Ancillaries Research Shahna Pinnock
Ancillaries Research
Shahna Pinnock
Conventions of a double page spread
Title
Journalist
Pull Qoute
Images
Paragraphs
Conventions of an advert
Title
Channel’s Logo
Time/Date
Image
Website
• The newspaper which our advert will be put in is The Metro as it is free and targets the same target audience as our documentary
• Our double page spread will be put into the listing magazine Time Out
Ideas
• We took pictures for our newspaper advert and double page spread in Sainsbury’s supermarket.
• One picture was of our three titles in a basket full of food to symbolise a journey through consumerism as we carry baskets around full of food which is potentially money being spent.
• Our second picture was of food and women's underwear on a conveyer belt in the supermarket to show the sexualisation of food and also the journey.
Pictures
Location
• We took these pictures in Sainsburys as it is a supermarket full of food.
• We also needed a conveyer belt and baskets which were only found in these places, the reason we did not take them in Mark’s and Spencers was because of the bright lights.
Inspirations
• As our documentary is being shown on Channel 4 we researched Channel 4 adverts.
• This website gave us a breakdown of channel 4 adverts including the texts, colours and images. http://www.channel4.com/about_c4/styleguide/downloads/C4StyleGuide1.1.pdf
These adverts are channel 4 adverts and all quite similar in their layout.
They all follow the conventions of adverts.
Images about Channel 4 Adverts