ADVERTISING AMERICAN AWARDS 2017 AAF BIRMINGHAM HONORED THE AREA’S BEST CREATIVE WORK AT HAVEN IN BIRMINGHAM, AL ON FRIDAY, FEBRUARY 24, 2017. A CELEBRATION OF THE TOP CREATIVE TALENTS IN OUR COMMUNITY THAT CONTINUE TO PUT OUR REGION AND OUR CITY ON THE MAP. VISIT AAFBIRMINGHAM.COM TO LEARN MORE ABOUT THE AMERICAN ADVERTISING FEDERATION BIRMINGHAM.
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AMERICAN ADVERTISING AWARDS...intermark group best of show: print tiffin model brochure campaign lewis communications-photographer of the year jeff williams, lewis communications art
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AWARDS
2017
A AF BIRMINGHAM HONORED THE AREA’S BEST CREATIVE WORK
AT HAVEN IN BIRMINGHAM, AL ON FRIDAY, FEBRUARY 24, 2017. A
CELEBRATION OF THE TOP CREATIVE TALENTS IN OUR COMMUNITY
THAT CONTINUE TO PUT OUR REGION AND OUR C ITY ON THE MAP.
VISIT A AFBIRMINGHAM.COM TO LEARN MORE ABOUT
THE AMERICAN ADVERTISING FEDERATION BIRMINGHAM.
WHAT ARE THE ADDYS?The ADDYs is the advertising industry’s largest and most representative competition,
attracting over 40,000 entries every year in local American Advertising Federation Club (Ad Club)
competitions. The mission of the ADDYs competition is to recognize and reward the creative spirit
of excellence in the art of advertising. The 2017 ADDYs were held at Haven on February 24 to
recognize the best work, by both professionals and students, in the Birmingham area.
Raised in Tacoma, Art Chantry
worked in Seattle for nearly
30 years. During that time he
managed to produce a body of
work that, however unorthodox,
still rivals some of the best
graphic design in the world. He
has won hundreds of design and
advertising awards, including a
bronze lion at Cannes, and the
Poster Laureate of the Colorado
International Invitational Poster
Exposition. His work has been
collected and exhibited by some of
the most prestigious museums and
galleries in the world: the Louvre,
The Smithsonian, The Library of
Congress and the Rock and Roll
Hall of Fame to name a few.
John is a freelance copywriter
and content strategist based in
Atlanta. A former CD at BBDO
and Ogilvy, John worked on the
famous “Raising The Bar” campaign
for AT&T and has garnered
National Addys for Barnfly, Georgia
Lottery and Zoosk. His work has
also been recognized in One Show,
CA, the Clios and even the Screen
Actors Guild Awards.
JOHN SPALDINGFREELANCE COPYWRITER& CONTENT STRATEGIST
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ART CHANTRYAWARD WINNINGGRAPHIC DESIGNER
THE JUDGES
Troy is presently the President/
CEO of GadZoocs, Incorporated
and 4 Guys Interactive,
Incorporated and has also served
as Advertising Director for Stine
Incorporated where he oversaw a
multilmilliondollar ad budget for
print, broadcast, and outdoor. This
project went out to a demographic
of about 3 million households
and featured products such as
Skil, Dewalt, Anderson Windows,
Owens Corning, Olympic Paints,
and GE Electrical products.
Prior to Stine Incorporated, Troy
worked for The Newsleader, Inc.
where he supervised advertising
development and tested new
technology. While he was there, he
combined his knowledge in new
technologies, advertising sales and
development and how to network
editorials together into one system
for their 7 newspapers.
TROY BURWELLGADZOOCS AND 4 GUYS INTERACTIVE
PRESIDENT/CEO
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BEST OF SHOW - GRAPICO, O2IDEAS
Buffalo Rock was born in the south 100 years ago and continues of be a Southern classic today. To celebrate the 100th birthday of this iconic Southern soda, o2 launched a campaign built around the idea that Grapico truly is “a Southern thing.” The campaign started with a complete redesign of Grapico’s cans, bottles and packaging. The new look stayed true to Grapico’s past and distinguished itself from other beverages on the shelves. From there, we took the “southern thing” idea to print ads, outdoor, online ads, social and a new website. The initiative resonated with those who grew up with Grapico, while introducing the brand to a new generation of Grapico fans.
BEST OF SHOW: DIGITAL BROADCASTSWEET HOME ALABAMAINTERMARK GROUP
BEST OF SHOW: PRINTTIFF IN MODEL BROCHURE CAMPAIGNLEWIS COMMUNICATIONS
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PHOTOGRAPHEROF THE YEARJEFF WILLIAMS, LEWIS COMMUNICATIONS
ART DIRECTOR OF THE YEARROB HARDINSON, O2IDEAS
CREATIVE DIRECTOR OF THE YEARSTEPHEN CURRY, LEWIS COMMUNICATIONS
A M E R I C A N P R I N T I N G S T A R N E S D I G I T A LS P O T I F Y F O R B R A N D SM S PA R KB A C K D O W N S O U T H F I L M SD AV I S D I R E C TN O H O C O L L E C T I V EB M E T R OG H O S T T R A I NC A H A B A B R E W I N GA M E R I C A' S F I R S TO U T P O S T P I C T U R E SI N F O M E D I AB E L L M E D I AM A R T I N A D V E R T I S I N GZ E E K E E I N T E R A C T I V E
A THANK YOU TO ALL OF OUR SPONSERS & CONTRIBUTORS
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METRO
WHAT DOES THEAAF HAVE TO OFFER?
» Industry knowledge and education through informative speakers at meetings and seminars
» Opportunities to exchange ideas and network with your peers in the Birmingham ad community
» Creative recognition through the American Advertising Federation Awards (ADDYs®)
» Student scholarships, community outreach projects, public service campaigns
» Recognition of professional achievement and service to the community through the Silver Medal Award & Ten Awards
» A Job Center where employers can post jobs and members can post resumes
» Protection of your advertising interests both in Alabama and in the nation’s capital through the American Advertising Federation, the lobbying arm of the industry
» AAF Birmingham members are automatically members of the American Advertising Federation, entitling them to generous discounts and services
» Social events offering you the opportunity to meet other advertising/marketing people
» We also welcome you to contribute “hands-on” time. Here’s the scoop: you get to work with fun, intelligent professionals and help support the Birmingham advertising community…what could be more fulfilling?
The mission of AAF Birmingham is to promote excellence in advertising through professional education, networking, community service, ethics, quality and creativity.
Since you are reading this, we bet you are someone who is curious about people and what motivates them, a challenge seeker, and one who loves to learn new ways of doing things. In other words you’re in advertising! And, whether you’re a professional or just starting out, we have much to offer you as a member.
AAF Birmingham plays a unique role in our local advertising community because we strive to maintain a strong network, through industry knowledge and education, creative recognition, and opportunities for idea exchange, for both the businesses and individuals who make up advertising in the Birmingham area.
AAF Birmingham has been recognized on both the district and national levels for its outstanding service to the advertising community.
We urge you to consider joining our award-winning organization!