If your strategic planning fails to achieve the intended results, you should get the answers to your problems by attending this interactive, limited enrollment seminar. Center for Simplified Strategic Planning Executive Development Programs Executive Development Programs Michigan State University Executive Development Programs James B. Henry Center 3535 Forest Road Lansing, MI 48910-3831 Companies using this process: 4 Grow sales 4 Increase profits 4 Set and achieve up to 90% of their objectives Visit sspmsu.com to get more information about this seminar PRSRT STD US POSTAGE PAID LANSING, MI PERMIT NO. 407 Center for Simplified Strategic Planning, Inc./ MSU Simplified Strategic Planning Seminar PO Box 8272 Ann Arbor, MI, 48108 Place Stamp Here # Tampa, FL March 12-13, 2015 Phoenix, AZ March 26-27, 2015 Cleveland, OH April 16-17, 2015 Chicago, IL April 30-May 1, 2015 Ann Arbor, MI May 14-15, 2015 Burlington, VT July 9-10, 2015 Strategic Planning for Superior Strategy Results Simplified Simplified Strategic Planning for Superior Strategy Results When you attend Simplified Strategic Planning for Small to Mid-Sized Companies, you’ll receive: • The Simplified Strategic Planning Manual. Complete with comprehensive instructions, illustrated worksheets, and worksheet templates • Five key Strategy booklets o Alignment for Implementation: Getting Your People to Make Your Strategies Work o Unbeatable Value Strategy: How to Create Value for Competitive Advantage o Elements of Innovation: How to Achieve Innovation in Mid-Sized Companies o Simplified Strategic Planning in Action o Strategic Planning Tune-Up: Tips from the Center for Simplified Strategic Planning • 1-Year Access to the CSSP Support Hotline. Your instructor will answer the questions that pop up after the seminar ... once you begin implemen- ting Simplified Strategic Planning. • Subscription to Course and Direction. This bi-monthly electronic newsletter delivers cutting- edge insights and helpful tips for keeping your strategic planning on course.
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Ann Arbor, MI, 48108 Strategic Planning - simplified ... · Simplified Strategic Planning Seminar PO Box 8272 Ann Arbor, MI, 48108 Place Stamp ... for Simplified Strategic Planning
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If your strategic planning fails to achieve the intended results, you should get the answers to your problems by attending this interactive,
limited enrollment seminar.
Center for SimplifiedStrategic Planning
Executive Development Programs
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Ann A
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Pla
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Tampa, FLMarch 12-13, 2015
Phoenix, AZMarch 26-27, 2015
Cleveland, OHApril 16-17, 2015
Chicago, ILApril 30-May 1, 2015
Ann Arbor, MIMay 14-15, 2015
Burlington, VTJuly 9-10, 2015
Strategic Planningfor Superior Strategy Results
Simplified
Sim
plifi
ed S
trat
egic
Pla
nnin
g fo
r
Supe
rior
Str
ateg
y Re
sults
When you attend Simplified Strategic Planning for Small to Mid-Sized
Companies, you’ll receive:
• TheSimplifiedStrategicPlanningManual. Complete with comprehensive instructions, illustrated worksheets, and worksheet templates
• FivekeyStrategybookletso Alignment for Implementation: Getting
Your People to Make Your Strategies Work
o Unbeatable Value Strategy: How to Create Value for Competitive Advantage
o Elements of Innovation: How to Achieve Innovation in Mid-Sized Companies
o Simplified Strategic Planning in Action
o Strategic Planning Tune-Up: Tips from the Center for Simplified Strategic Planning
• 1-YearAccesstotheCSSPSupportHotline. Your instructor will answer the questions that pop up after the seminar ... once you begin implemen-ting Simplified Strategic Planning.
• SubscriptiontoCourse and Direction. This bi-monthly electronic newsletter delivers cutting-edge insights and helpful tips for keeping your strategic planning on course.
12,000+ TOP EXECUTIVES RECOMMEND THIS SEMINAR!Would You Like to Know How Other Companies Have Increased Profits up to 300% in Three Years – and How You Could too – Using a Proven, Afford-
able Methodology to Focus Your Resources for Superior Performance?
A Two-Day, Interactive, Limited Enrollment Seminar for CEOs, Company Presidents and Other Top Executives of Independent Companies and Business Units of Larger Companies
“ Thank you for providing me with what I firmly believe to be the two most productive days of my business career. What you provided us was a clearly developed step-by-step process for developing a strategy. We now have focus, commitment and high employee morale. In short, we now know where we want to go and how we are going to get there. This focus, commitment and morale have resulted in our company achieving the INC. Magazine list of the 500 fastest-growing companies.”William J. Costello, President
Accu Bite Dental, Inc.
“ Using this process for three years, we have doubled our sales volume and quadrupled our operating profit. ”G. Alex Bernhardt, Sr., Chairman and CEO
Bernhardt Furniture Company
“ Using Simplified Strategic Planning, VPI tripled sales over 5 years. It has helped us identify opportunities, better understand our markets, and focus our resources to attain the business results we desired. It has contributed in a significant way to VPI achieving our growth and profit objectives.”T. Godfrey Mackenzie, Vice President
Vinyl Plastics, Inc.
See Why Your Peers Recommend This Seminar More than 12,000 top executives have attended Simplified Strategic Planning for Small to Mid-Sized Companies … and given the course top ratings. Here’s a sample of the hundreds of testimonials we have on file in our headquarters.
Simplified Strategic Plan-ningworkswhereotherprocessesfail.Companies using Simplified Strategic Planning achieve up to 90% of their objectives, grow sales up to 100% over 3 years; increase profits up to 300% over 3 years.
Simplified Strategic Plan-ning will assure balanced input, thoughtful strategic thinking, selection of a course and direction that will differentiate your com-pany and lead to profitable growth; highly focused action on a few strategic objectives in support of that course and direction.
TakeaLookatWhat You’llMissifYouDon’t
AttendThisHardHitting,Two-DaySeminar
(details on www.sspmsu.com)n How to Dominate Your Market n How to Get Information You Needn How to Select and Achieve Your
Best Opportunitiesn How to Create a Great Strategic Teamn How to Measure Key Success Factorsn How to Find Your Unique Strategic
Competencyn How to Avoid the Deadly Potential Pitfalls
in Strategic Planningn How to Make Good Assumptionsn How to Protect Your Company From
Potential Threatsn How to Determine Your Strategic Focusn How to Get From Where Your Are To Where
You Want to Ben How to Best Allocate Your Resources To
Meet Your Objectivesn How to Most Effectively Use Your
Strategic Plann Why Most Companies Fail at Strategic Planning
Your course leaders are executives who are experts in strategy. They have led over 1,000 strategic plans for small to mid-sized compa-nies. This hands-on experience sets them apart from others who teach strategic plan-ning. In other words, an instructor who knows exactly what it’s like to walk in your shoes.All course leaders have strong academic degrees and are highly acclaimed present-ers. They have been carefully chosen for their ability to translate critical processes into easi-ly grasped concepts with step-by-step imple-mentation procedures.They have used their expertise to manage change and growth in hundreds of compa-nies nationwide through successful strategy development and implementation. They have an average of over 25 years of experi-ence in strategic planning and senior execu-tive management. They’ll acquaint you with leading-edge strategic planning and give you the insight to achieve superior results. You will also receive proven methodology to ensure success.We literally wrote the book on strategic planning for small to mid-sized companies.
Robert Bradford is the uniquely cre-ative and insightful CEO of the Center for Simplified Strategic Planning and author of Simplified Strategic Plan-ning. Over the past 25 years, Robert has worked with hundreds of companies to help them create breakthrough results
by stimulating great strategic thinking. A nationally ac-claimed speaker, Robert’s seminars are engaging, full of great tips and entertainment and built on years of real-world strategic decisions. Seminar participants describe him as brilliant, funny and thought provoking.
Denise Harrison is a highly successful strategic catalyst and COO of the Cen-ter for Simplified Strategic Planning. Denise has hands-on experience having been President of a Financial Services company and President of a division of a Fortune 500 company. Her presenta-
tions energize executives to think strategically, execute efficiently and capitalize on the intellectual capital in their organization.
Dana Baldwin is a highly experienced strategic thinker with over 30 years of experience in mid-sized companies in senior management positions including Chairman, CEO and COO. Dana brings a unique combination of practical and theoretical knowledge as well as humor-
ous insights to his programs leaving the participants with a practical knowledge they can use immediately.
o Y
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I wan
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Sem
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reg
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plifi
ed S
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NO
TE: I
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#
Exe
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Pro
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FOU
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SY W
AYS
TO R
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TER
1. O
NLI
NE
at
ww
w.s
spm
su.c
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2. C
all (
855)
201
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1 o
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3. M
ail t
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What’sWorkedinthePastMayNotWorkintheFuture
Comments from Peers Who Have Changed Their Business Models
“ Our company is just completing its 2nd cycle of Simplified Strategic Planning. We are expanding the process to additional divisions for the 3rd cycle.”Scott Christensen, Project Manager, Hormel Foods
“ I’ve been doing business planning for over ten years, and this course provides a simple methodical approach that I will find useful. This is an area where we have previously struggled.”Lisa Hardy, Director of Business Planning,
Blue Care Network, Michigan
“ A very clear concise practical approach to a business function that we’ve stumbled over for years. We’re going to use this!”John LeBlanc, Vice President, Performance Designs, Inc
“ This is the most cost effective way to begin the planning process.”John Campbell, President, C.C. Lynch & Associates
“ I signed up cautiously; I came to the seminar a bit of a skeptic; I left energized and anxious to apply the learning to our company.”Scott Bolinder, Executive Vice President & Publisher,
Zondervan
Simplified Strategic Planning for Superior Strategy Results