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AI and Big Data Drive Fin-tech Innovation 李文哲 [email protected] 凡普金科 (原普惠金融) Dec 17, 2016
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AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 [email protected] 凡普金科

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Page 1: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

AI and Big Data Drive Fin-tech Innovation

李文哲 [email protected] 凡普金科 (原普惠金融)

Dec 17, 2016

Page 2: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Who am I ?

Passionate engineer & hacker; 6+ yrs of experience in ML & AI; i.e. Deep learning, 10+ referred publications from top venue; Education at USC, U of Amsterdam, TAMU etc; Worked in USA, Hong Kong, now in China; Currently, head of data science team;

Page 3: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| About Finup Group

Fin-tech company; Founded in July 2013; $50m funding in Dec 2014; 6000+ employees; 130+ offline stores national-wide;

Page 4: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Outline

About AI How AI helps detect fraud How AI helps analyse financial data

Page 5: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Two important branches of AI

Symbolic Connectionist

VS

Rule-based Probabilistic

Page 6: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| What AI implies ….

Volume of Data

Technology Human experience tells more

Data tells more

Use less prior experience, let data helps make a decision

Page 7: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Thinking in AI

Re-think of product design Re-think of system design ….

Page 8: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| AI + Finch

Artificial Intelligence

Machine Learning Deep Learning Computer Vision Speech Recognition Natural Language Processing

Applications in Fin-tech

Fraud Detection, Risk Model Intelligent Debt Collection Precision Marketing Recommendation Chatbot Financial text analysis

Page 9: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Outline

About AI How AI helps detect fraud How AI helps analyse financial data

Page 10: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Challenges of fraud detection

Very Complex Volatile Group Fraud …

Simple cross check has limited power

Page 11: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Fraud detection using Graph Analytic Techniques

We hope to get deep understanding among connections, to find hidden risk factors

Semantic Network NLP Graph Analytics Graph Database Machine Learning Logical Inference

Billions of nodes and edges

Page 12: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Simple Case - Rule based

We want to detect patterns like this…

Useful when we lack of samples

Page 13: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Advanced Case - Probabilistic

A

What is the probability of node A is fraud? p(A=fraud| f(A), nei(A), conn(A))

Deep Learning

Page 14: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

Source1

Graph Database

Source2 Source3 Source K….

Entity&Relation ExtractionStream Processing

Relation Verification Disambiguation

Link PredictionCommunity DetectionClustering

Search

Group Fraud Tag Generation Individual Fraud

Models

offline trained models Spark, GraphX

online services

Graph Algorithms

Page 15: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Looking Ahead

Human expert (simple cross check)

Human expert(simple cross check + KG enabled deep cross check)

Human expert(simple cross check + KG enabled deep cross check)

+ graph learning algorithm + logical inference

Deep Learning enabled Probabilistic classification without

any human expertsymbolic

Page 16: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Outline

About AI How AI helps detect fraud How AI helps analyse financial data

Page 17: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Digital Consulting

Intelligent Search&Analytics Social Investment Topical Investment Quant Strategy Robot-advisor

Directions

Big data applications

Security

User Experience

Artificial intelligence

Mining large scale of unstructured data to find valuable information by using AI and big data techniques. Providing search,prediction and recommendation services

from 36

Page 18: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| Intelligent Search & Analytics

Trading Data Forum News Weibo.. …

Entity Extraction POS NER Disambiguation

Dependency Parsing Summary of Statistics Correlation Analysis

Data

Processing

Deep Learning Machine Learning

Financial Knowledge Graph

Semantic Analysis

Time Series AnalysisModels

Prediction (i.e stock)

Recommendation (i.e. security, news)

Financial bot Event Analysis

Sentiment/Trend Analysis

services

Page 19: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科

| i.e. Prediction (stock)

wechat: huiniutangu

Page 20: AI and Big Data Drive Fin-tech Innovation2016.thegiac.com/giac/6.金融/GIAC 2016 - AI and Big...AI and Big Data Drive Fin-tech Innovation 李文哲 liwenzhe@finupgroup.com 凡普金科