Agile Business Relationship Management - CAUDIT library/Resources and... · A2017 This work is licensed under a Creative Commons Attribution 4.0 International License Agile Business

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This work is licensed under a Creative Commons Attribution 4.0 International License

Agile Business Relationship

Management

Lindsay MacDonald

Business Relationship Manager – Monash University

[email protected]

Twitter: lindsaymac6

mailto:[email protected]

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Why do Projects fail?

In 2012 McKinsey and Oxford University studied more than 5400 large IT projects and found that on average;

• 45% ran over budget

• Each year a project ran, it was 15% more likely to overrun costs

• 17% of projects overran by 200-400%

• Estimated aggregate cost to business is US$66 billion

• 56% delivered less value than expected

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Project Success Factors?

• Focus on strategy, stakeholders and clear objectives

• Understand both technology and business concerns

• Short delivery cycles & rigorous quality checks

• Align team incentives

http://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/delivering-large-scale-it-projects-on-time-on-budget-and-on-value

http://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/delivering-large-scale-it-projects-on-time-on-budget-and-on-value

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Monash University

Improved;

• Project success rate

• Business engagement

• Value achieved

By focussing on;

• Relationships (understanding partners needs)

• Business value (not IT delivery)

• Iterative Delivery (learning cycles)

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Relationships

Relationships are Key

• Understanding Empathy Trust Collaboration Convergence

• Shared Vision Shared Objectives Shared Outcomes Business Value

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What is Business Relationship Management (BRM)?• Business Relationship Managers exist to help business partners

leverage IT capabilities to achieve their business strategy and KPIs

• Shape demand• Focus on business value priorities

• Identify opportunities • Alignment, trends, insights

• Harvest value• Mitigate value leakage

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What do BRMs do?

• Understand business (domain, trends, value, risks)

• Understand IT (capability, services, constraints)

• Strategic partner (influence strategy, shape demand)

• Portfolio management (shape a balanced, prioritised portfolio)

• Change management (facilitate organisational change)

• Powerful communication (influence at all levels)

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BRM Professional Practice?

• Business Relationship Management Institute (BRMI)

• https://brm.institute/

https://brm.institute/

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BRM Maturity Model

I engage when I need something so they stay out of the way when I don’t.

Integral to business success & growth and helps me succeed.



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Relationship Strategy on a Page


• Build your relationship by• Establishing shared vision, goals and objectives

• Identifying the business capabilities needed to achieve the vision

• Initiating initiatives which deliver the business capabilities

• Leading the organisational change needed to help the business adopt the new capabilities

• Establishing the performance measures to ensure the goals and objectives are achieved


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Value Achieved?

Monash

• More regular time with partners

• More understanding & empathy (both ways)

• More positive engagement, flexibility, tolerance (both ways)

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Business Value

It's all about Business Value

“Value" is any action or process that a customer would be willing to pay for.

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It's all about Business Value

“How does it make the car go faster?“• Williams Formula 1 racing team

• 16 FIA formula 1 world championships

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Customer Value Hierarchy


• What matters most to your partner?• Run/BAU (Table stakes)

• Grow

• Transform (Differentiators)

• How are you meeting these expectations?

• Focus on initiatives which deliver most value


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Value Leakage


Identify Opportunity

Create Solution

Implement Change

Potential Value

Achieved Value

Poor Design

Poor Development

Missed Opportunities

Poor Adoption


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Value Achieved?

Monash – Course Approval Project:

• First attempt• Focussed on administrative needs

• Failed

• Second attempt• Focussed on faculty needs

• successful

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Iterative Delivery

Iterative Delivery

Library.thinkquest.org

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What is Iterative Delivery?

• Agile• Plan Build Deliver Review

• Deming (Plan – Do – Act – Check)

• Always delivering on value & expectations

• Less Waste (time, money, relationships)

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Iterative Delivery

• Scrum

https://commons.wikimedia.org

https://commons.wikimedia.org/

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Iterative Delivery

Scaled Agile

(SAFe)

http://www.scaledagileframework.com

http://www.scaledagileframework.com/

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Iterative Delivery

Agile at Monash

• Seven week planning cycles

• Three 2 week sprints

• A week of adaption and planning for the next cycle

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Value achieved so far?

Agile at Monash

• Faster delivery

• Increased TRUST (managed expectations)

• Less project ‘failures’

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Course Approval Project

Sprint Wall

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Course Approval Project

Team Space

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In Summary

• Relationships are key

• Its all about business value

• Delivery Iteratively

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Recommendations

Improve Relationships

• Identify strategic relationships

• Meet regularly, in their space

• Change language (drives culture)

• Manage expectations, build trust

• Adopt partners vision and KPIs

Relationships

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Recommendations

Focus on Business Value

• Identify what represents value for your partner • Capture their goals, priorities, context

• Create a ‘Partner on a Page’ summary

• Advocate business value within IT

• Influence IT portfolio for business value alignment

Relationships - Value

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Recommendations

Move to an Agile way of working

• Deliver as little as you can, as often as you can• Frequent review & feedback = learning = continual improvement

• Start small, build trust and adoption

• Collocate joint teams• Collaboration, empathy, shared objectives, trust

Relationships - Value - Delivery

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What’s in it for you?

Get More Done

• More productive teams• Frequent delivery cycles

• Less delays

• Less waste, rework and delay• Better understanding of objectives

• Reduce costs = more $ for investment

Relatio

nsh

ips -

Valu

e -D

elivery

Delivery

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Deliver More Value

• Shared focus on business value• Everyone on the same page

• Always deliver on value

• Reduce project failures• Continually aligned expectations

• Partner owns & prioritised value delivery

Value - Delivery

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Have More Fun

• Greater sense of Purpose• Regularly delivery value

• Influence strategy

• Improved satisfaction• Achieve more

• Meaningful contribution


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Questions?

Get More Done

Deliver More Value

Have More Fun

Lindsay MacDonald

(Business Relationship Manager – Monash University)

[email protected]

Twitter: lindsaymac6


mailto:[email protected]

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It's all about business value

“If you want to build a ship,Don’t drum up the men to gather wood,

divide the work and give the orders.

Instead, teach them to yearn for the vast and endless sea”

- Antione de Saint Exupery

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Thank You

Agile Business Relationship Management - CAUDIT library/Resources and... · A2017 This work is licensed under a Creative Commons Attribution 4.0 International License Agile Business

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