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DRM Between Piracy and Open Access Suzanne Kemperman Director, Publisher Relations OCLC NetLibrary NISO/BISG 3rd Annual Forum 2009 The Changing Standards Landscape
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ALA2009_Suzanne Kemperman (OCLC)

May 08, 2015

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Page 1: ALA2009_Suzanne Kemperman (OCLC)

DRM Between Piracy and Open Access

Suzanne KempermanDirector, Publisher RelationsOCLC NetLibrary

NISO/BISG 3rd Annual Forum 2009The Changing Standards Landscape

Page 2: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Page 3: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Libraries: No DRM!

Imagine No Restrictions

We dream of a world with free access to content.

In the meantime, there’s DRM. (Sarah Houghton)

Page 4: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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“AAP estimates losses to U.S. book

publishers at $531.5 million in 2007”

due to piracy

Page 5: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Three Questions

1) What are the needs of consumers, librarians, authors and publishers?

2) Why and how do publishers use DRM?

3) Is it really (all) about DRM?

Or – is it about balance of access, usability, technology and business models?

Page 6: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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What Do We Want?

Authors DRM - Copyright Wide dissemination Royalties

Users DRM-free Social use Interoperability

Publishers DRM - Copyright Quality content Revenues

Librarians DRM-free Quality content Ease of use

Page 7: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Why Do Publishers Use DRM?

Protection of authors and copyright Dramatic increase in piracy

Protection of (digital) revenues Loss of print and low electronic revenues

Survival of publishing business Open Access not (yet) sustainable for

books Survival of quality information

Page 8: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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How Do Publishers Use DRM?

Restriction Differentiate DRM by market and type of eBook Limit Access, View, Copy, Paste, Print

Prevention File DRM

Identification Watermarking, Library Account & User ID

Monitoring Anti-Piracy Activities

Page 9: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Is It Really (All) About DRM?

It’s about user-friendly products It’s about access It’s about reading as a social act It’s about business models that let

everyone live

Can we work together on a balanced solution?

Page 10: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Towards a Solution… Acknowledging the need for quality

Authors, publishers and libraries are invested in quality content and play a key role in the information industry

Acknowledging the transition period Negotiating copyright laws, fair use, authorship, new access

and business models, lack of publisher revenues, low library budgets and high user expectations

Funding and Standard organizations need to be involved Acknowledging the need for open(er) access

Information wants to be free and users want to be free to interact, interoperate and create

How can we help authors, publishers & libraries in fulfilling their roles and provide unrestricted Access?

Page 11: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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What Is a Balanced Approach?

Right now … Better access and less DRM requires

better business models Consumers pay for (DRM-free) eContent Would libraries pay for better access & use?

Unlimited, multiple simultaneous Higher cost for restriction-free materials?

We can… Jointly develop Digital Use standards

Page 12: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Define Our Goal Along the Way Does this get close?:

Providing content to users at point of need - where, when and how they want it,

in a sustainable model for consumers, authors, publishers and libraries,

freeing content for broad discovery and use.

Page 13: ALA2009_Suzanne Kemperman (OCLC)

Suzanne Kemperman, OCLC NISO/BISG 3rd Annual Forum

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Thank you!

Suzanne Kemperman, OCLC

[email protected]

Questions?