" יכולות גדולות חברות ומה בסטארטאפ מוצר לנהל איך מזה ללמודAgile Product Dev The all around picture
Dec 18, 2014
איך לנהל מוצר בסטארטאפ ומה חברות גדולות יכולות"!ללמוד מזה
Agile Product Dev The all around picture
Who am I to talk?
❖ Co-founder, CTO, Product @overvyoo!
❖ CTO, Product @gettaxi!
❖ CTO @clarizen!
❖ Technology is my passion!
❖ Product is my game!
❖ Nevo and Tamar are what I’m known for
What is agile?
❖ Practical hints and methods!
❖ Be more successful!
❖ What is successful?
Agile Product
❖ Product - the bridge between sales, marketing, R&D and strategy!
❖ AKA - the person that knows the least in every meeting!
❖ Work in cycles - plan, execute, analyze!
❖ vs. Plan, plan, plan, plan, execute, see what went wrong.
Why do it?
❖ Because it’s faster?!
❖ Because it’s considered the best?!
❖ Because programmers want to?!
❖ Because Nasdaq/Investors loves it?
Why do it?
❖ Because we have to
Startup Life
❖ Target: Product fit!
❖ Speed - fast cycles!
❖ Technology - not set in stone !
❖ Strategy - not set in stone
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EnterpriseTarget: Monetize !
Speed - but needs to be stable!Technology - now, improve!Strategy - no, tactics
The bigger the company..
❖ HR Issue!
❖ The right people (hiring, communicating)!
❖ Communication!
❖ Ownership!
❖ Planning and Confidence
Big companies need to learn
❖ It’s not a hype, it’s a necessity!
❖ Huge old(er) companies are using it (Toyota, IBM)!
❖ It’s all about the people*
* always
Evangelize in a big company
❖ Understand the fear!
❖ Understand the need!
❖ Understand the traps
Prepare❖ Have patience!
❖ It takes time to win people over!
❖ It takes time to show results!
❖ Have a plan!
❖ It helps people see it’s not just chaos!
❖ It’s always good to have a plan!
❖ Make sure people are aligned!
❖ People don’t like surprises
Summary
Startup!! Bigger Company
The Need Market Fit Monetize
Speed Reach Stable
Technology Create Improve
Strategy Forumlate Execute
Communication Easy Hard
HR Controlled Uncontrolled