ANNIE SYMONDS & STEPHEN MOYLAN … › wp-content › uploads › ...australia's top 50 influencer awards 2017: shortlist mydeal.com.au 2,080,000 total pages views total unique page

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F A C E B O O K : L O N D O N E R I N S Y D N E Y     |   I N S T A G R A M : @ T H E L O N D O N E R I N S Y D N E Y   |   Y O U T U B E : L O N D O N E R I N S Y D N E Y   |   P I N T E R E S T : L O N D O N E R I N S Y D N E Y

A N N I E S Y M O N D S & S T E P H E N M O Y L A N

W W W . L O N D O N E R I N S Y D N E Y . C O M

L O N D O N E R I N S Y D N E Y @ O U T L O O K . C O M

L O C A T I O N : N E W C A S T L E , N S W | A U S T R A L I A

 AUSTRALIA'S TOP 50 INFLUENCER AWARDS 2017:   SHORTLIST   MYDEAL.COM.AU

2,080,000 T O T A L P A G E S V I E W S T O T A L U N I Q U E P A G E V I E W S

3:50 A V E R A G E T I M E O N B L O G

TOP 100 EXPAT BLOGS IN THE WORLD (NO.23) 2019 FEEDSPOT

TOP 10 AUSTRALIAN EXPAT BLOGS 2017 INTERNATIONAL MONEY TRANSFERS

TOP 20 EXPAT BLOGS 2017 MY PROMO CODE

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ABOUT

AWARDS

NOTABLE PRESS

Londoner In Sydney sees over 130,000 visitors a month and is Australia's leading expat blog, created by two passionate digital storytellers.

WHY WE ARE DIFFERENT We take a relatable approach to the stories we produce as we see great potential for this style of content which is reflected in our rapid growth.

We've already smashed our goal and doubled our traffic in just three months and it continues to grow every single day. We've done this by writing compelling content and applying the best SEO practices. 

Social media handle: @londonerinsydney

Annie has a background in radio as a Branded Content Producer and previously worked in

Marketing at Microsoft.

Stephen worked as a web designer and built websites for various companies, bloggers and

business. 

38 D O M A I N A U T H O R I T Y

33 P A G E A U T H O R I T Y

DESKTOP: 31% MOBILE: 63% TABLET: 5% 

 61%

Metrics taken from Google Analytics  September 2019

ORGANIC SEARCH: 71% SOCIAL: 14% DIRECT: 14% REFERRAL: 1%

AUSTRALIA: 67% UK: 7% USA: 5% INDIA: 2%

0

140,000

280,000

420,000

560,000

2014 2015 2016 2017 2018

13K

252K

357K

98K

 39%

557K

BLOG GROWTH Y-O-Y

AUDIENCE

18-24: 21.55% 25-34: 56% 35-44: 16.38%

3.    HOW I APPLIED FOR DEFACTO 820 PARTNER VISA        91,000 VIEWS  |  55 SHARES  |  18,500                 YOUTUBE VIEWS | 178 COMMENTS

1.    19 FUN DATE IDEAS IN SYDNEY        140,000 VIEWS  |  68 SHARES

2.    WHERE TO LIVE IN SYDNEY         106,000 VIEWS   |  44 SHARES | 17 COMMENTS

4.    TOP 11 ACAI BOWLS IN SYDNEY        51,000 VIEWS  |  117 SHARES  |  8 COMMENTS

TOP POSTS  

6.    SYDNEY VS LONDON        45,500 VIEWS  |  148 SHARES  |  23 COMMENTS

7.    19 THINGS NO ONE TELLS YOU ABOUT LIVING IN SYDNEY        36,000 VIEWS  |  102 SHARES  |  5 COMMENTS

8.   THE DANGERS OF GETTING TO THE BOTTOM OF GERRINGONG        FALLS                32,000 VIEWS  |  57 SHARES  |  2 COMMENTS

9.    TOP 13 THINGS TO DO IN BYRON BAY        29,000 VIEWS  |  4,200 SHARES  |  1 COMMENT

5.    13 THINGS TO DO IN PORT STEPHENS        50,000 VIEWS  |  250 SHARES  |  1 COMMENT | 2,800 YOU TUBE        VIEWS

10.   PORT DOUGLAS VS PALM COVE VS CAIRNS         23,860 VIEWS  |  116 SHARES  |  5 COMMENTS

PARTNERSHIP: JAPANESE BATH HOUSE BLUE MOUNTAINS, AUSTRALIA 

VIDEO REVIEW 

FACEBOOK

INSTAGRAM

PUBLISHED SEP '17 SERVICES INCLUDED: 1 x BLOG POST - 3,400 VIEWS

784 FACEBOOK SHARES 1 X VIDEO 1,500 VIEWS ON YOUTUBE  MULTIPLE INSTAGRAM & INSTA STORIES MULTIPLE FACEBOOK POSTS

PUBLISHED: SEP 2017

 13,000  BLOG VIEWS 960 FACEBOOK SHARES  12,000 VIEWS ON YOUTUBE (1 VIDEO) MULTIPLE INSTAGRAM & INSTA STORIES MULTIPLE FACEBOOK POSTS

CASE STUDY: 1

ENGAGEMENT EXAMPLES

MALDIVES ON A BUDGET  4 ISLANDS AND 1 RESORT  

MALDIVES VLOGS 

MALDIVES BLOGS

INSTAGRAM 

SCOOT AIRLINES INFLIGHT MAGAZINE EDITORIAL: MALDIVES ON A BUDGET  30,000 BLOG VIEWS (8 BLOGS) 600 FACEBOOK SHARES  3,500 VIEWS ON YOUTUBE (2 VIDEOS)  100,000 MULTIPLE INSTAGRAM & INSTA STORIES  LIKES INCL. REPOSTS MULTIPLE FACEBOOK POSTS

PARTNERSHIP WITH VARIOUS LOCAL HOTELS AND SCUBA DIVING COMPANY. PUBLISHED: JAN '18

CASE STUDY: 2

EVEREST BASE CAMP TREK COMPETITION 

EVEREST BLOGS

INSTAGRAM FEED

MAJOR INSTAGRAM COMPETITION 10,000+ BLOG VIEWS 500 COMPETITION ENTRIES 300 FACEBOOK SHARES MULTIPLE FACEBOOK POSTS MULTIPLE INSTAGRAM & INSTA STORIES (ALSO SHARED ON PAGES WITH 100K FOLLOWERS.)

PARTNERSHIP WITH LOCAL NEPALESE TREKKING COMPANY FOR USD$3500 COMP. PUBLISHED: JUL '18 Phase 1: We showed our audience our experience during the trek through live social media posting. Phase 2: We inspired them to do the trek with a series of blogs and social media posting. Phase 3: We set up an Instagram competition for our audience to WIN a trek to EBC. 

EDM ACROSS BOTH SITES CREATED

BY ANNIE

CASE STUDY: 3

BEST PLACES TO BRUNCH AROUND THE WORLD AMERICAN EXPRESS 2018 https://www.amexessentials.com/best-brunch-restaurants/

HOUSE HUNTERS INTERNATIONAL

BLOG HEADHUNTED FOR  FEATURE ON U.S. TV SHOW, AIRED ON HGTV (U.S.A) AND 9LIFE (AUSTRALIA).

Press in The Daily Telegraph and The Mosman Daily

EDITORIAL COLLABORATIONS 

THE ULTIMATE GUIDE TO SYDNEY EXPEDIA 2017 http://blog.expedia.com.au/the-ultimate-guide-to-sydney/

TOP 6 SYDNEY BLOGGER SECRETS CRUISE AWAY 2016 www.cruiseaway.com.au/blog/cruise-news/things-to-do-in-sydney/

SCOOT AIRLINES INFLIGHT MAGAZINE MAR 2018 Maldives on a budget VARIOUS SYDNEY ARTICLES 2016 2DAY FM  hit.com.au/2day/news 12 movies you didn't know were filmed in Sydney 7 things you can't miss if you're going to the Blue Mountains 8 amazing things you can do in winter in Sydney 7 most underrated vegan eats in Sydney BUTTERFLY SPACE, MALAWIAN CHARITY 2013 butterflyspacemalawi.com Re-brand for Malawian charity including re-design of website, and updated copy. 

FREELANCE WRITING (ANNIE)

WHY WORK WITH LONDONER IN SYDNEY?

TYPE OF PARTNERSHIPS ACCEPTED ON LONDONER IN SYDNEY

SPONSORED BLOG POSTS Our blogs are never under 1000 words, in fact the majority are always 2000+. We research destinations thoroughly before visiting them and write as much detail to give our readers a clear understanding of why they need to visit a destination. Our blogs are always authentically written from the heart and will never look like a sales pitch. We always, always include as many keywords for SEO purposes.  PRESS TRIPS on request We love to travel and encourage our readers to visit some of the lesser known destinations which will inspire and ignite a lust for travel. As full time bloggers, our availability can be given within 1 -2 days notice.  SPONSORED SOCIAL POSTS We might not have a huge social audience but it's an engaged one. Our Insta Stories see 1000+ views per post and our audience contact us on a daily basis through our channels to say how we've inspired them to book a trip.  ADVERTISING & AFFILIATE MARKETING We love to work with brands who offer affiliate marketing. If your brand fits with a post we are writing, we might be keen to include it. We only accept advertising from brands who will 100% benefit our audience which is kept to an exclusive minimum on the site.   VIDEO CONTENT We have our own YouTube channel and film with a DJI drone and Canon 6D cameras.  FREELANCE CONTENT MARKETING & CONTENT WRITING  / COPY WRITING With Annie's background in Digital Marketing, she's worked for some of the world's biggest companies including Microsoft and many radio brands including Virgin Radio (UK), 2DAY (AUS), Triple M (AUS), Heart (UK), LBC (UK) and Smooth (UK) and can help you increase your traffic and engagement with your customers by creating engaging, relatable content. 

RATES AND SERVICES

Thanks to our previous careers in content producing, marketing and web design, we are passionate about building our audience at Londoner In Sydney. We love to write relatable content which brings loyalty from our readers.