Ali Proff: Android Dreams

Android Dreamsemotive analytics, affective processing, and the future of content

Get to the point

• What is emotive analytics and affective processing (affective computing) and how does it work?

• What are some of the current and future applications?

• How does this affect me as a content professional?

@allieproff 2

The basics

Output

• Predictive analytics

• Customized response(s)

Processing

• Big data and machine learning

• Deep learning / neural nets

Input

• Voice• Visual• Biometrics

@allieproff 3

How does voice recognition and analytics work?

@allieproff 4

How does face recognition work?

• Haar Cascade

@allieproff 5

The anti-face: CV Dazzle

@allieproff 6

How does face analytics work?

@allieproff 7

Affectiva and Affdex

@allieproff 8

• Created from MIT Media Lab project

• Rana el Kaliouby, CEO

• Quantify emotion

• Download SDKs and APIs

• AffdexMe is opensource version

Beyond Verbal

• Israeli company Yuval Mor, CEO

• Analyze emotions from

• Download an app called Moodies. It will analyze speech

• Main focus is healthcare. They want to use the voice as a biomarker in detecting disease symptoms

@allieproff 9

Milo the Robot

@allieproff 10

• Built by RoboKind

• Fred and Richard Margolin

• Programmed by Autism Treatment Center of Dallas and Callier Center for Communication Disorders at University of Texas – Dallas

• Teaches social behaviors such as the understanding and meaning of emotions and expressions, and how to demonstrate appropriate social behavior and responses.

• Improved therapy outcomes for children on the autistic spectrum.

• Milo’s face can smile, frown, blink and look angry, happy, sad, and surprised.

Hanson Robotics

• Dr. David Hanson

• We bring robotics to life

• Teach, entertain, serve

• Sophia has been featured at SXSW and many news channels

• Einstein science instructor

• Bina48, a living memorial

• Interview with Philip K Dick

• Interview with Joey Chaos (jump to 3:45. See the laptop below his shoulders, and watch as he tracks the researcher from left to right)

@allieproff 11

How does this affect me?

• Content creation

• Usability and UX

• Help documentation

• Brand building and loyalty

• Customer journey and CX

• Customer service and interaction

@allieproff 12

The double-edged sword

@allieproff 13

So what lies ahead?

@allieproff 14

Questions and answers

@allieproff 15

• Look for @allieproff on Twitter and LinkedIn

• www.technicallyeclectic.com