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Advertisi ng P R O M O T I O N
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Page 1: Advertising P ROM O T I O N. Sales Promotions.

Advertising

P R O M O T I O N

Page 2: Advertising P ROM O T I O N. Sales Promotions.
Page 3: Advertising P ROM O T I O N. Sales Promotions.

Sales Promotions

Page 4: Advertising P ROM O T I O N. Sales Promotions.
Page 5: Advertising P ROM O T I O N. Sales Promotions.

What will your booth be like?

Fill up the spaces

Arrangement

Signs

Price tags

Product key points

Banners

Page 6: Advertising P ROM O T I O N. Sales Promotions.

Customer Service

GREETING

Eager to help

Active listening

CheerfulCourteousRespectful

Productknowledge

Good closing

Page 7: Advertising P ROM O T I O N. Sales Promotions.

Common NOs“ No

Money”“Sorry I am

busy”“Let me think

about it”

“ Just looking”

“ I need to talk to ___

first”

Page 8: Advertising P ROM O T I O N. Sales Promotions.

Handling Objections

Acknowledge and convert

Postpone

Agree and neutralise

Denial

Page 9: Advertising P ROM O T I O N. Sales Promotions.

How to manage your float

$

$$

$ $

$

Page 10: Advertising P ROM O T I O N. Sales Promotions.

PRODUCT-> Tangible-> Product benefits-> Memorable, distinctive & positive

PRICE-> Odd-even pricing

-> Bundle pricing-> Cost-plus pricing-> Standard pricing

PLACEWe know you know where it is at ;)

PROMOTION-> Advertising

-> Direct Marketing-> Sales Promotions

MARKETING

Page 11: Advertising P ROM O T I O N. Sales Promotions.

Have you been listening?Name two methods which you can use to set

prices for your products.

Give me two important features to take note for your booth space.

Name one type of sales promotion that you can use for your business.

How and where can you carry out your pre-sales?

What is one of the factors to consider when selecting your team name?

Page 12: Advertising P ROM O T I O N. Sales Promotions.

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