Alteryx strategic analytics 8 5 launch webinar

1© 2013 Alteryx, Inc. Confidential.

Alteryx Strategic Analytics 8.5Analytics Just Got Easier

2© 2013 Alteryx, Inc. Confidential.

Perception of the Immovable Object Between Big Data, Customer Analytics, and Business Value

VALUE IS CONSTRAINED

CUSTOMER INSIGHT IS FOUND IN MORE PLACES THAN EVER

IT ONLY PROCESSES SLOW INNOVATION

CODING REMAINS A REQUIRED SKILL FOR SOPHISTICATED ANALYTICS

LEGACY BI PLATFORM DELIVERS SLOW INNOVATION & FAIL THE HARD QUESTION TEST

3© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

4© 2013 Alteryx, Inc. Confidential.

Utilize & Integrate any data source

Ble

nd

Rapid design of predictive

analytics with unique spatial understanding

Analy

ze

Busin

ess O

utp

ut

All Relevant Data

Enrich

Packaged Market & Customer

Data

Consumerize the use of sophisticated analytics

The Alteryx Solution

5© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

6© 2013 Alteryx, Inc. Confidential.

Creating A Design Experience for the Data Artisan

Formula for Line of Business Analytics Value

Productivity Simplicity Artistry

“If I were to design at tool to do my job, I would have designed it just like Alteryx”

Roger Northrup, Development Market Analyst, Michaels Stores, Inc.

7© 2013 Alteryx, Inc. Confidential.

Coding Vs. Artistry

Alteryx Strategic Analytics 8.5 delivers a completely new analytic design experience. A new UI built to extend the concept of productivity tools to analytics, new tool icons, and smarter design features all make it even faster to create and iterate analytics

8© 2013 Alteryx, Inc. Confidential.

DemonstrationAnalytic Workflow

9© 2013 Alteryx, Inc. Confidential.

Building the Line of Business Analytics WorkbenchReplacing Point Business Tools with Repeatable Workflows

Data Investigation Predictive Predictive Grouping

Leverage Cloud computing

Histogram

Frequency Table

Contingency Table

AB Test Analysis

AB Control

AB Treatment

s

AB Trends

Test of Means

Market Basket Rules

Market Basket Inspect

Count Regressio

n

K –Nearest Neighbor

10© 2013 Alteryx, Inc. Confidential.

DemonstrationPredictive Analytics Workbench

11© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

12© 2013 Alteryx, Inc. Confidential.

Tableau = Default Visualization FormatAlteryx = Default Data Blending and Predictive for Tableau

Alteryx is the first analytics platform to support Tableau TDE as a native output file format

13© 2013 Alteryx, Inc. Confidential.

DemonstrationTableau TDE output

14© 2013 Alteryx, Inc. Confidential.

Driving Analytic Insight into the database and the Business Process

Alteryx Strategic Analytics 8.5 allows the business analysts to make the most of their organization’s data infrastructureNew: Oracle Bulk Loader

Data Blending In Database Analytics

15© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

16© 2013 Alteryx, Inc. Confidential.

Interactive Mapping:Consumerizing Big Data Analytics with new ways to interact with sophisticated analytics

17© 2013 Alteryx, Inc. Confidential.

DemonstrationInteractive Mapping

18© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

In the Lab: Integrating social media data into any analytic app

19© 2013 Alteryx, Inc. Confidential.

• Inject social media data directly into any analysis through integrated data processing capabilities

• Preview the full power of enterprise-ready social media data through GNIP

Social Media Tools – In The Lab

Visit: www.alteryx.com/social-media-tools-lab

20© 2013 Alteryx, Inc. Confidential.

Replace coding with easy to use

design

Analytics in the hands of decision

makers

Interact with Strategic Analytics

Alteryx 8.5: Putting Big Data & Customer Analytics into the Hand of

The Business

In the Lab: Integrating social media data into any analytic app

21© 2013 Alteryx, Inc. Confidential.

Alteryx Customer?

Download Alteryx Strategic Analytics 8.5

http://downloads.alteryx.com

New to Alteryx?

Download Alteryx Project Edition

www.alteryx.com/download

22© 2013 Alteryx, Inc. Confidential.

• Big Data• Cloud Analytics• Big Data Analytics• Social Media Analytics• Consumerization of IT• Humanizing Big Data• Analytic Applications• Predictive Analytics• Location Intelligence• Cloud Business Intelligence• Cloud BI

Key Terms

• Alteryx• Alteryx 8.5• Analytics Gallery• Paul Ross• Strategic Analytics