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Evolution
Android Wear
Virtual Digital Assistant on your Wrist
Benefits of Android wear
SWOT Analysis
SW
O
T
Expensive
New EntrantsNew Wearable devices
WS
O T
Innovation
SmartWatch LG G Watch Samsung Gear LiveDisplay 1.65-inch 280 x 280p IPS LCD 1.63-inch 320 x 320p Super
AMOLED
Processor 1.2GHz 1.2GHz
Connectivity Bluetooth 4.0 LE Bluetooth 4.0 LE
Memory 512MB of RAM, 4GB of storage
512MB of RAM, 4GB of storage
Sensors Accelerometer, Digital compass, Gyroscope
Accelerometer, Digital compass, Gyroscope, Heart rate monitor
Battery 300 mAh
Dimensions 37.9 x 46.5 x 9.95 mm 37.9 x 56.4 x 8.9 mm
Other Changeable straps, water/ dust resistant
Changeable straps, water/ dust resistant
Comparison
Marketing Strategies
Marketing Strategies
• Facebook• Twitter• Google plus
Marketing Strategies Google plus
Marketing Strategies
Our Suggestion On Marketing
Product review
Advertising of android wear
Combo offers
Marketing in movies.
Not everyone is convinced their smartphone needs a companion device.
Paradox of choices
AmitBhumiKarthikShivaniVishal
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