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#SocialShakeU p15 Using Analytics to Engage Your Mobile Customer Beth Gregg ShopperBridge @shopper_bridge John Holland The Home Depot @johntholland Mark Josephson Bitly @markjosephson Erick Mott @creatorbase See our #CreateSheet
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Page 1: Analytics mobile

#SocialShakeUp15

Using Analytics to Engage Your Mobile Customer

Beth Gregg ShopperBridge@shopper_bridge

John HollandThe Home Depot @johntholland

Mark JosephsonBitly@markjosephson

Erick Mott@creatorbaseSee our #CreateSheet

Page 2: Analytics mobile

#SocialShakeUp15

Big Buckets for Social Marketers and CMOs

1. Engage and delight people with digital and social channels by knowing them and their needs

2. Create personalized experiences and insights with mobile apps and mobile web data and links

3. Collaborate, learn, and celebrate as a #MarTech team – silos no longer work for good #CX

Beth @shopper_bridge | John @johntholland | Mark @markjosephson | Erick @creatorbase #CreateSheet