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Nurturing the Future of Madhya Pradesh
Agribusiness and Food Processing
Madhya Pradesh Trade and Investment Facilitation Corporation
Limited (MPTRIFAC)AVN Towers,192, Zone -1, M.P Nagar, Bhopal
462011Tel.: (+91) 755 4270246. Fax: (+91) 755 2559973. E-mail:
[email protected] Website: www.investmp.com National
Partner Knowledge Partner
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Content FromFarmtoFork
Agriculture
Horticulture
Livestock
FoodProcessing
MadhyaPradeshinIndia
RobustInfrastructureFacilities
AvailabilityofSkilledManpower
GovernmentsProactiveness
MajorInvestors
InvestmentOpportunities
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Our Edge
AgricultureAgriculture
HorticultureHorticulture
DairyandLivestockDairyandLivestock
Food ProcessingFood Processing
FROM FARM TO FORK
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Facts and Figures
Future Granary of India
Potential Areas for Investment
FROM FARM TO FORK
Agriculture: Prime avenue for Investments
Theagricultureandalliedactivitiesgrewby20%in2011-12,20.16%in2012-13,andatastaggeringgrowthrateof25%in2013-14
ThestateofMadhyaPradeshstandsfirst
inpulsesandoilseedsproduction,andstandssecond in
foodgrainsproduction in the country
Atpresent,thetotalareaunderproductioninthestateis237.28lakhhectaresandthetotalagriculturalproduceis375.09lakhmilliontonnes
With5cropzones,11agro-climaticzonesand4soiltypesthestateisfavourableforagri-production
Thestatehasarobustsupportsystemof4,500primaryagricultureco-operativesocietiesand240agriculture
mandis
MadhyaPradeshisthefastestgrowingstateinIndia.Withpotentialtoincreaseproductivity,andscopetoenhancethe
total cultivable land and area under third crop, the state will be
the future granary of the country
Thereisahugepotentialtoincreasetotalproductionofmustard,sugarcane,cottonetc
BasmatiRiceproducedinthestatecaterstoapproximately50%ofallBasmatiexportstoUSAandCanada.The
SharbatiwheatofthestateisapremiumbrandforwheatflournotonlyinIndia,butalsoabroad
Thestateproduces40%ofallorganicfoodcultivatedinthecountry.Organicfarmingispromotedin16districts
of the state
Exceptsoybean,theprocessingcapacityofallagriculturalproduceshashugegrowthpotentialinthestate
Thefirststate-of-the-artlogisticsandagri-businesshubonPPPmodelhasbeenestablishedinPawarkheda(District
Hoshangabad). There is a substantial scope for more such
hubs
Agricultureimplementsandfarmmachinery:Withacceleratedgrowthinfarmmechanisationandduetokeepingagricultureimplementsfreefromcommercialtaxes
Logisticshub&warehousing
Processingofwheat,paddy,pulses,oilseeds,maize Sugarindustry
Cottonyarnindustry Solventplant,starchplantsandanimalfeedunits
Exporthousesforpremiumwheat,paddyandorganicfoods
Soyafoodproductsindustry
Source:CentralStatisticalOrganisationandDepartmentofFarmerWelfareandAgricultureDevelopment
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FROM FARM TO FORK
HorticultureisoneofthesunrisesectorsinMadhyaPradesh,whichisgrowingwithanincreasing
area under crops such as fruits, vegetables and spices in the
recent past
Theareaofproduction(withinhorticulturalcropsarea)underfruits,vegetables,spices,flowersandmedicinalplantsare22%,64%,6%,2%and6%respectively.
TheproductionofhorticulturalcropsgrewataCAGRof39%duringtheperiod200809to2013-14
Theagro-processingsectorisoneoftheveryrapidlygrowingsectorinthestate
exhibiting several distinguishing features
Thesectorisoneofthehighestgrowingsectorsintermsofgrosscapitalformation
as well as gross value addition
Thissectorformsanaverageof32%shareofthetotalindustrialoutputvalueinMadhya
Pradesh
Thereareabout22leadingprocessingunitsinthestate.Inadditiontothis,thereareover500unitsintheSMEsector250-300potatoprocessingunitsinIndoreandadjoiningdistricts,and125-150flowerprocessingunits(Gulkhand,Rosewater)locatedinUjjain.Thereispotentialforincreaseinthenumberofprocessingunits,especiallyforAonla,GarlicandCorianderwithlinkagetotheproposedFoodParks
MadhyaPradeshisthe6thlargestproducerofmilkinIndiaandproducing88,38,000tonnesofmilkwithagrowthrate8.6%overlastyear
Thestateproduces8712.1lakheggsand42,900tonnesofmeatwithagrowthrateof4%and11.2%respectively
Thestateisthe5thlargestproduceroffishinIndiawithaproductionof75,400tonnes
OverthelastfewyearstheconsumptionoflivestockproductshaswitnessedanincreaseinthestateMilkandmilkproductsconsumptionhasincreasedbyaround34.4%,eggsbyaround60.9%,poultrymeat
byaround153.3%,andmeatotherthanpoultrybyaround50.3%overthelastdecade
Horticulture-ASunriseSector
Food Processing
Livestock
Source:DepartmentofHorticulture&FoodProcessing
Source:MinistryofAgricultureandDepartmentofAnimalHusbandry,DairyingandFisheries,NationalDairyDevelopmentBoard
Source:GovernmentofIndia,AnnualSurveyofIndustries,DataTables,DepartmentofHorticultureandFoodProcessing
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FROM FARM TO FORK
Madhya Pradeshin India
TheMadhyaPradeshrankinIndiaintermsofproduces
Rank1 Gram, guava, gooseberry, garlic, marigold, aromatic,
soyabean, pulses and oilseedsRank2
Onion,peas,mandarin(mandarin,kinnow,orange),corianderandcitrus
Rank3Aonla,jowar,tur,lintil,muskmelon,bottlegourd,pumpkin,tomato,custardapple,sweetorange(malta,mosambi),rose,wheat,rapeseed&mustard,totalfoodgrains,vegetables,flowersandfruits
Rank4 Cauliflower,potato,ber,papaya,chilies,spicesandflowers
Rank5Otherfruits,lime/lemon,andfish,bittergourd,pointedgourd,sweetpotato,jackfruit,pomegranate,
tube rose and vegetables
Rank6
Milk,coarsecereals,bajara,groundnutandcotton,brinjalandfruits
Rank7 Papaya, cabbage, cucumber, watermelon, banana and grapes
Rank8 Maize,ladyfinger,apple,baelandpassionfruit
Rank10 CarrotandPeach
With highest growth rate in food grains in India, MP has
received Krishi Karman award for two consecutive years (2011-12 and
2012-13)
ChhindwaraishometoIndiasfirstSpicesParksetupbytheSpicesBoardofIndia
Source:NationalHorticultureBoard,Horticulture;MinistryofAgricultureandDepartmentofAnimalHusbandry,DairyingandFisheries,NationalDairyDevelopmentBoard
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COMPETITIvEEDGE
Robust Infrastructure Facilities Bhind
Morena
DatiaSheopur
Shivpuri
Guna AshokNagarNeemch
Mandsaur
Ratlam
Jhabua
AlirajpurDhar
Dewas
KhargoneBarwani
Khandwa
Burhanpur
Harda
Hoshangabad
BetulChhindwara
Seoni
Balaghat
MandlaDindori
Narsimhapur
Shajapura
Sehore
Raisen
TikamgarhRewaChhatarpur
Panna
DamohSagarVidishaRajgarh
Satna
Sidhi
Singrauli
Katni
Umaria Shahdol
Anuppur
Gwalior
Ujjain
Indore
Jabalpur
Bhopal
Soil
ThesoilofMPhasmediumlevelcontentofnitrogenandphosphorousandisrichinpotassium
Water
Presently,theaveragesurfacewateravailabilityis81.50lakhhectare-metercontributedbytenmajorriverbasinsviz.
Chambal,Betwa,SindhandKenbasinsinNorthZoneandTonsriverbasinsintheEast;BengangabasinintheSouthandNarmada,MahiandTaptibasinsinCentreandWest.Inaddition,34.50lakhhectare-metregroundwaterisavailableinthestate.Thetotalavailabilityofwaterinthestate,thus,amountsupto116lakhh-m,whichcanoptimallyirrigate113lakhhectaresofland
Thestatehas2.87lakhHaoftotalinlandwaterbodies,17,088kmofriversandcanals,and60,000Haoftanksandponds.Thus,withsuchabundantnaturalresources,thestatehasimmensepotentialtodevelopitsfisheriessector
Coldstorages The total capacity of multi-purpose cold storage
facilities was over 7 lakh tonnes before launching the National
HorticultureMission scheme.Over 50% of this capacity is utilized
by potatoes alone.Additional storage
capacity(183609MT)ofcoldstoragehasbeencreatedafterlaunchingNationalHorticultureMissionscheme.Thus,atpresent,144coldstoragesareavailableintheStatewithastoragecapacityof8.045lakhMT
MilkChillingPlants
Only35%ofthetotalcapacityofmilkchillingplantsinMadhyaPradeshisused
Livestockhealthcare
Duringthe11thFiveYearPlan,114newveterinarydispensarieshavebeenestablishedinthestatetoexpandanimal
health coverage*. Another 112 veterinary dispensaries have been
upgraded into veterinary hospitals
Garlic
Coriander
Chilli
Orange
Aonla
Banana
Mango
Flowers
Pea
Tomato
Onion
Gram
Wheat
Rice
Papaya
UpcomingHorticultureHub
FoodParks
SpiceParks
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WILINESSTOWORKWITHTHERIGHTSETOFSKILLS
AvailabilityofSkilledManpower
Source: National Skill Development Corporation
The three major state universities are:
Jawaharlal Nehru Krishi Vishwavidyalaya (JNKVV)
RajmatavijayarajeScindiaAgricultureUniversity(RvSAU)
NanajiDeshmukhveterinaryScienceUniversity,Jabalpur
Of42%workerparticipationinthestate,72%of
thetotalworkersaredependentonagriculture
and allied activities - which is higher than the
nationalaverageof58%
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GOvERNMENTSPROACTIvENESS
Agribusiness and Food Processing
Landallotmentataconcessionalrateof25%forMSMEunits.StampDutyandregistration
charges exemption of INR1 per INR1,000
Reimbursementattherateof15% to a maximum of INR 5 crore for the
expenditureincurredonestablishmentoffoodpark/megafoodpark/horticulture
hubFruits,vegetables,flowersandothernotifiedagricultureproducepurchased
inanymarketareaofthestateforprocessing/production,isexempt from
payment of mandi fee
SubsidizedpowerratesatINR1.50perunitsubjecttoaceilingof25%oftheelectricunitsconsumedtoColdStorage,ColdChamber,RipeningChamberandIndividualQuickFreezingEnterprisefor5years
Agro&FoodProcessingPolicy2012TominimizelossToaddvalueattheFarmGateTogivethebenefitofPolicyforthefarmlevelactivity
ConcessionalratesofmandifeeforBananaandOrangeproducedintheState
Establishmentofvalueaddingcentersforsorting,packaging,storageandpreservation,processing
and transportation
FoodsandvegetablesusedforprocessingbyaunitinMadhyaPradeshexemptedfrom
Mandi Fees
AgriexportzonesforPotatoes,onionandgarlic(8districts)andSeedspicescorianderandfenugreek(7districts)
APMCactamendedtoexempttradingoffruitsandvegetables(asperthementionedlist)outsidethemarketyardfromtradinglicenseandMandi
Fees
Other Incentives provided
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GOvERNMENTSPROACTIvENESS
Horticulture
LivestockLivestockDevelopmentPolicy2010:
ThevisionofthepolicyistomaketheStateself-reliantinlivestockandlive
stockproducts,distributingthebenefitsequitablytoallsegmentsofthesociety
cutting across caste, creed and class to promote sustainable
livelihoods for
livestockproducersandtherebyhelpinpovertyreduction.
ToimprovetherearingofhybridandimprovedbreedsofindigenouscalvesthestategovernmenthaslaunchedaspecialLivestockBreedingProgramme.
TheIntensiveDairyDevelopmentProjecthasbeenintroducedinthestatetolinkdairyfarmerswithmilkcollectioncentresandimprovingthemarketingofmilkatthedistrictandsub-districtlevel.
Toenhancetheproductionofmeatandmilkinthestate,goatunitsarealsobeingdistributedtobeneficiariesthroughabankablescheme.
Policy provides support in the following areas:
Livestockhealth
Livestockbreed improvement
Extension and capacity building
MarketingFodder Development
Regulations and Standardization
DairyDevelopment
Poultry Development
Monitoring and Evaluation
HorticultureHubEstablishmentPolicy2012Theobjectivesofthepolicy
includemakinghorticulturecropsprofitable, increase in production
and encouraging post-harvesting management including storage,
grading, packing,qualityimprovementandarrangementsformarketing.
Includes making horticulture crops profitable, increase in
production andencouraging post-harvesting management including
storage, grading,
packing,qualityimprovementandarrangementsformarketing.
Oneormore centralised facilitieswill bemade available for
productionofhigh-qualityplantationmaterial,grading,sorting,packingetc.forproductsto
be grown in clusters of horticulture hub. Generally, more than
one cluster (villagegroups)willbelinkedwithahub
Hubwillbeestablishedafterpreparing
itsdetailedprojectreportandgetting the same endorsed by an
empowered committee headed by
theChiefSecretary.ThehubwillberununderPPPmode.
AprovisionofINR25crorehasbeenmadeduringyear2012-13for
establishment of horticulture hubs
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GOvERNMENTSPROACTIvENESS
To improve the rearing of hybrid and improved breeds of
indigenous calves the
stategovernmenthaslaunchedaspecialLivestockBreedingProgramme.
ThefishermencreditcardhasbeendevelopedonthelinesoftheKisanCreditCardandhasbenefittedover6000fishermen.
Bank loans have also beenmade available for fish production in
ponds under aschemelaunchedbytheFishFarmersDevelopmentAgency.
Assistance has been given, that provides fishermenwith basic
amenities suchas fishingboats, nets and insulatedboxes that
havebeenmade available tofishermenandtheirsocieties.
AprovisionofINR5Crorehasbeenmadefor2012-13forthedevelopmentof
rearing areas in the submergence areas of irrigation reservoirs36.
Though the development of peripheral rearing areas is a costly
affair and
wouldcostapproximatelyINR8LakhperHa,theschemefocusesonthelargergoalofincreasingfishproductivityoftheirrigationreservoirsthroughfishseedrearingandstockinginreservoirs.
SchemeforDevelopmentofFisheriesFisheries
MAJORINvESTMENTS
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ACROSSTHEvALUE-CHAIN
Investment Opportunities Primary Inputs
Production & Processing
Farm Land Seed Fertilizer Fodder Equiptment
Agriluture Production
Horticulture Production Dairy Production Livestock Fishery
Food Processing Food Packaging Value-Added Processing
Transportation and Infrastructure
Machinery & Equipment Food parks Spice parks
Horticulture hubs Green house
Modern abitar Cold storage Milk chilling E-Marketing
Distribution
Research & Development
Retail & Exports
From Enterprise to Entrepreneurship
Thekeyprojectsacrossthevaluechainwhichthestateisdevelopingare:
Thekeyprojectsacrossthevaluechain,whichthestateisdevelopingare:
Areas of Focus
Specific Opportunity Location Area in acres
Estimated Project Value in INR Lakhs
Proposed products for processing
Process-ing Capacity Enhancement
Pulses processing cluster Sagar ~20 820
Gram,PigeonPea,Lentil,BlackGram,GreenGrametc.
Wheat processing cluster Sehore ~ 25 845
Packed&BrandedWheat,Atta,Maida,Rawa,SujiandOtherprocessedproducts
Paddy processing cluster Satna ~40 900
Rice,Bran,Poha,Churi,Husketc.
IntegratedfruitsandvegetableprocessingfacilityonPPPbasis
Ratlam ~ 7 3,000
Tomato,Cabbage,LocalPotato,Onion,BottleGourd,Cauliflower,Okra,WaterMelon,Brinjal,Pea
VegetabledehydrationfacilityonPPPbasis
Neemuch ~ 6 1,960 Garlic,Onion,Tomato,Cabbage
Modern slaughterhouses on PPP model
Indore and Bhopal
~ 2 per facility 430 Goat,Sheep,Buffalo
Areas of Focus Specific Opportunity Location Area in acres
Estimated Project Value in INR Lakhs
MarketingInfrastructureDevelopment
Development/ up-gradation of marketingfacilitiesoftheAPMCs
Shujalpur 19 968
FarmerLinkagesandEmpowerment
Formation of commercial poultry development societies /
co-operatives
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StrengtheningofFPOsbyfacilitatingtheformation,marketlinkagesandcapacitybuilding
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HumanResourceDevelopment
Food Technology institute Indore 50 4,756
ContactPrincipalSecretaryAgricultureWelfareandAgricultureDevelopmentGovernment
of Madhya [email protected]
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INvESTMENTOPPORTUNITIES
Food processing
Produce Processed Food and Other Opportunities
Cereals and Pulses
MaizeDairyfeed,Cornflakes,Starch,OilWheatPackedAtta,Maida,Porridge(Dalia),Suji,PastaSoyabeanSoyaMilk,SoyaProtein,Extrudedfoods,SoyaflourRiceRiceBran,PuffedRice,FliakedRice,BranOil
Vegetables
PotatoFlour,ChipsOnionDehydratedFlakesGreenPeasDehydratedPeas,FrozenPeasTomatoPuree,Ketchup,Sauces,Concentrate
Spices Chill,Ginger,Garlic,CorianderPowder,Oleoresin,Paste
Fruits Mango,OrangeJuice,Pickles,Jam,Squash
Dairy
ProcessedMilk,Yogurt/Curd,Butter,Cheese,Ice-cream,Chocolate,CottageCheese/Paneer
Meat MeatandMeatproducts,Modernizationofabattoirs
Fisheries
Fishwafers,Sausages,Soup,Cutlets,Fishfeed,Fishballs
Horticulturehub
Area in Acres FoodParkArea in hectares
Produce ProcessedFoodandOtherOpportunities
Proposed Under Implementation Opportunity
Burhanpur 52.52
Nimrani 27.12
Cereals and Pulses
MaizeDairyfeed,Cornflakes,Starch,OilWheatPackedAtta,Maida,Porridge(Dalia),Suji,PastaSoyabeanSoyaMilk,SoyaProtein,Extrudedfoods,SoyaflourRiceRiceBran,PuffedRice,FliakedRice,BranOil
Jaggakhedi 20.46
Shajapur 100 Maneri 30.354 Vegetables
PotatoFlour,ChipsOnionDehydratedFlakesGreenPeasDehydratedPeas,FrozenPeasTomatoPuree,Ketchup,Sauces,Concentrate
Ujjain 29.544.5Borgaon 21.466 Spices
Chill,Ginger,Garlic,CorianderPowder,Oleoresin,Paste
Malanpur 62 Fruits Mango,OrangeJuice,Pickles,Jam,Squash
Mandsaur69 Acre & 237
Acres (2 locations)
Babai 18 MeatMeatandMeatproducts,Modernizationofabattoirs
Pipariya 32
FisheriesFishwafers,Sausages,Soup,Cutlets,Fishfeed,Fishballs
Food processing opportunity in the state
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CompetitiveedgeFoodParks
Food ParkDetails
Nimrani Jaggakhedi Maneri Borgaon Malanpur Babai Pipariya
Location Nimrani,District Khargone
Jaggakhedi,District Mandsaur
Industrial AreaManeri,Tah-Niwas,Dist.Mandla
Industrial Area Borgaon,Tah-SausarDist.Chhindwara
OnGwalior-BhindEtawahNH-92
StateHighwayNo-22 (KhatagaontoShahpura)BabaiDistrict
Hoshangabad
Pipariya,District Hoshangabad
Nearest airport
Indore Indore Jabalpur(Dumana) 35km
Nagpur 55km
Gwalior Bhopal Bhopal
Nearest majorrailwaystation
Indore Indore Jabalpur35km
A - Nagpur 55km,B-Pandurna40km
Gwalior20km
Itarasi,Hoshangabad
Itarasi,Hoshangabad
Nearest majorcities
Indore Indore Jabalpur35km
Nagpur55km
Gwalior20km
Bhopal Bhopal
Total area in hectares
27.12 20.46 30.354 21.466 62 18 32
Availablearea for allotment in hectares
20.59 26.60 20.53 13.417 13.44 16.49acres -
Food ParkDetails
Nimrani Jaggakhedi Maneri Borgaon Malanpur Babai Pipariya
Totalno.of plots developed
169 99 76 31 70 37 51
Allotted plots 21 3 4 6 10 - -
No.ofunitsset up
4 - - 1 2 - -
No.ofvacantplots
- - 72 25 60 - -
Basicavailableinfrastructure
Internal Roads Power ColdStorageCommon effluenttreatment plant
Warehousing
Internal Roads Power ColdStorageCommon effluenttreatment plant
Warehousing
Internal RoadsUnder Construction Power ColdStorageCommon
effluenttreatment plants Warehousing Water
SurfaceTrans-portation
Internal Roads Power ColdStorageCommon effluenttreatment plants
Warehousing WaterSurfaceTrans-portation
Internal Roads Power ColdStorageWarehousing Water
SurfaceTrans-portation
Internal Roads Power ColdStorageCommon effluenttreatment plant
Warehousing
Internal Roads Power ColdStorageCommon effluenttreatment plant
Warehousing
INvESTMENTOPPORTUNITIES