Analytics and BI Services Today, Commercial Operations in pharma organizations have moved beyond number crunching and soreadsheets - advanced analytics is now being applied to business insights and to understand market dynamics quickly and precisely. Incedo provides a full spectrum of analytics and BI services for Pharmaceutical and Life Science customers with extensive experience in the Commercial Operations area. Global pharma companies are tapping into our deep understanding of underlying data and extensive technology experience with analytics and BI tools to devise and enact strategies that result in market leadership positions. Incedo delivers analytics applications that provide our clients with multiple perspectives and breakdowns of market and products performance. The Incedo team brings fort a uniquie combination of a deep understanding of pharma data and experience with various analytical tools and modelling techniques. Analytics Services Sales Force Effectiveness • Physician Targeting and Customer Segmentation • Sales Force Size and Structure • Territory Design and Optimization • Call Planning • Sample Optimization and Sale Rep Sampling • Patient Analytics Sales Force Effectiveness • Spend Analysis • Multi-Channel Promotion ROI • Marketing Mix Optimization • Field Force Promotion Analysis • Brand Optimization Technology Experience
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Analytics and
BI Services
Today, Commercial Operations in pharma organizations have moved beyond number crunching and soreadsheets - advanced analytics is now being applied to business insights and to understand market dynamics quickly and precisely.
Incedo provides a full spectrum of analytics and BI services for Pharmaceutical and Life Science customers with extensive experience in the Commercial Operations area.
Global pharma companies are tapping into our deep understanding of underlying data and extensive technology experience with analytics and BI tools to devise and enact strategies that result in market leadership positions.
Incedo delivers analytics applications that provide our clients with multiple perspectives and breakdowns of
market and products performance. The Incedo team brings fort a uniquie combination of a deep
understanding of pharma data and experience with various analytical tools and modelling techniques.
Analytics Services
Sales Force Effectiveness
• Physician Targeting and
Customer Segmentation
• Sales Force Size and Structure
• Territory Design and
Optimization
• Call Planning
• Sample Optimization and Sale
Rep Sampling
• Patient Analytics
Sales Force Effectiveness
• Spend Analysis
• Multi-Channel Promotion ROI
• Marketing Mix Optimization
• Field Force Promotion Analysis
• Brand Optimization
Technology Experience
KOL Identification and Targeting
Claims AnalyticsSpeaker Program Effectiveness
Speaker Program Effectiveness
BI Services
Our BI Services provide graphical visualization/ dashboards of performance metrics that are key to monitor,
control and forecast business performance by leveraging industry standard BI tools and technologies.
Dashboards
Speaker Program
• Speaker Program Activity
Trends
• Key Messages
Communicated by Program
Claim Data Management
• Rejected Claim Tracking
• Statistical Sampling and
Data Analysis
• Claim Frequency Analysis
Reporting & Visualization
KOL Analysis
• MSL Team Effectiveness
• Reach & Frequency Analysis
• Referral Analytics
• Brand Messaging
Sales Reporting
• Incentive
Compensation -
Planning, Administration
& Disbursement
• Sales Performance
Technology Experience
The Incedo EdgeThere are several reasons why we are well suited to work with you.• Domain Expertise - Our Life Sciences practice is staffed with domain experts with an average of 9+ years of experience. The practice brings together the best brains with the intent of creating innovative solutions.• Extensive Technology Experience - Incedo works across multiple technology and product vendors in the analytics and BI space, we work with a range of data sources across different countries.• Flexible Commercial Models - Our commercial models are built around and defined by our clients. These include outcome based pricing, risk sharing, trial based and others.• Local presence with global delivery model - Our global delivery model assures anywhere and any time deliveries that makes most optimum use of resources, time and efficiencies to render solutions with superior quality.