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1 companion customers system 72 in central of VN, 243 in south east of VN, 153 in sounth west of VN. 1 AMERICAN-HOME The numbers 1994 1995 1997 1999 2001 2006 2007 2010 2012 2014 6. 68. 468. ~1500. strategic distributors 5 in HCMC 1 in Hanoi distributors satellite stores nationwide MAn joint venture Company was established on 13 july 1994 in Binh Duong with total capital: 28.314.000 USD, including 70% foreign capital. Over 1 year going operating and developing, on 23 Oct 1995 by increasing capital 46.123.066 USD, the company invest more production line of wall tiles apply Italian technology to meet demand of production scale development. On 15 May 1997, the Ministry of Planning and Investment approved to increase the rate of legal capital contribution to Mỹ An Company, including VietNam 25%. My An joint venture Company was renamed American Home Viet Nam joint venture Company under the approval of the Ministry of Planning and Investment on 28 Mar 2001. Company officially become “The Member Of Viet Nam The Construction Ceramics” on 15 Nov 2007. Over 1 year of training all level of staff in order to ensure the quality of all products also the efficiency of management system. American Home gained the certificate of ISO on 21 st June 2012 On 29 Dec 1999, the company was awarded “Achievements - Excellence In Product Business And Implement The Law Policies Of The State Good” by the Binh Duong People's Committee. American Home Vietnam gained “The Best - Performing Foreign Investment” of top 40 foreign capital enterprises do business efficiency voted by Saigon time magazine. On the 5 th Oct. 2010, Indochina Ceramic Singapore obtained 100% ownership of American Home Joint Venture and changed the name to American Home Vietnam Ltd. American Home became a member of VinaCapital. 20 YEARS
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Page 1: American-Home Depot - Intro 2015 - english version

1

companion customers system

72 in central of VN,

243 in south east of VN,

153 in sounth west of VN.

1

AMERICAN-HOME The numbers

1994

1995

1997

1999

2001

2006

2007

2010

2012

2014

6.68.

468.~1500.

strategic distributors

5 in HCMC

1 in Hanoi

distributors satellite stores

nationwide

Mỹ An joint venture Company

was established on 13 july 1994in Binh Duong with total capital:28.314.000 USD, including 70%foreign capital.

Over 1 year going operating and

developing, on 23 Oct 1995 byincreasing capital 46.123.066USD, the company invest moreproduction line of wall tiles applyItalian technology to meetdemand of production scaledevelopment.

On 15 May 1997, the Ministry of

Planning and Investment approvedto increase the rate of legal capitalcontribution to Mỹ An Company,including VietNam 25%.

My An joint venture Company

was renamed American HomeViet Nam joint ventureCompany under the approval ofthe Ministry of Planning andInvestment on 28 Mar 2001.

Company officially become

“The Member Of Viet Nam TheConstruction Ceramics” on 15Nov 2007.

Over 1 year of training all level

of staff in order to ensure thequality of all products also theefficiency of managementsystem. American Home gainedthe certificate of ISO on 21st

June 2012

On 29 Dec 1999, the company

was awarded “Achievements -Excellence In Product Business AndImplement The Law Policies Of TheState Good” by the Binh DuongPeople's Committee.

American Home Vietnam gained

“The Best - Performing ForeignInvestment” of top 40 foreigncapital enterprises do businessefficiency voted by Saigon timemagazine.

On the 5th Oct. 2010,

Indochina Ceramic Singaporeobtained 100% ownership ofAmerican Home Joint Ventureand changed the name toAmerican Home Vietnam Ltd.American Home became amember of VinaCapital.

20YEARS

Page 2: American-Home Depot - Intro 2015 - english version

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2 mains system

A. American Home Engineer: provide the technical advisory services of 3 periods

i. Pre-Design:

Architecture drawing;

Estimating the cost of materials and labors for implementation.

ii. Construction drawing:

Provide construction drawing and construction planning.

iii. Construction:

Provide the construction services.

AMERICAN-HOME DEPOT : The Revolution “ONE-STOP-SHOP”

Page 3: American-Home Depot - Intro 2015 - english version

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AMERICAN-HOME DEPOT : The Revolution “ONE-STOP-SHOP”

B. American Home Construction: distribute all kinds of building materials

from the smallest (washers, nuts, bolts, ...)

to the high-tech materials, and furnishing materials (products) that serves all

retail buyers, wholesalers and construction companies or investors, with the

services and functionalities excels as follows:

• Ensure quantity, quality and keep prices when signing contracts with

customers.

• Pre-fabrication services (prepared all materials for construction).

• Depending on customers, American-Home Depot will build the different

price policies create fairness between retail, wholesale and project prices for

works.

Page 4: American-Home Depot - Intro 2015 - english version

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AMERICAN-HOME DEPOT : The Revolution “ONE-STOP-SHOP”

• Products source:

OEM - manufactures products that are purchased by American Home and

retailed under brand name “American Home”.

Distribute building-materials, furnishing products.

Consignment for companies’ products that prestigious and brand is trusted.

Page 5: American-Home Depot - Intro 2015 - english version

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Products categories at AMERICAN-HOME DEPOT

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Customers flow

55%

20%

25%

Retail ProjectWholesale

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Orienter activities at AMERICAN-HOME DEPOT

Business:

Quality:

Certify product original.

Ensure the quality standards (Vietnam and international)

Quantity:

Ensure to supply the correct amount under the contract.

Keep in stable condition for all products in warehouse and display.

Price:

For customers:

Fairly and pricing guarantee.

Appropriate price policy to each object: Wholesale, Retail and Project.

For partners:

Based on the WIN-WIN purpose, pricing policies will be considered and pledged to use to ensure the rights and

does not cause negative effects to the current policy on the price of the parties.

Page 8: American-Home Depot - Intro 2015 - english version

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Orienter activities at AMERICAN-HOME DEPOT

Delivery: (frame policy)

For retail:

Support for delivery within ~ 15km from Depot American-home Depot base on the

minimum order.

Surcharge on each kilometer of road transport arising over 15km.

Flexible delivery times has agreed for goods available in stock and less than 24

hours since the goods are available from suppliers.

For whole-sale:

Setting the price policy for competitive rates.

American-Home trucks is always ready for rent.

For project:

Setting the price policy for competitive rates.

Depending on the value of the project and contractual agreements to take the mode

of transportation suitable support.

American-Home trucks is always ready for rent.

Page 9: American-Home Depot - Intro 2015 - english version

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2015

2015 -2016

2016 - 2018

AMERICAN-HOME DEPOTs

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a strategic location with seamless connectivity (HCMC – Biên Hòa (Đồng Nai) – Vũng Tàu).

LONG THÀNH – ĐỒNG NAI

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Investor: American-Home Vietnam

Location:6A, Chợ mới Long Thành, Đồng Nai.

Scheduled to open in August, 2015

Over 12 categories displayed over an area of ~ 2,500 m2.

AMERICAN-HOME DEPOT (6A Chợ Mới - Long Thành – Đồng Nai)

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3D layout AMERICAN-HOME DEPOT

with over 2500m2 commercial

space on 4 floors

working hour: 7days/week,

7am. ->22pm.

Page 13: American-Home Depot - Intro 2015 - english version

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Floor plan (1st floor)

Page 14: American-Home Depot - Intro 2015 - english version

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Design ideas

Page 15: American-Home Depot - Intro 2015 - english version

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Sanitaries

Floor plan (2nd floor)

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Flo

or

ing

& w

allin

gs

an

ita

ry

kitchen

Design ideas

Page 17: American-Home Depot - Intro 2015 - english version

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Floor plan (3rd floor)

Page 18: American-Home Depot - Intro 2015 - english version

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Design ideas

Tools & hardwares Lighting & ceiling fanselectrical

Heat & cooling

Page 19: American-Home Depot - Intro 2015 - english version

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Floor plan (4th floor)

Electrical appliances

Electrical appliances

Page 20: American-Home Depot - Intro 2015 - english version

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Design ideas

Page 21: American-Home Depot - Intro 2015 - english version

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ItemsAmount

(Unit: bilion vnd)Note

Construction cost ~8 Finish in July, 2015

Interior decor ~4 Finish in August, 2015

Operating system ~4

Display ~2

Advertising cost ~2 Spending for 6-9 month from opening

Others ~10

Fixed cost ~30

Current investment cost ~20

Total ~50

Investment capital

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A stable customers base and diversifying quickly, easily.

Opportunities accompany with American-Home to develop network expansion across the country.

Incentives and flexible in pricing policy and business support.

Regularly organized marketing programs, customer care to promote sales.

Benefits when accompanied with AMERICAN-HOME DEPOT

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AMERICAN-HOME DEPOT partner

By considering the cooperation request of partners, AH-Depot will prioritize our partners to accompany AH-Depot as follow:

We are looking for partners and suppliers with international and nation prestige brands

Phase 1: You need to send the company information, business form and cooperation request with AH-Depot

Phase 2: after discuss information about partnership opportunities, you need additional for following documents:

Business registration

Trademark Certificate by Intellectual Property Department

Documents proving the origin of goods.

Brand documents.

Activities in stores, branch pictures (if have)

Other documents under current legislation for trading the specific goods and services

Process.

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For more information, please send your request to:

AMERICAN HOME VIETNAM

Business Development Dept..

Tân Đông Hiệp, Dĩ An, Bình Dương

Tel: +084 650.377 5180 – 650.377 5181; Ext: 148

Fax: +84 650.377 5182 – 650.377 5183

Email: [email protected]