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WITHDRAWAL Cailun Booker, Kelly Coonan, Samantha Chavez, Kirby Dunavin, Sara McGee
12

Analytical Anarchy

Jul 06, 2015

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Page 1: Analytical Anarchy

WITHDRAWAL

Cailun Booker, Kelly Coonan, Samantha Chavez, Kirby Dunavin, Sara McGee

Page 2: Analytical Anarchy
Page 3: Analytical Anarchy

STREET CROSSING RESEARCH

• Law Abiders

• Calculated Risk Takers

• Brazen Risk Takers

Page 4: Analytical Anarchy

CALCULATED RISK TAKERS86% of UT students are calculated risk takers

Page 5: Analytical Anarchy

WITHDRAWAL RESEARCH ONLINE SURVEY

Condoms: #1 Contraceptive Choice

Risk Importance

Page 6: Analytical Anarchy

WITHDRAWAL RESEARCH IN-DEPTH INTERVIEW

8 groups of 15 participants

Insights-Peer influence-Males are prepared-Females rely on the pill-Aware of the risk-Knowing your partner

Page 7: Analytical Anarchy

DOWNTOWN INTERVIEWS

DETAILS: 6TH STREET, 2/16/2012, 11 PM – 2 AM

• Insights

•Males are more

•Most people are aware of risks

• “knowing” the partner makes a difference

Page 8: Analytical Anarchy

SOLUTION AND EXECUTIONS

Educational Pamphlet

Condom design and event

Page 9: Analytical Anarchy

SOLUTION AND EXECUTIONSTV screens

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SOLUTION AND EXECUTIONS

eBus

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SOLUTION AND EXECUTIONS

Condom vending machines

Page 12: Analytical Anarchy

THANK YOU!Questions?