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AgroCentral

May 25, 2015

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Technology

Rafael L Paes

Nairobi, 14th July, 2014. Presentation by Jermaine Henry (AgroCentral) at the "Plug and Play" day, Fin4Ag conference
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Page 1: AgroCentral

Your LogoHere

Page 2: AgroCentral
Page 3: AgroCentral

Vision

To create a value added service for both farmers and businesses.

What is the problem?

1. Farmers unable to source buyers for their agricultural

produce

2. Businesses unable to source large amounts of Agricultural

produce

3. Foreign buyers unable to access local value chain

4. Agro-processors unable to source crops in shortages

5. Farmers getting small margins on their produce.

Page 4: AgroCentral

Agrocentral: Jamaica’s very first digital agriculture clearing house.

Use Web to SMS technology to connect small farmers to big businesses

Allow farmers to post their available produce to the platform using SMS.

Fill orders by using our database of crops to source and deliver produce to businesses

Our solutions

Page 5: AgroCentral

How it works

Businesses share their demand using Buying Requests

Farmers share their supply using Selling Posts.

Page 6: AgroCentral

Bidding

Bidding allows farmers to competitively respond to selling posts made by businesses.

Page 7: AgroCentral

Why choose us?

Page 8: AgroCentral

Payment

We handle payment in two simple steps:

Payment is received from businesses.

Payment is then processed and sent to farmers via bank transfer, mobile money or a money transfer service.

Page 9: AgroCentral

The market

The are roughly 5,000 restaurants

in Jamaica (Spending $20,000+(JMD)

a week on produce)

More than 250 Hotels in Jamaica

(Spending $100,000+(JMD) a week

on produce)

122% mobile

penetration

166,652 register

ed farmers

5,000 restauran

ts

250 Hotels

Page 10: AgroCentral

Large database of

Agricultural stakeholders

Utilization of ICT (Web, SMS andSmartphone application) to allowinclusion of all stakeholders invalue chain

Potential partnerships

with Telecoms provider

and governments entities

Our advantages:

A Value added service for both end users.

Page 11: AgroCentral

● Paid Subscription Business

Model(Businesses)

● Transaction Fees (10-15%)

● SMS/Mobile Advertising for

Agricultural stakeholders and

financial institutions.

● Sale of relevant supply and

demand data to various

stakeholders.

How we will make money

2015 2016 2017 20180

4000

8000

12000

16000

Page 12: AgroCentral

● Winners of Jamaica Startup

Weekend 2013(November)

● Showcased at Kingston Beta

(Jamaica's largest startup events)

● Winners of the InfoDev Investment

Readiness Bootcamp

● Selected to showcase at the

Fin4AG conference in Nairobi

Kenya Plug and Play Day (July

2014)

Achievements

Page 13: AgroCentral

Contact

http//:www.agrocentral.co

Jermaine Henry | CEO

[email protected]

twitter.com/agrocentralja

facebook.com/agrocentral