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May 25, 2015
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Vision
To create a value added service for both farmers and businesses.
What is the problem?
1. Farmers unable to source buyers for their agricultural
produce
2. Businesses unable to source large amounts of Agricultural
produce
3. Foreign buyers unable to access local value chain
4. Agro-processors unable to source crops in shortages
5. Farmers getting small margins on their produce.
Agrocentral: Jamaica’s very first digital agriculture clearing house.
Use Web to SMS technology to connect small farmers to big businesses
Allow farmers to post their available produce to the platform using SMS.
Fill orders by using our database of crops to source and deliver produce to businesses
Our solutions
How it works
Businesses share their demand using Buying Requests
Farmers share their supply using Selling Posts.
Bidding
Bidding allows farmers to competitively respond to selling posts made by businesses.
Why choose us?
Payment
We handle payment in two simple steps:
Payment is received from businesses.
Payment is then processed and sent to farmers via bank transfer, mobile money or a money transfer service.
The market
The are roughly 5,000 restaurants
in Jamaica (Spending $20,000+(JMD)
a week on produce)
More than 250 Hotels in Jamaica
(Spending $100,000+(JMD) a week
on produce)
122% mobile
penetration
166,652 register
ed farmers
5,000 restauran
ts
250 Hotels
Large database of
Agricultural stakeholders
Utilization of ICT (Web, SMS andSmartphone application) to allowinclusion of all stakeholders invalue chain
Potential partnerships
with Telecoms provider
and governments entities
Our advantages:
A Value added service for both end users.
● Paid Subscription Business
Model(Businesses)
● Transaction Fees (10-15%)
● SMS/Mobile Advertising for
Agricultural stakeholders and
financial institutions.
● Sale of relevant supply and
demand data to various
stakeholders.
How we will make money
2015 2016 2017 20180
4000
8000
12000
16000
● Winners of Jamaica Startup
Weekend 2013(November)
● Showcased at Kingston Beta
(Jamaica's largest startup events)
● Winners of the InfoDev Investment
Readiness Bootcamp
● Selected to showcase at the
Fin4AG conference in Nairobi
Kenya Plug and Play Day (July
2014)
Achievements
Contact
http//:www.agrocentral.co
Jermaine Henry | CEO
twitter.com/agrocentralja
facebook.com/agrocentral