ANALYSIS RESESERCH &
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Designs By Sanjana Jathar
Brands,
www.sanjana-jathar.com
ANALYSIS
RESESERCH&
EXPERIENTIAL MARKETING PLAN FOR
Sanjana Jathar- GLMichelle AkpatriNishita NairSimran TaturariNihar PabbathiOmisha SinghTE
AM
01
By Sanjana Jathar www.sanjana-jathar.com
Brand: NykaaBased on: McKinsey's Consumer decision Journey
Consumer Experience Mapping
Click to watch full ConsumerDecision Journey
Click to watch full list
Click to watch the full deck.
https://docs.google.com/spreadsheets/d/1XRaBmKZR2_9cCpwFdLuS6aLiF8NG8hseE_i_zJUPZvY/edit?usp=sharing
ISME MumbaiTask: Tabled script, cast, costume, location references
PPM Deck- Collo Tiffin Boxes02
Click on any tile to view the full PPM
By Sanjana Jathar www.sanjana-jathar.com
Task: Brand Prism Comparison with Colgate Max Fresh sand Vicco Vajradanti
Close up Brand Identity Prism03
By Sanjana Jathar www.sanjana-jathar.com
Click to see the full deck
Task: In-depth understanding of Zoom app and ideating events and campaignswith the same
Study of the Zoom App04Click to see the full deck
Government's Pet
Government's Favorite
Cheaters
Thieves
Untrustworthy
Airport
Modi's Puppet
Monopoly
Quick Outage Fix
'AdaniElectricity'
in oneword
About Adani Power and current communication strategyResponding to allegations of inflated electricity bill and new communication strategyConsumer sand competition analysis
Content:
Adani Power Communication05
By Sanjana Jathar www.sanjana-jathar.com
Click to see the full deck
Blog writing06 Click to see the full deck
MA EMA- Professional CommunicationAbout: Media theory and its relevance in contemporary work.4 Case studies: Case 1: OTT Platforms come under government lensesCase 2: When social media post landed people in jailCase 3: Comedy became a tragedy of offencesCase 4: Government puppeting the news we see
Authoritarian theory of Media07
Designs By Sanjana Jathar www.sanjana-jathar.com
Click on any tile to view full presentation
Click on any tile to view full detailed document
MA EMA Topics: 1.Evolution of New Media2. Radio script3.News Gathering techniques
Electronic Communication08
Designs By Sanjana Jathar www.sanjana-jathar.com
Click on any tile to view full detailed document
Concept of DevelopmentTheories of Development- Adam Smith, Mahatma Gandhi, Participatory modelAdvertisisng and Social and Economical Developement
MA EMA Topics:
1.2.3.
Developmental Communication09
Click on any tile to viewfull detailed document
PUREX- Brand Launch in India10- Water Purifier market research - Potential of growth- Consumer STP- Competition Analysis - Media strategy
ISME Mumbai, 2020-21
Click on any tile to view full detailed deck
Designs By Sanjana Jathar www.sanjana-jathar.com
Task
Adidas Original: Facebook Adstrategy
Case Study: TATA Sons Vs.Cyrus MistryISME 2020-21
11.
12.
Task: Consumer Survey and Facebook Ad campaign design
Click here to view the form. Click here to view full deck.
Designs By Sanjana Jathar www.sanjana-jathar.com
Click here to view full deck.
ISME MumbaiTask: About Daveco, Consumer persona, Market entry mode, Legalities of franchising,Media Plan, Launch budget, Floor plan
13. Daveco: Liqour Retail StallLaunch in India
Click here to view full deck.
14. GitLab Data CrashISME MumbaiTask: Analysis of Crisis communication
Click on any tile to view full presentation
Taj Hotel Booking App 1.
15. UI/UX - Figma
Click here to see full design system
ISME Mumbai
2. Messaging App
Click to watch Interactive UI
Click to watch Interactive UI
16. Organization of College Cultural festProject management
Click here to see Full Project CharterWork Breakdown SystemGantt ChartPERT Chart
Budget AllocationRisk AssessmentReport
17. AppleSkin- Vegan Leather LaunchISME Mumbai
Introduction of AppleSkinTarget IndustryMarket OpportunityAttractiveness MapTime Dimensional Series
Topics:
Click on the tiles to watch full deck.
Report on K-Nearest NeighborAlgorithm in Data Science
ISME 2020-21
Topics covered:What is K-NN Algorithm?Use and examples.
Click on the tiles to viewfull document.
18.
MA EMA Topics: Analysis of one Indian and one International Video game based on storyline, animationquality and public reviews.
Video Game Research19
Designs By Sanjana Jathar www.sanjana-jathar.com
Click on any tile to view full deck.
RAJI: THE ANCIENT EPIC DISNEY:WHERE'S MY WATER?
By Sanjana Jathar www.sanjana-jathar.com
More Brand research in progress...
Related Documents
