Analysis of audience research

Analysis of audience research

Megan Brown

What is your gender?

ConclusionI have asked a equal amount of people from both genders. My magazine is aims at all genders, so the content in the magazine aimed at both genders.

2728

Female Male

How old are you?• In my survey I tried to

cover full range of ages, the most common ages was within my target audience 16-25. This will help with my research as that’s the age I want to appeal to.

9

1713

5

2

23

Ages

16 17 18 19 20 21 24 45

Who are your favourite rock/indie band?

• The most popular bands were The kooks, Courteeners and the Stone Roses. These bands will appear in my magazine as they where the most popular and will appeal to people to buy it.

35

6

4

4

46

7

3

2

3

2

2 35

Foo fighters

Circa waves

Stone roses

The vaccines

Jamie T

Catfish and the bot -tlemen

The kooks

Courteeners

Peace

Blink

Libertines

Smiths

Nirvana

Red hot chilli peppers

Oasis

Who is favourite artist?• From this question

the most popular artists were Jake bugg, Jamie T and Noel Gallagher. This shows that these artists will appear in my magazine as these where the most popular artist.

Noel Gall

agher

Jamie T

Jake bugg

Richard

Ashcro

ft

Morrisay

Liam fra

y

James B

ay

Ian Brown

Amy winehouse

Ed sheeran NAO

liam Gall

agher

Dave Grohl

012345678

6 67

5 5 5

3

54 4

2 21

What colours do you associate with indie/rock?

As the most popular colours black, white and red, these colours will be my theme for my magazine with black being the most prominent colour.

Black

white

Red

Grey

Blue

yellow

purple

Green

0 5 10 15 20 25 30 35 40

Column1

What is your favourite colour?

The most popular colour was black so I will incorporate this colour into my magazine. As this will appeal to a wider audience.

Black

Blue

Purple

Red

Green

Oranage

white

pink

0 2 4 6 8 10 12 14

What 3 words would you associate with indie/rock?

The most popular words used was Guitar, gigs and Riff. This helped me chose the title of my magazine, as its now called RIFF as this is what they associated with indie/rock.

22

3

12

86

10

10

7

6

GuitarDrumsRiffSweatmusicinstrumentsGigsLoudBaggy

How often do you purchase music magazines?

The most common answer was never with 9 people saying this however 9 people said they buy magazines monthly. This means I will make my magazine a monthly magazine, as there is a high demand for monthly magazines.

7

6

20

5

15

Weekly FortnightlyMonthlyYearlyNever

How often do you watch live performances?

From the result its shown that people go and watch live performances once a year, followed by monthly then by weekly. This means that for my magazine that I will have to keep updates about live performances that will be happening.

7

6

20

5

15

Weekly FortnightlyMonthlyYearlyNever

How much would you be willing to pay for a magazine?

• From the results, the most popular answer is £3.00-£3.99 this gives me a indication of what the target audience will be willing to pay.0-99p

£1.00- £1.99

£2.00- £2.99

£3.00- £3.99

£4.00-£4.99

£5.00- £5.99

£6.00+

0 2 4 6 8 10 12 14 16 18

2

11

10

16

12

3

How often do you purchase music?

From the result the most common answer is monthly, this means in my magazine I will keep regular updates of what music is being realised.

Weekly

Fortn

ightly

Monthly

Use spotify

Use Apple music

never

0

5

10

15

20

25

What is your favourite feature in a magazine?

• From my results I have found that the most popular feature that the target audience want are artist interviews followed by gigs and reviews. This will mean that I will make sure these 3 features will be in my magazine has this is what the target audience wants.

14

2

10

6

6

2

15 GigsAdvertsReviewsNewsPostersQuestionnairsArtist interview

what is your least favourite feature in a magazine?

From my results the least favourite feature is adverts however adverts are a vital part to a magazine as these are what fund them, as part of this I will arrange the adverts in the magazine so they aren’t a main part for a reader to see.Gigs

Adverts

reviews

News

Posters

Questionnair

s

artist

features

0

5

10

15

20

25

30

0

25

47

108

1