Analyst Quote Database_11-12-14.xlsx

MasterMasterAnalyst FirmQuoteAuthorCitationDoc NumberDoc TitleProductPublication DateQuote TypeRelevanceSecondary Tech TrendSource LocationStatusTech TrendVMware Market RelevanceConstellation ResearchMyPOV: long term strategy of VMware is about connecting, managing, securing, and optimizing endpoints and connected ecosystemsRay WangConstellation Research, Ray Wang--N/AQuoteAll--EUCVMwareGartnerBy 2018, the standard applications design model for new enterprise applications will be based on a mobile architecture.Richard MarshallGartner, The Future of Mobile Apps and Their Development, 24 October 2014, Richard MarshallG00266385The Future of Mobile Apps and Their Development AirWatch10/24/2014StatMobileMAMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.Mobile AppsMarket451 ResearchEMM is a $3.772b market and will reach $9.628 by 2018 (22% CAGR)Chris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch 10/21/2014StatMobileMDMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.EMM Market451 ResearchAt 62% forecasted growth, app development management is leading the EMM chargeChris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch 10/21/2014StatMobileMAMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.Mobile ApplicationsMarket451 Research85% of companies support BYOD in some wayChris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch10/21/2014StatMobileEMMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.BYODMarket GartnerA majority of organizations deploy fewer than 10 custom-developed apps; most likely on iPhone, iPad and Android phone platforms, while more than 80% do not develop any custom apps for Windows Phone or tablet.Adrian LeowGartner, Survey Analysis: Enterprise Mobile App Development Spend is Increasing, While Platform Choice Remains Tactical, 14 October 2014, Adrian LeowG00267420Survey Analysis: Enterprise Mobile App Development Spend is Increasing, While Platform Choice Remains Tactical AirWatch10/14/2014StatMobileMAMPage 5Need permission from Gartner. See Lauren Sanborn at AirWatch.Mobile AppsMarketIDC60% of business executives from educational institutions in Western Europe expect mobile technologies to improve the student experience.Press ReleaseIDC, Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights Survey, 9 October 2014 _Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights SurveyAirWatch10/09/2014StatMobileMDMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EducationMarketIDCIn Western Europe 46% of respondents had already invested in MDM to meet the BYOD requirements of students and teaching staff, 37% were planning to invest in native applications for students, and 45% were planning to invest in native applications for staff.Press ReleaseIDC, Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights Survey, 9 October 2014 _Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights SurveyAirWatch10/09/2014StatMobileBYODPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EducationMarketIDCThe FSS market will grow at a 23.1% five-year CAGR through 2018 to $2.3 billion. The healthy growth rate through 2018 will continue to be driven by the shift to cloud, mobile use of FSS, and the ability to share and collaborate with others effectively.Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketIDCThe overall FSS market grew 114% in 2013 to $805 million, while use in the workplace was significantly faster than last year's forecast of 72% growth.Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketIDCIDC estimates that roughly half of US enterprises with more than 1,000 employees either formally or informally adopted FSS by the end of 2013. Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketGartnerBy 2017, 70% of mobile professionals will conduct work on personal, smart, mobile devices using at least one form of application containment.Jason Wong, Dionisio ZumerleGartner, How to Choose Among MADP, MAM and EMM Security Controls for Mobile Apps, 3 October 2014, Jason Wong, Dionisio ZumerleG00266748How to Choose Among MADP, MAM and EMM Security Controls for Mobile AppsAirWatch10/03/2014StatMobileMAMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.ContainerizationMarketFrost & Sullivan82% of NA businesses have deployed at least one employee-facing mobile app Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan79% of NA businesses plan to add 1+ new employee-facing mobile apps by late 2015Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan~85% of respondent companies have employees using company-approved apps on their mobile devicesJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan26% of respondent companies consider employee use of unauthorized mobile apps to be a problemJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & SullivanMobile employees in 57% of respondent companies are able to access and download company-approved apps via their business own private app store or catalogJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan40% of respondent companies report having an EMM platform in place while another 36% plan to introduce one within 1-3 years Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketGartnerIn 2019, enterprises that have implemented tiered mobile policies will have 33% lower management costs.Chris SilvaGartner, Lowering Mobile Management Cost and Complexity with Segmentation, Support and Risk Profiling, 30 September 2014, Chris SilvaG00269556Lowering Mobile Management Cost and Complexity with Segmentation, Support and Risk Profiling AirWatch 09/30/2014StatMobileMDMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.EMM Market451 Research56% of companies are now allowing their employees to use their own mobile devices for work. Chris Marsh451 Research, Bigtincan to wrap collaboration around enterprise data to be the mobile content aggregator, 30 September 2014, Chris Marsh_Bigtincan to wrap collaboration around enterprise data to be the mobile content aggregator AirWatch09/30/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.BYODMarketGartnerBy 2018, 40% of organizations will use EMM to manage some Windows PCs, up from less than 1% today.Terrence Cosgrove Gartner, Managing PCs as Mobile Devices is the Future, but Do So Selectively Today, 29 September 2014, Terrence Cosgrove G00269497Managing PCs as Mobile Devices is the Future, but Do So Selectively TodayAirWatch09/29/2014StatMobileLaptop ManagementPage 1Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarketGartnerBy 2018, only 5% of large organizations will manage all of their PCs exclusively using EMM tools.Terrence Cosgrove Gartner, Managing PCs as Mobile Devices is the Future, but Do So Selectively Today, 29 September 2014, Terrence Cosgrove G00269497Managing PCs as Mobile Devices is the Future, but Do So Selectively TodayAirWatch09/29/2014StatMobileLaptop ManagementPage 1Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarketOvumThe majority of respondents use only one or two devices for work on a daily basis, though almost 25% use three or more. Multi-screening behavior is already having an impact in the workplace.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: Enterprise Multi-screening and Application Usage Trends, 24 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: Enterprise Multi-screening and Application Usage TrendsAirWatch09/24/2014StatMobileBYODPage 4Need permission from Ovum. See Lauren Sanborn at AirWatch.EMMMarketOvumFor those that do not see any of their personal devices at work, privacy is the key motivator: 43.9% want to keep work and personal life separate and 23.9% are wary of letting their employee have any control over their personal devices and data.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 37Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvumThe overall rate of BYOD is up from 56% in 2013 to 69% in 2014, a significant increase.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 4Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvum77% of full-time employees, who are smartphone owners, use their smartphone for work.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 5Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvum66% of full-time employees, who are laptop owners, use their laptop for work occasionally. Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileLaptop ManagementPage 5Need permission from Ovum. See Lauren Sanborn at AirWatch.BYOPCMarketForresterOn average, consumers unlock their mobile phones up to 150 times per day, and that doesn't include specific authentication required to access mobile applications and data.Tyler Shields, Andras CserForrester, Transform and Protect Your Customers' Mobile Moments with Seamless Authentication, 17 September 2014, Tyler Shields, Andras Cser_Transform and Protect Your Customers' Mobile Moments with Seamless AuthenticationAirWatch09/17/2014StatMobileEMMPage 1Need permission from Forrester. See Lauren Sanborn at AirWatch.Mobile MarketFrost & Sullivan79% of respondent companies plan to deploy additional mobile worker apps during the 2014 to 2015 time period.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobileEMMPage 8Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan79% report that company-owned smartphones are provided to workers. 59% of surveyed businesses provide company-owned tablets. Interestingly, 17% of respondents state that wearables (e.g., smart watches and Google Glass) are being issued to employees.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobileIoTPage 24Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.BYODMarketFrost & Sullivan40% of decision makers report their businesses currently have an EMM platform in place, while another 31% plan to introduce an EMM platform for the first time within the next year. Nearly one fourth of the respondents report their businesses have no plans to introduce an EMM platform.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobile_Page 28Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.EMMMarketIDCVMware's momentum over the past year and its recent product announcements made at VMworld have the industry on watch and eager to see how its competition responds.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCSince taking their leadership positions,industry veterans Sanjay Poonen, Bob Schultz, Sumit Dhawan, and Kit Colbert have demonstrated their commitment to providing cloud-enabled, as-a-service end-user offerings that allow customers to support increasingly heterogeneous and mobile end-user computing environments.

Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCThis (50% bookings) growth can be directly attributed to VMware doubling down on its EUC business with recent acquisitions such as Desktone in late 2013, AirWatch in early 2014, and the latest acquisition of CloudVolumes in August 2014.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCThe combination of CloudVolumes and VMware Horizon allows customers to build a real-time application delivery system that enables all applications to be centrally managed, delivered, updated, and maintained to virtualized environments for desktop, server, or cloud on-demand.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCVMware's EUC vision is clearly focused on continuing to optimize performance as well as reduce the overall costs associated with virtual desktops, particularly with its as-a-service (DaaS) offering. Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMware451 Research63% of companies are finding it difficult to distribute mobile apps to their users and 72% struggle to apply consistent security policies across mobile assets. Chris Marsh451 Research, Mobiquity looks to application factories to scale both enterprises and its own business, 3 September 2014, Chris Marsh_Mobiquity looks to application factories to scale both enterprises and its own businessAirWatch 09/03/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.MAMMarketPund-ItVMware sees an opportunity here in providing a platform for supporting and delivering services across myriad heterogeneous devices and business use cases. In the words of Brian Gammage, VMwares chief marketing technologist for end user computing, Technology is only successful when it provides the tools to support the aspirations and needs of individuals.Charles KingPUND-IT, Charles King,VMworld 2014 - Constructive Self-Disruption Continues, September 3, 2014VMworld 2014 - Constructive Self-Disruption Continues09/03/2014Platform servicesVMwareConstellation ResearchEnd User Computing (EUC) is getting bigger and bigger for VMware- what a difference a year makes: The VMware EUC portfolio is growing fast and partnering left and right in the industry. Holger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportEUC08/26/2014GrowthVMwareConstellation ResearchThe EUC story ties nicely into the overall story of VMware using vCloud AirHolger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportvCloud Air08/26/2014GrowthVMwareConstellation ResearchThe provisioning of applications with CloudVolumes demos looks like black magicHolger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportAppVolumes08/26/2014GrowthVMwareConstellation ResearchIts good to see, that VMware is ruthlessly working on reducing the cost of running a desktop as lower costs make more usage scenarios available and lower cost helps the overall adoption of virtual desktops.

Holger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportDesktop08/26/2014Virtual DesktopsCostMarketConstellation ResearchIn the meantime the EUC portfolio is making great progress if the team around Poonen can keep the momentum 2015 will be an even more exciting year for the VMware EUC portfolio. Holger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportEUC08/26/2014VMwareGartnerBy 2020, 45% of CIOs will cease to provide personal devices to their employees.Daniel BarrosGartner, Succeed in BYO Projects with improved Outsourcing Contracts and Sound Policies, 18 August 2014, Daniel BarrosG00265845Succeed in BYO Projects with improved Outsourcing Contracts and Sound PoliciesAirWatch 08/18/2014StatMobileEMMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketVDC ResearchNearly 50% of the respondents to a survey recently fielded by VDC indicate that they were not completely satisfied with the level of security they were being provided by their MDM vendor partner.Eric KleinVDC Research, EMM Vendors not Doing Enough to Satisfy Mobile Security Requirements, 15 August 2014, Eric Klein_EMM Vendors not Doing Enough to Satisfy Mobile Security RequirementsAirWatch08/14/2014StatMobile_Page 1Need permission from VDC Research. See Lauren Sanborn at AirWatch.EMMMarketGartnerThe current global EMM market is roughly 70% on-premises and 30% SaaS, but Gartner projects SaaS uptake to increase as more enterprises realize the challenges of managing EMM/MDM solutions on their own. Among the EMM/MDM leaders, a few vendors deliver 80% or more of their volume via SaaS, whereas the opposite is more typical.Rob Smith, Charles SmuldersGartner, Choose a SaaS-Based Enterprise Mobility Management Model Whenever Possible , 13 August 2014, Rob Smith, Charles Smulders G00265522Choose a SaaS-Based Enterprise Mobility Management Model Whenever Possible AirWatch08/13/2014StatMobile_Page 2Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarket451 ResearchTwelve percent (12%) of US companies are planning to use Mac OS X in their new computers. In terms of future laptops, 15% of companies are planning to buy Apple MacBooks in the third quarter of 2014.Chris Hazelton451 Research, JAMF wants to power self-service for Apple devices in the enterprise, 13 August 2014, Chris Hazelton_JAMF wants to power self-service for Apple devices in the enterpriseAirWatch08/13/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.Laptop ManagementMarket451 Research79% of all smartphones being used for work purposed are owned by employees themselves. Chris Marsh451 Research, Killing the IT gatekeeper myth, 5 August 2014, Chris Marsh_Killing the IT gatekeeper mythAirWatch08/05/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.BYODMarket451 Research39% of companies find it very difficult to apply consistent mobile access and management policies. Chris Marsh451 Research, Killing the IT gatekeeper myth, 5 August 2014, Chris Marsh_Killing the IT gatekeeper mythAirWatch08/05/2014StatMobileBYODPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.EMMMarket451 Research67% of companies find it difficult to manage the costs associated with mobile devices. Chris Marsh451 Research, Killing the IT gatekeeper myth, 5 August 2014, Chris Marsh_Killing the IT gatekeeper mythAirWatch08/05/2014StatMobileBYODPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.Telecom Expense ManagementMarketForresterWith 42% of US online consumers saying they would be interested in a wearable device worn around the wrist, smart watches are sure to make their way into the workplace.J.P. Gownder Forrester, Five Ways to Navigate Privacy Issues in Wearable Computing, 1 August 2014, J.P. Gownder_Five Ways to Navigate Privacy Issues in Wearable ComputingAirWatch08/01/2014StatMobile_Page 5Need permission from Forrester. See Lauren Sanborn at AirWatch.IoTMarketGartnerNearly half of our respondents spend more than one hour each day working on private devices.Ruggero ContuGartner, The Nexus of Forces is Reshaping Information Security, 2014, Ruggero ContuN/A (webinar)The Nexus of Forces is Reshaping Information SecurityAirWatch 07/23/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartner74% say their employer knows of the BYOD device, but 59% of respondents have no formal agreement. Ruggero ContuGartner, The Nexus of Forces is Reshaping Information Security, 2014, Ruggero ContuN/A (webinar)The Nexus of Forces is Reshaping Information SecurityAirWatch 07/23/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartner65% of employers permit the use of privately owned Android-based devices for work purposes. Ruggero ContuGartner, The Nexus of Forces is Reshaping Information Security, 2014, Ruggero ContuN/A (webinar)The Nexus of Forces is Reshaping Information SecurityAirWatch 07/23/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartner20% of respondents regularly connect private devices to their work network via VPN.Ruggero ContuGartner, The Nexus of Forces is Reshaping Information Security, 2014, Ruggero ContuN/A (webinar)The Nexus of Forces is Reshaping Information SecurityAirWatch 07/23/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartner1 in 4 users admitted to having a security issue on their private device in 2013. Only 27% felt obliged to report this to their employer. Ruggero ContuGartner, The Nexus of Forces is Reshaping Information Security, 2014, Ruggero ContuN/A (webinar)The Nexus of Forces is Reshaping Information SecurityAirWatch 07/23/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartnerUnprotected Cloud File Shares and Shadow IT Threaten Data SecurityBrian Lowans, Jay HeiserGartner, Unprotected Cloud File Shares and Shadow IT Threaten Data Security, 17 July 2014, Brian Lowans, Jay HeiserG00261539Unprotected Cloud File Shares and Shadow IT Threaten Data SecurityAirWatch07/17/2014StatMobileEMMPage 1Need permission from Gartner. See Lauren Sanborn at AirWatch.EFSSMarketGartnerApproximately 50% of users engaged in BYOD have done so without their company noticing, or in violation of the rules. Rob Smith, John GirardGartner, How to Avoid the Top 10 EMM/MDM Deployment Mistakes, 3 July 2014, Rob Smith, John Girard G00263073How to Avoid the Top 10 EMM/MDM Deployment MistakesAirWatch07/03/2014StatMobileEMMPage 4Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartnerGartner expects global sales of mobile phones to end users to grow from 1.9 billion units in 214 to 2.1 billion units in 2018. In 2016, the Emerging Asia/Pacific region will overtake Greater China in terms of annual unit sales, and it will remain the leading region for the rest of the forecast period. Annette Zimmerman, Annette Jump, Lillian Tay, Roberta Cozza, Ranjit Atwal, Tuong Huy Nguyen, Bruno Lakehal, Tracy Tsai, CK Lu, William LutmanGartner, Forecast: Mobile Phones, Worldwide, 2011-2018, 2Q14 Update, 25 June 2014, Annette Zimmerman, Annette Jump, Lillian Tay, Roberta Cozza, Ranjit Atwal, Tuong Huy Nguyen, Bruno Lakehal, Tracy Tsai, CK Lu, William LutmanG00263655Forecast: Mobile Phones, Worldwide, 2011-2018, 2Q14 UpdateAirWatch06/25/2014StatMobile-Page 1 Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarketForrester73% of firms with 1,000 or more employees claim supporting more types of mobile devices and platforms will be a critical or high priority during the next 12 months.Chris Andrews, Brownlee Thomas, Christian Kane, Ben JenningsForrester, The Forrester Wave: Global BYOD Management Services, Q2 2014, 15 June 2014, Chris Andrews, Brownlee Thomas, Christian Kane, Ben Jennings-The Forrester Wave: Global BYOD Management Services, Q2 2014 AirWatch06/25/2014StatMobileEMMPage 2Need permission from Forrester. See Lauren Sanborn at AirWatch.BYODMarket GartnerBy 2020, 10 billion connected things shipped in one year (excluding smartphones, tablets and PCs)John Barber, Jim TullyGartner, The Internet of Things: An Emerging Market Opportunity, 2014, John Barber, Jim TullyN/A (webinar)The Internet of Things: An Emerging Market OpportunityAirWatch06/24/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.IoTMarketGartnerBy 2017, 50% of IoT solutions will originate in startups less than three years old.John Barber, Jim TullyGartner, The Internet of Things: An Emerging Market Opportunity, 2014, John Barber, Jim TullyN/A (webinar)The Internet of Things: An Emerging Market OpportunityAirWatch06/24/2014StatMobileEMM-Need permission from Gartner. See Lauren Sanborn at AirWatch.IoTMarketForresterAs of Q3 2013, 22% of hardware decision-makers who primarily work with PCs at US companies with 1,000 or more employees said that their organizations supported at least some Windows 8 tablets.J.P. Gownder, Christopher Voce, Dave Johnson, Thayer Frechette, Andrew HewittForrester, Brief: Windows 8.1 Update Improves Its Case For Enterprise Usage, 18 June 2014, J.P. Gownder, Christopher Voce, Dave Johnson, Thayer Frechette, Andrew Hewitt-Brief: Windows .8.1 Update Improves Its Case For Enterprise UsageAirWatch06/18/2014StatMobile-Page 3Need permission from Forrester. See Lauren Sanborn at AirWatch.EMMMarketYankee Group79% of smartphones at work are employee ownedChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.BYODMarket Yankee Group37% of employees have no smartphone recompenseChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.BYODMarket Yankee Group30% of employees use consumer apps; 26% want toChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.MAMMarket Yankee Group14% of employees use consumer apps when disallowedChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.MAMMarket Yankee Group72% of companies find it difficult to apply consistent security policiesChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileBYOD-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.EMMMarket Yankee Group88% of companies see mobile self-service as importantChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileBYOD-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.EMMMarket Yankee Group58% of companies see location-based service personalization as very importantChris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileBYOD-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.EMMMarket Yankee GroupOnly a third of enterprises deploying fewer than 6 applications on their application platform gave a very high ROI rating, compared to 64% deploying more than 20 applications.Chris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.MAMMarket Yankee GroupOrganizations that measure ROI of their mobile application platform showed more satisfaction. Chris MarshYankee Group, Upending the Enterprise Mobility Myths, 2014, Chris MarshN/A (webinar)Upending the Enterprise Mobility MythsAirWatch 06/10/2014StatMobileEMM-Need permission from Yankee Group. See Lauren Sanborn at AirWatch.MAMMarket VDC Research21% of end users surveyed plan to deploy wearable devices, and another 26% are currently evaluating the technology for line-of-business applications. Kathryn Nassberg, David KrebsVDC Research, The Rise of Wearable 3.0, June, Kathryn Nassberg, David Krebs_The Rise of Wearable 3.0AirWatch06/01/2014StatMobileIoTPage 1Need permission from VDC Research. See Lauren Sanborn at AirWatch.WearablesMarketVDC ResearchThree greatest barriers to the implementation of wearable devices within an organization: budget (48%), lack of clear ROI (39%), lack of clear mobile strategy (33%).Kathryn Nassberg, David KrebsVDC Research, The Rise of Wearable 3.0, June, Kathryn Nassberg, David Krebs_The Rise of Wearable 3.0AirWatch06/01/2014StatMobileIoTPage 5Need permission from VDC Research. See Lauren Sanborn at AirWatch.WearablesMarketIDCIn 2012, less than 10% of SBs, 20% of medium-sized businesses (MBs), and 30% of large businesses (LBs) cited having an MDM solution in place to manage their fleet of mobile devices. In 2013, these adoption rates grew dramatically: more than double for SBs and MBs (16% and 36%, respectively) and over 40% for large businesses, representing growth of 133%, 102%, and 56%, respectively.Chris ChuteIDC, SMB Mobile Device Management: Strategies for Maximizing Usability Within a Secure Framework, June 2014, Chris Chute249159SMB Mobile Device Management: Strategies for Maximizing Usability Within a Secure Framework AirWatch06/01/2014StatMobileSMBPage 2Need permission from IDC. See Lauren Sanborn at AirWatch.EMMMarketGartnerBy 2015, 70% of enterprises will include a cloud file sync and sharing capability when upgrading their ECM. In many cases EFSS will become a component of an ECM platform.Kenneth ChinGartner, The NextGen ECM Goes Social, Mobile and Cloud, 2014, Kenneth ChinN/A (webinar)The NextGen ECM Goes Social, Mobile and CloudAirWatch05/29/2014StatMobileECM-Need permission from Gartner. See Lauren Sanborn at AirWatch.EFSSMarketGartnerBy 2018, 50% of an enterprise's data will reside external to the data center.Gene Ruth, Alan DayleyGartner, Parting Enterprise Users From Consumer EFSS Solutions Will Be a Challenge, 19 May 2014, Gene Ruth, Alan DayleyG00263464Parting Enterprise Users From Consumer EFSS Solutions Will Be a ChallengeAirWatch05/19/2014StatMobile-Page 2Need permission from Gartner. See Lauren Sanborn at AirWatch.EFSSMarketOvumAround 57% of all employees worldwide are accessing corporate data in some form on a personal smartphone or tablet. Richard AbsalomOvum, Framework: Implementing a Bring Your Own Device (BYOD) Strategy, 19 May 2014, Richard Absalom-Framework: Implementing a Bring Your Own Device (BYOD) StrategyAirWatch05/19/2014StatMobileEMMPage 3Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvumAlmost 68% of smartphone-owning employees will use that device for work, as will almost 70% of tablet-owning employees. Richard AbsalomOvum, Beyond BYOD: How Businesses Might COPE With Mobility-Beyond BYOD: How Businesses Might COPE With Mobility AirWatch05/15/2014StatMobileEMMPage 5Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketForresterOnly 36% [of government tech managers] reported they were creating a comprehensive mobile strategy for customers and partners, compared with 50% in other industries. Jennifer Belissent, Julie Ask, Pascal Matzke, Enza IannopolloForrester, From Mobile Government to Mobility Enablement, 7 May 2014, Jennifer Belissent, Julie Ask, Pascal Matzke, Enza Iannopollo-From Mobile Government to Mobility EnablementAirWatch05/07/2014StatMobileGovernmentPage 6Need permission from Forrester. See Lauren Sanborn at AirWatch.EMMMarketForresterStrategies for bring-your-own-device (BYOD) for employees fell even farther behind with prioritization at 26% in government versus 42% in in other industries.Jennifer Belissent, Julie Ask, Pascal Matzke, Enza IannopolloForrester, From Mobile Government to Mobility Enablement, 7 May 2014, Jennifer Belissent, Julie Ask, Pascal Matzke, Enza Iannopollo-From Mobile Government to Mobility EnablementAirWatch05/07/2014StatMobileGovernmentPage 6Need permission from Forrester. See Lauren Sanborn at AirWatch.BYODMarketForresterAbout one-third of information workers in Australia and New Zealand have tablets.1 But only 14% of those information workers who own a tablet use them for work whereas many people use their smartphones for work on a regular basis.Tim Sheedy, Michael Barnes, Zhi Ying NgForrester, Understanding Mobile Information Workers in Australia and New Zealand, Part 2, 7 May 2014, Tim Sheedy, Michael Barnes, Zhi Ying Ng-Understanding Mobile Information Workers in Australia and New Zealand, Part 2AirWatch05/07/2014StatMobileBYODPage 2Need permission from Forrester. See Lauren Sanborn at AirWatch.EMMMarketGartnerBy 2020, smartphone security and management architectures will dominate the endpoint computing environment, while traditional PC image management will decline ecept on dedicated appliance-style devices.Ken Dulaney, Terry CosgroveGartner, Managing PCs, Smartphones and Tablets and the Future Ahead, 2014, Ken Dulaney, Terry CosgroveG00263633Managing PCs, Smartphones and Tablets and the Future AheadAirWatch05/05/2014StatMobileEMMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.Mobile SecurityMarketGartnerHalf of enterprises say they intend to move exclusively to BYOD for smartphones in 2017, eliminating their employer-supplied option. David WillisGartner, Bring Your Own Device: The Results and the Future, 5 May 2014, David WillisG00264028Bring Your Own Device: The Results and the FutureAirWatch05/05/2014StatMobileEMMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartnerAlmost 40% of organizations worldwide are actively encouraging BYO, while about 20% are actively discouraging it. In general, employers in EMEA tend to be less aggressive with BYO than other parts of the world, especially compared with the U.S. David WillisGartner, Bring Your Own Device: The Results and the Future, 5 May 2014, David WillisG00264028Bring Your Own Device: The Results and the FutureAirWatch05/05/2014StatMobileEMMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartner23% of U.S.-based employees say they have experienced some compromise on their personal device in the past year. David WillisGartner, Bring Your Own Device: The Results and the Future, 5 May 2014, David WillisG00264028Bring Your Own Device: The Results and the FutureAirWatch05/05/2014StatMobileEMMPage 12Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarketGartnerA BYOD program could add 32 work hours per employee per month as downtime reclaimed by work on a personal mobile device.Nick Ingelbrecht, Song Chuang, Meike EscherichGartner, Survey Analysis: What IT Leaders Need to Know About Employee BYOD Attitudes in the U.S., 2014, Nick Ingelbrecht, Song Chuang, Meike EscherichG00262835Survey Analysis: What IT Leaders Need to Know About Employee BYOD Attitudes in the U.S. AirWatch05/01/2014StatMobileEMMPage 9Need permission from Gartner. See Lauren Sanborn at AirWatch.BYODMarket451 ResearchSeventy-eight percent (78%) of respondents note mobile device management (MDM) as their primary response to the security effects of the mobile explosion on their networks; far and away the number one answer. That has led to serious upticks in enterprise implementations for players including Good Technology, MobileIron (which recently filed for a $100m IPO), and VMwares AirWatch. Daniel Kennedy451 Research, A quarter of enterprises aren't dealing with BYOD, 1 May 2014, Daniel Kennedy-A quarter of enterprises aren't dealing with BYODAirWatch05/01/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.MDMMarketNemertes ResearchApproximately 50% of small and midsize companies are evaluating MDM.John ArkontakyNemertes Research, MobileIron Goes Public, Where Will It Go Next?, 30 April 2014, John ArkontakyMobileIron Goes Public, Where Will It Go Next?AirWatch04/30/2014StatMobileSMBPage 1Need permission from Nemertes Research. See Lauren Sanborn at AirWatch.MDMMarketOvumA 2013 Ovum study found that only 35% of employees were using employer-sanctioned file sync and share solutions, with 22% using self-provisioned applications in the course of their daily duties. Moreover, 43% of those surveyed said they did not use file sync and share products at all, relying on other methods to move documents around the business and their devices.Richard EdwardsOvum, Enterprise File Sync and Share Fundamentals for Business Managers, 23 April 2014, Richard Edwards-Enterprise File Sync and Share Fundamentals for Business ManagersAirWatch04/23/2014StatMobileEMMPage 1Need permission from Ovum. See Lauren Sanborn at AirWatch.EFSSMarket IDCThis is certainly a win for VMware, its customers, and the market as a whole. Citrix has the potential to be hurt by this announcement, and it is obvious VMware is going after Citrix XA customers, especially since VMware has created a migration solution that first subsumes XA and then makes it easy for the customer to migrate to VMware's own solution.Brett WaldmanIDC, VMware Introduces Horizon 6 Complete with App Publishing, Brett Waldman, April 14, 2014VMware Introduces Horizon 6 Complete with App PublishingHorizon View04/14/2014QuoteAll--DaaSVMwareGartnerThrough 2017, HVDs will be used by no more than 8% of the traditional PC installed base of users.Mark A. Margevicius, Nathan HillGartner, Is the Hosted Virtual Desktop Market Struggling to Grow?, 9 April 2014, Mark A. Margevicius, Nathan HillG00259186Is the Hosted Virtual Desktop Market Struggling to Grow?vSphere, View04/09/2014StatDesktop-Page 2Yes, with permission from Gartner. See Melissa.VDIMarketGartnerWidescale HVD deployments have not occurred because of capital costs encountered by desktop administrators, which have been 20% to 40% more costly than purchasing traditional PCs.Mark A. Margevicius, Nathan HillGartner, Is the Hosted Virtual Desktop Market Struggling to Grow?, 9 April 2014, Mark A. Margevicius, Nathan HillG00259186Is the Hosted Virtual Desktop Market Struggling to Grow?vSphere, View04/09/2014StatDesktop-Page 3Yes, with permission from Gartner. See Melissa.VDIMarketGartnerWhat VMware has done in Horizon 6 is create a true competitive productfirst [sic] Ive ever seen that has done the leg work to create a 3rd Party Protocol Provider for RDS.Gunnar BergerGartner, VMware has some big news for EUC, Gunnar Berger, April 9, 2014VMware Has Some Big News for EUCHorizon View04/09/2014QuoteAll--DaaSVMwareGartnerBy 2020, the installed base of the Internet of Things (IoT) will exceed 26 billion units worldwide.Nick JonesGartner, The Internet of Things Will Demand New Application Architectures, Skills and Tools, 1 April 2014, Nick JonesG00262905The Internet of Things Will Demand New Application Architectures, Skills and Tools-04/01/2014StatAll-Page 1Yes, with permission from Gartner. See Melissa.IoTMarketGartnerHow much time do you typically spend on personal devices for work purposes each day?47% spend 1+ hours per dayon personal devicesMeike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtUser Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014Pie ChartMobileMDM, SecurityPage 10Yes, with permission from Gartner. See Melissa.BYODMarketGartnerWhich of the following devices you personally own have you used for work purposes in the last month?78% - Mobile Phone, 29% - Tablet, 62% -Desktop or Notebook PC, 22% - All ThreeMeike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtN/A (PPT)User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014DiagramMobileMDM, SecurityPage 6Yes, with permission from Gartner. See Melissa.BYODMarketGartner1 in 4 users admitted to having a security issue on their private device in 2013; Only 27% felt obliged to report this to their employer.Meike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtN/A (PPT)User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014StatMobileMDM, SecurityPage 2Yes, with permission from Gartner. See Melissa.BYODMarketGartner20% of respondents regularly connect private devices to their work network via VPN.Meike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtN/A (PPT)User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014StatMobileMDM, SecurityPage 2Yes, with permission from Gartner. See Melissa.BYODMarketGartner65% of employers permit the use of privately owned Android-based devices for work purposes.Meike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtN/A (PPT)User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014StatMobileMDM, SecurityPage 2Yes, with permission from Gartner. See Melissa.BYODMarketGartner74% say their employer knows of the BYOD device, but 59% of respondents have no formal agreement.Meike Escherich, Nick IngelbrechtGartner, User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD, April 2014, Meike Escherich, Nick IngelbrechtN/A (PPT)User Survey Analysis: U.S. Consumers Show Little Security Concern With BYOD-04/01/2014StatMobileMDM, SecurityPage 2Yes, with permission from Gartner. See Melissa.BYODMarketIDCVMware vSphere, VMware Horizon View, and VMware Hybrid DaaS [will] support NVIDIA GRID vGPU technology by next year. This is important, not only because NVIDIA GRID will now be supported by the top two (sic) VDI vendors but also because the majority of all VDI deployments are on VMware vSphere. This will allow customers to continue to use their preferred virtual platform.Brett WaldmanIDC, VMware Announces Upcoming Support for NVIDIA GRID: Driving Virtual GPUs Toward Mainstream, Brett Waldman, March 31, 2014VMware Announces Upcoming Support for NVIDIA GRID: Driving Virtual GPUs Toward MainstreamvSphere, Horizon View, Hybrid DaaS03/31/2014QuoteAll--VDIVMware451 ResearchNVIDIA's GRID technology has already had an impact on virtual desktops with initial rollouts from Citrix, VMware and various OEMs of both companies. But with VMware's full participation the market opportunity has expanded considerably. John Abbott451 Research, Desktop as a service now covers graphical apps as NVIDIA and VMware expand partnership, John Abbott, March 28, 2014Desktop as a Service Now Covers Graphical Apps as NVIDIA and VMware Expand PartnershipHorizon View03/28/2014QuoteAll--DaaSVMwareGartnerThrough 2017, 25% of enterprises will use demand shaping for capacity planning and management, which is a significant increase from less than 1% in 2014.Ian Head, Milind GovekarGartner, Capacity and Performance Management Form the Basis of Web-Scale IT, 25 March 2014, Ian Head, Milind GovekarG00261096Capacity and Performance Management Form the Basis of Web-Scale ITvSphere, View03/25/2014StatDesktop-Page 6Yes, with permission from Gartner. See Melissa.VDIMarketGartnerBy 2016, the availability of capacity and performance management skills for horizontally scaled architectures will be a major constraint or risk to growth, for 80% of businesses.Ian Head, Milind GovekarGartner, Capacity and Performance Management Form the Basis of Web-Scale IT, 25 March 2014, Ian Head, Milind GovekarG00261096Capacity and Performance Management Form the Basis of Web-Scale ITvSphere, View03/25/2014StatDesktop-Page 3Yes, with permission from Gartner. See Melissa.VDIMarketGartnerVMware has been extremely successful in growing its end-user computing suite of technologies and, based on Gartner's evaluation criteria for SHVD, has become the technology leader.Gunnar BergerGartner, VMware Horizon Suite: In-Depth Assessment, March 24, 2014, Gunnar BergerVMware Horizon Suite: In-Depth AssessmentHorizon Suite03/24/2014QuoteDesktop--DaaSVMwareConstellation ResearchThe vision where the team wants to take the portfolio is compelling and with shipping its DaaS offering before Amazon (where WorkSpaces is still in limited availability) it had a significant early win.Holger MuellerConstellation Research, Progress Report - Good start for VMWare EUC time for the 2nd inning, Holger Mueller, March 19, 2014Constellation Research, Progress Report - Good Start for VMWare EUC Time for the 2nd InningHorizon View03/19/2014QuoteAll--DaaSVMwareGartnerMobile APM technologies, which did not exist prior to 2013, have grown into an approximately $9 million market, primarily being met by SaaS solution providers such as Crittercism, Compuware and New Relic, with many launches planned through 2014Will Cappelli, Jonah KowallGartner, Improve Quality Mobile Application Delivery With Mobile Application Performance Monitoring, 13 March 2014, Will Cappelli, Jonah Kowall, Prepare for a Changing and Volatile APM Market in 2014-03/13/2014QuoteMobile-Page 4APMMarketGartnerWe expect SMB share to grow from approximately 5% in 2013 to 10% in 2014Will Cappelli, Jonah KowallGartner, Improve Quality Mobile Application Delivery With Mobile Application Performance Monitoring, 13 March 2014, Will Cappelli, Jonah KowallPrepare for a Changing and Volatile APM Market in 2014-03/13/2014QuoteMobile-Page 4APMMarket451 ResearchVMware is not only a strong brand across enterprise and service-provider IT, but Desktone is clearly mature and respected, giving Horizon DaaS a good leg up on blowing through the emerging DaaS market.Michael Cote451, VMware launches 'desktop as a service' offering with recently acquired Desktone, Michael Cote, March 13, 2014VMware Launchaes 'Desktop as a Service' offering with recently acquired DesktoneHorizon View03/13/2014QuoteAll--DaaSVMwareIDCThe smartphone market passed an important milestone in 2013 when worldwide shipments surpassed the 1 billion mark for the first time, driven by continued momentum from Android and iOS.Ramon LlamasIDC, Worldwide Quarterly Mobile Phone Tracker, Ramon Llamas, February 12, 2012243882Worldwide Quarterly Mobile Phone Tracker-02/12/2014StatMobileMDM-BYODMarketIDCAndroid and iOS accounted for 95.7% of all smartphone shipments in the fourth quarter of 2013 (4Q13), and for 93.8% of all smartphone shipments for the year.Ramon LlamasIDC, Worldwide Quarterly Mobile Phone Tracker, Ramon Llamas, February 12, 2013Worldwide Quarterly Mobile Phone Tracker-02/12/2014StatMobileMDM-BYODMarketIDCOver 1 billion smartphones entered the market in 2013, a 39.2% increase over 2012.Ramon LlamasIDC, Worldwide Quarterly Mobile Phone Tracker, Ramon Llamas, February 12, 2014Worldwide Quarterly Mobile Phone Tracker-02/12/2014StatMobileMDM-BYODMarketForresterNearly 71% view MDM as a high or critical priority.Chris ShermanForrester, The State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps, 3 February 2014, Chris ShermanThe State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps-02/03/2014StatMobileMDM, SecurityPage 6Yes, with permission from Forrester. See Melissa.BYODMarketForresterAs of Q2 2013, 82% of firms have identified updating their security technologies and processes to better support mobile interactions as a high or critical priority in the coming year.Chris ShermanForrester, The State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps, 3 February 2014, Chris ShermanVideo-02/03/2014StatMobileMDM, SecurityPage 6Yes, with permission from Forrester. See Melissa.BYODMarketForresterOn average, 15% of employees are accessing sensitive data such as customer information, nonpublic financial data, intellectual property, and corporate strategy from devices other than work laptops and desktops.Chris ShermanForrester, The State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps, 3 February 2014, Chris ShermanThe State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps-02/03/2014StatMobileMDM, SecurityPage 2Yes, with permission from Forrester. See Melissa.BYODMarketForrester55% of information workers are choosing their smartphones for work, and 60% say the same for tablets.Chris ShermanForrester, The State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps, 3 February 2014, Chris ShermanThe State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps-02/03/2014StatMobileMDM, SecurityPage 2Yes, with permission from Forrester. See Melissa.BYODMarketForrester70% of enterprises see providing more mobile support to employees over the next 12 months as a high or critical priority.Chris ShermanForrester, The State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps, 3 February 2014, Chris ShermanThe State Of Enterprise Mobile Security, Q1 2014: Strategies Shift From Devices To Apps-02/03/2014StatMobileMDM, SecurityPage 2Yes, with permission from Forrester. See Melissa.BYODMarketGartnerBy 2017, 15% of enterprise organizations will have deployed workspace aggregators, up from less than 1% in 2013.Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. MargeviciusGartner, Market Guide for Workspace Aggregators, Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. Margevicius, January 2, 2014Market Guide for Workspace AggregatorsHorizon 601/02/2014StatDesktop?MarketGartnerBy 2017, 25% of organizations that need to deliver Windows applications to multiple devices will use a workspace aggregator.Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. MargeviciusGartner, Market Guide for Workspace Aggregators, Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. Margevicius, January 2, 2014Market Guide for Workspace AggregatorsHorizon 601/02/2014StatDesktop?In ProgressMarketGartnerBy 2017, more than 60% of organizations will have to support Windows applications across multiple types of devices.Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. MargeviciusGartner, Market Guide for Workspace Aggregators, Federica Troni, Nathan Hill, Terrence Cosgrove, Mark A. Margevicius, January 2, 2014Market Guide for Workspace AggregatorsHorizon 601/02/2014StatDesktop?In ProgressMarketGartnerEmail behavior poses a huge risk, with between 28% and 40% of staff forwarding emails to personal devices. It also suggests the truth of the adage "A little knowledge is a dangerous thing," with staff having a blended IT and business role being the worst offenders.Nick JonesGartner, Employee Attitudes Toward Bring Your Own Device, 6 December 2013, Nick JonesG00258129Employee Attitudes Toward Bring Your Own Device-12/06/2013StatMobileData, SecurityPage 14Yes, with permission from Gartner. See Melissa.BYODMarketGartnerThere is a need for more employer-sanctioned enterprise file sharing and synchronization (EFSS) tools, such as corporate equivalents to Dropbox. This was confirmed by another survey question, which found that, on average, only 10% of employees used a sanctioned file sharing tool, and another 13% use an unsanctioned file sharing tool. The need for usable officially sanctioned file sharing tools is not adequately met.Nick JonesGartner, Employee Attitudes Toward Bring Your Own Device, 6 December 2013, Nick JonesG00258129Employee Attitudes Toward Bring Your Own Device-12/06/2013StatMobileData, SecurityPage 14Yes, with permission from Gartner. See Melissa.BYODMarketGartnerThe majority of employees 72% are open to some form of BYO, but perhaps not for all devices. This suggests that BYO may be more acceptable for optional adjunct devices, such as tablets, than for all devices.Nick JonesGartner, Employee Attitudes Toward Bring Your Own Device, 6 December 2013, Nick JonesG00258129Employee Attitudes Toward Bring Your Own Device-12/06/2013StatMobileData, SecurityPage 4Yes, with permission from Gartner. See Melissa.BYODMarketGartnerA significant minority of employees 19% globally don't want BYO in any form. This is in direct opposition to their CIOs a recent Gartner survey showed that 30% expected to move to a BYO-only model by 2016.Nick JonesGartner, Employee Attitudes Toward Bring Your Own Device, 6 December 2013, Nick JonesG00258129Employee Attitudes Toward Bring Your Own Device-12/06/2013StatMobileData, SecurityPage 3Yes, with permission from Gartner. See Melissa.BYODMarketGartnerOf the CIOs we surveyed in 2012, 38% hoped to move to a BYOD-only model by 2016.Nick JonesGartner, Employee Attitudes Toward Bring Your Own Device, 6 December 2013, Nick JonesG00258129Employee Attitudes Toward Bring Your Own Device-12/06/2013StatMobileData, SecurityPage 1Yes, with permission from Gartner. See Melissa.BYODMarketIDCUse of VMware Horizon View shows that investment in the technology can result in significant business value with very high return on investment (ROI) of over 300%Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013StatDesktop-Page 1VDIVMwareIDCOrganizations deploying VMware Horizon realized annual savings of $665 per supported end userimproved productivity (less downtime) delivered another $381 savings per user)Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013StatDesktop-Page 1VDIVMwareIDCThe costs for building and maintaining a desktop environment tend to more directly impact IT budgets than the vosts for any other IT operation.Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013QuoteDesktop-Page 7VDIVMwareIDCVMware Horizon View enabled the number of PCs per PC adminstrator to be extended from 207 to 400Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013QuoteDesktop-Page 7VDIVMwareIDCIT labor costs associated were reduced by 74%Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013StatDesktop-Page 7VDIVMwareIDCReducing help desk calls and enabling more resolution centrally lowered the IT labor costs related to help desk support by 66%Randy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013StatDesktop-Page 7VDIVMwareIDCFigure 2: Differences in Annual PC Infrastructure/Support Costs per User: Traditional PC Versus VMware Horizon ViewRandy Perry and Brett WaldmanIDC, Measuring the Business Value of VMware Horizon View, December 2013, Randy Perry and Brett Waldman244144Measuring the Business Value of VMware Horizon ViewHorizon View12/01/2013GraphDesktop-Page 8VDIVMwareIDCIDC has placed VMware in the Leaders category in [2013] IDC MarketScape. VMware's position reflects the company's strong market position with VMware View and newfound credibility as a cloud-hosted solution through the recent acquisition of Desktone.Brett WaldmanIDC, MarketScape: Worldwide Client Virtualization Software 2013 Vendor Assessment, December 2013, Brett WaldmanMarketScape: Worldwide Client Virtualization Software 2013 Vendor AssessmentDesktone12/01/2013QuoteDesktop--DaaSVMwareGartnerBy 2018, 25% of large organizations will have an explicit strategy to make their corporate computing environment similar to a consumer computing experienceMatthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckGartner, Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies, 13 November 2013, Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckG00249498Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies-11/13/2013StatMobile-Page 3Yes, with permission from Gartner. See Melissa.MDMMarketGartnerBy 2018, 25% of Global 1000 organizations will use customer-oriented digital marketing to improve employee engagement.Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckGartner, Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies, 13 November 2013, Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckG00249498Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies-11/13/2013StatSocial-Page 4Yes, with permission from Gartner. See Melissa.MDMMarketGartnerBy 2017, 15% of organizations will use insights from personalized sensors and self-tracking mobile apps to create innovative customer experiences, relationships, products and services.Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckGartner, Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies, 13 November 2013, Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckG00249498Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies-11/13/2013StatSocial-Page 6Yes, with permission from Gartner. See Melissa.MDMMarketGartnerBy 2017, at least 40% of large organizations will struggle to integrate multiple internal social networking applications, leading to diminished returns.Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckGartner, Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies, 13 November 2013, Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckG00249498Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies-11/13/2013StatSocial-Page 8Yes, with permission from Gartner. See Melissa.MDMMarketGartnerBy 2016, the average corporate device will synchronize and orchestrate content with at least five different file synchronization and sharing services.Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckGartner, Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies, 13 November 2013, Matthew W. Cain, Mike Gotta, Jeffrey Mann, Nikos Drakos, Kim Murphy, Jennifer S. BeckG00249498Predicts 2014: Consumerization Impacts Enterprises' Social and Collaboration Strategies-11/13/2013StatSocial-Page 9Yes, with permission from Gartner. See Melissa.MDMMarketIDCIDC expects [the Desktone] acquisition to be the largest, in terms of impact, that the end user computing group has made to date[it] offers great potential to become the basis for long term revenue generation.Brett WaldmanIDC, 17 October 2013, Brett Waldmanhttp://www.idc.com/getdoc.jsp?containerId=lcUS24396113-Desktone10/17/2013QuoteDesktop--DaaSVMware451 ResearchBuying Desktone gives VMware an asset and a ready position in the market to advance its dual agendas of selling DaaS enablement to service providers and offering DaaS itself. John Abbott and Michael Cote451 Research, 16 October 2013, John Abbott and Michael Cotehttps://451research.com/report-short?entityId=79032&type=mis&alertid=45&sftoken=0036000001Pl7P2AAJ-Desktone10/16/2013QuoteDesktop--DaaSVMwareGartnerThere are a lot of little things in [Desktone] that when you pair it up with VMware you get some nice new opportunities. All in all this looks like a pretty solid investment on VMware's part.Gunnar BergerGartner, 15 October 2013, Gunnar Bergerhttp://blogs.gartner.com/gunnar-berger/vmware-acquires-desktone-Desktone10/15/2013QuoteDesktop--DaaSVMwareForresterThis is good news for both Desktone and VMware customersits an alternative for VMware prospects who are unsure whether they want to make the investment in ramping up an in-house VDI initiative, anda scale-out option for existing View customers who may be loathe to make additional capital investments to expand their capacity. David JohnsonForrester, 15 October 2013, David Johnsonhttp://blogs.forrester.com/david_johnson/13-10-15-vmware_buys_desktone_as_the_desktop_as_a_service_market_heats_up-Desktone10/15/2013QuoteDesktop--DaaSVMwareGartner90% of respondents who were using Citrix XenDesktop indicated that it was hosted on vSphere.Michael WarrilowGartner, Market Trends: Desktop Virtualization, 2013, 10 October 2013, Michael WarrilowG00250895Market Trends: Desktop Virtualization, 2013vSphere, View10/10/2013StatDesktop-Page 8Yes, with permission from Gartner. See Melissa.VDIVMwareGartnerIn absolute terms, and using Gartner's forecast for business devices, the survey result suggests approximately 32.5 million SHVD "seats" in 2013.Michael WarrilowGartner, Market Trends: Desktop Virtualization, 2013, 10 October 2013, Michael WarrilowG00250895Market Trends: Desktop Virtualization, 2013vSphere, View10/10/2013StatDesktop-Page 5Yes, with permission from Gartner. See Melissa.VDIVMwareGartnerSHVD is now in use on up to 4% of all enterprise desktops globally.Michael WarrilowGartner, Market Trends: Desktop Virtualization, 2013, 10 October 2013, Michael WarrilowG00250895Market Trends: Desktop Virtualization, 2013vSphere, View10/10/2013StatDesktop-Page 5Yes, with permission from Gartner. See Melissa.VDIMarketGartnerSHVDs are used by more than 40% of respondent organizations, typically on about 10% of enterprise desktops. Among the leading 25 adopters, the average level of SHVD deployment rises sixfold.Michael WarrilowGartner, Market Trends: Desktop Virtualization, 2013, 10 October 2013, Michael WarrilowG00250895Market Trends: Desktop Virtualization, 2013vSphere, View10/10/2013StatDesktop-Page 1Yes, with permission from Gartner. See Melissa.VDIMarketGartner60% of respondent organizations use at least one form of desktop virtualization today.Michael WarrilowGartner, Market Trends: Desktop Virtualization, 2013, 10 October 2013, Michael WarrilowG00250895Market Trends: Desktop Virtualization, 2013vSphere, View10/10/2013StatDesktop-Page 1Yes, with permission from Gartner. See Melissa.VDIMarketIDCFrom an application perspective, business-related Web browsing (55.9%) and corporate email access (45.2%) are the top 2 business-related applications respondents cited when using their tablet for work-related purposesRemote-control (e.g., virtual desktop) access (37.6%) and running native tablet business applications (30.1%) make up a strong second tier.Christopher ChuteIDC, U.S. 2013 Mobile Worker BYOD Tablet Usage and SMB Corporate Tablet OS Support Survey: Uncovering Hidden Support for Windows, October 2013, Christoher Chute243882U.S. 2013 Mobile Worker BYOD Tablet Usage and SMB Corporate Tablet OS Support Survey: Uncovering Hidden Support for Windows-10/01/2013StatMobile-Page 2MDMMarketIDC31.1% of current U.S. tablet owners cite using their personal tablet for work-related purposes, and 57% cite physically bringing the tablet into the workplace.Christopher ChuteIDC, U.S. 2013 Mobile Worker BYOD Tablet Usage and SMB Corporate Tablet OS Support Survey: Uncovering Hidden Support for Windows, October 2013, Christoher Chute243882U.S. 2013 Mobile Worker BYOD Tablet Usage and SMB Corporate Tablet OS Support Survey: Uncovering Hidden Support for Windows-10/01/2013StatMobileMDMPage 1BYODMarketGartnerBasically what you're doing is forcing an iPad to be used like a PC. While it's cool and usable to get a Windows-based PC desktop with these legacy clinical applications presented to you so that you can tap and pinch and zoom and all that, it oftentimes fails in terms of genuine usefulness or it's distinctly more difficult to do a lot of the work you would traditionally do on a PC or Mac platform on an iPad with that type of interface because it's just not designed for touchGunnar BergerThe Good, the Bad and the Right Way to Deliver Windows Apps on iPads and Androids09/27/2013QuoteIDCVMware [is] able to provide the confidence that customers are looking for. There should be no doubt that VMware will continue to compete head to head against Citrix for a long time to come.Brett Waldman, Stacey CrookIDC, VMware Re-affirms End-User Computing as a Strategic Priority, September 18, 2013, Brett Waldman and Stacy CrookVMware Re-affirms End-User-Computing as a Strategic PriorityDesktone09/18/2013QuoteDesktop--DaaSVMwareGartnerHorizon Mirage is a strong offering for organizations that need to accelerate the migration to Windows 7 or improve the general manageability of highly mobile or fully remote laptop usersTerrence Cosgrove, Federica TroniContainerizing the Enterprise Desktop With Client-Hosted Virtual Desktops, July 22, 2013, Terrence Cosgrove and Federica Troni Containerizing the Enterprise Desktop With Client-Hosted Virtual DesktopsHorizon Mirage07/22/2013QuoteDesktop--DaaSVMwareGartnerCompanies doing BYOD will invest in Enterprise Mobility Management, Infrastructure Growth, and Virtual Desktop.David WillisGartner, The Impact of BYOD, 2013, David WillisN/A (Webinar)The Impact of BYOD Webinar-01/01/2013StatMobileMDMPage 13?BYODMarketGartnerIn 2014, 18% of all companies say that BYO has already increased the number of employees using smart devicesDavid WillisGartner, The Impact of BYOD, 2013, David WillisN/A (Webinar)The Impact of BYOD Webinar-01/01/2013StatMobileMDMPage 7?BYODVMwareIn ProgressInfo-Tech Research GroupVMware aiming to best of breed across desktop, mobile, social, data. EUC is growing (30%) in Q413. Citrix not so much.John SloanInfo-Tech Research Group, John Sloan---QuoteAll--EUCVMwareThe Virtualization PracticeHow long before VMware go for Citrix's jugular and take on XenApp< would say starting nowSimon BramfittThe Virtualization Practice, Simon Bramfitt---QuoteAll--EUCVMwareThe Virtualization PracticeVMware Mirage is a key part of VMware's EUC strategy. Excellent product that can only grow in VMware's hands. Simon BramfittThe Virtualization Practice, Simon Bramfitt---QuoteAll--EUCVMwareThe Virtualization PracticeVMware has a clear and coherent vision for EUC, and appears to have the team needed to deliver it.Simon BramfittThe Virtualization Practice, Simon Bramfitt---QuoteAll--EUCVMware

Sheet1Analyst FirmQuoteAuthorCitationDoc NumberDoc TitleProductPublication DateQuote TypeRelevanceSecondary Tech TrendSource LocationStatusTech TrendVMware Market RelevanceConstellation ResearchMyPOV: long term strategy of VMware is about connecting, managing, securing, and optimizing endpoints and connected ecosystemsRay WangConstellation Research, Ray Wang--N/AQuoteAll--EUCVMwareGartnerBy 2018, the standard applications design model for new enterprise applications will be based on a mobile architecture.Richard MarshallGartner, The Future of Mobile Apps and Their Development, 24 October 2014, Richard MarshallG00266385The Future of Mobile Apps and Their Development AirWatch10/24/2014StatMobileMAMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.Mobile AppsMarket451 ResearchEMM is a $3.772b market and will reach $9.628 by 2018 (22% CAGR)Chris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch 10/21/2014StatMobileMDMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.EMM Market451 ResearchAt 62% forecasted growth, app development management is leading the EMM chargeChris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch 10/21/2014StatMobileMAMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.Mobile ApplicationsMarket451 Research85% of companies support BYOD in some wayChris Hazelton, Greg Zwakman451 Research, EMM: How big is the market? Why is it growing? Which trends will affect your business?, 2014, Chris Hazelton, Greg ZwakmanN/A (webinar)EMM: How big is the market? Why is it growing? Which trends will affect your business?AirWatch10/21/2014StatMobileEMMN/A (webinar)Need permission from 451 Research. See Lauren Sanborn at AirWatch.BYODMarket GartnerA majority of organizations deploy fewer than 10 custom-developed apps; most likely on iPhone, iPad and Android phone platforms, while more than 80% do not develop any custom apps for Windows Phone or tablet.Adrian LeowGartner, Survey Analysis: Enterprise Mobile App Development Spend is Increasing, While Platform Choice Remains Tactical, 14 October 2014, Adrian LeowG00267420Survey Analysis: Enterprise Mobile App Development Spend is Increasing, While Platform Choice Remains Tactical AirWatch10/14/2014StatMobileMAMPage 5Need permission from Gartner. See Lauren Sanborn at AirWatch.Mobile AppsMarketIDC60% of business executives from educational institutions in Western Europe expect mobile technologies to improve the student experience.Press ReleaseIDC, Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights Survey, 9 October 2014 _Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights SurveyAirWatch10/09/2014StatMobileMDMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EducationMarketIDCIn Western Europe 46% of respondents had already invested in MDM to meet the BYOD requirements of students and teaching staff, 37% were planning to invest in native applications for students, and 45% were planning to invest in native applications for staff.Press ReleaseIDC, Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights Survey, 9 October 2014 _Mobile Technologies Set to Improve the Student Experience in Western Europe, According to IDC Government Insights SurveyAirWatch10/09/2014StatMobileBYODPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EducationMarketIDCThe FSS market will grow at a 23.1% five-year CAGR through 2018 to $2.3 billion. The healthy growth rate through 2018 will continue to be driven by the shift to cloud, mobile use of FSS, and the ability to share and collaborate with others effectively.Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketIDCThe overall FSS market grew 114% in 2013 to $805 million, while use in the workplace was significantly faster than last year's forecast of 72% growth.Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketIDCIDC estimates that roughly half of US enterprises with more than 1,000 employees either formally or informally adopted FSS by the end of 2013. Press ReleaseIDC, New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018, 9 October 2014_New IDC Worldwide File Synchronization and Sharing Forecast Shows Market Will Grow to $2.3 Billion by 2018AirWatch 10/09/2014StatMobileEMMPage 1Need permission from IDC. See Lauren Sanborn at AirWatch.EFSSMarketGartnerBy 2017, 70% of mobile professionals will conduct work on personal, smart, mobile devices using at least one form of application containment.Jason Wong, Dionisio ZumerleGartner, How to Choose Among MADP, MAM and EMM Security Controls for Mobile Apps, 3 October 2014, Jason Wong, Dionisio ZumerleG00266748How to Choose Among MADP, MAM and EMM Security Controls for Mobile AppsAirWatch10/03/2014StatMobileMAMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.ContainerizationMarketFrost & Sullivan82% of NA businesses have deployed at least one employee-facing mobile app Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan79% of NA businesses plan to add 1+ new employee-facing mobile apps by late 2015Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan~85% of respondent companies have employees using company-approved apps on their mobile devicesJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan26% of respondent companies consider employee use of unauthorized mobile apps to be a problemJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & SullivanMobile employees in 57% of respondent companies are able to access and download company-approved apps via their business own private app store or catalogJeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan40% of respondent companies report having an EMM platform in place while another 36% plan to introduce one within 1-3 years Jeanine SterlingFrost & Sullivan, The Exploding, Intriguing Opportunity of Mobile Worker Apps, 2014, Jeanine SterlingN/A (webinar)The Exploding, Intriguing Opportunity of Mobile Worker Apps AirWatch10/02/2014StatMobileEMMN/A (webinar)Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketGartnerIn 2019, enterprises that have implemented tiered mobile policies will have 33% lower management costs.Chris SilvaGartner, Lowering Mobile Management Cost and Complexity with Segmentation, Support and Risk Profiling, 30 September 2014, Chris SilvaG00269556Lowering Mobile Management Cost and Complexity with Segmentation, Support and Risk Profiling AirWatch 09/30/2014StatMobileMDMPage 2Need permission from Gartner. See Lauren Sanborn at AirWatch.EMM Market451 Research56% of companies are now allowing their employees to use their own mobile devices for work. Chris Marsh451 Research, Bigtincan to wrap collaboration around enterprise data to be the mobile content aggregator, 30 September 2014, Chris Marsh_Bigtincan to wrap collaboration around enterprise data to be the mobile content aggregator AirWatch09/30/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.BYODMarketGartnerBy 2018, 40% of organizations will use EMM to manage some Windows PCs, up from less than 1% today.Terrence Cosgrove Gartner, Managing PCs as Mobile Devices is the Future, but Do So Selectively Today, 29 September 2014, Terrence Cosgrove G00269497Managing PCs as Mobile Devices is the Future, but Do So Selectively TodayAirWatch09/29/2014StatMobileLaptop ManagementPage 1Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarketGartnerBy 2018, only 5% of large organizations will manage all of their PCs exclusively using EMM tools.Terrence Cosgrove Gartner, Managing PCs as Mobile Devices is the Future, but Do So Selectively Today, 29 September 2014, Terrence Cosgrove G00269497Managing PCs as Mobile Devices is the Future, but Do So Selectively TodayAirWatch09/29/2014StatMobileLaptop ManagementPage 1Need permission from Gartner. See Lauren Sanborn at AirWatch.EMMMarketOvumThe majority of respondents use only one or two devices for work on a daily basis, though almost 25% use three or more. Multi-screening behavior is already having an impact in the workplace.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: Enterprise Multi-screening and Application Usage Trends, 24 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: Enterprise Multi-screening and Application Usage TrendsAirWatch09/24/2014StatMobileBYODPage 4Need permission from Ovum. See Lauren Sanborn at AirWatch.EMMMarketOvumFor those that do not see any of their personal devices at work, privacy is the key motivator: 43.9% want to keep work and personal life separate and 23.9% are wary of letting their employee have any control over their personal devices and data.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 37Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvumThe overall rate of BYOD is up from 56% in 2013 to 69% in 2014, a significant increase.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 4Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvum77% of full-time employees, who are smartphone owners, use their smartphone for work.Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileEMMPage 5Need permission from Ovum. See Lauren Sanborn at AirWatch.BYODMarketOvum66% of full-time employees, who are laptop owners, use their laptop for work occasionally. Richard AbsalomOvum, Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management, 23 September 2014, Richard Absalom_Employee Mobility Survey 2014 Results: BYOD and Enterprise Approaches Mobility Management AirWatch09/23/2014StatMobileLaptop ManagementPage 5Need permission from Ovum. See Lauren Sanborn at AirWatch.BYOPCMarketForresterOn average, consumers unlock their mobile phones up to 150 times per day, and that doesn't include specific authentication required to access mobile applications and data.Tyler Shields, Andras CserForrester, Transform and Protect Your Customers' Mobile Moments with Seamless Authentication, 17 September 2014, Tyler Shields, Andras Cser_Transform and Protect Your Customers' Mobile Moments with Seamless AuthenticationAirWatch09/17/2014StatMobileEMMPage 1Need permission from Forrester. See Lauren Sanborn at AirWatch.Mobile MarketFrost & Sullivan79% of respondent companies plan to deploy additional mobile worker apps during the 2014 to 2015 time period.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobileEMMPage 8Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.MAMMarketFrost & Sullivan79% report that company-owned smartphones are provided to workers. 59% of surveyed businesses provide company-owned tablets. Interestingly, 17% of respondents state that wearables (e.g., smart watches and Google Glass) are being issued to employees.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobileIoTPage 24Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.BYODMarketFrost & Sullivan40% of decision makers report their businesses currently have an EMM platform in place, while another 31% plan to introduce an EMM platform for the first time within the next year. Nearly one fourth of the respondents report their businesses have no plans to introduce an EMM platform.Diana Herrera, Jeanine SterlingFrost & Sullivan, 2014 North American Mobile Enterprise Applications, 16 Sep 2014, Diana Herrera, Jeanine Sterling_2014 North American Mobile Enterprise ApplicationsAirWatch 09/16/2014StatMobile_Page 28Need permission from Frost & Sullivan. See Lauren Sanborn at AirWatch.EMMMarketIDCVMware's momentum over the past year and its recent product announcements made at VMworld have the industry on watch and eager to see how its competition responds.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCSince taking their leadership positions,industry veterans Sanjay Poonen, Bob Schultz, Sumit Dhawan, and Kit Colbert have demonstrated their commitment to providing cloud-enabled, as-a-service end-user offerings that allow customers to support increasingly heterogeneous and mobile end-user computing environments.

Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCThis (50% bookings) growth can be directly attributed to VMware doubling down on its EUC business with recent acquisitions such as Desktone in late 2013, AirWatch in early 2014, and the latest acquisition of CloudVolumes in August 2014.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCThe combination of CloudVolumes and VMware Horizon allows customers to build a real-time application delivery system that enables all applications to be centrally managed, delivered, updated, and maintained to virtualized environments for desktop, server, or cloud on-demand.Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMwareIDCVMware's EUC vision is clearly focused on continuing to optimize performance as well as reduce the overall costs associated with virtual desktops, particularly with its as-a-service (DaaS) offering. Robert YoungIDC, VMware Continues to Ramp Up Its End-User Computing Portfolio, Robert Young, September 16, 2014VMware Continues to Ramp Up Its End-User Computing Portfolio09/16/2014VMware451 Research63% of companies are finding it difficult to distribute mobile apps to their users and 72% struggle to apply consistent security policies across mobile assets. Chris Marsh451 Research, Mobiquity looks to application factories to scale both enterprises and its own business, 3 September 2014, Chris Marsh_Mobiquity looks to application factories to scale both enterprises and its own businessAirWatch 09/03/2014StatMobileEMMPage 1Need permission from 451 Research. See Lauren Sanborn at AirWatch.MAMMarketPund-ItVMware sees an opportunity here in providing a platform for supporting and delivering services across myriad heterogeneous devices and business use cases. In the words of Brian Gammage, VMwares chief marketing technologist for end user computing, Technology is only successful when it provides the tools to support the aspirations and needs of individuals.Charles KingPUND-IT, Charles King,VMworld 2014 - Constructive Self-Disruption Continues, September 3, 2014VMworld 2014 - Constructive Self-Disruption Continues09/03/2014Platform servicesVMwareConstellation ResearchEnd User Computing (EUC) is getting bigger and bigger for VMware- what a difference a year makes: The VMware EUC portfolio is growing fast and partnering left and right in the industry. Holger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportEUC08/26/2014GrowthVMwareConstellation ResearchThe EUC story ties nicely into the overall story of VMware using vCloud AirHolger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportvCloud Air08/26/2014GrowthVMwareConstellation ResearchThe provisioning of applications with CloudVolumes demos looks like black magicHolger MuellerConstelation Research, Holger Mueller,Event Report, August 26, 2014Event ReportAppVolumes08/26/2