Aggressive Transformation: Steve Jobs' Transformational Leadership

Who is Steve Jobs?

High School, College and After

High School, College and After

Steve Wozniak

Actualizing Woz

Apple Computer Company

Influence on Investors, Talent

What Happened NeXT

Culture of NeXT• Luxurious, open office space

• Semi-annual raises

• Payroll Transparency

• Advanced pay

Return to Apple

Apple acquires NeXT:

Apple, Microsoft

Jobs’ Big Changes to Apple• “This is crazy.”

• Reduction in model range for all product lines.

• The first iMac

Jobs and Corning• “Don’t be afraid”

• “Get your mind around it. You can do it.”

Goodbye Jobs

Jobs as a Transformational Leader

Transformational Leadership

Inspirational MotivationIntellectual Stimulation

Idealized Influence

Individualized Consideration

Jobs as a Transformational Leader

• Management-by-Exception

• Leader with a dominant personality, desire to influence.

• Charisma and vision