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CONTENTS����������� �����������������������

11

Business News

10

12

13

14

15

16

17

18

19

Product Update

20

21

22

34Beverage & Liquid Food��������������������� ���

24

28

30

32

Industry Updates

38

34

Beverage & Liquid Food

Processing & Packaging

Technology

40Storage & Handling����������� ���� ���� ���������������� �������

44Ingredients and

Additives�������� ��������� ��

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CONTENTS

82!"#!�$��%�&'((Event Preview

�%!�#�$�)���� ��� �������

80Special Interview

46

Food & Beverage Outlook

48

Food Safety &

Quality Assurance

51

54

56

62

64

66

68

70

72

74

76

Special Report

80

Special Interview

82

Event Preview

87

88

90

Event Report

92

Event calendar95

Perspective96

What’s New

����������� �����������������������

40

Storage & Handling

44

Ingredients & Additives

48Food Safety & Quality Assurance!��*�����%������� ������+�, �!� ,���� �-���

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Editor’s Note

��

Address Thai Trade & Industry Media Co., Ltd.2034/73, 16th Floor, Italthai Tower, New Petchburi Rd., Bangkapi, Huay-kwang, Bangkok 10310 ThailandTel: +66 (02) 716 1722 (02) 716 1723 orWebsite: http://www.ttim.co.th

ManagementManaging Director : Wannee SanawatananontGroup Business Strategy Director : Daorach PreechathamGroup Managing Editor : Chakrit TubsungnearnGeneral Manager : Kamonros Manomaisaowapak

Editorial TeamPublisher : Wannee SananwatananontManaging Editor : Chakrit TubsungnearnEditor : Sitthiporn ChompuratArt Director : Pissanu JunjanejobSenior Graphic Designer : Pupiang SrinawkGraphic Designer : Wipawan Sutthapapon, Nopmanat Thongdee, Jakkapong Ka-arjPhoto Editor : Aphiwitch Numnuan

AdvertisingSales Manager : Juangjun Boonritrutaikul,Sales Executive :Saisudee KrittayapisitSales Coordinator : Kiatirat Singkong

Marketing and PRMarcom Manager : Maliwan Surakan

Special EventSpecial Event Manager : Araya Kantpracha

Circulation / DistributionCirculation Executive : Jarinthip Vatidvijit, Arresa Makloy

AccountingAccountant : Suthida Orachum

Board of the Industry Consultants- Assoc.Prof. Dr. Siree Chaiseri, Dean. Faculty of Agro-Industry, Kasetsart University- Dr. Preeya Vibulsresth, Faculty of Agro-Industry, Kasetsart University - Dr. Sakarindr Bhumiratana, Director, National Science and Technology - Development Agency (NSTDA) Association of Thailand- Dr. Yuvadee Nakapadungrat, Faculty of Science, Srinakharinwirot University- Assoc.Prof. Songsak Srianujata, Institute of Nutrition, Mahidol University

Permit no: ISSN 1685-831XColor Separation: Imagine Graphic Co., Ltd.Printer: Physics Center Press Ltd. Part.

All right reserved. Reproduction of the magazine, in whole or in part, is prohibited with out the prior written consent, not unreasonably withheld, of the publisher. Reprints of articles appearing in previous issues of the magazine can be had request, subject to a minimum quantity.

Thai Packaging Centre,������������� �������������and Technological Research

ENDORSERS :

Food Technology Department, Industrial Methology and Testing Service Centre,

������������� ����������������Technological Research

Thai Retailers Association

The Thai Packaging Association

Food Science & Technology Association of Thailand

Food Processing Industry Club The Federation of Thai Industries

Department of Livestock The Development

Thai Bioplastics Industry Association Thai Food Processors’ Association

National Food Institute Thailand Thai Frozen Foods Association

Aftershock Hits Japan’s Food Industry On behalf of Asia FOOD BEVERAGE Thailand Magazine and Thai Trade and Industry

Media Co., Ltd., I would like to express my sincere condolences to the people of Japan in relation

to the natural disaster that occurred in early March.

The Japanese National Police Agency has confirmed more than 20,000 dead or missing and

over 125,000 buildings damaged or destroyed. According to the Japanese government, the cost

of the earthquake and tsunami could reach 309 billion USD, while the World Bank estimates the

damage at between 122 billion and 235 billion USD.

The world’s fifth largest earthquake since 1900 could also have a dire impact on the Japanese

food industry. Since March 11, samples of Japanese fresh produce exports, such as seafood,

meat, fruit and vegetables, have been tested for radioactive contaminants in many countries, such

as Singapore, Thailand, South Korea, the Philippines and Hong Kong, due to fears of radiation

poisoning from the Fukushima nuclear plant.

According to Sushmita Mahajan, a Frost & Sullivan research analyst on chemicals, materials and

food practices, the fear of nuclear radiation spreads fast, “The radiation threat has had a negligible

effect on our food requirements in Singapore. However, if food is banned when it’s actually harmless,

this has the potential to negatively affect our relationship with Japan, as well as the network of related

local industries dependant on these imports. This may be out of proportion with the insignificant

amounts of radiation involved. Since the issue of radiation is a relatively unknown field, there is a

need for increased awareness. We are apprehensive about nuclear radiation, all the more so as it

is seen as an invisible threat.”

While Rabobank has stated that concerns over food safety and supply problems are likely to hit

exports and lead to a rise in imports, particularly from the US, Australia and China, Jean-Yves Chow,

a senior industry analyst for North-east Asia at Rabobank’s Food and Agri Research Department

and the lead author of the report, remarked, “The radiation issues at the Fukushima plant have

heightened food safety concerns at a time when Japanese food self-sufficiency is already low. Japan

may need to revise its food security strategy in order to manage the country’s risk.”

Nevertheless, no traces of radiation have been reported in food samples imported from Japan

since the massive earthquake. Only in Singapore did the Agri-Food and Veterinary Authority reportedly

detect low levels of contamination in imported fresh produce from the affected prefectures of Tochigi,

Ibaragi, Chiba and Ehime, yet short-term consumption of food at this radiation level does not pose

a health hazard.

Chakrit Tubsungnearn

Managing Editor

Asia FOOD BEVERAGE Thailand

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Advertising Index No.49

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Enquiry No. Advertiser Page No.

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10 Asia FOOD BEVERAGE Thailand

Business News

Intercontinental Hotel, Bangkok - Mr. Kriangsak Theppadungporn, Managing ����������� ������������������������������������������������������Thailand Business Council for Sustainable Development (TBCSD) to use a carbon reduction label on ‘‘Chaokoh’’ UHT coconut milk product. It was given by Dr. Qwanruedee Chotichanathawewong, Vice President of Thailand Environment Institute. ����� ��� � �����!"#��$"�%'"�$#���$*+ /�0��12 3 '0��/��4�5*/6#7 �12860�2�/��!/9�8:;<*6/9� =�#>*1 "?92+@:6E% �2��GEG#H� <?9/*6 �*=!"=Q=�*=�"�/9�XZ��1[�=�4�\+9/+6'9�%="�X"�8+#$]*� %/[1#E?9���<�:_Q�/+`"�4:�"q1� $�9 xq9��/9[{ <9/'�[/��!/9��*/|0�/#<�2}H"E#H���6+;"!~14 ������� �64!� 6��X�*��6� �q$#q91����5% �"�8:;"?9��4/9�E�9=*�E#H���6+;"!~14Q�;�/�4�$#!"=Q=�*=�"�

Asan Service Co., Ltd. is a manufacturer and distributor of Japanese soy sauce and related products. Its products include Japanese soy sauce, miso paste and seasoning sauce. Asan also imports and distributes alcoholic beverage from Japan, Vietnam and South Korea. It supplies products for Japanese food manufacturers, Japanese restaurants and several supermarkets.

Like last year, Asan will join Thaifex – World of Food Asia 2011 to present its products and future prospects, and communicate with their customers. See Asan Service at booth no. HH34, 36 JJ35.���!"# $%&"' *&$�+/�7 89%:"; *<='>?@>G�NOGR89%X'Y%Z&$7["\/*XG]$^_`\<qz'OGR>G�N{"|}+#`\*:`\Z/~@$^*�Y'&$7_`\<qz'���&R�*N@%*8�Z/_`\<qz'�OGR&$7<�q^�7'$:8%:'"�'$%&"'Z"^*<='>?@'9%*~@%OGR89%X'Y%Z*��]\$^;]\�O$G:$�$G+8%:<�R*#�_`\<qz'*/`Z;'%�OGR*:%XG`�N@*�]\$89%X'Y%ZO:YG?:�@%�;@O:Y>?@>G�N$%X%�_`\<qz'�@%'$%X%�_`\<qz'OGR&?*<$�+�%�+*:�N

*�Y'*;`Z/:"�<�#`\OG@/$%&"'*&$�+/�7*N�`Z�*~@%�Y/�^%'�������������������������*�]\$'9%*7'$>G�N{"|}+NY%^��/�#"� 7]\$7%�:"�G?:�@%OGR>?@7'�8��:"�$%&"'*&$�+/�7#`\�?@#�����������

March, 2011, The Belgian Ambassador‘s Residence, Bangkok – Flanders Investment & Trade of the Embassy of Belgium held a seminar on “Livestock Seminar 2011” under the theme of “Industrial Livestock and Sustainability in the 21st Century”.H.E. Mr. Rudi Veestraeten, the Belgian Ambassador, gave an opening speech. It was about new technologies and solutions in the livestock sector such as feed production, IT solutions and the industry’s sustainability. It was arranged at the same time with VIV Asia 2011.*;]$'�'%��#`\>Y%'�%#`\�@%'�":*$:$"���%�#?N*�G*Z`\Z�<�R89%<�R*#��#Z:�q^*#�¢��������£���������¤���������¥�¦�����§����¨�8";^%'7"��'% ©��������ª«����������¬�'X"/~@$ ©£��¨��������������ªand Sustainability in the 21st­���¨��¬�;Z�;@�"�*:`Z�N�:GY%/*<®;^%'�;Z¯�|¯�?;`�*°7#�%*#Y'*$:$"���%�#?N*�G*Z`\Z�*']�$X%�':%�7"��'%�;@O:Y:%�>G�N$%X%�7"N/+:%���@*#��'�GZ`7%�7'*#�OGR�/%�Z"\^Z]'�'$qN7%X:���:%�*G`�Z^7"N/+^%'�'��"�^'�8";~±�'��@$�:"�^%'²£²��������

ENQUIRY NO. 49 302

ENQUIRY NO. 49 303

CHAOKOR UHT AWARDS CARBON

REDUCTION LABEL

ASAN JOINS THAIFEX 2011

LIVESTOCK SEMINAR 2011

ENQUIRY NO. 49 301

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Mar - Apr 2011 11

T-Fibre Innovation Co., Ltd. participated in a Health Food and Ingredient Thailand (HFIT) 2011 exhibition at IMPACT Muang Thong Thani on March 3-6 by introducing ����¨����¦�� ���¨������� ���� �������¦�����¢��¦������ ���¨��³���������� ��������¦�������¨���¨�����������������

�¢��¦���������������� ���¨�� ���¨���¦�������������������³����������£���� �¨��������¨������´������������������¦�ª������¨��������!"##`¢�°*�$�+$�'�'*/�"\'89%:";�;@*~@%�Y/�8";O7;^'�#���:%�{%Z�'^%'��£�����| $��O�� *�]$^#$^µ%' *�]\$/"'#`\ �¢� �`'%�� #\>Y%'�% �;Z�;@O'R'9%>G�N{"|}+ *7@'�Zµ����%N�8%:�"'79%<RXG"^{%Z�N@O��';+ �¢��¦�� �X@:"�>?@<�R:$�:%�$%X%�OGR >?@#`\7'�8#"\/�<�;Z�;@�"�:%�N$��"�*<='$ZY%^;`

�¢��¦�� *<='>G�N{"|}+'/"N:����X�Y#`\>G�N�;Z�'�#ZOGR��@/"N[q;��#`\�;@�'<�R*#� �Y/Z*N��*N���/%�N@$^:%�~$^G?:�@%�'$qN7%X:���O<��?< *']�$7"N/+OGR*�*:$�\�;@*<='$ZY%^;`

March 24, 2011, at Nong Pho Dairy Co-operative Ltd. (Under the Royal �����������·�����¦¨���¸��������������©¸������¹ ����¨��¬���� �������������� ������������ ��ª����� ������������ ���¨�����������������������������������©��³¸�������¬�²�������³���³�������¦�����¨���������¦�º��«�������¨������� ���������¸�����������­�� �������·�����¦¨���³��������������������³�¦�¨�¸���������������ª����� ����/"'#\���'%��#\>Y%'�%|7X:�|+��'�X'$^���%��q�89%:";��'��R����%�?<["�{+�8"^X/";�%��q�` � 7X:�|+X'$^��8";:�8:���*Z`\Z���:�8:%�7X:�|+��'�X'$^�� �%��q�` �':�8:���©X'$^��*<®;�@%'�"�7]\$¬�;Z'9%>?@7]\$~Y%/*~@%��:�R�/':%�>G�NOGR:%����8q{"|}+#`\#"'7�"Z*Z`\Z���°%�+�N"/$ZY%^©>�/^%�°%�+�¬�;Z��|R>?@���X%�'9%�;Z�q|7��%Z;9%#R��7<�Rµ%'7X:�|+��'�X'$^���%��q��X@:%�N@$'�"�OGR�X@7"�{%!|+*:\Z/:"�7X:�|+OGRO>':%�NG%;

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ENQUIRY NO. 49 304

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12 Asia FOOD BEVERAGE Thailand

Business News

Come and meet ‘Mettler-Toledo Greenovation’ at ProPak Asia on March 15-18, booth No. H29, and experience the premier of high-performance vision inspection system and the latest series of industrial scale.

Meanwhile, Mettler-Toledo will arrange a campaign similar to the one last year (the winners were awarded two Blackberry phones). This year, the prize is the hip Apple iPad 2 tablet. The audience can participate in this campaign by just leaving their business card. The prize will be announced after the show.*N�`Z���:"� º������¢������ ¿����������� �;@#`\^%' �����ª �RX/Y%^ /"'#`\ ��¢�À ��[q'%Z' #`\�?µ ��Á OGR��:%�*<®;N"/��"�^O�:~$^�R�� N�/87$��/%�7��?�|+~$^>G�N{"|}+;@/Z{%�<�R7�#µ�{%�7? OGR*��]\$^�"\�'�G'+:%�>G�N�qY'�X�Y�%O�^

��@$�:"''� *�#*GY$�+¢�#*G�; �;@*N�Z�O��*<_�X@>?@*~@%*Z\Z����?µ�;@�Y/�7'q:;" *�Y'<�#\OG@/ �>?@���;<�#\OG@/#\�;@�"��#��"�#+§���ª¦�����#Y%'�<�'�£������:"��%^/"G� �������*�Z^#Y%'�Y/�7'q:�;Z:%�XZY$''%��"N��/@:��7�#µ�Â�Y/�Gq@'�%^/"G#"'#�;Z8R8"��%^/"GXG" 8�^%'�����ª*�Z��@$ZOG@/

March 3-6, 2011 - Yamamori Trading co., Ltd. (YTC) participated in “Health Foods & Ingredients Thailand (HFIT) 2011.” The “Yamamori J - sauce character” was debuted in this exhibition Activities included cooking demonstrations of several Japanese dishes, such as okonomiyaki, chicken teriyaki, yakisoba, oden and mabo tofu. Introduced at the exhibition were Yamamori’s range of sauce products. In addition, Yamamori held a seminar at Thailand food conference 2011 subjected “Japanese soy sauce & soy-sauce-based seasoning sauces,” which was jointly presented by Asst. Prof. Dr. Warawut Krusong from King Mongkut’s Institute of Technology Ladkrabang./"'#\ �¢� �'%�� #\>Y%'�%¢���!"#Z%�%���� *#�;;��^ 89%:"; �Ä�­� �;@*~@%�Y/�^%' ©�/�7q;Z$;$%X%�7�@%^7���+*�]\$7q~{%�OGR7Y/'>7�$%X%�OXY^<�R*#��#Z¬ ������ ���� ¤ £��������� �������� ���£�� ���� OGR*<®;N"/�$'*&<N+

©Ä��������¢��¨���`��Y~$^�/%�$�Y$Z¬*<='��"�^O�:�;Z�`:%�7%µ�N:%�<�q^$%X%�*�Y'��&&Y%_`\<qz'�:YZY%^*#��Z%:�Z%:��&�R�$*;@^OGR>";*N@%X?@ �%��R �/��<[±^:%�O'R'9%&$7�'�;NY%^� �X@:"�G?:�@% '$:8%:'"�' Z%�%�����;@8";7"��'%�'X"/~@$ ©&$7["\/*XG]$^OGR&$7<�q^�7_`\<qz'¬ �;Z�` >��;��/�%/qÅ���?7Y^8%:7[%�"'*#��'�GZ`��R8$�*:G@%*8@%�q|#X%�G%;:�R�"^*<='/�#Z%:���*�!

DKSH, the leading Market Expansion Services Group with a focus on Asia, and Korean Dongjin Semichem Co., Ltd., a leading supplier to the semiconductor, electronic display and foaming agent producer, have entered a strategic worldwide distribution alliance. The exclusive ������������������������¦¨���������Æ��´�����¢���������������Ç����� �����¨����� ������������������È«���������������������������������������������������ª��������������¢�����º��ª��¥� ������«���������������������������¦������������������������and new products for advanced cell technologies at competitive prices.�È«�>?@'9%:%��X@���:%�;@%':%�~Z%ZNG%;�'#/`<*$*�`Z �;@���Gq~@$N:G^�':%�*<='>?@:�R8%Z7�'�@%�X@:"����!"#����Æ��«�������8%:<�R*#�*:%XG`�N@&±\^*<='&"��G%Z*$$�+7%�:±\^N"/'9%OGR8${%�$�*G�:#�$'�:7+�"�''9%OGR*<='>?@>G�N7%�:Y$°$^$`:;@/Z ~@$N:G^;"^:GY%/��$��Gq�:%�:�R8%Z7�'�@%~$^ ����Æ�� �;@O:Y O>Y' º������Ç����� ���� 79%X�"�:%�>G�N*&GG+O7^$%#�NZ+ �È«� �;@8";Éz%Z~%ZOGR�Y%^*#�'��79%X�"�NG%;#`\*:`\Z/~@$^#"�^X�; *�]\$�$����:%�;@%':%�~Z%ZNG%;#`\Z$;*Z`\Z� �/%��;@*<�`Z�#%^*#��'�GZ`;@/Z:%�*��\�<�R7�#µ�{%�~$^*&GG+ OGR>G�N{"|}+�X�Y79%X�"� *&GG+*#��'�GZ`7?^�'�%�%#`\7%�%�[O~Y^~"'�'NG%;�;@

ENQUIRY NO. 49 308

METTLER-TOLEDO GREENOVATION AT PROPAK

YAMAMORI JOINS HFIT 2011

DKSH TO SUPPLY THE GLOBAL PHOTOVOLTAIC MARKET WITH

HIGH-END TECHNOLOGY

ENQUIRY NO. 49 307

ENQUIRY NO. 49 309

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Mar - Apr 2011 13

È������¿�¿�������³���¦� ���������������������³ ��ª����������������£���� ��ª�����³����³���¦��������Ê��������¿���������º����¢�À������³������������ ����������������ª�����������¥������������������� ��ª�����Ë���¢��� ���¦����� �¨�����¨��������������������Ì������������¨¦���������������������� �����������ª¢�������·¤� �� ����È�����������������������¨���¢��������������������������¢�����ª¢³�� �� ��ª������ ���� ��ª����������¨����¦������ ��ª��������¨����������������������������È����� �¿ <�R*#�*Z$��'` *N�`Z�*<®;N"/:%�$$:O�����8q{"|}+�X�YGY%7q;#"�^�R����"�^O�:�'^%' £���� ��ª ���� #`\*�]$^;q7*&G;$G+° <�R*#�*Z$��' �RX/Y%^/"'#\ ��¢�À�Í!{%��:%�$$:O���X�YGY%7q;*<=':%�N$�7'$^*#�';+�/%�N@$^:%�~$^NG%;���8q{"|}+#qN�Z{?��~$^~/;*��#�;@O:Y XG"::%�$'q�":!+7�\^O/;G@$� :%�<�RXZ";#�"�Z%:�OGR�G"^^%' >?@��@^%'�R��'`�8R�`N@'#q'#`\G;G^*�]\$*#Z�:"�:%���@°®G+��";O��*;�� #`�/�8"ZOGR�"Å'%8%:È������`*<Î%X�%Z�':%�7�@%^7���+:%�#�"�Z%:�$ZY%^�q@��Y%*�]\$*<='#%^*G]$:O#'#\°®G+�X;O������¢�����ª¢³�� �� �;Z�R��:%����8q#`\7��?�|+O��8R<�R:$�;@/Z���8q{"|}+OGR*��]\$^8":�#`\*:`\Z/~@$^#"�^X�;

��­È¥·������¦��������������������� �������Ϩ������� �� º¨����� ¿������� £� ��������¿��¨ ���������������������Ð�¦�������¨����³��������¢����������¨��������Ñ�£��§�����¨���������������¨����������� ����¨�����Ç�����¨����������³���¦�����������¨�������� ������¨������¨ ����¨����������­È¥·��������� �����©������¦¬���������������¿������������¦������������ �����³���¨����������¦������������������¨����³������������������ ��������¨���� ���������¨�¦��������������«��¨�����������������³³³�³��ª������Ò�����­È¥· *<='���!"#*��`�R;"��G: 79%'":^%'�X_YN"�^$Z?Y#`\'����/'�� <�R*#�*Z$��'` �'<� ���� :GqY�µq�:�8#"�^X�;�`Z$;~%Z�/���Ð��G@%'Z?��&±\^*<='Z$;~%Z�'{?��{%�*$*�`ZO<&�°®� ��Ñ O>': ���$�&G?�"'�X@�/%�79%�"_:"�:%��"Å'%�&G?�"'79%X�"�G?:�@%ONYGR�%Z�':GqY�$%X%�OGR*��]\$^;]\�*��^X'@%#\#`\:9%G"^*8��_*N���N GY%7q; ��­È¥· *<®; ���� ��¦ #`\79%'":^%'�X_Y *�]\$��@79%X�"� :%��"Å'%�&G?�"'�X�Y� 79%X�"�$qN7%X:���*��]\$^;]\�OGR'� *�Y' :%�<�"�<�q^*']�$7"�>"7X�]$G;:%�7?_*7`Z7%�$%X%�79%�"_ ;?~@$�?G*��\�*N���;@#`\ ³³³�³��ª������Ò���

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14 Asia FOOD BEVERAGE Thailand

Business News

April 25-26, 2011, Kasetsart University, Bangkok – Kasetsart University’s Faculty of Agro-Industry arranged a workshop on “CARVER + Shock Vulnerability Assessment Workshops”, to introduce and train the use of CARVER + shock software.

The software is design to assist users in conducting vulnerability assessments of food products to prevent intentional contamination and support user’s efforts to mitigating contamination threat in food products./"'#`\��¢���`'%��#\>Y%'�%#`\�X%/�#Z%G"Z*:!N��%7N�+:�q^*#���|R$qN7%X:���*:!N��X%/�#Z%G"Z*:!N��%7N�+8";^%'7"��'%*��^<Ô��"N�:%�*�]\$^©:%�<�R*��'�/%�*7`\Z^{"Z�;Z��@&$°N+O/�+­�·²¥·Õ«���ª¬*�]\$O'R'9%OGR$����:%���@&$°#+O/�+CARVER + Shock

&$°N+O/�+'`� [?:$$:O��*�]\$��@*<='*��]\$^�]$79%X�"�:%�<�R*��'�/%�*7`\Z^~$^>G�N{"|}+$%X%�*�]\$<:<Î$^:%�<'*<Ö×$'�;Z*8N'%OGR�Y/Z�X@>?@��@�'$qN7%X:���$%X%�7%�%�[/%^O>'*�]\$G;$"'N�%Z8%:>G�N{"|}+$%X%�#\*:�;:%�<'*<Ö×$'

Tomco Automatic Machinery Co., Ltd., the leader in coding, labeling and inspection solutions, will participate in ProPak Asia 2011 during June 15-18. The company is the distributor of a continuous ink jet printer (CIJ) coding & marking machine, a laser marking machine, and a thermal transfer overprint (TTO) machine under the VIDEOJET and MARSH brands; and a barcode printer and label applicator under the brands Datamax O’neil, Zebra, Geset and Label-Aire. It has also released ���������� ����������������¨����������������������������³���������ª���������� ������������������������� ������������� �������������«���������§§Ì���������������� ����brands. See Tomco’s booth at ProPak Asia 2011, Hall No.103, Booth no. S1.���!"# #$��:@ $$�N*�N�: O����'*'$�+�`\ 89%:"; X'±\^�'>?@'9%#%^;@%'�R��OGR*��]\$^����+�X"7OGR /"'#`\*��]\$^����+OGRN�;ÛG%: OGR*��]\$^N�/88"��/%��:��Y$^$ZY%^���/^8� *N�Z�*~@%�Y/�^%' �����ª���������'/"'#\��¢�À��[q'%Z''`����!"#¯*<='>?@O#'89%X'Y%Z*��]\$^����+­�����¤º��ª����'���8q{"|}+O��­�����¨�¨���ªÆ�� �������­£�����������ª���������������������� �������¹�O��';+²£�¥¹�¥��º�·«�OGR*��]\$^����+�%�+��@;OGRN�;ÛG%:�'���8q{"|}+{%Z�N@O��';+�������¹´�����Ü�¦���¿����OGR��¦��¢����*��]\$^�]$N�/88"�~@$�:��Y$^NY%^�$%#�º���������������������������������ª���­������ ��������������� ������{%Z�N@Z`\X@$������«���������§§Ì��OGR���������� ������:"����!"##$��:@¯�'^%'�����ª��������#`\�$GG+����?µ«�

March 3-6, Health Food and Ingredients Thailand 2011 (HFIT) – Mr. Thanadej Trakul-Yingyong, Acting Trade Commissioner to Thailand, introduced food products imported from New Zealand. They are suitable for consumers who have a concern on health and an interest in food and beverage product innovations.

The HFIT offered a good opportunity to the Thai food industry to know products from New Zealand. They are the food carrying quality, safety and sustainability and traceable. /"'#`\�¢��'%��#\>Y%'�%�'^%'�������������£�������������������������£��� �q|µ'*;� N�R:?GZ�\^Z^ �":!%:%�#?N�%|��Z+ 79%'":^%'�%|��Z+'�/&OG';+ '9%*7'$ 7�'�@%'9%*~@%8%:'�/&OG';+#`\*X�%R79%X�"�>?@����{�#\�7Y�87q~{%�OGR7'�8'/"N:���~$^>G�N{"|}+$%X%�OGR*��]\$^;]\�

^%'O7;^7�'�@%�'��"�^'`�8R*<='�$:%7$"';`~$^$qN7%X:���$%X%��#Z#`\8R�;@�?@8":$%X%�#\XG%:XG%Z8%:<�R*#�'�/&OG';+ &±\^*<='$%X%�#`\ *<�ÞZ�;@/Z�q|{%�<G$;{"Z�`�/%�Z"\^Z]'OGR7%�%�[N�/87$�#`\�%�;@

ENQUIRY NO. 49 314

ENQUIRY NO. 49 313

CSVA WORKSHOP AT KASETSART

TOMCO PRESENTS CODING, LABELING AND INSPECTION

MACHINES AT PROPAK ASIA

PRODUCTS OF NEW ZEALAND IN HFIT 2011

ENQUIRY NO. 49 312

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Mar - Apr 2011 15

March 2011, VIE Hotel, Bangkok – Siam Winery, Thailand’s wine producer and importer, recently held an event called “World of Wines” with an aim to introduce imported wines from several countries. They included Mont Clair from South Africa, Peter Vella from USA, Kookaburra’s Head from Australia, Chateau Vendome from France, Amante form Italy and NAGA from Thailand. *;]$'�`'%��#\>Y%'�% | ��^O�� /` ��*#G :�q^*#� ¢ 7Z%� �/*'$�`\ >?@>G�N�/'+�#ZOGR'9%*~@%�/'+�q|{%��;@8";^%'*<®;N"/:GqY�>G�N{"|}+�/'+'9%*~@%{%Z�N@�]\$©�����������¬#`\*<=':%��/�*$%�/'+�q|{%�*Z\Z�8%:<�R*#�NY%^� ��Y/Y%8R*<='O��';+ �$^N+O�G�+ 8%:O$°��:%�N@� <�*N$�+ */GG%8%:O�G�°$�+*'Z��?�%*�$�+�Y%7+*�;8%:$$7*N�*GZ��%�N7+*/'�;� 8%:É�"\^*�7�$%�"'*N8%:$�N%G`OGR'%:%~$^<�R*#��#Z

Miracle Grand Convention Hotel, Bangkok – National Food Institute, Ministry of Industry recently held a seminar on “Thai Ready to Eat Products” which is under the project called “Food Safety Management Competence in the Thai Ready to Eat Food Sector”. The project, aimed at enhancing the capability of Thai Ready-to-Eat (RTE) manufacturers, was funded by the European Union.*�]\$*��/�'�#`\ ��^O�����%*��GO:�';+�$'*/'�"\':�q^*#�¢7[%�"'$%X%�:�R#�/^$qN7%X:���8";7"��'%�'X"/~@$����·������¥������¨���&±\ $Z?Y{%Z�N@���^:%�¥������������«����º���������­�� �������� ��� ���� ·���� �� ¥�� ���� «����� *�]\$*��\�~`;�/%�7%�%�[~$^ >?@>G�N$%X%��':%�>G�N$%X%���@$�����{� �·���� �� ¥�� X�]$ ·�¥� �;Z�;@�"�*^�'7'"�7'q'���^:%�8%:7X{%�Zq��<�$`Z?�

ENQUIRY NO. 49 315

ENQUIRY NO. 49 316

WORLD OF WINES SELECTION

NFI SEMINAR - THAI READY TO EAT PRODUCT

AD Heat

Progress through innovation

www.heatandcontrol.com

Heat and Control fryers treat oil as carefully as your product. Precise temperature control,

deliver the freshest, most consistent snack foods possible. Our snack processing and packaging machinery leads the industry in technology and innovation.

� Potato chips� Plantain & Banana Chips� Corn & Tortilla Chips� Roasted Nuts� Namkeen Snacks� Extruded Snacks� Fabricated Chips

Snack Frying Systems

Potato Chip Fryer

Visit us at booth # N-11

49 656ENQUIRY NO.

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16 Asia FOOD BEVERAGE Thailand

Business News

March 2011, Siam @ Siam Design Hotel & Spa, Bangkok – Impact Exhibition Management Co., Ltd. and C Ad Promotion (1997) Co., Ltd. organized a press conference on “Thailand International Restaurant and Bar 2011 Industry §������¬��� ��������� �������������������©£������������·����¨����and Bar (R&B) 2011”. It will be held on July 7-9, 2011, at Impact Convention and Exhibition Center, Muang Thong Thani. A seminar on “Supply Chain Change Value Chain” was also organized at this event. *;]$'�`'%�� #`\>Y%'�% | ��^O��7Z%�á7Z%�;`�&'+ :�q^*#� ¢ ���!"# $��O��� *$�:&����"\'O�*'8*�@'#+89%:";�Y/�:"����!"#&`O$;�<����"\'��ÁÁÐ�89%:";8";^%'��������£������������·����¨�������§������£��¨����§������O[G^~Y%/�%ZGR*$`Z;OGR�/%��]�X'@%�':%�8";£������������·����¨�������§������X�]$·¤§����#\8R8";~±�'*<='<�#\��'/"'#\ТÁ:�:â%������|�?'Z+O7;^7�'�@%OGR:%�<�R�q�$��O��� *�]$^#$^µ%'` OGR�'^%'O[G^~Y%/�`:%�7"��'%�'X"/~@$“Supply Chain Change Value Chain”

Tetra Pak, the world’s leading food processing and packaging solutions company, today received 12 Total Productive Maintenance (TPM) Awards by the Japan Institute of Plant Maintenance (JIPM) during its annual award ceremony in Kyoto, Japan. Three of the company’s factories – Kunshan (China), Milanovac (Serbia) and Izmir (Turkey) – were honored with the TPM Special Award. Since Tetra Pak joined the JIPM program in 1999, the company has won a total of 58 awards.*N�;N�% O�@� ���!"#�"�''9%�R;"��G:;@%':�R�/':%�>G�NOGR���8q{"|}+$%X%� OGR*��]\$^;]\� �/@% �� �%^/"G�X_Y;@%'�R��:%��9%�q^�":!%#/`>G ������ ����¨�����º����������� ��º� 8%: �� �� £�����¨�� � ����� º���������� ��£�º� �'��µ` �$��%^/"G<�R89%<�|*�]$^�N*:Z/<�R*#�_`\<qz'�;Z*Û�%R��^^%'~$^*N�;N�%O�@��OXY^�;@�"��%^/"G��*�!X�]$��º« ������³���<�R:$�;@/Z��^^%'#\*�]$^�q'&%'<�R*#�8'*�]$^��G%�'/"�<�R*#�*&$�+*�ZOGR*�]$^$�&*�Z�+<�R*#�Nq�:*N�;N�%O�@�*~@%�Y/��<�O:���£�ºN"�^ONY<�����OGR�;@�"��%^/"G�/�OG@/#"�^7��'�À�%^/"G

March 9-11, 2011 at BITEC, Bangkok - VIV Asia 2011, Asia’s largest livestock technology showcase, opened its door to welcome thousands of ‘Feed to Meat’-professionals from Asia and worldwide.

������Ñ���³���²£²������������������������³����´��������suppliers are expanding their businesses to Asia. The region will become one of the world’s most active livestock production zones, thanks to an impressive economic growth. The total number of exhibitors hit a record high of 700 companies from 45 countries./"'#`\Á¢���`'%��#`\>Y%'�%|��*#��%^'%�^%'O7;^7�'�@%*#��'�GZ`:%�*G`�Z^7"N/+#`\�X_Y#`\7q;�'*$*�Z ²£² ���� ���� �;@*<®;<�RN?N@$'�"� >?@*�`\Z/�%_;@%'$%X%�7"N/+OGR*']�$7"N/+8%:*$*�`ZOGR#"\/�G:

;@/Z:%�*N���N:/Y%��Ñ %'²£²��������O7;^�X@*X�':%�~Z%Zµq�:�8~$^&"��G%Z*$$�+�<#"\/*$*�Z&±\^:9%G"^8R:G%Z*<='{?��{%�#`\�`�]�'#`\*G`�Z^7"N/+#`\�`:%�*�G]\$'�X/�%:#\7q;�'�G:&±\^7Y^>G�%8%::%�*N���N#%^*��!ã:�8$ZY%^�/;*��/>?@*~@%�Y/�O7;^7�'�@%�'<�'`��%:*<='<�R/"N�:%�|+:/Y%Ð�����!"#8%:��<�R*#�

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R&B 2011 INDUSTRY BRIEFING

TETRA PAK RECEIVES 12 AWARDS FORM JIPM

VIV ASIA 2011

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Mar - Apr 2011 17

��� §��³��� ­�������� ����� ������Ç�� ¦� ��� �������� §���£��¨����¿¨�����§£¿��²�§§��������§���ª�ª¥���¦�����«��������§¥«�³���¦���������������������������������������§��³���£��¨����­���������������Ç����§���ª�ª�

§���� ��� �������� �� ��� ��� ��³ ���������� ¦��³���������������������Ϩ������� ��������¨������¦��¦��� ���¨�������� �¨¦Æ��� � ���� �¨�¢��� ��������� ��� ������ ����¨��� ���«�����§�������­�� �������� ���������� ������������������ª�� ���� ����� ¢�Ð�¨������ �� ���§���ª�ª £�����������������¤¥���¦�����­������§£�¥­��§���ª�ª���¢����¨�����³��������ª ���� ���� �¨����� ���������� ��� ������������ �� ³³³�¦��³����������������:%�<�R�q�'%'%�%N�#`\'9%*7'$~@$�?GNY%^� *:`\Z/:"�$qN7%X:���*�Z�+§��³���­������������*N�`Z�8";~±�'*<='��"�^#`\��;Z��������§���£��¨����¿¨�����§£¿��²�§§�����OGR§���ª�ª¥���¦�����«��������§¥«�

:%�<�R�q�#"� 7\/"'8R'9%*7'$N"� ONY~@$�?G�]�'ã%'OGR�/%��?@~"�'7? ~$^:�R�/':%�NY%^� �':%�>G�N*�`Z�+ *��\�8%:/"N[q;�� *#��'�GZ`:%�X�": :%����8q~/; �q|{%� OGR:�R�/':%�>G�N*�`Z�+#`\Z"\^Z]' �<�O:��:%�<�R�q�8R�`#"�^:%�7"��'%OGR:%�*Z`\Z�����^^%'>G�N*��]\$^;]\�N�%7�^X+^%'8R8";~±�'#`\��*#� �%^'% *<='7Y/'X'±\^~$^^%' �����ª ���� ���� �'/"'#`\ ��¢�Ð ��[q'%Z' #`\8R[±^'`� ;?~@$�?G*��\�*N��OGRG^#R*�`Z'�;@#`\ ³³³�¦��³����������������

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18 Asia FOOD BEVERAGE Thailand

Business News

April 27, 2011, Waiblingen, Germany - Bosch signed agreements to acquire the pharmaceutical specialists Hüttlin GmbH and Manesty Ltd., both subsidiaries of OYSTAR Holding GmbH that develop, manufacture and sell process equipment for the pharmaceutical industry. This transaction expands Bosch Packaging Technology’s portfolio of pharmaceutical process technology to become a full-service provider. In selling Hüttlin and Manesty, OYSTAR is continuing its strategic focus on the primary and secondary packaging business./"'#`\�Ð*�!%Z'#\>Y%'�%|*�]$^�/�G�^*:@'*Z$��'`¢§�����;@G^'%��'~@$N:G^*~@%&]�$:�8:%�~$^���!"#>?@*�\Z/�%_;@%'*/�{"|}+�Ê�����¿�¦�OGRº����������&±\^#"�^7$^���!"#*<='7Y/'X'±\^~$^���!"#¹Ä«��·�������¿�¦�&±\^*<='>?@�"Å'%>G�NOGR89%X'Y%Z*��]\$^�]$79%X�"�$qN7%X:���*/�{"|}+~@$N:G^�'��"� '`�8R*<=':%�~Z%Zã%'>G�N{"|}+;@%'*#��'�GZ:%����8q*/�{"|}+*�]\$�X@§�����>G�N{"|}+#`\N$�7'$^�/%�N@$^:%��;@$ZY%^���[@/'���!"#¹Ä«��·8R�X@�/%�79%�"_�'µq�:�8���8q{"|}+<ã�{?��OGR#qN�Z{?��XG"^8%::%�~%Z���!"#�Ê�����OGRº������

April 21, 2011, Swissôtel Le Concorde Hotel, Bangkok - Technology Licensing ¹������¹��¸�������«������������������������� �����������¸«����co-operated with International MBA (IMBA) of Faculty of Commerce and Accountancy, Thammasat University, held a seminar on “Leap! Launching Technology Product” to focus on the marketing principle of technological products. This activity was part of InnoBiz Project with an aim to enhance the technological management capability of Thai companies. /"'#`\��*�!%Z'#\>Y%'�%|��^O��7/�7��*#G*G$�$^�$�+;:�q^*#�¢79%'":^%'8";:%�7�#µ�*#��'�GZ` ���¹� 79%'":^%'�"Å'%/�#Z%�%7N�+OGR*#��'�GZ`OXY^�%N��7/#����Y/�:"����^:%�£������������º§��£º§���|R�%|��Z�%7N�+OGR:%��"_��X%/�#Z%G"Zµ����%7N�+ 8";7"��'% ©:@%/:�R�;;�'µq�:�8 >G�N{"|}+*#��'�GZ¬ *�]\$$µ��%ZXG"::%�NG%;>G�N{"|}+*#��'�GZ�;Z:�8:���'`�*<='7Y/'X'±\^~$^���^:%�7'"�7'q':%��"Å'%�/%�7%�%�[�':%����X%�8";:%�*#��'�GZO:Y>?@<�R:$�:%��#ZËInnoBiz Project

March 24-27, 2011, IMPACT Exhibition and Convention Center, Muang Thong Thani – H.E. Mr. Ongart Klampaiboon presided over the 6th “Makro Horeca” – food and food equipment exhibition. It was held under the concept of Thai-styled value-added business. The exhibition was co-operated by more than 200 business operators who have worked with Makro, including manufacturers and the leading producers of food equipment. They showed off their products and launched activities for Horeca entrepreneurs, Makro’s members and visitors.��¢�Ð �'%�� #\>Y%'�% | $��O��� *�]$^#$^µ%' � ¯�|¯ $^$%8 �G@%����?GZ+ *<='<�Rµ%'�'��µ`*<®;^%'�X:������*��]\$^*�]\$^$%X%�OGR$q<:�|+ º�ª�� ������ ��"�^#`\ � #\8";~±�'{%Z�N@O'/��;*��\��?G�Y%µq�:�8;@/ZO'/��;$ZY%^�#Z�;Z�;@�"��/%��Y/��]$8%:�"'µ��N�#%^µq�:�8>?@>G�N7�'�@%OGR$q<:�|+;@%'$%X%��"�''9%:/Y%����%Z*~@%�Y/�O7;^7�'�@%OGR'9%*7'$:�8:���NY%^� *�]\$'9%*7'$O:Y>?@<�R:$�:%�µq�:�8��*�:@%7�%��:O������OGR>?@7'�8#"\/�<

ENQUIRY NO. 49 322

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BOSCH TO TAKE OVER PHARMACEUTICALS SPECIALISTS

LEAP! LAUNCHING A TECHNOLOGY PRODUCT

MAKRO HORECA 2011

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Mar - Apr 2011 19

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20 Asia FOOD BEVERAGE Thailand

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Mettler-Toledo Garvens launches the new XC CC CombiChecker, which includes a ����ª³�������������������������������������������¨����������¨���������Ϩ����������������������� �������Ϩ��ª��� ������ ���¨��³�������³��������¦����Æ��������¨�������������������������� ���¨����ç­­­�� �������¨ �����������������¨����¦����������³���¹£º����������������Ì������è���¦�������¨�������������������Mettler-Toledo Garvens*<®;N"/�R��N�/87$�'9�%X'":�'7%Z�%'­��¦�­���ª���qY'ç­­­&±\

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Interroll������¨��������³���������·����������¥­���³������������������������Ç��� ����¨�����¨�¨��������������� ��������� ��¨��³��� �����³����� �������³���������������� £����¦��������������������������� ����� ���� ���������������� ����������������¸�������� �������¦����������������� ����������£��¦����������¨�� ����Ñ��������������¨� ����������³����������������������¨�� ¨�������������������������� ��³���£��� ���������������Ë����������������������¨�������¦�������������� ~$O'R'9%�q;~"�G?::G��^�qY'�X�YGY%7q;·����������¥­���#%^*G]$:#`\;`#`\7q;79%X�"�7%Z�%'G9%*GZ^O��Ü��� ����¨��#"� :%�~'Z@%Z/"7;q#`\�'9�%X'":�%:X�]$'@$Z�q;~"��qY''`�7%�%�[N�;N"� *<='X'±\ *;Z/:"��R��G$8�7N�:7+#`\N�;N"� OG@/X�]$�R��#`\8R7�@%^~±�'�X�Y�q;~"�7%�%�[<�"��/%�*��/�;@Á*:Z�+8± 7%�%�['9%�<��@�'#q:O$��G�*��"''$:8%:'"�'�q;~"��qY''`�G;:%���@�G" ^%'�;@[± ��Ñ�'9�%X'":*�%OGR�X@>G>G�N7? 7Y/'<�R:$�NY%^��;@O:YG?::G�� �R���/��q�OGR7%Z*�*���G��/%�7%�%�[�':%�<Î$^:"'N%��%N�ã%'£��������������������������www.interroll.com

Asan Service Co., Ltd.������¨����º����¨�¨���������������������¨ � ���¨���˺����¨�¨È�������º����¨�¨È������º����¨�¨È����������������ª� Æ��ª�¨��� �������������³�������������������º����¨�¨È�����������������ª� Æ��ª�¨������������������ ���������������������������������������������º����¨�¨�� � ¨�����¨��� �����¨��¨������¦��¨¢���������� ��� ¨���ª���¨¢������� ���¢����������������� ��������������º����¨�¨È����������������������º����¨�¨È�����������¦����������¦�������������������������������� ��� ������������������������~$*7'$'9�%&q<*~@�~@'X�]$*�'&±Zq��'�;�]$*�'&±Zq�"'�N�º����¨�¨È�����OGR*�'&±Zq�"'�&�º����¨�¨È������*�'&±Zq�"'�N�`:G�\'$Y$'��/%�*���'@$Z:/Y%7`*~@�7Y/'*�'&±Zq�"'�&�:G�\'O�^:/Y%*���:/Y%ONY�`�/%��7:/Y%�'~"�'N$':%�>G�N8R�`:%�*N��<G%OX@^G^�<&±\^�'*�'&±Zq�"'�N8R*N��*Û�%R<G%�$OX@^ONY�'*�'&±Zq�"'�&8R�:%�*N��#"�^ <G%�$OX@^OGR<G%�7@N"'OX@^G^�<*�'&±Zq�":�"�<�R#%':"�$%X%� *�Y'�&�R$q;@^ �&*�'*#�<q�R�"#7±;@^OGR*#';@^ *<='N@' *�'&±Zq�"'�N�`~'%;�OGR�G�N�7Y/'*�'&±Zq�"'�&�~'%;�G�N�*:���'N?@*Z�'�;@��*;]$' �����������������������www.asanservice.co.th

Krones AG�¿�������³��� ������ �������������ª����������§���ª�ª�� ������ ������¦��������³�����¦�������������¥��� ����������¨����¨����� ��������������������������È����� �������������¢Ï¨����������������������������������������³������³�����­����������¦���� �¨��«����������º��¦�����

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ASAN MENTSUYU SAUCES

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ENQUIRY NO. 49 301

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May - Jun 2011 21

World Kogyo (Thailand) Co., Ltd. ������¨��� ©·���³���¬ � ����¢� ��� �²­ ����� ������ �¨������©·���³��¬����������������³����� �������������������������¨�������¨������¢� �����¨�����é �������������¨������ª����������������������������¨��é��³���������������������¢������ ������������������³��������©·���³��¬������¦��é�È��¢�¥��� ����Ç������������������������������È��¢�¥¢������ ����Ç������������¨�� ��������������Ϩ��������� �����������������«��©·���³��¬�������ª���������¦����¸��Ä�Ð����������ª�����£������������ ��������������������������!�������~$O'R'9%©��G*/Z+¬�·���³���<�RN?>@%���@/'*<®;¢<®;$"N�'�"N��/%�*��/7?^>G�N�'�#Z;@/Z*#��'�GZ`8%:<�R*#�_`\<qz'*<®;¢<®;�/;*��/'9�%X'":*�%<Î$^:"'Éqz'�/"'O�G^*7`Z^��:/' :G�\'OGR�/%��]�' <�RXZ";�G"^^%' �#"�^X�;7$^�qY' �È��¢�¥ �*'@':%�*~@%¢$$:#`\7R;/:��È��¢�¥¢��� �*'@':%��/��q�Éqz'*<='��*�!� OGR7%�%�[>G�N�;@7?^7q;[±^ �� *�N� ��:"� ©��GG+*/Z+¬ �'^%'�����ª���������?µÄ�ÐOGR^%'������ª����<�R*#�$�'�;'*&Z�����������������������www.worldkogyothai.com

Konnix International Co., Ltd. ������¨��� ©È��������º������·��¬ � �¦��������������³���� ������������¦�¨������������������������������������È��������º������·������ �����³����³����¦����������������������¨�������� �������³������������ ���������¨�������������������³�����������ª�������������¨��¢�������¢����¨����������� �����������¨����� ������������������¨����¨ ������������������������������������������������������³���������������Ϩ�����È��������º������·������³�������������������¨������³��ª�Konnix International Co., Ltd.~$*7'$È��������º������·�NRO:�^�°*�$�+:G%7#`\[?:$$:O��*�]\$#;O#'NRO:�^*XG�:X�]$7*N'*G7È��������º������·��`7Y/'<�R:$�79%�"_�]$*7@'�ZO:@/��*�!#`\7%'

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22 Asia FOOD BEVERAGE Thailand

Product Update

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Carnipure™����Ç�´��¢­�������������������������������¨��������¦���������£� �������� ����������������������¦�����¦��¨�������������������������­��������¦������������������­���� ¨��ì��� �����������³��������������� �� � �����¨������� ���¨���³����������������³����¦��¨��¢���¢³���������������� ���¨����º����������Õ�¢�������¦�«���������¨������������������������³�����³������������������Ñ������������£���������Ð���­���� ¨��ì ������ª���������������³��������¨�������ª����������������³������8%:�q|7��"N�~$^Carnipure™ ¢ O$G¢�%�+'�#`'8%: ���Ç� #`\�`7Y/'�Y/Z�':�R�/':%�*>%>G%_�G"^^%'�;Z#9%X'@%#`\�Y/Z*<G`\Z':�;�~�"'�X@*<='�G"^^%'­���� ¨��ì8±^7%�%�['9%�%��@�;@:"�>G�N{"|}+*��]\$^;]\�*�]\$7q~{%��;@ >G�N{"|}+*��]\$^;]\�#`\*N�� ­���� ¨��ì 8R�qY^*'@'8q;~%Z�'*�]\$^~$^:%��/��q�'9�%X'":OGR�Y/Z�':%�$$::9%G"^:%Z &±\^*<='�<N%�:�RO7O'/�/%���; ©�/%�^%�8%:{%Z�'¬ �/�#"�^>G�N{"|}+#`\N$�7'$^�G°í7�NG+º���������� Õ �¢������� 8%:���!"# &%�Y% G` *<='>G�N{"|}+:%O°�^;]\�*�]\$7q~{%�#`\�X@�G"^^%'N9\%OGR<�%�8%:�$*G7*N$�$G �`7Y/'>7�~$^ ­���� ¨��ì Ð� ��GG�:�"� NY$&$^ �;Z�qY^*8%R:GqY� >?@>���{�#`\N@$^:%��/��q�'9�%X'":�����������������������www.lonza.com

COCONUT BEVERAGE POWDER

MOCCONA TRIO PLUSES L-CARNITINE

SATO CG4 SERIES: THE ANSWER FOR YOUR CHOICE

ENQUIRY NO. 49 308

ENQUIRY NO. 49 309

ENQUIRY NO. 49 310

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Industry Update

24 Asia FOOD BEVERAGE Thailand

form of distributed generation also referred to as “cogeneration”.

¢¥Ï¨� �����������Ò�� ���������- Process improvement. - Research and development (R&D)

could focus on developing new energy-�����������������������������������processes.Food Production and Household

Consumption

According to www.sustainabletable.com, conventional food production and distribution requires a tremendous amount of energy—one study conducted in 2000 estimated that 10% of the energy used annually in the US was consumed by the food industry. A 2002 study from the John Hopkins Bloomberg School of Public Health estimated that, using the current system, 3 calories of energy were needed to create 1 calorie of edible food. And that was on average. Some foods take far more, for instance grain-fed beef, which requires 35 calories for every calorie of beef produced. What’s more, the John Hopkins study didn’t include the energy used in processing and transporting food. Studies that do estimate that it takes an average of 7-10 calories of input energy to produce one calorie of food.

Growing Practices: The biggest culprit

Article by AFB ThailandInformation from the report of ICF International, www.sustainabletable.com and www.foodmanufacturing.com

Industry Consumption

ICF International has summarized the report “Energy Trends in Selected Manufacturing Sectors: Opportunities and Challenges for Environmentally Preferable Energy Outcomes” in 2007 to the US Environmental Agency (U.S. EPA). The objective of this report is to assist the Sector Strategies Division (SSD) of U.S. EPA in developing strategies to promote environmentally preferable outcomes with respect to energy consumption in 12 industr ial manufacturing sectors, including food manufacturing. There are some f indings about the energy consumption trends of such sector.Key Opportunities for Environmentally

Preferable Energy Outcomes

The analysis focuses on five key opportunities for improved environmental performance with respect to energy usage in industrial manufacturing sectors. Following is a brief definition of each opportunity:

- Cleaner fuels. Current fuel sources could be replaced with alternate fuels that have lower carbon emissions per unit of energy. This opportunity also includes self-generation of energy with renewable resources (biomass, solar, wind, and geothermal).

- Combined heat and power (CHP). A

ENERGY TRENDS AND THE CONSUMPTION in Food Chain

of fossil fuel usage in industrial farming is not transporting food or fueling machinery; it’s chemicals. As much as 40% of energy used in the food system goes towards the production of artificial fertilizers and pesticides. Fertilizers are synthesized from atmospheric nitrogen and natural ���� � ������ ���� ��ª�� � ����������amount of energy. Producing and distributing them requires an average of 5.5 gallons of fossil fuels per acre.

Packaging, Processing, and Storing Food: Approximately 23% of the energy used in our food production system is allocated to processing and packaging food.

Food Transportat ion: Because industrial farming draws on the economy of scale, food is increasingly grown in ���������������� �����������£�����³common practice to ship food not just around the country, but around the world. (In 2005, more than 120 billion USA of agricultural products crossed US borders as imports and exports.)Improving Energy Efficiency in Food

Processing Machinery

In a food processing operation, as in any industrial facility, there are multiple places to look for energy saving opportunities. While food processors can’t control rising global energy costs, they

Page 27: AFB_MAY-JUNE2011

May - Jun 2011 25

can take control over their in-plant � ��������������������������Ϩ������reduce energy consumption by equipment and systems.

Electric motors: Electric motor-driven systems are estimated to consume more than 70% of all electricity in food manufacturing applications. The initial purchase price of a motor represents only 2% of its total lifetime cost, while power usage represents almost all of the remaining 98%. It has been estimated that an energy management program that upgrades electric motors to more energy-�������������������¨����� ����������13% energy savings.

A well-planned energy management program, coupled with proper motor maintenance, can reduce operating �� ����� ��� �������� ������ ��� ��motor maintenance wi l l enhance ���������� ��� ������ � �����´� ����Food processing applications are particularly hard on these products because of the moisture, oils and chemical sanitizer used in processing and clean-up.

Gear reducer options: Substantial energy and operating cost savings are ������¦����¦����� ����¨��������motors with highly efficient gearing. Energy-efficient gear reducers are available with a severe-duty, food-grade design and maintenance-free H1-approved grease lubrication.

Belt selection & maintenance: Properly designed belt transmission systems are ����������������Ϩ������³���������require periodic maintenance to ensure ������� � �������� £� ��������� �������types of belts are more efficient than others.

Proper belt alignment and tensioning ����������������¨���������� ��������£� �� �� ���������� ����� �� ���������power transmission, belt failure and associated costs. If a belt is not running at optimum tension, it is wasting energy and money.

Variable frequency drives: Variable frequency drives (VFDs) have long been known to save energy, specifically in pump and fan applications. In most food

processing facilities, pumps and fans run �� �������� � ����� ��� è�³ ����� ���adjusted by automatic valves or other mechanical means. This can be highly inefficient because motors running at constant speed always consume the maximum amount of energy, even during periods when lower speed operation ³�¨���¨����²��� �����������������operation by regulating motor speed - and

therefore flow rate - electronically in response to changing operat ing conditions.

!���� ���"������������������ ��# Most food manufacturing and processing operations utilize pneumatic controls and systems. Leakage is the major cause of ���������� ����� �����������������Thread sealants seal air lines while allowing proper maintenance.

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Industry Update

26 Asia FOOD BEVERAGE Thailand

Industry Consumption

£­� £������������ �;@7�q<OGR'9%*7'$�%Z^%' ©¥����� ������ �� «�������Manufacturing Sectors: Opportunities and Challenges for Environmentally Preferable ¥�����¹¨������¬�'<������X@:"�Ì�«�¥���Ì«¥�������������������*�]\$*<='~@$�?G�':%�#9%^%'~$^ «����� «����������������� �««�� �':%�7'"�7'q':%���@�G"^^%'#`\ *<='��N�NY$7�\^O/;G@$� �;Z

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Preferable Energy Outcomes

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For more information, please turn to page 59

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28 Asia FOOD BEVERAGE Thailand

Industry Update

Interroll drum motors, however, eliminate this risk due to the ������� �������������������������������������������������������� ����������£�����£��Ð�

Higher Output Independent test results showed Interroll drum ������¨�����Ñ�����������¨�����������

�ÐÑ ���� ������ �������� ���� � ��� ���¦�� �������������������¨�������������¨���������������� �����������������������³�������������������� ����������Ð�Ñ�����������������������������¦������� �����������¨������³������������¨ ��ÁÐÑ�

Space Saving Design§���¨���������� ������¦������������¨����³����������¨������������¨��������ª�� �¨������� ��������������������������¨��������������� ���������������������ª���������¢¦�������¨ ������¦���������¨ ������¨��¨������� ������¨�������

Safe and Sound Working Environment An Interroll drum ������������� ���������³��ª���������������������¢������������ �����³����¨� ����¨���� �������³��� ���������������������� ��¦�¦��������������� ����������������� ������������¨���������¦��������¨�������������������³��¨������� ����� ��������¨��¦����������� ���������������������¨�� �����¨���¨��������¦��ÀÑ�

Maintenance-Free Operation¥��¢¨����¦������� ��� �� £�������� ��¨� ����� ¦���¨�� �� ��Ϩ���� �¦���¨���� �����������������������¢��¢�����¨���������������¨������¨¦��¢������������� �����¨��¨��� ������� ����¨��������������¨�¨������������¸���������������¨��� �� ��³��� ��������������������� ���¨��������

���������¨������Interroll (Thailand) Co. Ltd

���¨�º����������� ����������������������������������������� ���������� ������� �����������Ç�� ¨�������������³���������������� ������������������ ������������ ¨��������������¦�����

£�� ������ ³�� Ϩ��ª ��� ���� �� �������� ��Ϩ���� ����������������¦���¨��������������������������������������� ������ ³�¨�� ¦� ¨������� ¦� �¨��� ���� ������ �� ³����� ����� ����� ��� ���� ���� ��� � ��¨� ����� � �������������� �������ª�����������������¨��������������¨ �����ª���� ��� ��������� ��������� ��� ³��������Ϩ� �����

Cutting-Edge Solutions£���������³����´����������¨�������¨ ������������������������¨��������³��������������������ª�����������������¨��������������¨���������������� ����������£����������¨������� ���¨���¨�����¢�������¨������³����³����������������������������������¦�������¨������� �����������������������������

£�������� ��¨�����������¦���� ����������������� ��¦��� ������������������������������ ���������Ϩ� ������������¨������� �������Ϩ��ª�������³���¦¨�����������������¢���������������������¢�������¦�������������

Ease of Installation / Withstand Harsh Conditions ���� �³�� ������������ ����� £����������¨�º���������¨��Ϩ��ª���������������������������������������������������³�� ���������������¨������������������������ ¨��������� �����

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DRUM UP MORE BUSINESSEfficiency with Economy

Page 31: AFB_MAY-JUNE2011

May - Jun 2011 29

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Page 32: AFB_MAY-JUNE2011

30 Asia FOOD BEVERAGE Thailand

Industry Update

The acetic acids released during the grinding process are extracted by the vacuum, as this could have a detrimental �������������������������������� ��������� �� ������������������������������������������� ��������� �� �������������� �����������������������������������condensation in the pump and attacked the metal surfaces of ���� ����������������������������������� �� ����������� ����������������������������������������������������������������������� ��������������������������� ��������� �������������� ��� �� ������� �� ���� ����������������������������������������� ��������the cocoa mill represents the “bottleneck” of the production of various chocolate products because the cocoa beans for all products are ground there, its reliability is of paramount ����������� � ����� ������������ �������������������������������������� ����������������� �������������� ��������� �� ������������������������������������� ��� �� ������� ��� ���� ��� ���   � ��� ������� ������ ��������������������� �������������������� ������¡¡�   � ���

� ¢��� ��� ¡  £� ���� ��� �� ���� ��� � � �� ��������������� ���¤��¥������� �� ���¢�� ��¡��������� �� �� ������¦��������������������������������������������� ����� �������������������������������������� ��� ¡¡�    � �� ����� ��� ����� �� �� ���������� ���������������������������������� ���������� ����the cocoa during the grinding process pass through the Mink ������� �� �������������������������������������������������������������������� �� �����������¤��¥������� �� �����������������������§������������������������������� ������������������������ �������Maintenance is restricted to regular checks of the upstream ���¦����� ����� ��� �� ��� �� ����� ������� ������� �������� � �� � ���� ������������� �� ��� ��� � � �� ���� ��������������������������������������� �������������all costs relating to previous replacement of the pump stage, ������������������������������������� �������� ������� ����� ��� ���� ����� �� �������� �� ������ ���� ������¨���¤��¥����� ���������������©¥ª������������������� ��������� �� �� ��������� ����������������£�©¥ª������

The Latest Vacuum TechnologyUsing by Traditional Chocolate Manufacturer

Article courtesy of Uli Merkle, Busch Vacuum Pumps and Systems

������ ������ ��������� «��� ¬ ��� ­« ��� ������� ���� ��������¦� ����������������������®® ������ ������������������������� ���� ����������������������������������������������������������°������������ ����������� ��������������������� ����������� ������¥��������� �����������������±����� ���������������������������vacuum generator technology from Busch and uses a highly ����������¤��¥������� �� �������� ����������������

������������������������������������������������ ���������������� ����������������������� �� ����������take place under one roof, from the processing of cocoa ������������� ���� ������������������ ��¨�����������cocoa, roasting in the ball roaster and rolling the cocoa, careful kneading for up to

£¡�� ���������������¦� �����������������������������������¥����������������������������������������������grinding of the cocoa nibs is implemented in a traditional impact �������������¢�� ��®������� ��

Figure 1: Impact and shear mill with Mink claw vacuum pump and upstream separator

Page 33: AFB_MAY-JUNE2011

May - Jun 2011 31

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Figure 2: Section of a Mink claw vacuum pump

Page 34: AFB_MAY-JUNE2011

32 Asia FOOD BEVERAGE Thailand

Industry Update

Cleanliness

In the industrial market, lubricants are widely employed in the compression systems of air compressors, with the functions of lubrication, sealing and cooling. As a result, compression ������������ �����������������¦�������compressors. In addition, oil contaminants in compressed air cannot be removed �� ��� ��� ��������� ������� � ������������������� ����������¦��������� �����control system for food and beverage manufacturing. The market demand for ���¦���� ��� ����������� �� ����������steadily.Productivity Improvement

I t i s somet imes ev iden t tha t problems with production equipment are caused by incorrect operation of air tools. Most cases involve contaminants

Article courtesy of Takahiro Misu, Anest Iwata

Air compressors are currently used to generate clean and safe air energy, not only in factories but also in other types of facility. However, requirements for air compressors vary according to application. In the past, the priorities when selecting air compressors were productivity and low production costs, whereas cleanliness (or compressed air quality) is now considered the most important factor in food and beverage industry processes, such as food packaging, rice polishing, peering ��� ����������� ������ ������ ������������� �� � ������� ���� ���¦����air compressors is increasing. Scroll compressors have been used in the worldwide food and beverage market for a long time, and offer manufacturers the following advantages:

1) Supply of clean compressed air to your factory (no oil in the compression system).

2) Multiple control systems (multiple air ends are operated in accordance with air consumption), resulting in high energy ����������

3) Back up function through the use of multiple air ends.

This article presents three factors required for air compressors in food and beverage factories. These are all features of Anest Iwata’s scroll air compressor.

QUALITY CONTROL AND ENERGY SAVINGCompressed Air from Air Compressor

such as drains, oil, rust and dust in compressed air. Energy Saving

Air compressors are one of most �����������¦ ��� ��� ������ ���������In some cases, air compressors are operated continuously 24 hours a day, and represent an average of 30% of the total energy consumption of the factory. � ��� ��������� �� ������¦���������� ���compressors are now assembled with multiple air ends or an inverter control ������� �����¦���������������� �������such as these have a direct correlation with reduced electricity costs. In order to study these types of air compressor at �� ����������������� ������� ��������measured. Then, the most suitable control system for the air compressor must be considered.

Oil in compressed air forms Oil-Dust-Water emulsion Compressed Air piping is free from contamination

100% OIL FREE Compressed Air. No risk of OIL Contamination

Figure 1: Compressed air with oil mist & oil vapors

Figure 2: 100% Oil free compressed air

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May - Jun 2011 33For more information, please turn to page 59

+,��-.�����/ ��+

10/�*���� �'�}H"�"*6"9/95�:/Qq;�_²��'�}H"�!}"E�;9�"9/951�HE["96�+[_�[�4*62+*��9�~!`Qq`�'`�2�4�����9��1`9�*���$`�!94�Z�E#H�_+:/E�;9�"}H�� 6;�4 �$`_³<<*41�H<?9�_²�E?9��*=�'�}H"�"*6"9/95Q�/9�Qq;�9��$`+["4`9��*���$/$`9�/*�~_ Q�"6�$ /9�2*Æ�9_�[E#1|#]92/9�8+#$��}"+6$;�10�/9�8+#$�_²�E#H�E?9'*�Q�/9��+}"/�'�}H"�"*6"9/95X"�+:/';9 "4`9�~�/�$9! '�9!E["96�'0�]92X"�"9/95"*6�/�4*��_²�_³<<*4E?9'*�Q�"0$E9�/��!"9�9��+[�'�}H"�6}H! �q`�=��<0]*�^%"9�9��'�}H"�<*/�Q�/�[=��/9�¦$*���$@9�%!�Z�/�[=��/9�8+#$3�q��'�}H"�X*6X9�X;9�E9� �'�}H"�$*6 �+[ ¯�����������������_²�$;�6*��*��E*6E`��X"�+:/';91�H$;"�/9��'�}H"�"*6"9/95�==_�95<9/�?�9!*�<Z�E:�XZ�� �64�'�}H"�"*6"9/95�==E�'�+�:/Qq;�9�!9/!94Q�"0$E9�/��!"9�9��+[�'�}H"�6}H!1*H��+/�64!"='0�+*/>�[6*����

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=1'�9!���<[�?9�E�"_³<<*41�H<?9�_²� §_�[/9�X"��'�}H"�"*6"9/95Q�����9�8+#$"9�9��+[�'�}H"�6}H! GZH�+;���_²�'0�E!=*$#X"��'�}H"�"*6"9/95�==E�'�+<9/ ���������Cleanliness

Q�$+96"0$E9�/��!"9�9�1*H�~_ �#4!Qq;�?�9!*��+`"+}H�Q��[=="*6X"��'�}H"�"*6"9/95 1?9��;91�H�+`"+}H� G�+"06�"4�*H� �+[�+`"�4��6*��*��_�[E#1|#]92X"�/9�"*6<Z�6�/�9�'�}H"�"*6"9/95_�95<9/�?�9!*�Q�X�[1�H�?�9!*�_��_ÇÈ"�Q�"9/95"*6~!E9!9���4/

6;�4/9�/�"�~!�9<[�_²��#|�Q6�*����+:/';9<Z�$;"�/9��[=='�='0!'0�]92�[6*=E:�Q�/9�8+#$"9�9��+[�'�}H"�6}H! �64'�9!$;"�/9��'�}H"�"*6"9/95Q�$+96<Z�!9/XZ����}H"4����'0&1���1#������"�" 1

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Compressed Air piping is free from contamination

Qq;�9�!9/1�HE06Q�"0$E9�/��! Q�=9�/����'�}H"�"*6"9/95<[$;"�1?9�9� ¡� q*H��!�'#6�_²�2+*��9�~@@¹9�Z� § Ë �64�\+�H4X"�1*������9� +`9E06 �'�}H"�"*6"9/951�H��;�/9�_�[�4*62+*��9�<[�:/$#6$*���[==/9�1?9�9��==�+94<06��}"/9�Qq;�[=='�='0!"#���"�%�$"�%�2}H"5Z/>9�[=="*6"9/95�$+[�==Q�����9�X"�'0� E#H���/1�H$;"�1�9='}"_�#!9�"9/95"*61�H$;"�Qq;Q�����9� X*��$"�$"~_'}"/9�2#<9��9�+}"/�[=='�='0!�'�}H"�"*6"9/951�H��!9[E!

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34 Asia FOOD BEVERAGE Thailand

Beverage and Liquid Food

Breweries can successfully utilize the biogas from their wastewater treatment plant as an energy source in their operations, saving money as well as minimizing waste.

The biogas produced from the treatment of wastewater can contribute 10-15 % of a brewery’s steam requirements, reducing the need to buy increasingly expensive alternative fuels while substituting it with ‘green’ energy. Using biogas as a fuel for ���������������¦��³���������������be viable, resulting in the treatment plant ��������������������������� ����center.

Talbot & Talbot had been successfully applied the biogas system to breweries over the size of 500,000 HL/annum in Africa and abroad. The technologies are broadly applicable to food and beverage operations as well as various manufacturing and processing plants.

Most breweries with a production capacity greater than 500,000 hectoliters per year typically employ wastewater treatment processes prior to the discharge � ����� �è¨���� ³������ �� �¨���� ��utilities or to the natural environment. This treatment usually involves anaerobic

BREWERIES’ WASTEWATER BIOGAS A Viable Green Energy Source

Article by AFB ThailandInformation courtesy of Talbot & Talbot

digestion, possibly followed by aerobic � �������� � � � ���¨�� ��� � �����requirements will vary depending on the �������������������������Anaerobic Treatment

Anaerobic biological treatment is ��������� ������ �� ��� ���� �����because of the higher chemical oxygen demand (COD) loads associated with ¦��³��� �è¨��� ��� ��� ��³�� ��¨���production and energy consumption required by the anaerobic process.

The volume of gas produced through anaerobic digestion of the soluble organic matter is directly proportional to the mass of the organic matter. The generally accepted ratio is 0.35 Nm3 * of methane per kilogram of COD equivalent treated. Methane makes up about 65% of the biogas by volume, and is generated together with carbon dioxide (35 %) and trace amounts of other gases, including �������� �¨���� ��� �������� ���heating value of the biogas is 25.7 MJ/m3, compared to methane at 37.7 MJ/m3, natural gas at 35-43 MJ/m3 and LPG at 50-55 MJ/m3.

The biogas can be burned in a dual-fuel boiler or in a stand-alone

dedicated boiler installation. The resulting steam is piped directly into the main steam supply header. The biogas boiler is fully automated, starting up and producing steam when gas is available. The combination is optimized to produce the maximum heating value from the gas.

The biogas boiler normally works in ���ƨ������³����è�������ª����¦¨���off excess gas should the steam boiler not be available for any reason. The gas produced will always be below the brewery’s steam demand, so the gas is generally used as it is produced, rather than being stored. Economic Value

As a rule of thumb, 100 Nm3 of biogas will discharge one ton of saturated steam into the main steam header. The actual amount will depend on the gas quality, ������ ����¨��� ¦����� �������� ���feed water temperature, among other factors.

A typical brewery with production of 1 mHL per annum might produce waste of up to 4.5 tons of COD equivalent per day, with a potential of 2,000 m3 per day of gas or 20 tons of steam.

The replacement value of this energy will depend upon the cost and type of the current fuel used at the brewery, whether coal, gas or electricity. Due to this, the wastewater treatment plant potentially changes from being a cost-driven center ��� ����¢����������

Possible issues in utilizing brewery biogas include:

- The health and output of the digester- Digester pressure- Coord ina t ing the opera t ing

information- Construction materials, carbon steel;

brass; bronze and copper are corroded ¦�����¨�������������

*Normal cubic meter (Nm3) is gas volume (m3) at Standard Temperature and Pressure (273.15 K and 1 atm pressure)

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36 Asia FOOD BEVERAGE Thailand

Beverage and Liquid Food

8: ;8+#$ �=�4� %E9!9��Qq ;_�[�4q� %<9/ /9Gq��]921�H8+#$<9/�?�9�E�4<9//9�8+#$�=�4�%~6 ;"4 `9�E!=:��%�==�2}H"Qq ; �_ ²���+`�2+*��9�Q�/�[=��/9�8+#$ q`�4Q�;=�#>*1_�[�4*6$;�10��+[+6_�#!9�X"��E�4

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������ ¬ ������ ~6;2*Æ�9/9��[==/¸9Gq��]92Q�����9�8+#$�=�4�%1�H!�/?9+*�/9�8+#$E:�/�`9©  �   �»'�1+#$�$`"_¶Q� 1��_�"@�#/9�+[]:!#]9'"}H���64�1'���+4���� E9!9��_�*=Qq;~6;/*=/9�8+#$"9�9��+[�'�}H"�6}H!����9�8+#$"0$E9�/��!"}H��

����9�8+#$�=�4�%E`��Q��`1�H!�/?9+*�/9�8+#$E:�/�`9 ©  �   +#$�$`"_¶!*/<[$#6$*���[===?9=*6�?�9�E�4/"�1�H<[_+"4�?�9��+}"1#�� E:`|��!q9$#��}"�[==�[=94�?�9 �[===?9=*6 E`��Q��`<[Qq;/�[=��/9�4`"4�==~!`Qq;"9/95$9!6;�4/9�=?9=*6�==Q�;"9/95�64�94+[�"�46_+�/4`"4<[XZ��/*=E#H���6+;"! ]94�"/1�H�"��*=�?�9��+}"1#��Anaerobic Treatment

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/�`9'�9!$;"�/9�X"�����9�"4:`�+;�Economic Value

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¦/9�1?9�9��+[8+8+#$X"��[==/9�4"4¦'�9!6*�Q��[==/9�4`"4¦/9��+/�_+�H4�X;"!:+/*=G*22+94�""�%¦ �*E601�HQq;E�;9��[== ��}H"�<9/�*E60 �q`�

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*Normal cubic meter (Nm3) is gas volume (m3) at Standard Temperature and Pressure (273.15 K and 1 atm pressure)

For more information, please turn to page 59

49ENQUIRY NO. 105

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38 Asia FOOD BEVERAGE Thailand

Processing and Packaging Technology

In recent years, the world of powder processing has undergone ���������� �������� ���� ���� ��������� ���¨�������� ������labor costs and international pressures, there has never been � ������� �� ����� �� ���¨����� ��������� ������� ��� ���¨�������������� ��³����¨���� ��������Ϩ�����³���¦������� ���������������������������st����¨���

¸����������� ������������¦����������������������¦� è���¦��� º�������������ª��������������� �������¨���¨���� ���¨�� ������� ���¨��� � ���� ���������� ���¨���� ­�� ����� ������ ��� �� ���� �� ���� ���¨�� ���¨���������������� ����������� ������ ������������� � ���¨��� ������ ���� �¨�� �� ÷���� ���¨���¨����´ ���¦�������³�������� ���� ƨ��� ��� ­�� ����������³�� ��������� ���� ���¨���¨���� ����� ��� �� �� ��������������������� �������������� ���¨������Mixing Process

º����� ��� �������� ���³���� ����� ����� ������� ���¹�������������������� ����� �³��� ��������������������� ³����������¨���¨���������������������¨�����������������������������������������������������available (batch or continuous, high shear, low shear or no shear, ����Ç����������������������³�����¦��� ��������� �³���processing?

­ � � � � � � � � � � �³ � � � � � ³ � ¨ � �suggest analyzing all ������ ��Ϩ��������for a process and ��� �� ��������� ���������������������� ����������� ����approach is fantastic �� �¨�����¨�������¦¨�������������� ����������������è���¦��������������Ç����������ª�� ������ �������Ϩ� �����¨����������������ª�� �¨�����é�����������������¹������¥Ï¨� ����¥�����������¹¥¥��«�� �� ¨����������������������¨�����������������������¹¥¥�

¥�����¦�����������������������¨ ������¨������������¦�����������������������ª������������������������� ��������������������¨������¦��������� �������������������� ������������Ϩ������������������������ª� ���¨���������������������¨�������������������� ���� ���¨��� ���¹¥¥ �� ��������� �������¦¨� �� �������������è���¦�������Ϩ��������� ������¨���� ���¨����������¨����������

Containerized Blending

¹�������������������������� �¦���������������������¹¥¥������������Ç���£§­�¦��������§� ����Ç��������� ��¦�������� ������� ����� £§­ ����������¦��¦������������������������������������¨����������������� ��������������������¦��������������������� ����������������¨��¦��������������¦������¦���������� ����ª��³�����¦������£§­����� ������³����������£§­�����³�����¨�¦���������� ��Ä�¨��������������������¦�����������¨�����¦�����

�����¨�� ����� �������¹¥¥³��� £§­�¨�¦��§���������������� �¦��������¦����������������������� ���������·����� ������ ����� �� £§­ �¨�¦�� ¦������� �������¨�����

� ���� ������ ��Ϩ����Æ���������������³�����a r e p u s h i n g t h e boundaries of what can ¦������³�������£§­�Best Practice

«� ³��� �� ��� ¦��� ��� ��³���ù �����there is no single answer for all processes, using �¨ � � � � � ¦ � ��� ���

���������������� ��������À�Ò���¨����� ���¨�������������������è���¦�� �����������³�¨���¨����� ������£§­blending approach where it can be used and using an alternative ������������������¨����������������������������³����£§­¦����������¦�������������

«���� �³�� ���¨���³�¨��¦�¨���³��� �������������������������� �����³�¨��¦� ����������� ������ ������������ ���������� ���������� ��Ϩ����� ���� ³�¨�� ���� ����¦����������������³�¨�����������¹¥¥�³�������������������� �³��� ����������£����¨�������������ª����������¦���Ϩ������������Ç������������������������� �³��� ����������

MODERN POWDER PROCESSING Maximizing Mixer Effectiveness

Article courtesy of MATCON

ding

Page 41: AFB_MAY-JUNE2011

May - June 2011 39

Before

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For more information, please turn to page 59

49 106

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40 Asia FOOD BEVERAGE Thailand

Storage and Handling

Experience has shown that automated storage and order picking systems can deliver substantial operating savings in the DC while at the same time improving the quality of ������ ���������ª����������������������������������automated systems within the distribution center and how are � ���������Ï ������ÐReduced Labor Costs

Automated storage and order picking systems reduce the ����������������������������������������� �������Goods-to-Person order picking systems for example, the right goods are brought automatically to the person at the right time, walking is virtually eliminated and productivity when picking slower moving SKUs in particular can be 10 times higher than with traditional zone picking or walk pick-to-pallet �����������Reduced Dependency on Labor Availability

�� ���������� ������� �� ������� ���� ����� �� ������enough people to carry out the often laborious task of picking ������¥���� ¤������������� ����� ���� ��������������operations often have to contend with a high turnover of staff which in turn leads to soaring training and administration costs ��� ���������� ���������������� �������� ��������������reduce the number of operators required for storage, picking and packing and provide a much higher degree of ergonomics ��������������������������������� ������Improved Space efficiency

By making maximum use of headroom and minimizing aisle widths, automated storage systems for pallets, tote bins and cartons reduce footprint requirements for stock storage and with ���������� �������������������������� �������«����¦��¦Person picking systems do not have a traditional pick face but rather draw SKUs directly from an automated buffer system �������������������������������������Improved Ergonomics and Safety

ª��� �� ���������� ��� � �� ��� ��� �������� ��������� ������ ���¬�� ��� �� ������ ���¥������ ����������

Article courtesy of ����ª������� SSI Schaefer

are coming under more pressure to provide a safe and ������������������������������������������������������� �������� ������������ ��������� ������� ��� � ���������Automated storage systems reduce the need for forklift trucks and eliminate the need to have pallet movements interleaved ������������¥�� ������������¥����� �������«����¦��¦Person palletizing stations provide for sliding rather than lifting ����������������������¥�����������������������������¥from tote stations for small and split case items minimize bending ��������������� ������Ï ���������������������������More Resilient to Changing Order Profiles

A general trend towards more SKUs, combined with increasing pressure to reduce store stock and optimize store shelf space, has dictated the need for more frequent ���������������������� �����¥����������������­Ò����smaller orders mean greater walking distances which reduce ���� �������� � ��������� � ������� «����¦��¦Í����� ���¥stations are equally productive for small orders as they are for large orders and the productivity is independent of the number ���­Ò��Extended Facility Life

Automated systems deliver increased productivity and therefore a higher capacity for meeting future throughput ��� ��������� � ������� ������� ������ ��� ������ �� ��existing space and automated picking systems do not have ����¥�������������������������������� �������­Ò��These things, combined with an increased resilience to ������������������������������� ����������������������������������������� ������x����������������������{���delay a move to a new or different facility can often translate ����������������������Higher Quality Fulfillment

�� ����������¥��������������������������������������������������������������������������������������So for example the ability of Goods-to-Person picking systems to build pallets in accordance with differing store requirements

THE BENEFITS OF AUTOMATION

in the Distribution Center

Page 43: AFB_MAY-JUNE2011

May - Jun 2011 41

������ ������ ���������� ��������� ����������������������¤�������� � ������� «����¦��¦Í����� ���¥��� �������typically allow for any order to be picked at any time, improving �������� ����� ��� ���������� � �������� ����������� ���quality, all of which leads to higher customer satisfaction and ������������������������Is Automation Right for Your Business? Can It be

Justified?

������������Ï ������������� ���������������� �������system will be based on comparing the automated option to �������������������������������������������Ï �������� �as is, however, where an operation has outgrown its current facility, the comparison may be between moving now to a new manual site versus automating the existing site to prolong its �����ª��������������������������������������������the comparison may be between building a new manual site ���� �� ����������� ������������

��� ����������������� ��� ������������������� �������investment than a manual system however potential associated ���������� ����������������������������¥���������� ���Automated systems also require much higher maintenance costs including preventative maintenance, spare parts and breakdown support which together can run to 5-10% of the ����������������������� ��Where do the Savings Come from?

The higher productivity associated with automated system leads to lower labor costs and this is a key driver in determining ���������������� ��������� ����������� ������������ �����costs are very much dependent on the labor rate and the ���� ��� ��� ���������� ������� ���� �������� ��� ��stronger for operations that run 3 shifts in a high labor cost ����� � ����������� � ����� ���� ��� ��� � ������ ����evaluation, all associated costs including overtime payments and management, recruitment and training costs should be ���� ���� ����� ��� �� � ��������� ��� ����� ��� �� ������especially where there is a scarcity of labor and/or a high � ��������������

� ���� ������ � ������� ������� ��� ��� � � �� ������� ��������� ���� ��� �� �������� ���� ��� ��������� into direct cost savings from an immediate reduction in space usage or alternatively, it may allow a building ����������������������������������������������������savings should also be calculated and factored into the business �����

Finally, the business case for an automated system should ������������������x����{� ������ ������������� ������������������ ��������x�����������{�������������������������������������������������������������������������������������������� ���������������� ����� ����������������������� ������������������ ����Ï ������������staff retention rates and higher customer satisfaction which ����������������������

8+<9//9�Qq;�9�<�#��E6�Q�;�����`9�[==/9�<*6�/�="*$��!*$#�+[�[==��������¥���E9!9��q`�4_�[�4*6$;�10�Q�/9�1?9�9�X"�5:�4%/�[<94E#�';9~6;"4`9�!9/ Q�X�[1�Hq`�42*Æ�9'0�]92X"�/9�E*H�G}�"Q�;=��+08+E?9���<"[~�'}"_�[�4q�%1�H��9<[~6;�*=<9/�[=="*$��!*$#Q�5:�4%/�[<94E#�';9Ð�+[��9<[_�[�!#��[==~6;"4`9�~�ÐReduced Labor Costs

/9�<*6�/�="*$��!*$#�+[�[==��������¥���+6<?9�������9��+[/9�Qq;�'�}H"�<*/�Q�5:�4%/�[<94E#�';9Q��[==��������¥���E#�';9<[�:/�=#/""/<9/�[==<*6�/�="*$��!*$#$9!q�#6�+[<?9���E#�';91�H�:/$;"� <9/�*��E`�E#�';9~_4*�2�*/�9��=#/"4`9��:/$;"��+[$����+9 /9��6#��=#/E#�';9X"�2�*/�9�<[+6+�"4`9�����~6;q*6�+[_�[E#1|#8+/9�1?9�9�X"�/9��+}"/�4#=E#�';9�64�\29[E#�';91�H!�/9��'+}H"�~���;"4<[�2#H!XZ�� ®  �1`9 �!}H"�1�4=/*=�#|�/9��=`� �G�2#'/#����}"/9��6#��4#=E#�';9�+;��?9!9<*6�9�=�29�+$�==�6#!

Page 44: AFB_MAY-JUNE2011

42 Asia FOOD BEVERAGE Thailand

Storage and Handling

Reduced Dependency on Labor Availability

_³��91�H�2#H!XZ��X"�/9�/�[<94E#�';9Q�_³<<0=*�'}"/9��9����9�1�H�2�4�2"$`"/9��=#/E#�';9�+[/9�=��<0E#�';9 �"/<9/�*���!}H"����9�X96�'+� /9�_Õ#=*$#�9�!*/!�_³��9<9//9��_+�H4� �<;9��;91�H=`"4'�*��1?9Q�;$;�10�/9�<*6/9��+[/9�ÉÖ/"=�!E:�XZ���[==<*6�/�="*$��!*$#1�H!�_�[E#1|#8+E:�q`�4+6<?9���2�*/�9�Q�E`���8�/<*6�/�=×�=#/ E#�';9 �+[=��<0 �[==4*�q`�42*Æ�9/9�1?9�9��64Q�;E"6'+;"�/*=/9�459E$�%�/9�""/�=="0_/��%�2}H"Q�; ��!9[E!/*=/9�1?9�9�X"��$`+[=0''+� �q`� +6/9�=96�<�=X"�=0''+�[��`9�/9�1?9�9� q`�4Q�;2�*/�9�E9!9��1?9�9�~6;�9�XZ���+[�*/>9'0�]92X"��9�Improved Space efficiency

/9�Qq;_�[�4q�%2}��1�H<*6�/�=E#�';9Q����E:�Q�;!9/1�HE06�+[+62}��1�Hq`"�19��#H�Q�;�;"41�HE06 �2}H"Q�;�/#6/9�Qq;_�[�4q�%X"�2}��1�HQ�/9�<*6�/�=E:�E06]94Q�'+*�E#�';9 �[==<*6�/�="*$��!*$#�2}H"Qq;/*=29�+$� /+`"�2+9E$#/�+[/+`"�=��<0E#�';9E9!9��+62}��1�H @0$2�#��Q�/9�<*6�/�=E#�';9�+[+6$;�10�/9�/`"E�;9�"9'9� �"/<9/�*���[==�=#/E#�';9"*$��!*$#�==«����¦��¦Í������E#�';9�:/�=#/!9Q�;8:;E*H�� <[~!`1?9/9��=#/E#�';9Q�q`"��/�=E#�';9_/$# �$`�[==<[1?9/9��=#/E#�';9�64$��<9/q"��/�=E#�';91�H�_²�=*@�@"�%GZH�/`"Q�;�/#62}��1�H�`9�1�H!�_�[E#1|#]92�2#H!!9/XZ��Improved Ergonomics and Safety

/9�Q�;'�9!E?9'*�/*='�9!_+"6]*4Q�/9�1?9�9�X"����4�9����� ��������������������������¬��/9�_Õ#=*$#�9�1�H"4:]94Q$;'�9!/66*�1�H!9/XZ��<[$;"�E�;9�'�9!_+"6]*4�+[<*6E]92 ��6+;"!X"�/9�1?9�9�Q�;��!9[E!/*=/9�459E$�%��}"�""�%�/��!#'E%�/`2�*/�9�'�9!_+"6]*4�+[/9�459E$�%1�H!�'�9!E?9'*�!9/XZ�� ��}H"4��_²����8+*/6*�1�HE?9'*�Q�/9�$*6E#�Q<�+}"/Qq;�[=="*$��!*$#�[==/9�<*6�/�="*$��!*$#+6/9�Qq;��@"+%/+#@1%�+[+6/9��'+}H"�4;9429�+$�+[�1�1�H6;�4/�[=��/9�"}H��q������Í��¥����[==<*6�/�=29�+$�==«����¦��¦Í�����Qq;�[==�9��+}H"���}"'"����4"�% �1�1�H/9�4/29�+$�+[q`�4+6/9��6#��=#/E#�';9X"�2�*/�9� /9��4#=E#�';9�==�""�%�/��!#'E%<9/�����������1�H!�E#�';9X�96�+�/��}"!�_�#!9��;"4q`�4+6/9��"}�"!��}"�!0�$*�+6/9�=96�<�=/9��;"����4�X"�2�*/�9��+[/9�E:��E�4��+9Q�/9�1?9�9�More Resilient to Changing Order Profiles

�1��6%1�H�/#6<9/'�9!�+9/�+94X"�E#�';9�+['�9!<?9�_²�Q�/9�+6_�#!9�/9�<*6�/�=�+[Qq;2}��1�H'+*�E#�';9Q�;��!9[E! '}"'�9!$;"�/9�X�4;94E#�';91�H=`"4XZ��Q�_�#!9��;"4+�Q��[==/9��=#/E#�';9�==�!��+ E#�';91�H!��+94q�#6�+[!�""�6"�%X�96�+�/+��!94�Z��[4[19�/9��6#�1�H!9/XZ���$`_�[E#1|#8+/9�1?9�9�+6+� Q�19�$��/*�X;9! E�9���=#/E#�';9�== «����¦��¦Í����� Q�;_�[E#1|#8+/9�1?9�9��1`9/*�~!`�`9<[!�/9��4#=E#�';9_�#!9��;"4 ��}"!9/�+[_�[E#1|#8+/9�1?9�9�~!`XZ��/*=<?9���q�#6E#�';9Extended Facility Life

�[=="*$��!*$#q`�4�2#H!_�[E#1|#8+/9�1?9�9�<Z�E9!9���"��*=/9�1?9�9�1�H!9/XZ��Q�"�9'$/9�<*6�/�="*$��!*$#q�4Q�;Qq;2}��1�H1�H!�"4:`~6;6�XZ���+[�[==�=#/E#�';9"*$��!*$#~!`$;"�Qq;Í��¥����GZH�$;"��2#H!'�9!49�X"� Í��¥ ���� $9!<?9���q�#6E#�';9 E#H���+`9����!}H"��!/*=/9��_+�H4��_+�""�6"�%1�H!9/XZ��<[q`�44}6"940/9�Qq;�9�X"�'+*�E#�';9 �2#H!�"/9EQ�/9� xQq;�9�1�*24%E#�1�H!�"4:`"4`9��$�!1�H{ �+[q[+"/9��'+}H"�4;94E#�';9~_4*�E�9�1�H�/�=E#�';9��`�Q�!`GZH��!94�Z�'�9!_�[�4*6

Higher Quality Fulfillment

Q��[==/9��=#/E#�';9"*$��!*$#<[!�'�9!4}6�40�!9/XZ��~!�9<[!�'?9E*H��!}H"~��`�+["49�~�$*�"4`9��q`��[==�=#/E#�';9�==«����¦��¦Í����� <[E*H�29�+$1�H��!9[E!/*=/9�<*6�/�=GZH�Q�;_�[E#1|#8+�1`9/*=�[==�6#!�$`_�[�4*64#H�XZ�� �"/<9/�*�� �[==�=#/E#�';9�== «����¦��¦Í����� E9!9���4#=E#�';9$9!'?9E*H�~6;10/��+9Qq;��+9Q�/9�$"=E�"�E*��+� �+[q`�41?9Q�;=��+0�_¹9�!94"4`9�E!?H9�E!"�+['0�]921*���!6���<[q�4�2#H!'�9!2Z�2"Q<X"�+:/';9�+[�2#H!4"6X94Is Automation Right for Your Business? Can It be

Justified?

�641*H�~_ /9�$*6E#�Q<Qq;�[=="*$��!*$#Q��$`+[|0�/#<<[XZ��/*=/9��_��4=�1�4=�[==/*=19��+}"/"}H�� 19��+}"/"9<�_²��2�4�/9�6?9��#�/9�$"��}H"�"49�1�H�'4�_²��$Q�/���_�#!9��9�1�H!�"4:Q��/�`91�HE�9�1�H�6#!<[�"��*=~6; 19��+}"/'}"/9�E�;9�E�9�1�HQ�!`1�HQq;�[==�!��+��}"�+}"/Qq;�[=="*$��!*$#Q�E�9�1�H�6#! E���!}H"4;942}��1�H_Õ#=*$#�9�"9<Qq;/9��_��4=�1�4=�[��9�/9�E�;9��[==�!��+��}"�[=="*$��!*$#

�[=="*$��!*$#Q�/9���#H!$;�X"�/9�+�10�<[E:�/�`9�[== �!��+�$`<[_�[�4*6$;�10�X"�E#H�_+:/E�;9��+[1�H6#�<Z�'���?9!92#<9��96;�4 �"/<9/�*�� �[=="*$��!*$#<[!�$;�10�/9�G`"!=?9�0�!9//�`91*��/9�=?9�0��*/>9�q#�_¹"�/*�"[~�+�+[/9��/;~X�!}H"�/#6_³��9'#6�_²�!:+'`9_�[!9�©¦® ËX"�/9�+�10��=}�"�$;�$`"_¶Where do the Savings Come from?

_�[E#1|#8+1�HE:�/�`9X"��[=="*$��!*$#1?9Q�;$;�10�����9�+6+�GZH��_²�_³<<*4�+*/Q�/9�_�[�!#�'�9!�_²�~_Q�~6;Q�/9�+�10�1�HE:�XZ��/9�_�[�4*6$;�10�����9�<[XZ��/*="*$�9'9����+[8+8+#$X"��[==�[=="*$��!*$#<[~6;�_��4=/9�1?9�9�§/[Q�/���1�H'9<;9��2�/9�2#<9��9"*$�9'`9<;9�Q�19�|0�/#<<[$;"���!'`9+`����+9�+['`9/9�<*6/9�/9��*=E!*'��9��+['`9ÉÖ/"=�!GZH�<[!�!:+'`9E:�!9/Q�����9�X�96Q��`�64�\29[�9/�/#6]9�[X96�'+�����9��+[×��}""*$�9/9��!0����4�X"�2�*/�9�E:�

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'�9!'0 ;!'`919�|0�/#<X"��[=="*$��!*$#~!`'��'?9���<9/$*��+Xx�+*/{�2�4�"49��6�4��q`�����9�'`9/`"E�;9��$`$;"���!�Z�$*��+X x�"�{ �q`� '�9!_+"6]*41�H�2#H!XZ�� E]92��6+;"!1�HQ�; /9�459E$�%!9/XZ���64�2#H!'�9!4}6�40`�Q�/9�X��`94E#�';9�+['�9!��6����X"�/9�$"=E�"�'?9E*H���!1*��E#H�1�H'?9����q#�_�#!9�~6;49/~6;�/`��+91�HE:��E�4<9/"0=*$#��$01�H+6+�2�*/�9�1?9�9�Q�$?9����X"�$��9�XZ��'�9!2Z�2"Q<X"�+:/';91�HE:�XZ��GZH�+;��!�E��Q�/9��2#H!4"6X94

For more information, please turn to page 59

49ENQUIRY NO. 107

Page 45: AFB_MAY-JUNE2011
Page 46: AFB_MAY-JUNE2011

44 Asia FOOD BEVERAGE Thailand

Ingredients and Additives

attacks. As a good source of beta-carotene, cayenne pepper ������ ���¨�������� �������è�������������������¨��as asthma as well.

Turmeric: It is a good source of antioxidant, and shows antibacterial, antiviral, and antifungal properties, which means that it helps to prevent cancer (particularly colon and prostate), cardiovascular disease, and other chronic illnesses. Turmeric can also lower cholesterol and may even protect against neurodegenerative diseases such as Alzheimer’s.

Black pepper: This spice stimulates the secretion of stomach acid, which improves digestion and helps prevent intestinal gas. Black pepper also has antibacterial properties and is a good source of antioxidants. Black pepper is a diuretic that promotes urination.

Mustard seeds: Mustard seeds protect against ��������������������������³����� ������������¢��è��������effects as a result of their magnesium and selenium ��������³������� �� ������ ������ ����� ��è��������conditions such as asthma and arthritis. Mustard seeds are also a source of trace elements - iron, zinc, calcium and manganese.

Fenugreek: A staple of Ayurvedic medicine, fenugreek helps to stabilize high blood sugar levels, as well as offering anticancer and antimicrobial properties. Fenugreek seeds contain hormone precursors that increase human milk supply. However its effectiveness has not been evaluated with empirical research.

Cumin: A popular spice in Middle Eastern, Mexican, and Indian cuisine, cumin is rich in iron, an important mineral for immune health. Cumin has also been used traditionally to improve digestion.

Article by AFB ThailandInformation mainly from www.suite101.com

Humans had used spices since 50,000 BC and there was the ����������� ��������¥���������������§­����������always play the most important role the cuisines around the world, especially on Asian, Indian or Latin dish. A spice may be available in several forms- fresh, whole dried, or ground dried.

« �����������¨����� ����������� �� ������� è�����and colors. Spices are distinguished from herbs, which are ���������� ���� ����¨�����è��������¸�����������ª������è������������� ������� ����������������ª��������¨�bacteria or prevents their growth.

Thus many spices are used for different purposes, in industries to produce products such as drug, cosmetics,or simply for eating as vegetable. For example, turmeric is also used as a preservative, garlic as a vegetable, additive, preservative and medicine.

Medically many spices provide antibacterial, antiviral, ����¨������������¢������¦���������³����� ���¨���� ���symptoms of other conditions. Garlic and onions are good examples. They are used as medicine or supplement and were �������¦�������������������������� ¨¦����������³�����Spices against Diseases

There are some examples of spices which are used in the ������� ��������� ��� �������³��������¦������� �����should lead manufacturers – particularly health product players – focusing and catching to be a pioneer in such product category.

Cayenne and other hot peppers: These contain capsaicin, a potent phytochemical that may protect against cancer (particularly colon cancer), diabetic complications, and heart ���������������� ���������¦���������¨���������������and triglycerides, thus protecting against strokes and heart

SPICES: More than Flavors

Page 47: AFB_MAY-JUNE2011

May - Jun 2011 45

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For more information, please turn to page 59

49ENQUIRY NO. 108

�'q!Z+��@*��]\$^*#��%N"�^ONY ������ <� :Y$'���7N:%G OGR��/Y%�`:%��@%*��]\$^*#���"�^O�:�'O[�*$*�`ZNR/"'$$:N"�^ONY ����� <�:Y$'���7N:%G#q:/"''�*��]\$^*#�:�Z" �^*<='7Y/'<�R:$�~$^*�'?$%X%�#"\/�G:�;Z*�%R$%X%�O��*$*�Z$�'*;ZX�]$GRN�'$*���:%�;Z*��]\$^*#�8R��@^%'�'G":!|RNY%^�*�Y'��@7;N%:OX@^X�]$<z'*<='>^OX@^

*��]\$^*#��":[?:��@*<='7Y/'>7�$%X%�*�]\$�X@�7�%N� :G�\'�7 OGR7` �;Z�/%�ON:NY%^#`\79%�"_�RX/Y%^*��]\$^*#�:"�7�q'���:�$Z?YN�^#`\:%��X@:G�\'�7'"\'*$^O�@/Y%8R��@:�\ ¢��OGR7Y/'NY%^�~$^G9%N@'*X�]$':"' '$:*X']$8%::%���@*�]\$�X@:G�\'�7*��]\$^*#��%^�'�;�`7��"N� *<='/"N[q:"'*7`Z#`\7%�%�[#9%G%ZX�]$Z"�Z"�^:%�*N���N~$^O��#`*�`Z#`\*<='$"'N�%Z

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O(�A+>*# *<='*��]\$^*#�#`\��@:"'$ZY%^O��YXG%Z�'$%X%�~$^<�R*#�O[�NR/"'$$::G%^*��:&�:"'OGR$�'*;ZZ\X�Y%*<='OXGY ~$^µ%Nq*XG�:&±\^�`�#�%#�'�R��{?���q@�:"' '$:8%:'"�' �`:%���@Z`\X�Y%*�]\$�Y/Z�'�R��ZY$Z$%X%��%*<='*/G%'%'OG@/

Page 48: AFB_MAY-JUNE2011

The traditional role of packaging is to ensure that food is preserved and protected during its journey to arrive safely and ready for consumption. The specific objectives that packaging supports are to:

ú­������������ ������ ����������Ϩ����������������� �����¦�����

ú¥�������� ���¨��´��������ú���������� ���������� �������

microbiological safety of the foodú·��¨����������������¦¨����ú ����ª ��� ���� ��� ��¨��� ��

consumerú£��������¨���������¨���������

�� �¨�� �� � ��� ���������� ���preparation of the food

ú����������¦����������� ���ú·��¨����������������� ����³����

and cost �������������������¨���³�����

is the green or eco-friendly packaging. Food manufacturers have applied several concepts to their products such as � � ª � � � ´ � ³ � � � � � � � � ¨ � � � � � �biodegradable plastics and bioplastic ��ª���� ��³����� �� ���¢�����������suitable for all?

��������������������¨�¨��������³��� �� ¨���� ��� ¦���������¦�� «¨�

Article by AFB ThailandInformation from Thompson Reuters IP Solutions

CONSUMER SENTIMENTConvenient vs Conscience

­�� �¦����������ª����������¨������ �������¦�¨� �������� ������������ ¦������ ¦��³��� �������������c o n s c i o u s n e s s a n d c o n s u m e r convenience is a delicate one.

­������� ¦��� ����¨��� ���¨���companies and dedicated packaging specialists are devoting an enormous amount of resources to “green” initiatives. §¨����³³����¨�������������������è¨�����������������¢�������¦����¦����and bottles?

������¦�����������³��� ��ª�����attributes drive consumer purchase ���������� ³� ����¨���� � ���� �����¨������������¨�����º��������������ª���������³���Ϩ������Ë������� ���� �� ������ ³��� ��¨ ������ ���food and beverages you purchase: the

convenience of having packaging that ³��� ��ª� ��¨� ��� ������ � ³������ ��terms of going from store shelf to �����³���� ��������Ç�����������������������������é�������ª��³�����that the packaging is earth friendly and ����������������������������¨�������¦�����÷����������ù´

�� �� ����� �� ��� ������ ¦���³���� ������� ³��� � ��� �� ��� ���¨� ������������ ����¨� ����� ������������³����ÐÑ� ���������������������ÁÑopting for the “green” alternative. Digging ��� ������������¨������³�����³��������³���������Ñ������ª����������to purchase food and beverages based �����ª��³������������ ��ª�������green or environmentally friendly. By �����������������Ñ���� ��ª�������³���� �� ��ª� � ¨������ ¦���� ��packaging convenience.

47%

49%

Earth-Friendly

4%

Convenience

Unsure

2%

Men

Women

No Response42% 56%

Figure 1: Phone interview: overall results

Figure 2: Earth-friendly preference

Food and Beverage Outlook

46 Asia FOOD BEVERAGE Thailand

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7R;/:7�%Z�'~|R#\�ÁÑ*G]$:>G�N{"|}+©7*~Z/¬ *�]\$��8%�|%>G:%�79%�/8�X@G±:G^�<µ$�<í7"'�$Z*N$�+��/Y% :GqY�>?@����{�#`\*<='>?@X_�^�`O'/�'@�#`\8R*G]$:>G�N{"|}+$%X%�OGR*��]\$^;]\� ©7*~`Z/¬ X�]$*<='��N�NY$7�\^O/;G@$� �%::/Y%:GqY�>?@����{�#\*<='>?@�%Z��Ñ�'~|R#`\:GqY�>?@����{��%Z*G]$:>G�N{"|}+8%:�/%�7R;/:7�%Z�':%�����{��%::/Y%>?@X_�^��Ñ

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49ENQUIRY NO. 109

$%X%�OGR*��]\$^;]\�Ë�/%�7R;/:~$^���8q{"|}+#9%�X@�`/�N~$^�q|^Y%Z~±�'X�]$��Y¢X%:N@$^*G]$:'9%7�'�@%8%:�"�'/%^�<$qY'Z"^*N%�����*/°#`\�@%' �q|8R*G]$:~'%;���8q#`\*X�%R7�X�]$���8q{"|}+#`\O:RX�]$*<®;�;@^Y%Zé �X�]$� X%:#�%�/Y%���8q{"|}+'"�'*<='��N�NY$�G:OGR;`NY$7�\^O/;G@$� O�@/Y%$%88R�X@©�/%�7R;/:7�%Z¬'@$Z:/Y%:�N%�

*�]\$;?8%:{%� >?@[?:7"�{%!|+O�Y^$$:*<=':GqY�#`\*G]$:�/%�7R;/:OGR:GqY�#`\*G]$:7�'�@%#`\*<='��N�NY$�G: �ÐÑ *G]$:�/%�

Men

Women

No Response41% 52%

7%

Figure 3: Women/men: convenience preference

���������� ������������������������������� ! !"�#����$���%�&���&&���� �������'�"��� �������� ���������������� ���������������������������� ��!"#�$�����$%����������"����������� �&�'��()������*+�,�����&��� ,��-�����.��� ���� ����$������"���� #������'�%/,��"���0���1234�"�0������ �&�����.��� ����� '�� ���"',5�� ����$������"�������� ��$��������������#��0������� $%������������������ %������"��"���#%���� �0���1234�����

���� �KLEENGUARD* G10Arctic Blue Nitrile Gloves

® / * Trademarks of Kimberly-Clark Worldwide, Inc. © 2011 KCWW. All Rights Reserved.

Customer Care: 0-2230-3003 www.th.kcprofessional.com

���%(#Comfortable, Durable and a Great Value

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48 Asia FOOD BEVERAGE Thailand

Food Safety and Quality Assurance

High-performance manufactur ing currently uses advanced technology that can manufacture products with very high throughput. The capability to produce at least 500 pieces per minute at end-of-line is common for industry today.

High-speed manufacturing affects the ability to inspect the accuracy of the manufactured products. Inspection with human eyes or random inspection may produce lower quality and accuracy than the acceptable level. Therefore, high-performance product and packaging inspection technology is in a high demand at the end of the automatic processing. Manufacturers are aware that non-conformed products or products with defects can cause serious damage to the ¦����������¨��������������������on the products for a long time.

Currently, vision inspection is another interesting inspection method and can meet the demand of high-speed manufacturing very well. Imaging technology creates communication with the production line to adjust inspection parameters instantly. This system is, therefore, an important tool to reduce labor costs or the costs of product recall.

VISION INSPECTIONInspections at the End of Production Line

Article courtesy of Sornnarong Thongpas, Business Area Manager, Mettler-Toledo (Thailand) Co., Ltd.

Vision Technology

The technological innovation of digital photography at present enables us getting images that contain data in a pixel format with several million pixels in a digital image. We can use these digital data to analyze and inspect product quality in the process. From now on, ³�³��� ��� ����©����³�������³���naked eyes (picture can be taken) can be analyzed and inspected as well.”

Machine vision consists of a camera, light source, and image processing ���³��� �� ¨���� ��� ©���¬ ���¨���to inspect at high speed with high precision. The heart of the inspection

system using image is the software which responsible for processing taken images by comparing with reference images stored in the system. Examples of the major adaptations of quality inspection with image analysis is the inspection of product label, barcode, the completeness of manufacturing date, expiration date, and other reference numbers imprint as well as capping and sealing inspection, completeness of the product, and the integrity of the packaging. Product inspection using image is cost effective and provides accurate inspection. It helps check the accuracy and provides statistics of the overall processes.

Figure 1: 360O inspection Figure 2: Incomplete barcode and incomplete label

Page 51: AFB_MAY-JUNE2011

line, programming for any new products, and technical support for any future expansion, for example.

In addition, cost savings need to be incorporated in the evaluation. Will the number of line operators or inspectors be reduced? Will automated inspection enable the line to increase its productivity? And, most often overlooked: What ����������������¨��������� �������¨����or eliminating recalls, customer complaints and even potential lawsuits?

360O Inspection

The major obstacle for the quality inspection using image is product transfer that will allow images to be taken clearly, ³��������������¨������� ���������We probably cannot transfer all cylindrical cans to have the barcode on the side of the camera. Therefore, we need a special capability of equipment and analysis program technology. According to Figure 1, the system includes 4 or 6 cameras covering 360O. Each camera will take an image of each side. Intelligent software will then merge these images in all 360O. No matter where the barcode is, it will be read and analyzed accurately. This �������������� ����������� �����each equipment manufacturer, which requires experiences, expertise, and product research and development of that manufacturer.Is Machine Vision Expensive?

A machine vision system requires an initial capital investment - like any new equipment. That initial cost depends on the complexity of the system - the number of cameras and lights, the number of servomotors available to quickly adjust the system to inspect larger and smaller targets, the size of the conveyor carrying products through the inspection area, etc.

As with any other investment in ��������� �� ������� �������� ©����¬�¨�� ¦� �������¨����� ��� ©���¨��¬Any evaluation of a machine or system considering monetary outlay alone will result in a misleading conclusion. Companies considering such a purchase need to include a variety of factors such as assemblies in the system, additional investment to rearrange the production

Figure 3: Mislabeling

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50 Asia FOOD BEVERAGE Thailand

Food Safety and Quality Assurance

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For more information, please turn to page 59

+,��-.�����/ ���

Figure 4: Vision inspecion system

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May - Jun 2011 51

Special Report

output up to 3 times. In addition, the new packing line uses case-wrap around case that provide greater strength, meaning that it is not necessary to rearrange the transportation and pallet arrangement.Supplier Reliability

When buying such machines, Mr. Uthai apart from price, focusing on its services, “Some companies have a very good reputation, but they have no service team in Thailand. So manufacturers have to spend a large fees; transportation and accommodation for oversea engineers for example. We, thus, prefer Cermex for our new case packing lines because they �������������������������������� �������� ��� �response from the local service team. Their machines may request slightly additional initial investment if comparing with local manufacturing, but it is worthwhile. We had no experience with Cermex before, but after discussions and several �������������³������� �������³����¨� ��¦�����¬Automation is the Future

Thai factories mostly use labor-intensive packing, while some factories are starved of labor. Mr. Uthai thus believes that the direction of development is to employ automated processing and packing equipment to replace manpower. It also results in higher wages for skilled labor. This is clear not just in food and beverage factories, but also includes FMCG (Fast moving consumer goods) production.

For the future of processing development, Mr. Uthai ������ ���� � ��� ��³ ���� � ���¢���� �� � �¨������ �� will be implemented with the rest of the product line. “We have also employed it for the production of popular non-food products, such as Hygiene and Vixol. Labor costs are not just represented by the wage, but also include electricity bills, transportation fees, food and welfare. In the case of machines, we can plan the payment schedule. In the long run, the costs ³�������¬

I.P. Manufacturing Ltd. began life in 1972 by producing and distributing ‘Vixol’ household cleaner. Since then it has gone on to develop and market a range of other products. Today, it produces and distributes 3 product categories; personal care (Focus and Dance), household products (Vixol, Whiz and ��������������������÷£��´����������ª��

Most of I.P. Manufacturing’s products are automatically packaged in plastic bottles and labor-intensively packed in RSC (Regular Slotted Case).Man vs Machine

Mr. Uthai Thanesvorakul, President of I.P. Manufacturing, believes that all categories of I.P. Manufacturing are growing. Thus, the dependence on labor means that they cannot afford to extend production to meet demand. Not only high speed processing and bottling line, a key factor is the automated end-of-line packing machine, which enables seamless production without bottle-necks. I.P. Manufacturing’s packing began using human labor, but the output was not high. When it comes to high-speed processing, human labor tends to be ���¨������� �� � ���¨��� ��³ ���������� ��� � ���¨����� ��dependence on labor are preferable.Key Consideration

Ì����´�������������������������ª���¢���������¨�����is from previous experiences of using such systems in related processes. “We have to ensure that equipment do not cause trouble. We buy it to make money, not lose money. So we do ���������¨¦��¢����Ϩ� �����¬����º��Ì�����He believes that the breakeven point is more important than the price, “It should not be over three years, except for larger ����������ª���� ������������������ �����������¦���ª���� ����³���¦�����������¦�¨��¢�������¬High-speed processing and packing will enable I.P. Manufacturing to increase its productivity and reduce human labor in the packaging line, with the result of increasing

�������¦�AFB ThailandSpecial thanks to 4+*2+5�617$8�9:;<�=�><0;&0�41#?�@$E#

HIGH EFFICIENT PACKAGING LINEKey Transformation to Modernized End-of-Line Packing

HIGH EFFICIENT PACKAGING LINEKey Transformation to Modernized End-of-Line Packing

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52 Asia FOOD BEVERAGE Thailand

��� �����#H�#�JQ�RJU������XY�������*��\�N@'�'<���������;@/Z:%�>G�N8";89%X'Y%Z>G�N{"|}+#9%�/%�7R$%;O��';+/�:&$G8%:'"�'�;@�"Å'%<�"�<�q 8'�'<ë88q�"'�;@>G�NOGR89%X'Y%Z>G�N{"|}+�:GqY��;@O:Y>G�N{"|}+�R^"�:G�\':%Z��°:"7OGRO;'&+�>G�N{"|}+*��]\$^��@ {%Z�'�@%'�/�:&$G/�&OGR��Z'�OGRGY%7q;�;@O:Y>G�N{"|}+*��]\$^;]\� O��';+�$/`\

>G�N{"|}+XG%Z�%Z:%�~$^�$��`�O�'?O°�*8$��\^���8q�'~/;�G%7N�:&±\ ��@�R��:%����8qO��$"N�'�"N�OGR*�]\$���8q~/;OG@/8R���8q:GY$^:�R;%!G?:°?:O��·«­�·��¨���«������­����;@/ZO�^^%'�'*<='XG":Man vs Machine

/"''`��q|$q#"Zµ*'�/�:qG:���:%�>?@8";:%�OXY �$���O�'?O°�*8$��\ *�]\$/Y%>G�N{"|}+#"�^ � :Gq Y� :9%G"^*N���N$ZY%^NY$*']\$^ ;"^'"�' :%�N@$^�±\ �%O�^^%'�'�^8R��Y7%�%�[N$�7'$^:9%G" :%�>G�N#`\ 89%*<='N@$^*��\� �X@*�`Z^�$:"��/%�N@$^:%� '$:8%:*��]\$^8":��':�R�/':%�>G�NOGR���8q~/;#`\#9%^%';@/Z�/%�*��/7?^OG@/ *��]\$^���8q:GY$^#@%Z�G'+$"N�'�"N��/%�*��/7?^:�*<='N"/O<�79%�"_ *�]\$�X@:%�>G�N*<='�<�;@$ZY%^�%��]\'OGR<�%�8%:7{%/R�$~/;�G'+ ���8q:GY$^~$^�$���O�'?O°�*8$��\ *��\�N@'�%8%:�':Y$';@/Z:9%G":%�>G�N#\��Y�%:'": ONY*�]\$:9%G"^:%�>G�N7?^~±�':�:%���@�':�8R��Y*�`Z^�$8±^X"'�%��@*#��'�GZ`OGRG;89%'/'�'G^Key Consideration

79%X�"��q|$q#"Z 7�\^O�:8RN@$^��8%�|%�':%�*G]$:��@*��]\$^8":��'7Y/'NY%^� ~$^�G'+>G�N �]$ <�R/"N�:%���@^%'~$^*��]\$^8":��'$qN7%X:���#`\�:G@*�Z^:"'©*�%N@$^O'Y�8/Y%&]�$OG@/��YN@$^�%'"\ &Y$� *��%R*�%&]�$�%*�]\$#9%*^�'��Y�;@&]�$�%*�]\$��@*^�' *��%RÛR'"�' *�%N@$^X%*��]\$^8":�#`\�`��@OG@/��Y�`<ë_X%¬�q|$q#"Z:GY%/

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79%X�"��G'+:%�>G�NOGR���8q:GY$^�/%�*��/7? �X�Y8R#9%�X@�$���O�'?O°�*8$��\ *��\�:9%G" :%�>G�N�X@�%:~±�'OGRG;89%'/'�'�'�G'+���8q�;Z7%�%�[*�]\$�NY$*~@%:"�*��]\$^8":��'�G'+>G�N*;���;Z:9%G":%�>G�N8R*��\�~±�'[± �*#Y%'$:8%:'"�'�G'+���8q�X�Y8R��@:GY$^O����� ���¨�������X@�/%�O~�^O�^�%:~±�'7%�%�[�"�'9�%X'":�;@;`8±^��Y89%*<='N@$^*<G\Z':�R�/':%�~'7Y^X�]$G;:%�&@$'�'�"G*GNSupplier Reliability

7�\^#`\�q|$q#"Z�7Y�8�':%�*G]$:G^#q'&]�$*��]\$^8":�8%:&"��G%Z *$$�+�%ZNY%^�'$:8%:�%�%�]$:%����:%�©�%^���!"#O�@�]\$*7Z^8R;�%:ONY��Y�#�&Y$��'�#ZX%:*��]\$^�<ë_X%:�N@$^*7Z�Y%*;�'#%^�Y%#`\�":~$^�Y%^�'�G'+���8q�X�Y~$^*�%*GZ*G]$:­�����*��%R�` N"/O#'�'�#Z�%'"�7��<��#��Y%^#`\*�Z:�;@#"'#[± O�@*��]\$^8R�%�%7?^:/Y% ONY�9%'/|OG@/'Y%8R�q@��Y% :Y$'#`\8R#9%�G'+'`� >�Z"^��Y*�Z#9%^%'�Y/�:"�­������%:Y$'ONYXG"^8%:�?;�qZ:"'OGRN�/87$�;?OG@/*�%8±^#9%^%':"�­������;@$ZY%^��Y�`<ë_X%¬Automation is the Future

��^^%'$qN7%X:����<�R*#��#Z8R��@O�^^%'7Y/'�X_Y�':%����8q �'~|R#\O�^^%'�%^�]�'#`\:�*��\�~%;O�G' �q|$q#"Z8±^*�]\$/Y%#��#%^~$^:%��"Å'%:�R�/':%��]$�G'+>G�NOGR���8q$"N�'�"N��%#;O#'O�^^%'�'OGR�'#`\7q;:�8R#9%�X@>?@>G�N7%�%�[8@%^O�^^%'�`É��]$�;@O�^~±�' &±\^��Y��YO�Y��^^%'$%X%�OGR*��]\$^;]\�*#Y%'"�' ONYX�%Z[± 7�'�@%�º­¿���������������¨���������#q:<�R*{#

*�]\$[%�[± O>'�"Å'%:�R�/':%�>G�N�'$'%�N�q|$q#"ZZ]'Z"'/Y%[@%�G'+>G�N�/%�*��/7? <�R7��/%�79%*��8���!"#¯8R~Z%Z*��\�*N�� �X@���#q:>G�N{"|}+ ©7�'�@%:GqY� ¸�� ��� #\�`�/%�N@$^:%�7?^ $ZY%^��Z'OGR/�:&$G *�%:���@*��]\$^$"N�'�"N� :%���@�'^%'��Y�;@�`�%Z8Y%Z*Û�%R�Y%8@%^ONY�/�[± �Y%'9�%�Y%�°�Y%*;�'#%^�Y%$%X%�OGR�Y%7/"7;�:%�7Y/'[@%*<='*��]\$^8":�8R7%�%�[/%^O>':%���@8Y%Z�;@ OGR�Y%��@8Y%Z�'�RZRZ%/8RG;G^�<*�]\$Z�¬

For more information, please turn to page 59

49ENQUIRY NO. 111

Uthai Thanesvorakul

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54 Asia FOOD BEVERAGE Thailand

Special Report

to make the job done in one process. All-in-one design for the main head is solid and durable. Sealing machine and strapping machine can be used separately.

1. Lubricant free2. Strap tension up to 70 kg3. Easy operation & maintenance.4. Robust structure.

Temporary place – No power roller conveyor Workers: take the carton after sealing and

strapping to next machine. Stretch wrapping machine

Film carriage and turntable are equipped with chain drive: Film carriage – for smooth vertical

Article courtesy of Better Pack Co., Ltd.

FULLY AUTOMATED END-OF-LINE PACKAGING

A choice of packaging machinery includes: technical capabilities, labor requirements, maintainability, serviceability, reliability, ability to integrate into the packaging line, capital �������� �����è���¦������������¢���������������������������¨�����Ϩ�������¨������ ��ª�����Ϩ������������������ �������¨������� ������ ����¨�� ¨�� ��������� ���¨��������ergonomics, return on investment, etc.

Better Pack Co., Ltd., supplier of processing machine and equipment, thus developed and introduced the complete the auto packing system for uniform size: carton erector – load part - folding & sealing machine – strapping machine – temporary Place.Carton erector –vertical seal

Automatically form and bottom seal different styles and size of cartons.

1. Double suction arm / aluminum frame + acrylic safety fence.

2. Quick adjustment of carton erecting size.3. Human Machine Interface����­� ��������¦�����������������

Loading position Workers: put the goods into the carton & push the carton

to next machineAuto folding and sealing machine

After carton erector is perfectly-form empty cartons that are �������¦��������������������������������������������� è� ��«����� ��ª���������������������� ��������

���¨�������¨ ��è� ¢�������2. Both side compression roller for tight sealing.3. Top mast with cushion for smooth sealing.4. With extension side belts drive to connect with auto

strapperAuto strapping machine

Combining carton sealing machine and strapping machine

movement , Turntable – for stable turning during pallet loading.1. PCB control and membrane switch control panel��ê¨��ª����������˺��¨��Ç�������������������¦������

carriage and column3. Turntable with slow start/stop and reset function. ��«��¦�������¢�������¨����¦�����������������« �����

adjustable by inverter. 5. Film carriage search height sensor: Detect for monochrome

or chromatic articles.6. Film carriage bottom safety detection. 7. Film carriage upper/lower limit safety switch.

Page 57: AFB_MAY-JUNE2011

55 May - Jun 2011

<ë88"Z#`\79%�"_�':%�*G]$:*��]\$^8":����8q�;@O:Y�/%�7%�%�[�':%�>G�N�'":^%'#`\N@$^��@:%�&Y$��9%�q :%����:%��/%�'Y%*�]\$[]$�/%�7%�%�[�':%�N�;N"�^:"��G'+���8qN@'#q'�]�'#`\#`\N@$^��@�/%�Z];XZqY'��':%�*<G`\Z'>G�N{"|}+X�]$/"7;q� :%���@�G"^^%' �q|{%�~$^ ���8q{"|}+ �q|7��"N�~$^*��]\$^ �#`\*X�%R:"�>G�N{"|}+NY%^� *�Y'$%X%�Z%�>G>G�N<�R7�#µ�{%�:%�Z�%7N�+8q;�q@�#q'*<='N@'

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For more information, please turn to page 59

49ENQUIRY NO. 112

��:%��/��q�O���­§OGRO>^�/��q�O��*��*��'�� [$;<�R:$��;@�/;*��/Ë :GY$^�/��q��°°Î% O:'�@/'°®G+�

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O:'�@/'°®G+� OGR8%'X�q'�`�&Y~"�Ë O:'�@/'°®G +�� 79%X�"�:%�*�G]\$'#`\O'/;�\^#`\ 'qY�'/G 8%'X�q' � *�]\$:%�X�q'#`\*7[`Z��'�RX/Y%^:%��XG;�"G*GN

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56 Asia FOOD BEVERAGE Thailand

Special Report

Mitsubishi Plastics, Inc. (MPI) has reached a new level of oxygen barrier performance with the development of “EH Grade”. It is ¨�����¨�����������������¦��������¢���������ª���

«Ì�¥·¸Ä� �� � ¦������ �������� ����� ���with a high gas barrier. It is made by co-extruding a nylon-based plastic, which gives it a high gas barrier equivalent to polyvinylidene chloride (PVDC) coated ����� ���� ��������� �������� ���transparency, and enables it to produce beautiful prints. Its use is growing, especially as a food wrapper, including food pouches, wrappers �� ��ª�� ��� ����������� ��ª�������¨���and soup extracts.Appropriate Level of Barrier

Meanwhile, recently there has been increased demand for high oxygen-barrier properties in food ��ª������������������¨�����safety and storage life. MPI succeeded at developing a technology with better oxygen barrier properties than existing products, using an ethylene vinyl alcohol (EVOH) copolymer barrier, together with MPI’s proprietary admixture design technologies, extrusion orientation technologies, and multilayer formation technologies, Using this technology, MPI developed two products: (1) SUPERNYL EH Grade (oxygen barrier 2 mL/m2-day-MPa) that combines better barrier properties than conventional products, with pinhole resistance and suitable properties for processing; and (2) EHP Grade (oxygen barrier 7 mL/m2-day-MPa), which provides superior pinhole resistance, while maintaining the same barrier properties as existing products.

����¦�����������������������������������������������barrier performance. There is a huge potential demand for the ��³ ���¨������������� �������������³��� ����������non-food applications. MPI therefore expanded its business by developing applications for EH Grade and its other products, and improving performance to meet user needs.

A NEW LEVEL IN OXYGEN BARRIERNewly Developed SUPERNYL EH Grade

Article courtesy of Mitsubishi Plastics, Inc.

º���¨¦���� ��������� £��� �º�£� <�R7��/%�79%*��8�':%��"Å'%>G�N{"|}+«Ì�¥·¸Ä��qY'�X�Y¥�¿����#\�X@�/%�7%�%�[�':%�<Î$^:"'$$:&�*8'#`\;~±�'$:~"�'��@$�89%X'Y%Z�'�R;"�$qN7%X:����'{?��{%�*$*�`ZO<&�°®�

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��G`�/'`G`;`'�G$��;+ ��²�­� ��/%�O~�^O�^OGR�<�Y^�7 OGR7%�%�[����+7`�;@7/Z^%� 8±^

#9%�X@�`:%���@^%'$ZY%^O��YXG%Z�;Z*Û�%R°®G+�XY$

$%X%�OGR&$^���8q$%X%� °®G +�XY$*� @:O G R ~ ' � $ � & $ ^� � � 8q & $ 7 O G R &q < *~@�~@'App r op r i a t e Level of Barrier

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For more information, please turn to page 59

49ENQUIRY NO. 113

rrier. It is made by co-ased plastic, which arrier equivalent to (PVDC) coated������� ���

ables it to nts. Its

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nology with better oxygen

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Page 63: AFB_MAY-JUNE2011
Page 64: AFB_MAY-JUNE2011

62 Asia FOOD BEVERAGE Thailand

Special Report

Conveyor belts are employed in

food processing such as cooked chicken, frozen meat, seafood, ice cream, bread baking band or of similar production. When contamination of belts occurred, it leads to a loss in production time, repair costs and product recall. These effects have a directly leverage on the manufacturing cost and subsequently is a critical problem in either economic or consumer health.

Ashworth Bros., Inc. is the only one conveyor belt company that engineers, manufactures, and services both metal and plastic belting providing customers the ¦������¨������������ �������Ϩ���������Companies around the world depend on Ashworth’s quality products, reliable customer service, and innovative solutions to maximize throughput and minimize lifecycle costs. With over 60 years of innovating the future of conveyor belts, Ashworth continues to lead the market with the most conveyor belt patents in the food processing, can making, and material handling industries.

Omni Pro® is one of the strongest belts and the best cleanable belt on the market today. The increased strength of the Omni Pro® comes from the patented 360° buttonless weld technology utilizing

Article courtesy of Ashworth (Sap Inter Supply Co., Ltd.)

a “zero tension” design which allows a higher load bearing

capacity. Unlike a traditional bridge weld, the 360° buttonless weld is free from surface imperfections and crevices which improves hygienic characteristics by eliminating the possibility of bacteria entrapments. Omni-Pro’s state-of-the-art link design includes a patented “protrusion leg” preventing welds from contacting spiral cage bars and permits the belt to run smoother with less system wear. Each link is formed with a patented coining process to prevent break-in wear, reducing belt elongation and increasing belt life. Turn ratios range from 1.6 to 2.5 and belt widths are available in even widths from 24 to 60 inches.Strength and Cleanable Advantages

of Omni-Pro styles

It is the strongest spiral belts in their class. Omni-Pro 075/100/120 HD – tested at 100/200/400 lbs. of tension for 100,000 cycles.

Reduce System Wear – Patented “protrusion leg” design prevents welds from coming into contact with spiral cage bars, enabling the belt to run smoother with system wear. The plastic cap will not be scratched off by inside link.

Increase Belt Life – Patented “coining” process consists if forming a groove into the link where the rod makes contact, preventing run-in wear, reducing belt elongation and

increase belt life. This will

reduce the black-spec while running-in.

Strong and Reliable - Patent pending ‘zero tension’ weld, produced by rods positioned to the rear of the link, eliminates tension within the welding and creates a stronger, more reliable belt.

Easier to clean – Patent pending 360O buttonless welds produced by robotic welders are consistently smooth and free from surface imperfections and crevices, which eliminates bacteria entrapment areas.

Reducing belt elongation - Each link is formed with a coining process to prevent break-in wear, reducing belt elongation and increasing belt life.

The lasted Omni Pro style, Ashworth Bros., Inc. offers their 1½-inch pitch Omni Pro 150 with patented Omni-Pro® links for applications that demand the utmost durability and strength. It retains the same design features that the Omni-Pro line is known for: minimizing cage bar wear, maintenance costs and downtime in your most demanding high-tension spiral applications with 400 pounds (136 kg) for 100,000 cycles vs. competing belts that are only rated for 50,000 cycles.

“Omni-Pro® ��� ��è���� ���³����´�commitment to meet today’s processing demands,” comments Dale Jeavons, ���³����´� ���� ������ ·������� «����Manager. He continues, “Everyone who has relied on the trusted performance of Omni-¿������¦��������������������������of Omni Pro®.”

Page 65: AFB_MAY-JUNE2011

63 May - Jun 2011

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©¹���¢���®���O7;^�X@*X�'�"'µ:�8~$^���³���� �':%�N$�7'$^�/%�N@$^:%��':�R�/':%�>G�N¬ *;G *8/$'7+>?@8";:%�Éz%Z~%Z{?��{%�*$*�ZO<&�°®�~$^���³����:GY%/ ©#q:�'#`\*�Z*�]\$�"\'�'<�R7�#µ�{%�~$^ ¹��� ¿��� 8R�? @/ Y% ¹��� ���® �<�R7�#µ�{%��%::/Y%*�`Z^�;¬

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Page 66: AFB_MAY-JUNE2011

64 Asia FOOD BEVERAGE Thailand

Special Report

Alicyclobacillus is a genus of gram positive, rod-shaped, spore-forming, bacteria. The bacteria are able to grow in acidic conditions, while the spores are able to survive typical pasteurization procedures.

Alicyclobacilli (often means Alicyclobacillus acidoterrestris) are strictly aerobic, acidophilic, thermophilic, soil-dwelling organisms, and have been shown to grow at temperatures between 25-65 OC and pH values of 2.5-6.0. Alicyclobacilli are of special interest to the fruit juice industry because common pasteur izat ion techniques (approximately 92 OC for 10 seconds) do not deactivate the spores. The organisms tend to be resistant to Sorbate and sulfur dioxide. When a product is spoiled by Alicyclobacillus, the juice products develop a disinfectant-like, ����ª���¢��ª��������Ò��è�����¨���i ts guaiacol (predominantly) and halophenols production, but the bacteria do not cause swelling of the package or discoloration of the product, nor is it pathogenic to humans.

Juice Product Spoilage

Alicyclobacillus has been a cause of spoilage problems for the fruit juice industry. The bacteria have been isolated from citrus processing lines. Spoilage has been observed in apple, pear, orange, peach and white grape juices. It has also caused problems with juice blends, fruit juice containing drinks, tomato juice and canned tomatoes. This spoilage problem has proved to be expensive in the United States and Europe, resul t ing in consumer complaints and product withdrawals. Analysis and Controls

Because only low populations of the spores may be present, detection often requires culturing large volumes of juice. �������ƨ�����������¦���Ð�������be passed through 0.45 μm membrane filters. Heat resistance studies have shown that Alicyclobacillus spores can �¨����� ���¨�¨����� ��� �������� ����are given to commercial juices. The data also shows that increasing the Brix makes

the spores more resistant to heat. The spores are less resistant as the pH is decreased and the type of organic acid can be important

The effectiveness of combined high pressure and heat treatment for reducing spore leve ls o f Al icyc lobaci l lus acidoterrestris in commercial pasteurized apple juice was investigated. Spores suspended in apple ju ice were successfully destroyed by combining ���� ����¨�� ���Ð����������º���³����������������� ����¨������Ð��or 90°C).

Controls of Alicyclobacillus include using of organic acids (lactic, adipic, and succinic acids), nisin (a kind of bacteriocin) and disinfectants (hydrogen peroxide, chlorine and chlorite). But, in fact, the practical control is to eliminate the source of contamination by raw material sanitation control, storage condition control, and to reduce oxygen in the package. Elimination by thermal process is studying, and the ¦���������� ���³�������������¨��������clear.

Article by AFB Thailand£������������³³³��� �������¦�����������£�����¨�������·��������������¨�������� �����È��������Ì���������

ALICYCLOBACILLUS AND BEVERAGE PRODUCTION

Page 67: AFB_MAY-JUNE2011

65 May - Jun 2011

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O��#*�`Z:Gq Y�'`� ��;Z#"\/�<�":X�%Z[±^ Alicyclobacillus acidoterrestris�O��#`* �Z#\N @$^�� @$%:%� �$�7{%/R:�;OGR$q|X{?��7?^ 7%�%�[*N���N�;@�'$q|X{?���RX/Y%^ ��¢�� $^�%*&G*&`Z7OGR � ���¢��� O��#` *�`Z:Gq Y�'`���/%�79%�"_�'$qN7%X:���'9� %>G�� @*']\$^8%:7<$�+7%�%�[#'7{%/R:%�ñY%*�]�$O���%7*8$�+��&+ ���@*/G%<�R�%|�� /�'%#` {%Z�N @$q|X{?�� Á� $^�%*&G*&Z7�'$:8%:'"�'Z" #'NY$&$�+*�NOGR&"G*°$�+�;$$:�&;+�;@$`:;@/Z >G�N{"|}+#`\ *7]\$�*7`Z8%: �� ������¦��� � �¨� 8R*:�;:G�\'X�]$:G�\'�7�G@%Z7%�*��` X�]$:G�\'�/"' *']\$^8%:*�]�$8R7�@%^:"/Z%�$GOGR�%�G°�'$G ONYO��#`*�`Z:GqY�'`�8R��Y#9%�X@���8q{"|}+�/� ��Y°$:7`'9�%>G��@OGR��Y#9%�X@*:�;���:0�&"���'0&1����3)!"

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�':%�ñY%*�]�$Alicyclobacillus acidoterrestris �''9�%O$<*<®×G ��/Y%7<$�+�''9�%O$<*<®×G8R[?:#9%G%Z$ZY%^7��?�|+*�]\$��@�/%�;"'7?^ ���Ð� ��� OGR ��� *�:R<%7�%G��Y/�:"�$q|X{?��#"�^N9\%OGR7?^ ���� Ð�� X�]$Á�$^�%*&G*&Z7�

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Page 68: AFB_MAY-JUNE2011

66 Asia FOOD BEVERAGE Thailand

��"&�)3 �"���1

competency, and intellectuality of our specialists which are all Thai. Expertise and experiences have been accumulated through intensive research on marketing information, customer behavior including the latest craze of trendy product.

Besides all these research and study, our specialists need ���������������������������� �������������������������origin places where famous dishes are made and served so they understand precisely how to develop new food products and to keep pace with the trend of the market. The strengths of the Research and Development department that enable Globo Foods to compete in the global market are:

1. Expertise in food development that has been accumulated for a long time

2. Well-equipped facilities3. A team of personnel with diverse experiences in Thai,

Chinese, Japanese, Indian and Western foodsWith increased capability and expanded facility, the company

has reached a new height in serving our customers better throughout the world. This year, Globo Foods Ltd. introduced 4 new products namely, Nam Prik Ong (Seasoning Paste for Spicy Northern Thai Pork with Tomato), Instant Aka Miso Soup, Instant Tofu Miso Soup and in particular, Kloay Kaak (Banana Fritter Batter Mix) that the R&D team delicately innovated as a unique recipe. Interested parties are invited to taste these new delicious products at THAIFEX - World of Food Asia 2011 on May 25-29.

Globo Foods Ltd. has stood prominently on the path of food business for over 36 years. Today, it has moved the location of Research and Development department once again. And to respond to the growth of the company, Globo Foods Ltd. has invested over 250 million baht to build a new building and purchase equipments and machineries.

The Research and Development department or R&D Center is a core competency of the organization. Each year, customers around the world request over 4,000 samples and the number of requested samples continues to rise.

The new R&D Center, covering usable space of over 1,500 square meters or 3 times larger than the previous one, was designed to house all related activities such as an individual laboratory for each product category, a cooking laboratory, a sensory evaluation room, a living room surrounded by demonstration kitchens, a library as an information base for �������������� ���������������� ������������������� ������food specialists with complete modern facilities.

The main objectives for this expansion were to respond to the demand of domestic and foreign customers and to achieve the missions of the Research and Development department such as fast and accurate services that match the customer needs as well as developing new products under the “Lobo” brand. In the past year, Globo Foods Ltd. invented over 150 new products and successfully introduced to domestic and foreign markets. All of these products came from creativity, innovative ideas,

GLOBO FOODS FOCUSES ON INNOVATIONS

�+�/�B�*�-���!"����/���"I

Article courtesy of Globo Foods Ltd.

Page 69: AFB_MAY-JUNE2011

May - Jun 2011 67

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Page 70: AFB_MAY-JUNE2011

68 Asia FOOD BEVERAGE Thailand

Special Report

Helical design

Nevertheless, there is a new type of rotor that has been developed called “Helical design”, in which manufacturer tried to develop product transfer to be continuous to reduce pulsation and because of the properties of this rotor, a pump can operate at speed higher than the pump using regular rotors that results in �������������������������� ������ ���������� �����liquid transfer simultaneously with CIP cleaning in process line by increasing the cycle of the pump when doing CIP, which will ��������� ��������������¥����������� ������������������������������������������������������� ������������������

Ý ¢������������ �������� �� ��������ÝCan simultaneously do CIP on the same pump by increasing

���������������������������������������������������Ý ������� ��������� ������������������ ����

Considerations

However, some users use the helical design pump but install it too far from the bulk tank, which is incorrect because pump installation should have the shortest possible intake pipe to prevent a “run dry”, operating of a pump without liquid, ���� �������������������������������� �������������helical design rotor has 3 lobes but with just the lobes twisting to look like a spiral so it is still a three-lobe rotor, which has �������������������������������������������� ������ ��carefulness to determine details of information by considering the limitation as well as the advantages and should consider installation of pump according to engineering practice, more ����������������������������

Rotary Lobe pumps are used in a variety of industries such as pulp and paper, chemical, biotechnology, pharmaceutical and ���� ������������������������������ ����������������������������������������������������������������������������������Í�����������������������¦������������������

Þ����� µ��� � �� �������� ���� � �� ���� ��� ����� ��������� ������� ������������� ������� ������ �����pumping chamber which allows it to be used in a variety of products: from normal liquid to slurries and pastes or ������ ��������� ������� ��� �����¦����� �������� ����� ��������� ���� �� ����������� �� ������ ������� Flow rate is not depended on the pressure, resulting constant � �� ���Rotary lobe pump

Everytime When it comes to rotary lobe pump, we are often familiar with and think of pumps with two shafts that have Rotors �������¥���¥���������� ����������������������������������������������������������������������������������������������������������¦���������������������������Comparing these two types, the obvious differences are:

Ý���¦�������������������®Ü§¡Ý Bi – wing is better for suspended solids Ý Bi – wing is longer radial slip path Ý Bi – wing is non-distributive displacement Ý Bi – wing is only 4 points of agitation Ý��3������������������Ý��3������� ��������� ���������������

REVOLUTION OF ROTARY PUMPWith Proper Implementation

Article courtesy of Wichai Maneewacharakiet, Managing Director, Oiltek Association Co., Ltd.

Helical rotor

Page 71: AFB_MAY-JUNE2011

May - Jun 2011 69

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�q`��6�4�/*=_³´!�=="}H�� 1?9�9��!}H"!�X"���+�~�+�X;9E:`$*�_³´! �64!�q`"��`9�Q�$*�_³ ´!/�;9�/�`91?9Q�;E9!9��Qq;/*=8+#$]*�^% 1�H�+9/�+94$*���$`X"���+�1*H�~_<��Z�X"���+��==�� �����}"!�'�9!��}6!9/XZ���==Í������}"Qq;/*=X"�/ZH���+�������������[==Q�_³´!~!`!�/9�E*!8*EX"��+�[�"/<9/�*��/9�~�+Q�_³´!1�H~!`�0����4*�q�4+6/9��/#6/9��E�4E]92�������������X"�8+#$]*� %"*$�9/9�~�+X"�_³!q�#6���~!XZ��/*='�9!6*�<Z�Q�;/9�_¹"�8+#$]*� %1�HE!?H9�E!"Rotary lobe pump

10/'�*���!}H"2:6�Z�Þ���������� ����9!*/'0;��'4�+[�Z/�Z�_³´!1�H!�¡�2+9�+[!�Q=2*61�H!��:_�9���;9$91�HQq;/*�"4:_�[<?9¡�=='}" Q=2*6�== µ��� 1�H!�Q=2*6<?9��� ¡ ���� ��}" § ���� /*=Q=2*6"�/�==��ZH�1�H���4/�`9 ��¦���� ��}" �������� ������ �!}H"�?9_³´!1*��E"��==!9�_��4=�1�4=/*� <[2=�`9!�'�9!�$/$`9�/*�"4`9�q*6�<�6*����

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Bi-wing rotor

Helical design

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Ý/9�~�+X"�8+#$]*�^%~!`�/#6Í �������Ý E9!9��1?9 �Í �64_³´!$*��6�4�6;�4/9��2#H!�"=�+[~!`!�

8+$"/9�1?9�9�!"�$"�%Ý!����6:6!9/XZ���2�9[E9!9���6#��"=1�H!9/XZ��

Considerations

"4`9�~�/�$9! 8: ;Qq ;=9��94�?9_³ ´!1�H!�Q=2*6�== ������� ������ ~_Qq;Q��9��64$#6$*��_³ ´!"4: `�`9�<9/�*��/�=8+#$]*�^% ~/+�/#�~_ GZH�8#6�+*//9�Q�/9�$#6$*��_³ ´!�2�9[/9�$#6$*��_³ ´! 1�H�:/�#|�'}"/9�$#6$*��Q�;!�1`"19��X;9E*��1�HE06�2#H!_¹"�/*�/9��#H�$*��_+9X"�_³!1�H���4/�9Þ ������}H"�<9//9��#H�$*��_+9X"�_³!1?9Q�; G�+/*��*H�Q�_³ ´! �¤��������� ����� �E�4�94 �"/<9/�*�� Q=2*6�== ������� ������ !�Q=2*6 § ���� �2�4��$`=#6�:_�`9� Q�;�"�4�'+;94� /*=�6}"4�!: �$`/�4*�!�'0�+*/>�[�_²�Q=2*6�== § ���� "4: `6� 6*��*��_³ ´!1�H!� § µ��� /�<[!�1*��X;"6��+[X;"�E�4 �q `��6�4�/*� 6*��*��8: ;Qq ;'��Qq;60+2#�#<Q�/9�2#<9��9X;"!:+ �94+[�"�46$`9�� �62#<9��9X;"<?9/*66;�4�64~!`6:�2�4�X;"6� �2�4�6;9��6�4� �+['��'?9�Z��Z�/9�$#6$*��$9!�+*/�#5�/��! !9//�`9X;"<?9/*6X"�E�9�1�H$#6$*��

FL 3 pump

For more information, please turn to page 59

49ENQUIRY NO. 117

Page 72: AFB_MAY-JUNE2011

70 Asia FOOD BEVERAGE Thailand

Special Report

PREGELATINIZED STARCH A Range of Solutions for F&B Products

70 Asia FOOD BEVERAGE Thailand

temperature and roller speed are applied, � ��������������������������������������������������������������� ������������������������Versatile Ingredient

Í������������� ������� ������ ����������� �����á������������������������������� �������������������� ������������ ��� � ��������������� �������� ���� ��� ������� � �������� �� ��applied in a broader range of food ���������� ��� ������� ���������� �� ������ ��������������������������������������������������������� ��� ���������������� � �������������� ���� �������� ���������������������¤������������ ���� µ��� ��¤�� ��� ���������������� ������������������������������������������������������� �������������������� ���� ������������á1. Instant soup and sauce

Í������������� ������� ������ � �� as GeniGel®�����¤��������������������

�� �� � ��� �� �� �������� ������� ���� ����������������� ���

���� ���� ������� ������ � �� ������� ����¥�

�� ���� ��� � �� �� ������� ���� ��� ����� �

��������������be applied in salad dressing and

mayonnaise in non �����������������2. Snacks

Pregelatinized �������������

�����������series of

�¤���

���������¥� ����������� ��������� ������ ������������� ������������������������������ ��� ��� ������������� �������� �������������������������������������� �� �������� ���� ������������������ � ��������� ���������������������������������� ���3. Beverage

Í��������������������������� ����GeniGel®�Ò®���¤������������������� ������������������������������������������������� ���������� �� �� ��� ��������������� ������ ����Ï �������¥���� ���� ��� ����������� ��� �� ���������� ��������������������������� ������� ������������������ ���4. Bakery products

Í������������� ������� ������ ��������������������� ���������������������� ����� ������������ ���������� ����� ������������� ��������������������������¥������� ������������������������������������ �������������� ���� �������������¥�������� ���������¥��5. Fried coated products

Í������������������������������������������������������������������������������������������ ������������������������� ���� �� �� ���� �� �������������� ����������������������������������� ������� �������� �� ������«������ �����¤��

��������������������������������������������������������������������� ������ �� ���� ���� �� ����� ��� ���� ��������� ������� �� ���� ��� ���� ��� ���� ��� ���� �� ��������� ��� ����� ���� �������������� ������������������������������������������� Í��� ���������¤����������������µ���������������� ������� ���� ��������� ���������������������������������������� ���� ��� �������� ���� ��¼�� ���������������������� �������������������������������� ������������������ ������������������������������� ��������

Article courtesy of Pimkasem Soom-im, Dr. Akamol Klaikherd, 6;<2�Z1E;&+E�6$<*08�41#?�@$E#

Í�������������������������������������������������������������� � �����������¥�� �� ������������ ����� ��� ������ ������ �������� ������ �� ���� ���������� �������������������� ������������ ������� � ���������� ������������������������������������������������������������������������������������������������������������������������ �� �� ������� ����� �������� �� ���� ��������������Pregelatinized Starch Production

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49ENQUIRY NO. 118

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72 Asia FOOD BEVERAGE Thailand

Special Report���������¨����������¦§�¨��������¦����������¦�DSM Nutrirtional Products, Singapore.

FRUITFLOWHealthy Blood Flow - Healthy Heart

Consumers are increasingly concerned about heart health and look to products that can help them improve cardiovascular health naturally. Most nutritional solutions have focused on cholesterol management. However, it is only half the story; alongside the need to manage cholesterol levels is the need ���������¦����è�³�The Next Generation in Heart Health: Circulation

Platelets are major component of blood. Platelets are responsible for clotting once activated by the von Willebrand factor and other factors, and their function is to plug and repair damage to blood vessels. This process is healthy and necessary outside of arteries e.g. to heal wounds but it should not occur within arteries.

Platelets can become activated and more prone to clotting inside arteries due to a number of factors such as stress, smoking, inactivity, being overweight, high cholesterol levels,

Deep vein thrombosis (DVT): The deep veins in the leg ����������������� ������¦����è�³���¦��ª³�����£�¦����clot forms in the deep veins of the leg (DVT) and becomes loose, it is likely to travel through the heart and into the lungs, with the potential to cause a heart attack or pulmonary embolism. Introducing Fruitflow®*

��¨��è�³® works by keeping blood platelets ‘smooth’ to avoid aggregation inside the blood vessels and therefore promotes �������¦��������¨�������£������������¨ ����������¦����clotting process as some medications do, and therefore poses no risk of excessive bleeding after injury, and is therefore suitable for consumption by the general population.

��¨��è�³® was developed by Provexis, a life-science business ���� ���������� ������ � ��� �������� �������������¢ �����functional food, medical food and dietary supplement ������������� £� �� � ³����¢���¨¦�� ������ ������������ ���

diabetes and existing heart disease. An above normal level of platelet aggregation can cause clogged arteries (thrombosis) and subsequently a number of very serious problems such as;

Heart Attack: Heart attacks occur most commonly as a result of coronary artery disease, whereby the arteries become �����³��¢�� �� ��Ϩ��£��������¨������������������¨�ª����������³�������������¦���ª���è�³�������¢����¦����to the heart, and this in turn will cause damage to the heart muscle. The problem is serious; according to World Health Organization (WHO) estimates, in 2005, 17.5 million people died of cardiovascular disease, representing 30% of all deaths globally.

Strokes: There are two major types of stroke caused by �¦������¦������������������������¦��������ª�����¨��³���cerebral arteries become blocked by the formation of a blood clot (thrombus) within the brain. The second, an embolic stroke, happens when a blood clot happens elsewhere in the bloodstream, but becomes loose (embolus) and eventually ¦��������������������������¦���ª����è�³�¦���������brain.

�¦���ª����¨�������������¦������������������£����¨����������� �����������¨� ����� �����¨��è�³® extract has been proven to reduce platelet aggregation in 97% of subjects with no side-effects. The effect takes place within 1.5 - 3 hours of consumption and lasts for up to 18 hours, making it ideal for daily consumption in functional foods or dietary supplements. £ ��ª�� ����� ��� ��������� ���� �� ������ �� �� ��¨���Provexis has developed a liquid format for use in food and ¦�����������¨��è�³® is cost-effective and user-friendly in terms of applications and stability, and has minimal taste and odor impact.

£��¨�������������������������������¢�������������³����«º¸¨�������������¨��� �������������Ç� �����¨��è�³®

technology, giving DSM global rights to Fruitflow® and to collaborate with partners in all major global markets to develop ��³ ���¨��������������¨��è�³®

���¨��è�³���������������������ª��������� ��

[*7;$\1"® technology is the only functional food ingredient addressing platelet aggregation

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�'*;]$'��[q'%Z' ���� �������� �;@���Gq~@$N:G^�RZRZ%/:"��«º ¸¨��������� ����¨��� *�]\$�X@*<='>?@#9%:%�NG%;79%X�"� *#��'�GZ` ��¨��è�³® #9%�X@ �«º �;@�"�7�#µ�Â~$^>G�N{"|}+�/�#"�^7�#µ�Â�':%�7�@%^�"'µ��N��'NG%;XG":�#"\/�G:

Regulatory Statusú��¨��è�³® syrup is classed as GRAS (Generally Regarded as

Safe) by the US FDA and is not regarded as a Novel Food in the EU, clearing it for wide use in foods, beverages and supplements.

ú £� º�� ���Á� ��� ��¨����³® technology was the first to be substantiated by the European Food Safety Authority (EFSA) under the new Article 13(5) for proprietary and emerging science.

ú£������¦�����Á����¥¨�� ���­����������¨�����Ç�����health claim ‘Helps maintain normal platelet aggregation, which ������¦¨������������¦����è�³´�³����³���������³��������¦�authorized under Article 13(5).

ú����������������¦���������� �����������¥Ì�Ì«��¨��������Canada and Mexico, with Japan pending.

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49ENQUIRY NO. 119

�+XA9$L41NC-A1$Ë 7{%/RX"/�8G@�*XG/�":*:�;8%:���XG$;*G]$;X"/�8#`\XG$;*G]$;$q;N"'8%:X�'<?'�;Z���'X�'<?'#`\�X_Y�$8R~";~/%^:%��XG~$^*G]$;8':�R#"\ :G@%�*']�$X"/�8*7ZX%Z���'`�*<=' <ë_X%�X_Y~$^�G:&±\^$^�+:%�$'%�"Z�G: �*$°*$�$�<�R�%|/Y%�`>?@*7`Z�/�N8%:���XG$;*G]$;X"/�8#"\/�G:�'<� ���À <�R�%| �Ð��G@%'�'��;*<='��Ñ~$^7%*XNq:%�N%Z#"�^X�;

�+X=C@?<*R-1U@RË ���7�$^~%;*G]$;�`7$^<�R*{# <�R*{#O�:*:�;8%:XG$;*G]$;#`\*G`�Z^7�$^7Y/'&`�`��"�$q;N"'*']\$^8%::@$'*G]$; ������¦��������ª��<�R*{##`\7$^*�`Z:/Y%¥�¦��������ª� *:�;8%::@$'*G]$;#`\*:�;#`\�;#`\X'±\ ~$^:�RO7*G]$;OG@/XGq;�%8'[± XG$;*G]$;O;^7�$^OGR~";~/%^:%��XG~$^*G]$;

)*+-)%R)N@6-1U@RQ(�A1@R-1U@R7R?<*�Y���[ËXG$;*G]$;O;^�X_Y#`\~%<�R:$�;@/Z/%G+/#`\#9%X'@%#`\<Î$^:"'��Y�X@*G]$;�XGZ@$':G"� X%:*:�;:@$'*G]$;#`\XG$;*G]$;O;^~%OG@/:@$'*G]$;XGq;$$:7?Y :�RO7*G]$; $%8*;�'#%^�<Z"^X"/�8OGR<$; *<='7%*XNq�X@*:�;��� X"/�8G@�*XG/X�]$XG$;*G]$;X"/�8$q;N"'Introducing Fruitflow®*

Fruitflow® #9%�X�*:G�;*G]$;7%�%�[�XG�;�$Z\%^�%��]\'�;Z<Î$^:"':%�*:%RN"/*<=':@$'~$^*G]$;�'XG$;*G]$; 8±^*<=':%�

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74 Asia FOOD BEVERAGE Thailand

Special ReportArticle courtesy of Merck (Thailand) Ltd.

ADVANCING LIFE SCIENCE TOGETHERIntroducing Merck Millipore

As of July 2010 Millipore began operating as the new “Merck Millipore” division of Merck KGaA, Darmstadt, Germany. The new division will offer a comprehensive range of products, technologies and services that enable scientists to conduct ���� ������� �������� ������� ����������and economically. With a range of more than 40,000 products, Merck Millipore is one of the top suppliers for the life science industry. Its vision and mission are “Unleash the potential of Science for Life” and “Side by side with our customers we drive innovative solutions to transform research, development and production, worldwide”

Merck KGaA, the German parent company, acquired Millipore Corporation, a leading Life Science company based in Billerica, Massachusetts, USA, for approximately 5.2 billion euro (7.0 billion USD). Since then Merck has been integrating its existing chemicals operations around the globe with those of Millipore. Bioscience, Lab Solutions and Process

Solutions

Bioscience: Merck Millipore’s bioscience

business unit serves pharmaceutical, biotechnology and academic laboratories conducting life science research. This ��������� �� ��� � ������ �����¨ ����science and biopharm services.

Lab solutions: The new lab solutions business combines Millipore’s lab water and the majority of process monitoring tools business units, along with Merck’s business in microbiology, food & environmental analytics, inorganics, solvents and other laboratory chemicals.

Process Solutions: The Process Solutions Business Unit consists of the Biopharm Process Solutions and Pharm Chemicals Solutions Business Fields. The Business Unit also includes Global ����� � �������� ���� � ������ ������Technology & Pre-Development Core Research Support and Process Solution Services.Merck Millipore Launched in Thailand

Merck Millipore introduces to its customers in Thailand in March 8, 2011 as part of its plan to expand the growth opportunities in the Life Science Industry.

“With today’s launch of Merck Millipore, we are creating a world-class

partner for the Life Science sector with a comprehensive product offering,” said Mr. Aman Bhattacharjee, Managing Director, Merck Thailand. “We will now move quickly to bring together the expertise and complementary capabilities of both Merck and Millipore talents to ���� �� ��� ���������� ������ ������ ��the high-growth and innovative offerings in segments such as bio-research and bio-production.”

He further said, “Both Merck Chemicals and Millipore have a long and proud history of providing superior products and solutions to their partners in the Life Science sector. The increased breadth of the Merck Millipore product portfolio, together with the expertise of our talented people, will allow us to deepen our customer relationships and gain the new insights we need to further drive innovation. We will also bring together our research and development capabilities, which will make Merck Millipore one of the top three investors in R&D in the Life Science Tools industry. This, in turn, will enable us to create greater value for our customers.”

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75 May - Jun 2011

�1'���+4�+[/9��#<*4 �+[/9�=�#/9�1�H�/�H4�X;"�Merck Millipore Launched in Thailand

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For more information, please turn to page 59

49ENQUIRY NO. 120

Page 78: AFB_MAY-JUNE2011

76 Asia FOOD BEVERAGE Thailand

Special ReportArticle by Chakrit Tubsungnearn, Managing Editor, AFB Thailand

TAIPEI PRE-SHOW MEDIA TOUR

At the end of the last February, Taiwan External Trade Development Council (TAITRA) invited AFB Thailand to go to Taiwan in order to visit and interview machinery manufactures for food and beverage in Taiwan who will participate the FOOD TAIPEI, TAIPEI PACK and Foodtech & Pharmatech TAIPEI Exhibition during June 22-25, 2011.

Companies we visited and interviewed were machinery manufactures for food industry, frozen food manufactures, snack and tea manufactures. There were 3 machinery manufacturers for food industry; Keed Automatic Package Machinery Co., Ltd., San Tung Machine Industry Co., Ltd., and Tsung Hsing Food Machinery Co., Ltd. There were 2 frozen food manufacturers; Chi Chiao Frozen Foods Co., Ltd. and Chi Mei Frozen Food Co., Ltd. Snack manufacturer was Chuang’s King Tai Chang Food Co., Ltd. Tea manufacturer was Jia Jan Tea Co., Ltd. Fol lowing discussion with the executives of each company, all of them had similar idea that for participating the exhibition, it was not only to present new technology and machinery for industry but also to increase sales channels and communications with the customers.

*�]\$<G%Z*;]$':q�{%�"'µ+#`\> Y%'�%'�NZ7%� AFB Thailand �;@�`�$:%7*;�'#%^�<<�R*#��N@X/"' N%��9%*��_~$^ 79%'":^%'�"Å'%:%��@%NY%^<�R*#�~$^�N@X/"' Taiwan External Trade Development Council ���£�·�� *�]\$*~@%*Z`\Z�OGR7"�{%!|+ ���!"#>?@>G�N*��]\$^8":� $%X%�OGR*��]\$^;]\�~$^<�R*#��N@X/"'#`\8R*~@%�Y/�^%'O7;^7�'�@%�¹¹���£�¥£���£�¥£��­ÈOGRFoodtech ¤������������£�¥£�'�RX/Y%^/"'#`\��¢����[q'%Z'#`\8R[± '`�

�'���;%���!"##`\*�%�;@�`�$:%7�<*Z`\Z�OGR7"�{%!|+O�Y^*<='���!"#>?@>G�N*��]\$^8":��'$qN7%X:���$%X%� ���!"#>?@>G�N$%X%�O�YO~�^ ���!"#>?@>G�N~'�OGR���!"#>?@>G�N�% 79%X�"����!"#>?@>G�N*��]\$^8":��'$qN7%X:���$%X%��$Z?Y;@/Z:"' � ���!"#�]$���!"# �`;$$�N*�N��O���*:8O��`'*'$�`\ 89%:";����!"#&%'Nq^O��`'$�';"7#�`89%:";OGR���!"#&q^Û�^°?Î;O��`'*'$�`\89%:";7Y/'���!"#>?@>G�N$%X%�O�YO~�^�`����!"#�]$���!"#Û`*8@%�°�*&Y'°?Î;7+89%:";OGR���!"#Û*�YZ°?Î;�°�*&Y'89%:";79%X�"����!"#>?@>G�N~'��]$���!"#Û/^��^�NÛ%^°?Î;89%:";OGR���!"#>?@>G�N�%�]$���!"#*8`Z8"'89%:";

XG"^8%:�;@�?;�qZ:"�>?@���X%�~$^ONYGR���!"# >?@���X%�~$^#q:���!"#O7;^�/%�*X�'�G@%Z:"'/Y%:%�*~@%�Y/��'^%'O7;^7�'�@%'$:8%:8R*<=':%�'9%*7'$*#��'�GZOGR*��]\$^8":��X�Y�~$^���!"#�X@:"�$qN7%X:���OG@/Z" *<=':%�*��\��Y$^#%^~%ZOGRN�;NY$7]\$7%�:"�G?:�@%$`:;@/Z

Page 79: AFB_MAY-JUNE2011

77 May - Jun 2011

“The company is the number one cup and seal specialist. We provide reasonable price, after sale services, and tailor-made machinery. Therefore, we have customers in several continentals especially in Middle East where the company’s machineries are widely used. The company objective to join �����£�¥£��­È��������³�������¨�������� ����������������¨�������������������¨�����������������¦¨�³������´�had any plan to expand our marketing due to our current production capacity is still not meet the market’s requirement”.

������������2N49R)*+Q9�$I0�3+%;9Q�Z*6�D5?�7CM(6�@%6R9=Q+(�4W*)9R�3+%;9Q�2N�1%D-X+U�@?3++4571/Z(1�N$O�-X+U�@?M9�?3++45�-X+U�@?3++45@9D�6C9D%X$*C-+8$=2?�-X+U�@?Z(1�ROLMNX$*C+N@6X$*C-+8$=2?�71/-X+U�@?3++4571/Z(1�5?

©���!"#*<='>?@*�`\Z/�%_:%����8qOGR<®;>'±:[@/Z$"';"�X'±\ ~$^�N@X/"';@/Z�%�%:%����:%�XG" :%�~%ZOGR�q|{%�~$^*��]\$^8":�#`\7%�%�[$$:O���;@N%��/%�N@$^:%�~$^G?:�@%#9%�X@�`G?:�@%$Z?Y�'XG%Z� #/`< �;Z*Û�%R�'NR/"'$$::G%^&±\^*��]\$^8":�~$^���!"#:9%G"^*<='#\'�Z��%:*<Î%X�%Z�':%��Y/�^%'��£�¥£��­È:�*�]\$N@$^:%���<R:"�G?:�@%�;Z*Û�%RG?:�@%*:Y%�79%X�"�<�R*#��#Z���!"#:��`G?:�@%$Z?Y ONYZ"^��Y�`O>'#`\8R*~@%�%#9%NG%;*��\�*']\$^8%:<ë88q�"':9%G"^:%�>G�N~$^���!"#Z"^��Y*�Z^�$NY$�/%�N@$^:%�~$^NG%;¬

“The Company’s customers are over the world including Asia, Middle East, Europe, Africa, North and South America, as well as Thailand. Several Thai manufactures use Keed’s Packing Machines especially for instant noodle since Keed is the instant noodle packing machine specialist. In the past, the company joined the THAIFEX - World of Food Asia 2009 due to the fact that Thailand is country with potential and the company may invest to establish plant in Thailand in the future. In the TAIPEI PACK this year, the company will

present Moon Cake & Bakery Packaging Machine (Hermetic Sealing) which is the new model machinery”.

���� ����2N49R)*+��*O)*+D1*R71/��*O<*O�3+%;9Q�X(R�@@�D-CD%X�7.8X-)4�7CM(6-6@+(��4W*)9R��2N�1%D-X+U�@?3++45�J1$H7+0-0@+H�71/-X+U�@?A>@J�1HC+9R

©���!"#�`G?:�@%$Z?Y#"\/�G:#"�^�'#/`<*$*�`Z NR/"'$$::G%^ Zq��< O$°��:% $*���:%*X']$OGR�N@ �/�#"�^<�R*#��#Z&±\^�`���!"#>?@>G�N$%X%�XG%Z�%Z��@*��]\$^���8q~$^�`; �;Z*Û�%RG?:�@%�':GqY�7�'�@%<�R*{#�RX�\:±\^79%*��8�?<&±\^�`;*<='>?@*�`\Z/�%_;@%'*��]\$^���8q�RX�`\79%*��8�?<#\>Y%'�%���!"#*�Z�<�Y/�^%'O7;^���£�¥ç¢�����������������Á�%OG@/*']\$^8%:*X�'/Y%<�R*#��#Z�`�":Z{%�OGR�'$'%�N$%8*~@%�%G^#q'7�@%^��^^%'�'<�R*#��#Z �'^%' ��£�¥£ ��­È <�'`����!"#8R'9% *��]\$^���8q*�*:$�`\OGR~'��X/@��R8"'#�+ O��7q__%:%�&±\^*<='*��]\$^8":��qY'�X�Y�<O7;^¬

������ ���, Marketing and Sales Department Manager, Keed Automatic Package Machinery Co., Ltd. which is the manufacture of Flow Wrappers, Shrink Wrappers

��������, General Manager, San Tung Machine Industry Co., Ltd. which is the manufacture of Cup Filling & Sealing Machine, Filling Weighing Machine, High Speed Auto Packing Machine, Heat Continuous Sealing Machine, and Bag Filling and Sealing Machine

“Most of the company’s tea products are premium grade with high price since we use tea leaves planted in the mountain as raw material. Therefore, our marketing plan is not the mass market but we have niche market for whoever impress and love the art of tea. The participation of FOOD TAIPEI is to present Art of tea making and drinking as well as information of tea making for demonstration and instruct the interest person”.

�����������2N49R)*+Q9�$I0�3+%;9Q�-4(O�496�4W*)9R��2N�1%DM*@2>A1?73+6RH������������������Z��?QW*'5+)%46(�C*6*6)$>*�� �0�

©>G�N{"|}+�%7Y/'�X_Y~$^���!"#*<='>G�N{"|}+�R;"���`*�`\Z�#`\�`�%�%7?^ *']\$^8%:��@/"N[q;��#`\*<='���%#`\�;@8%::%�*�%R<G?:�'{?*~% ;"^'"�':%�#9%NG%;8±^��Y*'@'�<#`\NG%;O�7ONY8R8"�:GqY�G?:�@%*Û�%R#`\�`�/%��]\'�$�OGR'�Z��'��G<R:%�;]\��% :%�*~@%�Y/�^%' �¹¹���£�¥£:�*�]\$'9%��G<R:%��^OGR:%�;]\��%NG$;8'~@$�?G�/%��?@*:\Z/:"��%�<O7;^OGR[Y%Z#$;�X@:"�>?@#`\7'�8�;@�"�#�%�¬

�����������, General Mager of Jia Jan Tea Co., Ltd. which is the manufacture ��¢�£ �����¤�� ���������������������� ����¥��¤�� �� ������¤��� �������¥���� ������

Page 80: AFB_MAY-JUNE2011

78 Asia FOOD BEVERAGE Thailand

Special Report

“Our Company have full line of automatic food processing machine for production of potato chips, grain puff (extruded snack food), baked snacks, fried snacks, peanuts and nuts, oil deep fryer, seasoning machine, microwave heating equipment, infrared oven and infrared burner. Currently, the Company has sale representatives in 11 countries including Thailand which is one of countries that we pay a lot of attention and we will be participating the THAIFEX - World of food ASIA 2011 in May. In Foodtech & Pharmatech TAIPEI, we will present new model of machinery which has been developed in order to

reduce fuel consumption in comparison with the old model”.

�!"�#�����2N49R)*+=W*69)?*6�3+%;9Q�Z5?�¦%?�J2KR�7CM(6-6@+(��4W*)9R

©���!"#~$^*�%�`*��]\$^8":�$"N�'�"N�79%X�"��G'+>G�N�"'É�"\^#$; *$�:#�?;7O'�� 7O'��O��$�OGR#$; ["\/G�7^OGR["\/NY%^� *��]\$^#$; O��;`�°�%Z *��]\$^>7�*��]\$^<�q^�7 *��]\$^$��;Z��@�����*/° *��]\$^$�$�'°�%*�; OGR*���+'*'$�+$�'°�%*�; <ë88q�"'���!"# �`N"/O#'89%X'Y%Z�' �� <�R*#��/�#"�^<�R*#��#Z&±\^*< ='X'±\^�'<�R*#�#`\ *�%�X@�/%�79%�"_OGR8R*~ @%� Y/�O7;^�'^%' ���£�¥ç ¢������ ����«£����� �'*;]$'�Í!{%��'`� 7Y/'�'^%'��������¤������������£�¥£ *�%8R'9%*��]\$^8":��qY'�X�Y ~$^*�%#\�"Å'%*�]\$:%�G;<���%|:%���@*�]�$*�G�^G^8%:�qY'*;��¬

“Our company is subsidiary of the Chi Mei Group which is the world leading Company regarding ABS plastic resin industry. Lately, the Executive Board of Chi Mei Group had mutual agreement to invest more in food industry by the establishment of new plant. Therefore, the company will have higher production capacity and subsequently we will capable to expand market in several countries including Thailand adding to our current markets in America, Canada, Australia, Japan, and South East Asia”.

�$�%"�&��'(�+@?0+/'*6�3+%;9Q�¦(�-C>O�J2KR��J+-Z>6�4W*)9R�3+%;9Q�2N�1%DZ*1*-0*7M>7<8?�-)(§O$7M>7<8?�D%�CZW*7M>7<8?71/-XN)=930/+R

:GY%//Y%©���!"#*�%$Z?Y�'*��]$Û`*�YZ:�qò<&±\^*<='���!"#�"�''9%~$^�G:�'$qN7%X:���*$�`*$7�G%7N�:*�&�'&±\^*�]\$��Y'%'�%'`��|R:���:%����X%�~$^Û` *�YZ :�qò<�`�N��X@G^#q'*��\��':GqY�µq�:�8$%X%� �;Z8R�:%�G^#q'�'��^^%'OXY^�X�Y8R#9%�X@���!"#�`:9%G"^:%�>G�N*��\�~±�' &±\^8R#9%�X@*�%7%�%�[~Z%ZNG%;�;@$`:�'XG%Z�<�R*#� �/�#"�^<�R*#��#Z8%:#`\<ë88q�"'7�'�@%~$^*�%�`~%Z�'7X�"ã$*���:%O�'%;%$$7*N�*G`Z_`\<qz'OGR�'<�R*#�O[�*$*�`ZNR/"'$$:*Û`Z^�N@¬

)�*+�,.���¨�©�����ª� ���¨���� �«�� �¬��ª���� �����­¨�£��­

/�0*�5��66�7, Vice President, Chi Mei Frozen Food Co., Ltd. which is the manufacture of frozen Chinese bun, frozen dumpling, frozen dim sum, and pineapple cake

“The Company’s products especially frozen and onion cakes are widely accepted and our high sales record is from convenient store and restaurant sale channels. In this year, the company started presenting our products to the markets in Europe, America, Hong Kong, and Macao. However, we still haven’t had a plan for Thailand since our products are mainly Chinese foods

which are more suitable for countries with several Chinese residents”.

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��������7�����7, General Manager, Chi Chiao Frozen Foods Co., Ltd. which is the leading manufacturer of frozen dim sum, frozen dumpling, and onion °� ��±���Y����� ������������� ������������°°���� ����±����±��±� ����� ��� �����������²���� ����³������ � [�

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79 May - Jun 2011

�����7� �����,.���7, General Manager of Chuang’s King Tai Chang Food Co., Ltd. which is the manufacture of square cookies

“Currently, there is high competition in the markets therefore the present consumers approach through our sale channels are not adequate. Then, so far we have invested our own shops to sale our products and participated the exhibitions such as FOOD TAIPEI as well as performed market expansion to international via the sale representatives in Singapore and Hong Kong. In addition, we also expand our targets to children and teenage by ��ƨ����� ���¨��� ����������������������������è�����and we sale them through 7-11 convenient stores. In Thailand, ³� ������ �����������¦���������� ���¦¨��������¨��������the appropriate sale representatives due to our products are premium products with high price. However, we hope that we will have the sale representatives in Thailand in order to sale our products in the future”.

8(� �'�� �9��(� �2N49R)*+Q9�$I0� 3+%;9Q� ¦$?� X%?� ID� ¦*?� J2KR� 4W*)9R� �2N�1%DX5N))(�=(�-A1(�OC

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80 Asia FOOD BEVERAGE Thailand

Special InterviewArticle by AFB ThailandSpecial thanks to Tipco Foods (Thailand) PCL

AFB Thailand: How Tipco Foods separates business lines and which one has to work hard on marketing? Mr. Wiwat: Tipco Foods has 4 business lines; export vegetable and food, beverage, retail, and plant extracted or ingredients. All of them are different. This year, market values of beverage business are as high as hundred billion Baht. There are several sub-categories including soft drink such as drinking water, milk, juice, tea, and coffee. Tipco chooses to generate market ������������ �¦���������������������������������� ���which is the future trend since mineral water is considered as one of functional drink because it contains mineral but no calorie. For health concern consumers, if they drink regularly, it will enhance their good looking skin as well as being fresh. The second is cereal drink, Nature Up. The third category is Tipco juice. It started with 100% juice products. Currently, production lines are expanded for 40% and 100% juice in bottle packaging. The fourth category is functional drink, Dakara, which is but not yet success so far. This year, the company will be re-positioning in order to present new image to consumers and make it easy for them to understand. AFB Thailand: How many new products will be launched in according to the beverage business plan in 2011? Mr. Wiwat: This year, in addition to re-positioning of Dakara, the company will also launch new orange juice mix with orange sac to compete with the market leader. The juice will be in PET bottle. In addition, we will introduce ready-to-drink tea. This

is our work together with the partner, Suntory. Suntory is the expert in ready-to-drink tea and it is the second of sale records in Japan. In order to coming into tea market in Thailand, Tipco has prepared the grand opening and it must be different from � ��������¥����� ������������������������������� � ���launched 20-30 new products each year. AFB Thailand: What makes the products so popular and success in sale records? Mr. Wiwat: Marketing nowadays must be based on 3S principle. 3S are S1 is Speed; it requires fast launching of products into the market. S2 is Scale; we need certain amount of sale records. S3 is Share; currently if you are not number 1 or 2 brand, you �������������������� ��������������¥������� �� ������might go to an end. If you do business negotiation with major distribution channels such as modern trade, they might not choose your products, or even if they allow and that will be only for a short period. If that happen, your product costs will be higher and this is true for the business nowadays. If you are not big enough, you won’t be able to survive.

One reason of joint-venture with Suntory is because Tipco would like to take outstanding of these 2 companies together in order to increase potential to compete in beverage market. Since Suntory is the expert in Research and Development (R&D), therefore, they help Tipco to maintain good quality of product while reduce production costs. Meanwhile, Tipco will play a major role in marketing.

TIPCO: KEY FACTORS TO SUCCESSThis year, trend of beverage market competition is becoming tough. Several manufactures prepare introducing both old and new products into the market busily. Therefore, AFB Thailand requested the permission to interview Mr. Wiwat Limsakdakul, Chief ��¯��� �������������¤�����������������Tipco Foods (Thailand) PCL, the leader of beverage market, about marketing plan and methods to maintain the no.1 place in the future.

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Mar - Apr 2011 81

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Page 84: AFB_MAY-JUNE2011

Event Preview

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ProPak Asia 2011 will be organized by Bangkok Exhibition Services (BES) on June 15-18 at Halls 101-104 of BITEC, Bangkok, Thailand. For more information, please visit www.propakasia.com

For more information, please turn to page 59

49ENQUIRY NO. 121

�������­�¨������Bangkok Exhibition Services Ltd. (BES)

§�����³������� ��ª�������� ��������� �����������������ª������������������������ª���������³����³���¦���ª��� �������¨�������������������´�������� ��������� ��ª��������������� �����������������³����� ���¨ ����������������¨��������������

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PROPAK ASIA 2011Concern for Environment to Take Center Stage

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2011

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87

Event Report

87 Mar - Apr 2011

April 25, 2011 at Swissôtel Le Concorde Hotel, Bangkok – International Life Science Institute (ILSI) South East Asia Region and its Thailand country committee organized a seminar on “Dietary Fiber and Prebiotics: Science and Regulatory Ì ����¬������������¨����� ����������������������¦����� ��¦�������������¨����������¨������������������������³���as commercial application and technology related. Speakers are experts who came from academic institutes, private companies and Thai government sectors.

The seminar was held in collaboration with Food Industry Club - The Federation of Thai Industries and Food Science & Technology Association of Thailand (FoSTAT).

Article by AFB Thailand

DIETARY FIBER AND PREBIOTICS SEMINAR/"'#`\ �� �'%�� #`\>Y%'�% | ��^O��7/�7��*#G *G$ �$^�$�+;�:�q^*#�¢£���������������«������£�����¨���£�«£�«�¨��¥�������·�����OGR�|R:���:%�<�R89%<�R*#��#Z8";^%'7"��'%“Dietary Fiber and Prebiotics: Science and Regulatory Update” *�]\$OG:*<G\Z'�/%��?@�/%�*~@%�8*:`\Z/:"��Z$%X%�OGR������$N�:7[%'R~$^:âX�%Z*:\Z/:"��9%'�Z%�OGR�9%:GY%/$@%^7q~{%� �/�#"�^:%���@^%'#%^:%��@%OGR*#��'�GZ`#`\*:\Z/~@$^ /�#Z%:��'^%' *<='>?@*�\Z/�%_8%:7[%�"':%��±:!% {%��"ã~$^�#Z OGR���!"#*$:�'

^%'8";7"��'%��"�^'`�8";~±�'�;Z £�«£ OGR�/%��Y/��]$~$^:GqY�$qN7%:���$%X%� 7{%$qN7%X:���OXY^<�R*#��#Z OGR7�%��/�#Z%�%7N�+OGR*#��'�GZ#%^$%X%�OXY^<�R*#��#Z���«����

Thailand’s 1st

food & beverage

and retailing business magazine

Advertising Sales Manager

Food Beverage Marketing

Advertising Sales Manager

Food Beverage Marketing

������������������ �E-mail : [email protected] : +66 (02) 716 1722 Ext 136Mobile : +66 (081) 612 7202

���������������E-mail : [email protected] : +66 (02) 716 1722 Ext 132Mobile : +66 (086) 787 8869

��&�'(&� )!��*����$��!��!������+��$��+�,�!-��.����/���$�0� 12�3�$�4��"�5+� 1$�0� 12�2� �& �$������� ������6�7))�8��9�( )� (���*�:6�7))�8��9�( )� (�&��+++�!!�@�-��!�

Circulation Executive

����������� �E-mail : [email protected] : +66 (02) 716 1722 Ext 102

Visit Us at www.ttim.co.thto download our e-magazine and to see more information onour services in order to maximize your business connections in Thailand and Asia

Page 90: AFB_MAY-JUNE2011

Event Report

88 Asia FOOD BEVERAGE Thailand

Article by AFB Thailand

Earthquake in Japan on March 11, 2011 is the greatest earthquake of Japan over the past 140 years. The magnitude is 9 Richter. This earthquake generated 10 meters of tsunami waves which destroyed coastal area in Sendai. Tsunami not only caused priceless lost of life and property but also damaged Fukushima Daiichi Power Plant of Tokyo Electric Power resulting in radioactive material leakage.

The estimated economical lost due to this catastrophe which is approximately 100,000 million USD. Estimated recovery and restoration expenses are approximately 180,000 million USD

Thailand, a friend with Japan with closely long-term relationship in both government and population sectors, feel deeply grief of this catastrophe as well. Therefore, we united �� �����������³��������������� ���¨���������������is published throughout the world.

TSUNAMI RELIEFFrom Thai Manufacturing Community to Japan

March 31, 2011, “Tsunami Relief: From Thai Manufacturing Community to Japan” Event is one of thoughtfulness of manufacturing community in Thailand leading by Alliance For Supporting Industries Association and other associations as well as Reed Tradex to establish this event in order to support our important friendship country. H.E. Mr. Chaiwut Bannawat, Minister of Industry, has honorary presided the event. Over 3 million Baht was rapidly raised from manufactures and was given through the Thai Red Cross in order to hand over to the Japanese Red Cross to further support restoration of Japanese living condition. H.E. Mr. Seiji Kojima, Ambassador of Japan in Thailand, as a representative, received that amount of money on.

º�����������������������Thai Trade and Industry

Media Co., Ltd. (TTIM) led by Ms. Wannee Sananwatananont, Managing Diector, have participated in the event by donating to Japan and promote the event via company’s media.

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8989 May - Jun 2011

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Chaiwut Bannawat, Minister of Industry

“I am truly believed that our friends in Japan will acknowledge warm friendship of what we have done together in this event. Additionally, this is considered as ��������������¨����������� ������������¨ �������������������� ������¨�³���¦�����������¬

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90 Asia FOOD BEVERAGE Thailand

Event Report

Food Industry Network Co., Ltd. cooperated with the Department of Intellectual Property, Federal of Thai Industries, National Food Institute, Educational Institutes, and private sectors hosted the Health Food and Ingredient Thailand (HFIT) 2011 at Impact Exhibition and Convention Center, Muang Thong Thani, during March 3 – 6. There were several hundred participants to occupy booths in area of 13,500 square meters. ����³��������������������������¦����³�������������manufactures to participate in creative idea sharing according to the government’s creative economy policy. This is in order to promote capacity of Thai people and to becoming the food and creative ingredient leaders of the world.

His Excellency Chai Chidchob honor presented for opening ������������¥��������������ª������¦¨���� ¨��º��������Commercial was the chair together with Mr. Surin Totapthiang, the President of Kuang Pei San Food Products PCL, and Ms. Napawan Songprasertkul, the President of Food Industry Network Co., Ltd. Exhibition zones consisted of food and healthy drinks, raw materials, ingredients, condiments, and tools,

Article by AFB Thailand

equipment and technology for food production and packaging.Fifty of healthy food products were presented by the

manufactures promoted under Thai Khem Khaeng project. The products are manu factured to meet with current healthy food trend which is widely popularity. In addition, the exhibition highlight was building up the new Parliament House using cans supported by Kuang Pei San Food Products. Over 200,000 cans were used therefore it was the new world record. Meanwhile, the representative from the Guinness World Records presented the ������������������³³������������¨�����������������������food seminar on “Creative Food Creative Thailand” was arranged in order to present useful information for Thai food and beverage industries. Subsequently, they will continue improving their ���¨��� ����������� ����� ���� �������� ��� ����������� �Thai food and beverage industries.

Asia FOOD BEVERAGE Thailand magazine and Food

Beverage Marketing magazine joined the exhibition in order to present magazines and other printings of the Company. Several audiences interested in the companies’ products.

HEALTH FOOD AND INGREDIENT THAILAND 2011

The Platform of Thai Cuisine

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9191 May - Jun 2011

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92 Asia FOOD BEVERAGE Thailand

What’s New

Quick & Easy Japanese Curry ina Retort Pouch

Mineral Water and Wine in Harmony

Dutchie Bio Yogurt Multi Care

Yamamori Trading Co., Ltd. (YTC) introduces ready-to-eat beef and pork curries in a retort pouch. The curries can be quickly and conveniently prepared by just boiling the pouch in hot water, or by pouring the curry onto a plate and heating in a microwave. You can easily enjoy these delicious dishes in the comfort of your own home. These authentic Japanese curries by Yamamori are made of high-quality raw materials and ingredients including spices and the natural sweetness of fruits that provide an outstanding taste.

Siam Winery, Thailand’s leading producer and importer of premium wines, and Gerolsteiner Brunnen GmbH & Co. KG, have launched a partnership to distribute and promote Gerolsteiner’s high-quality mineral water in Thailand. ����ª����������«�����������¼��������������� �����Thailand. The partnership is a part of Siam Winery’s mission of “Building a Thai Wine Culture.” Gerolsteiner’s mineral water contains more minerals and trace elements compared with other mineral waters, which enhances �������������������

Dutch Mill Co., Ltd., Thailand’s largest manufacturer and distributor of high quality milk and yoghurt products, launches “Dutchie Bio Yogurt Multi Care,” a yogurt with complete ������� 3 �������� ������ ��������� ����probiotics, healthy skin from vitamin B2 and genuine fruit, and strong bone from milk calcium.

Dutchie Bio Yogurt Multi Care series are �� ����� �� � ������¨ �� ������� ���������������� �Ï�����®® ��®¡������������ ��������(110g, 11 baht). These products are available at supermarkets and convenience stores nationwide.

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For more information, visit www.yamamoritrading.com

For more information, visit www.siamwinery.com

For more information, visit www.dutchmill.co.th

ENQUIRY NO. 49 401

ENQUIRY NO. 49 402

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95

Event Calendar

May - Jun 2011

��������������� May 25-29, 2011

���� IMPACT Challenger,

Muang Thong Thani,

Nonthaburi

� ����� � Koelnmesse Pte Ltd.

������� Sharon Teo [email protected]

���� +65 6500 6732

���� +65 6294 8403

�������� www.worldoffoodthailand.com

�� ������������������������� June 20-21, 2011

���� Centara Grand

Hotel at Central World, Bangkok

� ����� � Hospitality and HoReCa Consultants

������� David Chelladurai

[email protected]

���� 001800-491-0206 (Thailand Toll

FREE Number)

���� +65 (0) 6725 0991

�������� www.aginternational.org

*Special offer for AFB Thailand’s readers, 10% off

by showing a copy of this page

��������������� �� ����!��������� June 16-18, 2011

���� BITEC, Bangkok

� ����� � FIFSTA, FoSTAT,

KKU, AIAC

������� Ms. Shisa Wiboonchat

[email protected]

���� +66 (0) 2644 8150 ext. 410

���� +66 (0) 2644 8122

�������� www.aseanfoodconference.com

*Special offer for AFB Thailand’s readers,

10% off by showing a copy of this page

�"#��$������������ June 15-18, 2011

���� BITEC, Bangkok

� ����� � Bangkok Exhibition Services Ltd. (BES)

������� Piyaporn Lertpongsopol

[email protected]

[email protected]

���� +66 (0) 2615 1255

���� +66 (0) 2615 2991

�������� www.propakasia.com

��������%��������������� June 14-15, 2011

���� Four Point by Sheraton,

Bangkok

� ����� � IBC Asia (S) Pte Ltd

������� [email protected],

Tamera [email protected]

���� +65 6508 2401

���� +65 6508 2407

�������� www.foodinnovationasia.com

*Special offer for AFB Thailand’s readers, 15% off

by showing a copy of this page

����&���������������&"����'�������(���������� July 7-9, 2011

���� Hall 2, IMPACT Exhibition and

Convention Center

� ����� � IMPACT Exhibition

Management Co., Ltd., & C AD

Promotion (1997) Co., Ltd.

������� Ms. Nattaporn Srimano

[email protected]

���� +66 (0) 86 664 4572

���� +66 (0) 2 833 5127-9

�������� www.thairestaurantandbar.com

�"#��$ ������������ July 13-15, 2011

���� SNI Expo

� ����� � China International Exhibition (CIE)

������� Vicky Leung

[email protected]

���� +85 2 2876 5114

���� +85 2 2520 0750

�������� www.propakchina.com

���������������������� July 27 – 30, 2011

�����Gramedia Expo, Indonesia

� ����� � Krista Exhibitions

������� [email protected]

���� +62 21 634 5861, 634 5862, 633 4851, 634 5002

�����+62 21 634 0140, 634 2113

�������� www.eastfoodindonesia.com

���"��)�� $�"����������� August 31 – September 3,

2011

���� BITEC, Bangkok

� ����� � Messe Düsseldorf Asia Pte Ltd.

������� BLI (Thailand) [email protected]

���� +66 (0) 2204 2580-5

���� +66 (0) 2204 2586-7

�������� www.tiprex.com www.pack-print.de

���������&����&����������� September 13-16, 2011

���� Paragon Hall,

Siam Paragon, Bangkok

� ����� � Bangkok Exhibition Services Ltd. (BES)

������� Ms. Wannita [email protected]

Ms. Supaporn A.

[email protected]

���� +66 (0) 2 615 1255 ext. 111

���� +66 (0) 2 615 2991-3

�������� www.foodhotelthailand.com

����&���"����&*������������&��+,�"���-�������� October 27-30, 2011

���� BITEC, Bangkok

� ����� � Kavin Intertrade Co., Ltd.

������� Mr.Suwan, Ms. Sureerat or Ms.Chayada

���� +66 (0) 2 861 4013

���� +66 (0) 2 861 4010

�������� www.thailandhoreca.com

10%OFF

10%OFF

15%OFF

(��.��/ �� ����!��������� June, 14-17, 2011

���� BITEC, Bangkok (alongside

ProPak Asia 2011)

� ����� � TBIG, VLB Berlin and BES

������� Mr. Joel Morgan [email protected]

Mr. Olaf Hendel [email protected]

���� +66 (0) 2 615 1255

���� +66(0) 2 615 2991

�������� www.brewingconference.com

0��� ������������� September 7-9, 2011

�����AsiaWorld-Expo Hong Kong

� ����� ��IIR Exhibitons Ltd.

������� Sarah Williams

[email protected]

���� +44 20 3377 3710

���� +44 20 7017 7818

�������� www.vitafoodsasia.com

����������1�������� September 9-11, 2011

���� Gayathi Vihar,

Banggalore, India

� ����� � Media Today Group

��������[email protected]

�����+91 11 2668 1671, 2668 2045

���� +91 11 2668 1671, 2668 2045

�������� www.indiafoodex.com

�������� ����1���������������� September 6-8, 2011

���� Hong Kong Convention

& Exhibition Centre

� ����� � Diversified Business

Communications

������� Betty Chen [email protected]

���� +88 6 2 8218 0758

�������� www.asianseafoodexpo.com

������/�������,��-�������������������� September 21-23, 2011

���� Queen Sirikit National

Convention Center, Bangkok

� ����� � UBM

������� Ms. Nongnaphat Jeerakitlert

[email protected]

���� +66 (0) 2 642 6911

���� +66 (0) 2 642 6919-20

�������� fiasia-thailand.ingredientsnetwork.com

www.fppasia.com

�������������������������� September 29 –

October 2, 2011

���� JIExpo, Kemayoran. Jakarta

� ����� � Krista Exhibitions

������� [email protected]

���� +62 21 634 5861

���� +62 634 0140

�������� www.interfood-indonesia.com

Page 98: AFB_MAY-JUNE2011

Perspective

Functional Products

Keep Growing

Functional foods & beverages have been the talk of the town since the birth of the market a little over 10 years ago. Competition has become more and more intense, with a growing number of players in the market. Customer needs have become increasingly sophisticated, but at the same time product developers have been smart enough to categorize these needs into sub-segments.

£�����������������¨����������������� �����������������������������������������������������¦���������������information. Customers are also ready to express their needs directly to manufacturers so that they get the products they want. A survey by the International Food Information Council in the US, found that 56% of US respondents agreed that they are more interested in hearing news about what to eat rather than what not to eat. Meanwhile, Nano Search reported that 79% of Thai shoppers bought healthy products in order to “take care of themselves.” This means that consumers need to know which products are those that are good for their body.

Datamonitor has also carried out a survey and has reported that shoppers have high levels of interest in a wide range of functional food areas that encompass the heart, the digestive system, immunity, cognitive capacity, and joint and bone health.

As heart-related diseases are the number one cause of death around the world and within Thailand, a products which becomes � ¨���³�������¨�����������¢�¨ ������ ���¨����«���������������ª�� ������������ª������������������������conditions are growing rapidly and are set to reach a total value of 7.7 billon USD in Europe and 5 billion USD in the US.

But is there any space left in this packed market? Cognitive-health products are a great example; more than two-thirds of ������������������������ ���¨�����������������������������¦¨������������¢��¢�������¨�������¨�������¨ ¦¨����such products. Narrowing this gap is crucial for development of the functional foods and drinks industry. Importantly, manufacturers ���¨������¨�������³��������������� �����������ª���������

Z" �^*<='X"/~@$7'#'%#\$�'*#�';+79%X�"�>G�N{"|}+$%X%�OGR*��]\$^;]\�*��^X'@%#`\ *']\$^8%:NG%;�'<ë88q�"'#`\Z"^�^�@$'O�^NY$*']\$^'"�N"�^ONYO'/��;'`� #`\[]$:9%*'�;~±�'�%*�]\$:/Y% �� <�#`\OG@/ :%�O~Y^~"'OGR>?@*GY'�'NG%;#`\*��\�~±�'*:�;8%:N%��/%�N@$^:%�~$^>?@����{�#`\&"�&@$' '":�"Å'%>G�N{"|}+:��%_ÛG%;�$#`\8RO�Y^�"'$$:*<='*&:*�@'N+ZY$Z�#`\G^G±:[±^�%ZGR*$`Z;�%:~±�'

'$:8%:'"�'>?@����{��'<ë88q�"':���Y�;@*$'*$Z^�<N%��9%�ñ!|%$:NY$�<ONY��@:%���8%�|%~@$�?G#%^/�#Z%�%7N�+�%:~±�'OGRZ" ��@$�#`\8R'9%*7'$O'/��;*�]\$�X@>?@>G�N7�@%^>G�N{"|}+#`\�X@�'7�\^#`\�/:*~%�7Y�8 8%::%�79%�/8~$^ £������������ ���� ­�¨���� <�R*#�7X�"ã$*���:%��/Y%>?@����{���Ñ7'�8/Y%�/:*~%©�/�8R¬*G]$:�"�<�R#%'�%::/Y%$%X%�#`\©��Y�/�¬�"�<�R#%'7Y/'�'<�R*#��#Z���!"#'%�' *&��+� ��/Y%>?@����{� ÐÁÑ ~$^>?@#`\*G]$:&]�$$%X%�7q~{%�X�]$$%X%�*��^X'@%#`\�%����{�*�]\$ ©:%�;?OGN'*$^¬ &±\^X�%Z[±^ �/:*~%N@$^*�`Z'�?@:Y$'/Y%>G�N{"|}+�;;:"��Y%^:%Z8��^�

send us an email ([email protected]) Submission of a letter constitutes permission to publish it in any form or medium. Letters may be edited for reasons of space and clarity

HOW TO GIVE FEEDBACK

Sitthiporn ChompuratEditor

Asia FOOD BEVERAGE Thailand

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