over a billion people eat rice. While all this was going on, we published a report titled: “Who is behind China’s GE rice?” We argued that since all the GE rice strains currently being researched in China contain many foreign patents, if the government were to legalise GE rice it would threaten the nation’s food sovereignty. This sparked a vibrant discussion in the media and with the general public. Still, there is still cause for hope. By the end of 2009, China had still not given the final approval for the commercialisation of GE rice.

To a safer tastier future...

Greenpeace Annunal Report 2009 11

Page 12: Annual Report 2009 (English)

Factories in China hide their wastewater by a mess of unlabelled pipes. It is one of the hurdles to finding out exactly which company is releasing which toxic chemicals.

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STOP WATER POLLUTION

Our dream for clean water

Page 13: Annual Report 2009 (English)

Last year, Greenpeace staff members sampled water

in the upper reaches of the Pearl River. They visited

53 towns, and investigated more than 60

factories. After 4months of rigorous scientific testing

of the many water samples collected, we documented

their pollution in our “Poisoning the Pearl” report.

Water is the source of all life. Even so, every day factories keep pumping out pollution into rivers and lakes, poisoning our water resources.

Almost half of China’s water pollution comes from factories. Greenpeace has found traces of hazardous chemicals in rivers in China which have been linked with many terrible human diseases including cancer, liver failure and nervous disorders. This is in mainland China, so what has this got to with Hong Kong? Every day in Hong Kong we drink water and eat vegetables that come from the mainland. The media have documented cases of food poisoning traced to crops trucked into Hong Kong from the mainland. They were grown on land fed by water polluted from industrial waste.

Achievements from our 2009 work

One of the most effective ways to get industry to reduce their toxic emissions is to force them to make

public exactly what is in their wastewater pipes. This is called environmental information disclosure or EID.

China began regulating a kind of EID system last year, but our report “Silent Giants” picked out 18 domestic and overseas enterprises, including big names like Shell, Samsung, Nestle, LG, and Kraft, for not reporting their emissions within the time limit set by the government after they had been reported for exceeding pollution regulations. The publication of our report prompted government departments and companies to start their own investigations. In April 2010, the environmental protection department re-clarified the mandatory reporting of environmental information for those companies that did not reach a certain standard. “Silent Giants” played both a monitoring and a reminder role to both industry and

60 Factories 4 months testing53 Towns

the government. As the world’s factory floor, the situation of the Pearl River Delta is particularly dire. After nine months of field work we released “Poisoning the Pearl” which showed that a large number of toxic chemicals were being dumped in the region’s river system. Some of the most toxic chemicals found included beryllium, manganese and copper.

In January 2010, out of the five factories we had picked out in our “Poisoning the Pearl” report, three of them were blacklisted by the local environmental protection bureau. This blacklist is an official “warning” to these companies and they have been ordered to draw up a timetable to improve their environmental performance. Without the support of our donors, we could not conduct these kinds of tests, nor could we produce detailed reports and lobby the government. So it is thanks to our supporters that we can push to end deadly water pollution in China.

Every one of us buys and uses clothes, cleaning products, furniture, cosmetics and electronics. All these things are made in factories and their production creates industrial waste including poisonous chemicals which are released into the water, the soil and the air around us.

We don’t need to stop buying. We just need factories to stop using hazardous chemicals to make these products. By following a policy of zero emissions, factories can still make clothes, cameras, and cosmetics, but they don’t need to pollute the environment at the same time.

Our campaign is focused on strengthening monitoring of environmental performance, promoting government policies to improve existing laws, and urging factories to adopt zero emissions.

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To a cleaner tomorrow...

Greenpeace Annunal Report 2009 13

Page 14: Annual Report 2009 (English)

You can only find wild orangutan in two countries in the world – Indonesia and Malaysia. And there are a mere 50,000 of them left. Deforestation not only kills our climate but it destroys the home of this rare and beautiful ape.

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PROTECTING THE FORESTS

Save the orangutan's home

Page 15: Annual Report 2009 (English)

The forest is not only home to the orangutan. It’s also home to us, human beings. About 8,000 years ago nearly half of the earth’s land area was covered in huge forests. Now,

only about 7% of the land area is primary forest.

Forests are crucial to life. They are home to countless species of animals and plants and many indigenous peoples. Deforestation releases vast amounts of greenhouse gases because forests act like giant carbon warehouses. They hold about 433 billion tons of carbon, approximately equal to the next 45 years of emissions from burning fossil fuels and cement production.

What do we use this precious life-giving wood for? We make it into furniture, paper towels and disposable chopsticks. Currently, out of every 10 trees that get chopped down, four of them are processed into pulp for making paper products.

Achievements from our 2009 work

S inar Mas Group's Asia Pulp & Paper Company Ltd (APP) is a major player in the pulp and paper industry. But APP has been destroying precious rainforests for decades to make its paper products. Last

year, we commissioned an independent analysis of five paper products made by APP (China). Three of them turned up positive for wood fibres from rainforests, not paper plantations as the company claims. APP is not only guilty of destroying rainforests to make paper but it also razes forests to make way for palm oil plantations. The destruction it has wreaked in Indonesia's Riau province alone has created annual emissions of up to 113 million tons of carbon dioxide.

After we told the media about APP’s activities, one publishing house immediately announced it would no longer buy paper from APP. Since 2008, we have been lobbying the Chinese government not to allow APP’s subsidiary Gold East Paper to list on the stock exchange. We will keep a close eye on APP in the near future. Part of our work also lies in pushing the publishing industry to become forest friendly. If you love books, then you probably also love forests. Greenpeace China has been running its “Book Lovers for Forests” campaign for the past two years. Because of our hard work the mainland has published 10 books (selling over 340,000 copies) on 100% recycled paper. We have also got two publishing

-750t carbon dioxide

houses to sign a pledge that within three years they will start only printing on 100% recycled paper. And it’s not just paper. Our furniture may also have come from destroyed rainforests.It’s really not difficult to make sure that the timber products you buy are forest friendly. Our latest copy of the “Good Wood Guide” tells you what’s safe to buy. We have also been working with Chinese timber companies to help them identify what are the forest friendly sources of wood. This guide is a good start for companies to develop good forest-friendly wood procurement policies.

Since 2003, China has been the world’s second largest paper consumer. Although we got almost half a million new books to be printed on recycled paper, that’s just a drop in the ocean – about 0.0004% of paper that is printed every year in China. So we have a lot more work to do. Our “Book Lovers for Forests” campaign will:

Get more publishers on board to commit to using forest-friendly paper

Continue to lobby big stores to adopt environmentally-responsible procurement policies and campaign against those companies that continue to destroy our precious rainforests.

Our “Book Lovers for Forests” campaign has helped

publish 10 titles on the mainland using 100%

recycled paper – that’s 340,000 books. This has saved

emissions of 750 tons of carbon dioxide.

100% Recycled paper

15

To a forest-friendlier tomorrow…

Greenpeace Annunal Report 2009

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Page 16: Annual Report 2009 (English)

I would like to take this opportunity again to thank you for being part of the Greenpeace family. Greenpeace does not accept funding from governments or corporations. This means that supporters like you are invaluable as you are our primary source of financial support. Without YOU, our achievements would not be possible. If you want to ask us about our campaigns or if you have any questions at all, please feel free to give us a call on our Donor Services Hotline at (852) 2854 8318 or email [email protected]

Yours sincerely,

Cristina San Vicente

My name is Cristina San Vicente and I lead the Fundraising & Greenpeace Membership

Management team at Greenpeace China. On behalf of Greenpeace, I am happy to share with you the financial report for the 2009 calendar year. Your contributions in 2009 played a vital role in making change, protecting the environment and creating solutions that are essential to a green and peaceful future. YOUR GIFTS had a big impact on tackling some of the biggest threats we face, such as climate change, water pollution, destruction of the last remaining intact rainforests and providing us with the resources to inform consumers about the risks of eating genetically-engineered (GE)and pesticide-laden food. We are committed to using your donations responsibly and to the best effect for our environmental campaigning. We follow high standards of accountability and transparency and our financial accounts are independently audited every year.

“A heartfelt thank you and appreciation of your

trust and faith in Greenpeace.”

Fundraising income has continued the trend of the last two years by registering a healthy growth. Also, our contributions from Greenpeace International have dramatically risen because of China’s greater environmental impact on the planet as a whole. As you can see from the accounts, our key priority is tackling climate change – mainly through our Climate & Energy and Forests Campaigns. Expenditure on these two campaigns has increased from HKD 3.04 million in 2008 to HKD 7.39 million in 2009 (an increase of 143%), or from 30% of our direct spending on campaigns to 51%. We will continue to make significant increases to the funding for our climate work in the coming years and also to our Toxics campaign. One of China’s most critical environmental problems is the industrial poisoning of China’s rivers and lakes. Some 320 million people lack access to clean drinking water; over 70% of lakes and rivers are polluted; and major pollution incidents happen on a near daily basis on the mainland.

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Message from the Fundraising Director

Page 17: Annual Report 2009 (English)

Financial Report

2009 2008

HKD

INCOME

Fund raising income 25,019,881 21,551,659

Contributions from Stichting Greenpeace Council 15,600,000 4,719,000

Grants from Greenpeace National Offices 2,479,264 1,071,386

Interest income 32,229 129,876

Sundry income 24,891 614,267

TOTAL INCOME 43,156,265 28,086,188

EXPENDITURE

Campaign expenses

Climate & Energy 5,683,750 1,541,333

Toxics 3,847,748 2,727,854

Forest 1,710,522 1,498,572

Food & Agriculture 1,519,116 1,682,710

Hong Kong Campaign (Climate, Toxics, Forests, GE food) 1,827,304 2,768,231

Campaign Activities 14,588,439 10,218,700

Campaign support activities (Public information & outreach, media, science and business) 9,542,626 6,370,948

TOTAL CAMPAIGN ACTIVITIES 24,131,065 16,589,648

Fundraising 8,809,002 4,301,702

Donor Management 3,156,768 3,780,892

Organisational & Governance (senior management governance, Finance, IT infrastructure, human resources and office support) 6,976,988 6,353,675

TOTAL EXPENDITURE 43,073,823 31,025,917

Total Surplus 82,442 (2,939,729)

GREENPEACE CHINACONSOLIDATED INCOME AND EXPENDITURE ACCOUNTFOR THE YEAR ENDED 31ST DECEMBER, 2009 17Greenpeace Annunal Report 2009

Thanks to you, Greenpeace has been able to work on protecting the environment,for a greener and better future!

Page 18: Annual Report 2009 (English)

Street Fundraising Officer Nam Kwan

Fundraising and Member Services All our successes have not been easy to win. Greenpeace does not accept funds from governments or companies.

We are totally supported by individuals. We owe all our success to you and our other donors.

On the street you come across lots of people and lots of good things. Really a lot. On blistering hot days, some

people come and give us cold drinks, and when it’s pouring with rain we also get a lot of people give us their umbrellas. Even those people in a hurry will stop and listen to what we have to say. And then often they come back the following day and support Greenpeace.

I can never forget one day five years ago when I was fundraising outside Shamshuipo market. I had been working hard all day but had yet to sign up a donor. Then a man dressed in a suit came up to me. He looked like he was really interested in Greenpeace so I started introducing our work to him hoping to sign him up as a monthly donor. We talked for an hour but in the end he didn’t sign up. I must

have looked quite sad because at that point, a woman who owned a fruit stall nearby came up to me with an apple. She said: “Miss, you speak really well. Don’t be discouraged. Here, eat this apple and have a break.”

By the end of the day, still with no donors, I was just about to pack up and go home when this man rushed over to me and asked: “Are you from Greenpeace?” It turned out he was the husband of the woman who had given me the apple. After his wife had told him about us, he wanted to donate some money. His two children also arrived and wanted to support us. Altogether they donated HKD 100.

Does it sound impossible? Just when you least expect it, our work can give us the most wonderful surprises.

Street outreach is one of the most important ways that Greenpeace uses to connect with the public, campaign on issues and also

raise funds. Every day, our workers are on the street, come rain or shine. But they never feel dispirited, even when faced with

rejection. Within the crowds on the street there is always some positive energy giving them the spirit to keep on.

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Page 19: Annual Report 2009 (English)

Our fundraising work in 2009 was both difficult and heart-warming. The financial crisis made fundraising very hard, but surprisingly, the number of our supporters actually continued to grow. Last year more than 25,000 people donated to our campaigns; that’s 60% more in value than the year before. This is very encouraging and means that our campaigns have a more stable base to

continue and make change. Last year we organized lots of activities for our members. We hope that as well as supporting our work with your contributions you can also get involved in our campaigns. And by maintaining good communications we can work together to bring positive change and a more beautiful future for our planet. Below is a list of the main activities we held in 2009.

In the future we will continue to have even more activities for our members. However the most important thing is your continued support and for that let us thank you once again for your contributions over the past year. Together we have made positive change for our environment.

Greenpeace got together with more than a score of other environmental NGO’s to hold a fun three-legged race as part of a “Hong Kong combat climate change alliance” on December 12. It also marked the Global Day of Action Against Climate Change. More than 1,000 supporters and members took part to urge heads of state at the Copenhagen Climate Change Conference to agree on a deal to stop global warming.

Three-legged race on Climate Action Day

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As part of our Car Free Day event on September 22, we also organized a Climate Hero Bicycle Tour in downtown Hong Kong. Over 100 people took part to promote the idea of zero carbon travel. The tour was finished inside two hours and everyone had a lot of fun. If you want to take part this year keep a close eye on your Greenpeace emails!

Climate Hero Cycle Tour

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For the first time we cooperated with the Hong Kong Design Association. At the Shek Kip Mei Jockey Club Creative Arts Centre in October and November last year, we displayed more than 10 pieces of design work (some of them interactive) on the serious state of industrial pollution on the mainland. On the opening day, we held seminars and workshops and invited all our members to attend and understand China’s water pollution crisis.

China Water Pollution Conference and Design Exhibition

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Our Annual Reception (held in April last year) is when Greenpeace and its donors have a chance to get together. It’s a great opportunity for members to meet Greenpeace staff in person and really get a good understanding of our campaigns. In 2009,we invited Lam Chiu Ying, the former head of the Hong Kong Observatory, to talk about the impacts of climate change.

Annual Reception

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19Greenpeace Annunal Report 2009

Page 20: Annual Report 2009 (English)

Positive Change Through Action.www.greenpeace.org.cnHong Kong8/F, Pacific Plaza, 410-418 Des Voeux Road West, Hong KongTel: (852) 2854 8300Fax: (852) 2745 2426E-mail: [email protected]

Beijing3/F, Julong Office Building, Block 7, Julong Garden,68 Xinzhong Street, Dongcheng District,Beijing, China 100027Tel: (86) 106554 6931Fax: (86) 106554 6932

> Guangdong Government blacklists3factories after we criticize the companies in our Pearl River Delta report.

> We make18scouting trips to the Pearl River Delta and Yangtze River Delta to collect water samples for pollution analysis.

> More than20,000people sign up to our Car Free Day in Hong Kong.

> Greenpeace China has25,161financial supporters as of 2009.

> In the run up to the Copenhagen Climate Summit,83,972people join our iCare online project on the mainland.

Thank you for your support !

2009 at a glanceÉÉ

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