INDEX SR. NO. PARTICULAR PAGE NO. 1. INTRODUCTION 3 2. PROJECT AT GLANCE 5 3. GENERAL INFORMATION 6-10 OWNER’S/PROMOTER’S BIO DATA 7 JUSTIFICATION OF LOCATION 8 MARKET POTENTIAL 10 4. PRODUCTION INFORMATION 11-16 RAW MATERIALS 12 MANUFACTURING PROCESS 14 5. FINANCIAL INFORMATION 17-28 FINANCIAL DETAIL OF A PROJECT 18 FINANCIAL PROVISION 21 SALES, SALARY & WAGES 22 PROFIT ANALYSIS 25 BALANCE SHEET 26 BREAK – EVEN ANALYSIS 27 RATIO ANALYSIS 28 6. PERSONNEL INFORMATION 39-37 INTRODUCTION 30 RECRUITMENT AND SELECTION 31 TRAINING &DEVELOPMENT 33 PROMOTION & TRANSFER POLICY 34 PERFORMANCE APPRAISAL 36 EMPLOYEE WELFARE & BENEFIT 37 1
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INDEX
SR.NO.
PARTICULAR PAGENO.
1. INTRODUCTION 3
2. PROJECT AT GLANCE 5
3. GENERAL INFORMATION 6-10
OWNER’S/PROMOTER’S BIO DATA 7JUSTIFICATION OF LOCATION 8MARKET POTENTIAL 10
4. PRODUCTION INFORMATION 11-16
RAW MATERIALS 12
MANUFACTURING PROCESS 14
5. FINANCIAL INFORMATION 17-28
FINANCIAL DETAIL OF A PROJECT 18
FINANCIAL PROVISION 21
SALES, SALARY & WAGES 22
PROFIT ANALYSIS 25
BALANCE SHEET 26
BREAK – EVEN ANALYSIS 27
RATIO ANALYSIS 28
6.PERSONNEL INFORMATION 39-37
INTRODUCTION 30
RECRUITMENT AND SELECTION 31
TRAINING &DEVELOPMENT 33
PROMOTION & TRANSFER POLICY 34
PERFORMANCE APPRAISAL 36
EMPLOYEE WELFARE & BENEFIT 37
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7.MARKETING INFORMATION 48-45
INERODUCTION 39
MARKETING MIX 40
MARKET SEGMENTATION 41
CONSUMER BEHAVIOR 42
ADVERTISEMENT & SALES PROMOTION 43
DISTRIBUTION & CHANNEL 45
8. PRESENT POSITION & FUTURE SCOPE 46
9. CONCLUSION 47
10. APPENDIX 48
11. BIBLIOGRAPHY 50
2
INTRODUCTION
As a part of practical training, I have selected to prepare a product project report on Air
Coolers. There are mainly two types of coolers;
1. Room Coolers.
2. Temperature Coolers.
Evaporative type Air Coolers are used in peak summer season for cooling of rooms,
offices, hotels etc. In general Air Coolers are used for cooling similar areas and desert coolers are
used for larger area. Air Coolers basically consist of body, fan, water pump and control switch
etc.
An electric fan generally of exhaust fan type is mounted inside a louvered housing and
three vertical sides of the housing are fitted with filtered pads which are kept wet with help of
water pump. Rotation of fan mounted inside the body draws air from all the three sides through
wet pads. Thus, air gets cooled by evaporation of water and which is blown into the room.
But this benefits are not enough reasons to pursue an entire project in order to commence
such a business, a business person has to check the financial viability of the project also certain
questions to be answered like,
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How much capital is more required?
From where this capital will be procured?
What will be the cost of production?
What will break even point be reached?
What would be the profits and return on investments?
And the list is endless …………..!!!!
A genuine attempt has been made to answer all these questions with almost justification
possible in the following pages…….
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PROJECT AT GLANCE
NAME OF THE UNIT : ANGEL AIR COOLERS
ADDERSS FOR : “ANGEL AIR COOLERS”SHED NO.3425,BHAGYODAY ROAD, G.I.D.C PHASE 3 DARED,JAMNAGAR-361004, INDIA
SIZE OF UNIT : SMALL SCALE INDUSTRY
NAME OF PARTENERS :
NAME OF THE PRODUCT : AIR COOLERS
SSI REGISTRATION NO : APPLIED FOR
LOCATION OF THE UNIT : “ANGEL AIR COOLERS” SHED NO.3425, BHAGYODAY ROAD,
G.I.D.C PHASE 3 DARED, JAMNAGAR-361004, INDIA
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PROMOTER’S BIO DATA.
NAME :
ADDRESS : “SHREEJINI VAS”
3, HOSPITAL ROAD
PATEL COLONY
JAMNAGAR– 361004
AGE : 20 YEARS
QUALIFICATION : B.B.A
EXPERIENCE : FRESHER
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PROPOSED LOCATION JUSTIFICATION
Factory Location is the decision regarding geographical situation of the plant. This
decision is a very crucial one because it is not easily alterable and involves a considerably huge
amount of investment. The location of the factory plays a very vital role in success of failure of
the business. But this decision is affected by many factors, which are to be kept in mind while
selecting the location.
Registered Office:
“ANGEL AIR COOLERS” SHED NO.3425,
BHAGYODAY ROAD, G.I.D.C PHASE 3 DARED,
JAMNAGAR-361004, INDIA
Factory Office:
“ANGEL AIR COOLERS” SHED NO.3425,
BHAGYODAY ROAD, G.I.D.C PHASE 3 DARED,
JAMNAGAR-361004, INDIA
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The correctness of this decision can be justified on the full basis:
1. Industry Choice:
Many other industries are situated in this locality, and hence it is a
common choice of all the entrepreneurs in this business.
2. Nearness to the Registered Office:
As the registered office located at Bhagyoday Road, the location of the
factory is near to the administrative office and the computer room which is useful
in faster communication.
3. Market Proximity:
The location also provides proximity to the market in the sense that a
direct sale from factory is also possible.
4. Transportation:
A transport facility with a good speed and capacity is needed to make
delivery on right time and at right place. While making a study of a location, an
entrepreneur considers the question of the availability of transport facilities. It
can be said that industries are largely depend upon transportation. In the firm we
use three vans to transport the finished goods to different cities.
5. Rapid Sales:
As the factory location is nearer to industrial area of dared as well as
registered office locations are situated in the heart of the city, sales are bound to
increase at unimaginable rates.
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MARKET POTENTIAL
As the construction of residential accommodation, office complex and the standard of
living is increasing day by day, demand for this item is also increasing specially in the sections
of society who are not able to afford air conditioned. It is understood that during the period of
last 10 years there is a rise in demand for the item @ 60 % p.a. and this trend is likely to
continue.
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RAW MATERIALS
The main raw materials required for manufacturing Air Cooler are as follows:
1. GI Sheet
2. Cooler Motor
3. Pump Vertical
4. Wire Net
5. Filter Pad
6. Switches
7. Cable ( 3 core )
8. Hardware Items
9. Consumable Stores
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NAMES AND ADDRESSES OF SUPPLIERS
[1] M/s. Bharat & Bros.
52, Tagore Road,
Mumbai
[2] M/s. Hardik Engineering Works,
Okhala Industrial Estate,
Rajkot
[3] M/s. C. L.Viradia & Co.
1, Deshbandhu Gupta Road,
Mumbai
[4] M/s. Piyush Engg. Co. Pvt. Ltd.
M-block,
Connaught Place,
Goa
[5] M/s. Ravi & Bros. Ind.
3E/8, Jhandewalan Extension,
Baroda
[6] M/s. Paresh&Parag India Ltd.,
68, Najafgarh Road,
New Delhi.
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MANUFACTURING PROCESS
[1] GI sheets are purchased from the local market and cut to size, louvers made and
bent for making the vertical sides, top cover and water pump. Filter pads are fitted in the
3 vertical sides and electric fan and vertical pump are mounted. On the grill is fixed
through which cooled air is brown out. Switches are provided in the front panel, vertical
sides, top cover are assembled together with screws/ nut and both assembled cooler is
then painted.
[2] Assembled cooler is tested as per the requirement of ISO: 2000. The basic
requirements of the tests are as follows:
a) Insulation Resistance Test :-
The insulation resistance between all electrical circuits, when measures at
normal room temperature with measure of 500 V DC.
b) High Voltage Test :-
The electrical insulation all electric circuits shall be able to withstand high
voltage tests of 1000 V for single phase motors applied for not less than 2
seconds.
c) Production Efficiency Test :-
Cooling efficiency and air delivery for various capacities of air coolers
shall be within the limits prescribed in relevant ISS.
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[3] Production Capacity:-
(a) Quantity 2500 nos. Air Coolers per annum
(b) Value Rs. 10,000,000
[4] Approximate Motive Power Requirement:-
5 KW
[5] Pollution Control Requirement:-
No Pollution control certificate is required for registration of the units for
manufacture of this item.
[6] Energy Conservation Need:-
The design of the fan and electric pump should ensure minimum iron losses and
the cooler should be able to withstand cooling efficient and air delivery tests as per ISO: