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ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Dec 24, 2015

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Page 1: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

ANGr AthleticsANGr Athletics

Page 2: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Our mission…Our mission…

Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Page 3: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Why I chose MMA…Why I chose MMA…

I have been an avid MMA fan my whole life. As I grew older, so did the sport. It has snowballed into the spectacle it is today.

If I couldn’t be a fighter, I still wanted to leave my imprint on the sport.

Opportunity for a Business venture….!

Page 4: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Why I chose MMA…Why I chose MMA…

I believed it to not only be a sport, but also a culture – a way of life.

I wanted to encompass that culture into a brand name that fans would want to be a part of…

Page 5: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Life is full of influences…Life is full of influences…

It’s your application that sets you apart.

Page 6: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

What we offer…What we offer…

Fight GearMen’s ApparelWomen’s ApparelChildren’s ApparelAccessories

Page 7: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

What we offer…What we offer…

Sponsorship to professional mixed martial artists

Sponsorship to MMA related events.A website that is frequently updated with

fighter profiles, fight results, future bouts, and other MMA related news.

Page 8: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Business PlanningBusiness Planning

This initiative’s purpose is to market our products to MMA enthusiasts of either gender, and of any age.

Our marketing has no barriers. MMA is practiced and televised all over the world.

Globally marketed in… China, Japan, Unites States, and Brazil.

Page 9: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Business PlanningBusiness Planning

Our revenues will come directly from our clothing line, advertisements, and from the success of our sponsored fighters.

Our website will also generate revenue by hosting advertisements from our partners.– Bottled Water– Protein Supplements – Energy Drinks

Page 10: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Business Planning…Business Planning…Main FocusMain Focus

Not to be a copy-cat of our competitors.We want to be set aside from the rest.Other MMA brands offer similar styles of

clothing and fighting gear…but…

– We’re not just selling clothing, we’re selling an attitude you can wear…

Page 11: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Technology InfrastructureTechnology Infrastructure

Our promise to you…

We will make sure to have the proper technology on our end, to ensure proper care on your end.

Page 12: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Technology InfrastructureTechnology Infrastructure

We will have customer service reps on the floor 24 hours a day using state of the art HP Touchsmart IQ816t series computers.

Page 13: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Technology InfrastructureTechnology Infrastructure

ISP Provider:Time Warner Cable’s Business Class. (Pro

Edition)T1 connection speed. (100X faster than

dial-up)High rated file security between

clients/vendors. 24/7 support

Page 14: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

DesignDesign

The design of the ANGr Athletics website will follow a basic e-store model with our own special tweaks.

Shopping CartLarge array of recently updated inventory.Website will be very bold and “in your

face!”

Page 15: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

DesignDesign

The color scheme and visuals that make up the ANGr Athletics website will be designed to portray the MMA attitude.

Color scheme will include; black, red, grey, white, dark blue, green, and many more…

Page 16: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

DesignDesign

Personalization is key to designing our site.We want our customer’s to come to our site,

and be pleased… and feel no reason to ever go elsewhere.

Subscribing to us will allow you to log on as a member. Members can access:– Past order Sale Catalogues – Newsletters Purchase information

Page 17: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

DesignDesign

My site will be created by a professional web page designer.

SpireExpress out of Portland, ME.

Start up costs roughly $3,000.

Page 18: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

MarketingMarketing

ANGr Athletics will always keep things “fresh” for our customers.

Site will be updated frequently.Majority of our advertisement will be done

through our website and at MMA sporting events across the nation.

Banners, signs, posters, apparel, and gear will be at all major MMA sporting events.

Page 19: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

MarketingMarketing

You can also find advertisement for ANGr Athletics by searching for us on all major search engines.

Keyword(s) to try:– ANGr – ANGr Athletics– ANGr MMA– ANGr apparel

Page 20: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

FulfillmentFulfillment

From the customer’s standpoint the order fulfillment phase is the most important activity of all.

We are all about meeting our customer’s need, and pride ourselves in ensuring the shipment of all our products in a time efficient and cost effective manner.

Page 21: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

FulfillmentFulfillment

Your order will be sent directly to our warehouse located in Portland, Maine where it will be processed.

At orders will be put together and packed at our plant… and then later shipped out.

Page 22: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

FulfillmentFulfillment

Our packages will all be shipped by FedEx. Very reliable, cost-effective, and up-to-date.Ensure domestic/international shipping at a

competitive price.Monitor shipping and tracking information

using…The internetYour cell phone/landline

Page 23: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

FulfillmentFulfillment

With ANGr Athletics there will NEVER be hidden charges or fees.

All shipping options will be explained in detail; including cost of each option and how long it will take.

Software the automates tax calculation (depending on the state your in) will be used to ensure an accurate tax charge.

Page 24: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

FulfillmentFulfillment

Follow-ups with our customers after the sale is the most important part of providing good customer service.

FEEDBACK WANTED!Important part of developing a good

relationship with our customers, but it will also enable us to introduce our new products.

Page 25: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

Maintenance/EnhancementMaintenance/Enhancement

Maintenance and enhancements to the ANGr Athletics website will be vital to our success.

As technology advances, so will we!Anyhting we can do to make our customer’s

lives a little easier, we’ll do it!

Page 26: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

SWOTSWOT

Strengths – We are not only selling a brand of clothing… We are selling an attitude and the culture of MMA.

With MMA being everywhere. We have the opportunity to go global; which maximizes profitability.

Resources in the form of the most dominate fighters in the world who wear our brand.

Page 27: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

SWOTSWOT

Weaknesses – Our biggest weakness is the fact that we are

entering a market that has already been around for a long while. The competing brands have already established their presence and have a deep fan-base.

Page 28: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

SWOTSWOT

Opportunities – My concept is ideal for today’s thriving fan

base of the MMA. There are many brands out there; but none that can captivate the scene as well as we can!

Page 29: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

SWOTSWOT

Threats –Our biggest threat is if our competition will

still come out on top.Fear of not being able to deliver with

everything promised.

Failure is not an option!!!

Page 30: ANGr Athletics. Our mission… Create a new brand that will represent Mixed Martial Artist (MMA) fighters, as well as promote the MMA lifestyle.

ANGr AthleticsANGr Athletics

Life is full of incluences…

It’s your application that sets you apart.