3rd Euro-Asian Mountain Resorts Conference 4 - 7 April, 2017, Tbilisi, Georgia Pascal Roux CEO pascal.roux@consultingbymdp.com Mountain Resort Planning: An Integrated Planning Approach and Illustration of Good Practices in Developing Mountain Resorts
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3rd Euro-Asian Mountain Resorts Conference 4 - 7 April, 2017, Tbilisi, Georgia
Pascal Roux CEO
Mountain Resort Planning:
An Integrated Planning Approach and Illustration of
Good Practices in Developing Mountain Resorts
innovative strategy sustainability
“Innovative Strategies for Sustainable
mountain tourism development”
while the past 50 years…
mature markets
entrepreneurs
dreams
prototypes
easy economy
management
renovation
integration
shaking the trees
…to current trend
development destinations What the shift ?
experience
benchmark
analysis
Lab & Workshops
from scratch & need global overview
key words sustainable
competitive
compatible
integrated
success
politics : goals
investors : interests
operators : dynamism
sustainability is the only reference
Environment
economy is the driver
Economy
Social
politics : the territory first
investors : financing secured
operators : efficiency
maximizing social impacts
minimizing environmental impacts
French alps, Isère department
45% tourism based
Winter Olympic Games 1968
Gross Domestic Product (G.D.P.)
French alps, Savoie department
70% tourism based
Winter Olympic Games 1992
Gross Domestic Product (G.D.P.)
integrated master plan
strategy strategy strategy strategy strategy strategy
why ?
where ?
who ?
when ?
how ?
Master Plan targets to reveal
opportunities
Complexity of a destination
intelligent / aware / agile / holistic
development concept
master plan
business plan
management plan
strategic development documents
development concept
resort vision
summary of the tourism development plan
site development plan
environmental management plan
Master Plan 1/2 urban program
Overall Land Use Plan description,
Development Program Summary, building identification, description, # of floors, total sq. m.
and/or units,
amenities/activities, general
notes,…
Skier and guest services locations and relative sizes
Amenities and activities
Circulation strategy vehicles (shuttles, drop-offs, parking), entry and arrival sequence, pedestrian circulation
Resort servicing, including central receiving, refuse management and maintenance
Emergency services including fire access and potential heliport/medical evacuation
Description of infrastructure strategy water, sewer, power, gas, communications,…
Environmental considerations preservation of scenic view corridors, integration with existing natural features,
facilities and buildings, snow storage,
avalanche protection,
water bodies and setbacks,
geotechnical,
storm water management strategy
Master Plan 2/2 ski area & other leisure activities
Physical Site Inventory
Recreational Program Summary (ski & other multi-season recreational offerings)
Plans for the Winter ski facilities and Summer/Multi-Season recreation
The Winter Plan Ski Lifts & Ski Terrain Specifications
Ski Area Capacity Analysis, Snowmaking coverage
Skier Services Building locations and sizes Seating capacity at each building
Skier Parking and Access
Resort Operations first aid and ski patrol, avalanche control snowmaking storage ponds locations
mechanical & maintenance buildings grooming equipment maintenance building
Infrastructure basic strategy Water Sewer Power Gas communications fuel storage mountain roads
Resort balance of capacities ski lifts, ski terrain, skier services building space, food service seating, parking/transportation
Other items for consideration: integration of snow front, queue areas, milling areas and skier circulation
storm water management strategy erosion control and revegetation strategy
Summer/Multi-Season Plan (similar format as Winter Plan)
Business Plan
strengths, weaknesses, opportunities and threats (SWOT) analysis
action plan
strategic marketing plan
annual capital expenditures
financial feasibility
detailed annual forecast and annual revenue and expense projections
financial and operating cash flow requirements
economic impact assessment
financial plan
Management Plan
valid for the design, financing, construction, operation and management of
Mountain Resort Development Project.
description of the management approach (role of different members)
an organizational chart
staffing plan and employment principles
community outreach and integration plan
Governance !
master plan illustration
Brezovica Resort Development Project / Kosovo
• World-Class Resort: The development and operation of a
year-round destination mountain resort complex offering a broad array of mixed use
services and facilities. The ski resort complex must meet all relevant local, regional
and international standards, including resort-based and destination marketing.
• Maximized Economic Impact: Maximize the local and national economic impact through the effective
medium-term development of the site into a significant full-service destination resort, including year-round activities.
• Minimized Environmental Impact: The development should preserve the natural environment of the
region and apply eco-friendly and sustainable environmental principles.
• Local Community: The Project should minimize displacement and seek to maximize local community participation.
• Private Sector-Led Opportunity: The private operator/developer will be given broad discretion regarding
development concept and master plan. The ISC seeks to make this a stand-alone project, with minimal government financial
involvement.
Development Objectives
• World-Class Resort: The development and operation of a year-round destination mountain resort complex offering a
broad array of mixed use services and facilities. The ski resort complex must meet all relevant local, regional and international
standards, including resort-based and destination marketing.
• Maximized Economic Impact: Maximize the
local and national economic impact through the effective medium-term
development of the site into a significant full-service destination resort,
including year-round activities.
• Minimized Environmental Impact: The development should preserve the natural environment of the
region and apply eco-friendly and sustainable environmental principles.
• Local Community: The Project should minimize displacement and seek to maximize local community participation.
• Private Sector-Led Opportunity: The private operator/developer will be given broad discretion regarding
development concept and master plan. The ISC seeks to make this a stand-alone project, with minimal government financial
involvement.
Development Objectives
• World-Class Resort: The development and operation of a year-round destination mountain resort complex offering a
broad array of mixed use services and facilities. The ski resort complex must meet all relevant local, regional and international
standards, including resort-based and destination marketing.
• Maximized Economic Impact: Maximize the local and national economic impact through the effective
medium-term development of the site into a significant full-service destination resort, including year-round activities.
• Minimized Environmental Impact: The
development should preserve the natural environment of the region and apply eco-
friendly and sustainable environmental principles.
• Local Community: The Project should minimize displacement and seek to maximize local community participation.
• Private Sector-Led Opportunity: The private operator/developer will be given broad discretion regarding
development concept and master plan. The ISC seeks to make this a stand-alone project, with minimal government financial
involvement.
Development Objectives
• World-Class Resort: The development and operation of a year-round destination mountain resort complex offering a
broad array of mixed use services and facilities. The ski resort complex must meet all relevant local, regional and international
standards, including resort-based and destination marketing.
• Maximized Economic Impact: Maximize the local and national economic impact through the effective
medium-term development of the site into a significant full-service destination resort, including year-round activities.
• Minimized Environmental Impact: The development should preserve the natural environment of the region and
apply eco-friendly and sustainable environmental principles.
• Local Community: The Project should minimize
displacement and seek to maximize local community participation.
• Private Sector-Led Opportunity: The private operator/developer will be given broad discretion regarding
development concept and master plan. The ISC seeks to make this a stand-alone project, with minimal government financial
involvement.
Development Objectives
• World-Class Resort: The development and operation of a year-round destination mountain resort complex offering a
broad array of mixed use services and facilities. The ski resort complex must meet all relevant local, regional and international
standards, including resort-based and destination marketing.
• Maximized Economic Impact: Maximize the local and national economic impact through the effective
medium-term development of the site into a significant full-service destination resort, including year-round activities.
• Minimized Environmental Impact: The development should preserve the natural environment of the region and
apply eco-friendly and sustainable environmental principles.
• Local Community: The Project should minimize displacement and seek to maximize local community participation.
• Private Sector-Led Opportunity: The private
operator/developer will be given broad discretion regarding development
concept and master plan. The ISC seeks to make this a stand-alone
project, with minimal government financial involvement.
Development Objectives
development
footprint 3364 ha.
Site Development
Three Development Zones
The Village
Altitude + 1700m
5800 beds
1600 parking stalls
215000 m2
1.5 km length
20 ha surface
The Valley
Altitude + 1050m
Aquapark 5000 m2
2000 parking stalls
215000 m2
7 km to Ski Base
15 minutes Shuttle
The Hamlet
Altitude + 1670m
500 beds
20,000 m2
5 km to Ski Station
15 minutes Shuttle
the
Village
urban
program
BREZOVICA SKI RESORT
Project boundary – Phase 3
year round economy
Attractiveness and services all along
resort
development
phasing
investments
volume and
structures
remain to jump to the next step of
your projects and drive them ahead
and believe in opportunities
3rd Euro-Asian Mountain Resorts Conference 4 - 7 April, 2017, Tbilisi, Georgia
“Just as the comedian should leave them laughing…
…the speaker should leave them thinking.”
Peter Jeff
www.consultingbymdp.com
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