Kanchan Tandel – Patil Product Owner@TCS www.plus.google.com/kanchant www.twitter.com/Kanchan_KT www.linkedin.com/in/kanchan- tandel [email protected] Innovation vs Iteration Friends or Foes?
Kanchan Tandel – Patil
Product Owner@TCS
www.plus.google.com/kanchant
www.twitter.com/Kanchan_KT
www.linkedin.com/in/kanchan-tandel
Innovation vs Iteration
Friends or Foes?
• Minor change to that is an incremental progress
• To make product slightly better than before!
Iteration?
Just Iterate
Agile teams iterate and iterate a lot. We keep adding small enhancements and features to the existing product.
Benefits of Iteration
Fail FastLearn
Quickly
Continuous Interest
Lesser Risk
• Rethinking from ground level to rebuild something
• Add new features that no one has ever done before
• Change or Disruption.
Innovation?
WHY Innovate?
Only Iterate-Only Innovate?
Just doing iteration without innovation can introduce a risk to make the product stagnant. And every feature of a product cannot be an innovation.
Innovation through Iteration
Google’s AdWords and AdSense.
iPhone’s design change just before the launch
James Dyson’s vacuum cleaner.
Innovation differs from improvements in that innovation refers to the notion of doing something different rather than doing the same thing better
KANO Model
Today’s Business drivers
Iteration - a type of innovation
Conclude
To deliver fast paced projects
To include few exciters in the product
To surprise the users with an unknown feature
To surive the market competition
Innovation Iteration