Advertising Display 25 Final Project

Exterior Window Digital Photographic Scan Project

(Original Photographs & Internet Sourced Exterior Visual Displays)

By Ji Young Lee

Original Photographs

Store Name / Address: BCBG MAXZARIA

Westfield Century City, Santa Monica Blvd.

Design Principles: Size Harmony, Repetition, Continuous line movement

Types of props used, coloration, lighting, techniques used:

white present boxes, chair, round table (vendor props) , Black & White, Accent lightning

Types of Mannequins / Display fixture: soft-sculpture, Vendor fixtures

Store Name / Address: BCBG MAXZARIA

Westfield Century City, Santa Monica Blvd.

Design Principles: Radiation, Size Harmony

Types of Props used: Bricks, Chair (vendor props), Pink & Black, Accent lightning

Types of Mannequins / Display fixture: soft-sculpture, Vendor fixtures

Store Name / Address: Nieman Marcus / Beverly Hills, Rodeo Drive

Design Principles: Left to right movement, Shape harmony, Repetition

Types of Props used: Christmas Toys, Star Flakes, Ballet Shoe races, Poles (merchandise props)

Types of Mannequins / Display fixture: Realistic with Christmas gown, vendor fixtures

Store Name / Address: Niman Marcus / Beverly Hills, Rodeo Drive

Design Principles: Size Harmony, Rigid Vertical

Types of Props used: Candies, Ice-Cream, Cupcakes, Striped Chair, Soldier toys, Christmas Jar, Christmas Balls (merchandise props )

Types of Mannequins / Display fixture: Realistic, Fury-Dressed Form, vendor fixtures

Store Name / Address: Nieman Marcus / Beverly Hills, Rodeo Drive

Design Principles: Continuous line movement

Types of Props used: Guitar, Christmas lightning, Small flower strings, Small Blue Horn ( merchandise props)

Types of Mannequins / Display fixture: Realistic with laced dressed form, Vendor fixtures

Store Name / Address: Nieman Marcus / Beverly Hills, Rodeo Drive

Design Principles: Rigid Vertical, Size Harmony, Repetition

Types of Props used: Book shelves, Toys & Christmas tree, stringed lamp light (vendor props)

Types of Mannequins / Display fixture: Realistic with dressed form, Vendor fixtures

Store Name / Address: Escada / Beverly Hills, Rodeo Drive

Design Principles: Rigid Vertical, Shape Harmony

Types of Props used: long, vertical string of lightning (merchandise prop), round chair ( vendor prop)

Types of Mannequins / Display fixture: soft-sculpture with dressed form, Vendor fixtures

Store Name / Address: Chanel / Beverly Hills, Rodeo Drive

Design Principles: Size Harmony, Repetition of Shape

Types of Props used: No props used

Types of Mannequins / Display fixture: Abstract casual feminine look, no display fixture

Store Name / Address: Bebe / Beverly Center, Los Angeles

Design Principles: Repetition of shape , Size Harmony

Types of Props used: Shawn with feather fur, model picture, Chair (vendor prop,

merchandise prop, found object prop)

Types of Mannequins / Display fixture: Abstract with causal feminine dress / Vendor

fixtures

Store Name / Address: Bebe / Beverly Center, Los Angeles

Design Principles: Shape harmony, Repetition

Types of Props used: Cotton & white tree branch ( Store prop, found object prop)

Types of Mannequins / Display fixture: Abstract with casual party mini-dress form /

Vendor fixture

Store Name / Address: BCBG Maxazria / Beverly Center, Los Angeles

Design Principles: Line Harmony, Size Harmony, Repetition

Types of Props used: Silver long poles, Light radiating picture frame (merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with Christmas party look form /

Vendor fixture

Store Name / Address: Haltson / Beverly Center, Los Angeles

Design Principles: Calm horizontal, shape harmony, size harmony

Types of Props used: Silver supportive poles (Store props)

Types of Mannequins / Display fixture: Soft-sculpture with luxurious party dress form / No

fixture

Store Name / Address: BGMG / Santa Monica Place, Santa Monica

Design Principles: Curved line, Shape harmony

Types of Props used: Silver pink-mirrored poles (merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with formal night gown /

Vendor fixture

Store Name / Address: J. crew / Santa Monica Place, Santa Monica

Design Principles: Curved lines, Rigid vertical

Types of Props used: Snowman, Party Ball, Christmas lightning Frame Board

( Merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with casual Christmas look form,

Vendor fixture

Store Name / Address: Anthropologie / Beverly Drive

Design Principles: Size harmony, Calm Horizontal, Repetition

Types of Props used: Shawn, Palm tree, String poles (merchandise prop)

Types of Mannequins / Display fixture: Abstract with dressed form / Vendor Fixture

Store Name / Address: Kate spade New York / Westfield Century City, Santa Monica

Blvd.

Design Principles: Calm Horizontal, Shape Harmony

Types of Props used: Handbags, Mini-Christmas tree, Round-table (merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with casual party look

Store Name / Address: Saks Fifth Avenue / Beverly Hills, Rodeo Drive

Design Principles: Radiation, Rigid Vertical

Types of Prop used: Silver-metal Cloud (merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with party night gown / Vendor fixture

Store Name / Address: Saks Fifth Avenue / Beverly Hills, Rodeo Drive

Design Principles: Size Harmony, curved lines

Types of Prop used: Silver-metal cloud (Store & Merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture with party gown, Vendor fixture

Store Name / Address: Saks fifth Avenue / Beverly Hills, Rodeo Drive

Design Principles: curved-line, repetition, shape harmony

Types of Prop used: Christmas lightning strings, sunglasses (Store & Merchandise Prop)

Types of Mannequins / Display fixture: soft-sculpture with formal dressed form, no fixture

Store Name / Address: Nieman Marcus / Beverly Hills, Rodeo Drive

Design Principles: Rigid Vertical

Types of Prop used: Silver-plate strings (Store prop)

Types of Mannequins / Display fixture: soft-sculpture with dressed form / Vendor fixtures

Store Name / Address: Guess / Beverly Hills, Rodeo Drive

Design Principles: Line harmony, Size harmony, Shape harmony

Types of Prop used: Square Support (Store prop)

Types of Mannequins / Display fixture: Soft-sculpture / Custom Fixtures

Store Name / Address: Lanvin / Beverly Center, Los Angeles

Design Principles: Optical Center, Continuous line Movement

Types of Prop used: Fake flowers with vests (merchandise props)

Types of Mannequins / Display fixture: Soft-sculpture mannequin / Vendor fixture

Store Name / Address: Barney’s New York / Beverly Hills, Rodeo Drive

Design Principles: Curved lines, Size Harmony, Shape Harmony

Types of Prop used: Supportive poles (store props)

Types of Mannequins / Display fixture: Soft-sculpture / No fixture

Store Name / Address: Haltson / Beverly Center, Los Angeles

Design Principles: Calm Horizontal, Size Harmony, Repetition of Shape, Shape Harmony

Types of Prop used: Silver Supportive Poles (Store props)

Types of Mannequins / Display fixture: Soft-sculpture / No fixture

Store Name / Address: Zara / Santa Monica Place, Santa Monica

Design Principles: Curved Lines, Size Harmony

Types of Prop used: No props used

Types of Mannequins / Display fixture: Soft-sculpture / No fixture

Store Name / Address: H & M / Westfield Century City / Santa Monica blvd.

Design Principles: Repetition, left to right movement, stable left to right

Types of Prop used: round support (Store Prop)

Types of Mannequins / Display fixture : realistic / Vendor fixture

Store Name / Address: H & M

Westfield Century City, Santa Monica Blvd.

Design Principles: Repetition of shape, Size Harmony, Line Harmony, Curved line movement

Types of Prop used: Round table ( Store Prop)

Types of Mannequins / Display fixture: Realistic / Vendor fixture

Store Name / Address: BCBG MAXZARIA

Westfield Century City, Santa Monica Blvd.

Design Principles: Line Harmony, Size Harmony

Types of Prop used: Snow-white branch board (Vendor prop), Shoes support (Vendor Prop)

Fake snow flakes (merchandise prop)

Types of Mannequins / Display fixture: Soft-sculpture / Vendor fixture

Store Name / Address: BCBG MAXZARIA

Design Principles: Size Harmony, Shape Harmony, Continuous line movement

Types of Prop used: White-modern suitcases (merchandise prop)

Types of Mannequins / Display fixture: Soft-sculpture / Vendor fixture

Store Name / Address: Zara

Westfield Century City, Santa Monica Blvd.

Design Principles: Rigid Vertical, Size Harmony,

Types of Prop used: Black pole support ( Vendor prop) , Grey & Black square blocks (Vendor prop)

Types of Mannequins / Display fixture: Soft-sculpture / Vendor Fixture

Store Name / Address: Bebe

Westfield Century City, Santa Monica Blvd.

Design Principles: Size harmony, Shape harmony, Continuous line movement

Types of Prop used: The large photo board of the brand model along the tree branches (merchandise prop),

Gold thin branch (merchandise prop), Whit flurry Peacock (merchandise prop), Fake whit snow sand

( merchandise prop)

Types of Mannequins / Display fixture: Abstract / Vendor Fixture

Store Name / Address: Bebe

Westfield Century City, Santa Monica Blvd.

Design Principles: Rigid Vertical, Repetition of Shape

Types of Prop used: Silver-white branches (merchandise prop), Black & Grey square blocks (vendor prop),

Fake white snow sand (merchandise prop)

Types of Mannequins / Display fixture: Abstract / Vendor fixture

Store Name / Address: BCBG / Beverly Hills, Rodeo Drive

Design Principles: Curved lines, Shape Harmony

Types of Prop used: White Square block (vendor prop), Whit flurry carpet (merchandise prop), Sil-ver stand sculpture (merchandise prop)

Types of Mannequins / Display fixture: Soft-sculpture / Vendor fixture

Store Name / Address: Theory / Beverly Hills, Rodeo Drive

Design Principles: right to left, continuous line movement, repetition

Types of Prop used: silver metal table support (vendor prop)

Types of Mannequins / Display fixture: Abstract / Vendor Fixture

Internet Sourced Exterior Visual Displays

http://i2.wp.com/www.whereartinspiresbeauty.com/wp-content/uploads/2014/11/BG.jpg?resize=1038%2C576

Store Name / Address: CHANEL

Design Principles: Rigid Vertical, Size Harmony

Types of Prop used: Cross-ridge hanger, Wooden Chair, Silver cross-square

Types of Mannequins / Display fixture: Abstract / Vendor Fixture

http://marieclaire.media.ipcdigital.co.uk/11116/000079b99/bdcc_orh1000w646/Burberry-christmas-window-1.gif

Store Name / Address: BURBERRY

Design Principles: Rigid Vertical, Size Harmony, Curved Lines

Types of Prop used: miniature playhouse (merchandise prop), Golden lamp (merchandise prop),

Golden metal swirl ( merchandise prop)

Types of Mannequins / Display fixture: Faceless Mannequins / Vendor Fixture

http://www.spohszine.com/wp-content/uploads/2012/11/dior-for-printemps-display-2012_p7.jpg

Store Name / Address: Dior

Design Principles: Curved lines, Size Harmony, Rigid Vertical

Types of Prop used: golden chair (merchandise prop), cake-shaped round stair table (merchandise

prop), imitated leopard structure (merchandise prop), Chandler light (merchandise prop), golden

teapot & dishes (merchandise prop), luxurious ballroom board (merchandise prop)

Types of Mannequins / Display fixture: soft-structured mannequins / vendor fixture

http://images.idiva.com/media/content/2012/Nov/lv---ga-leries-lafayette-ope1.jpg

Store Name / Address: Louis Vuitton

Design Principles: radiation, line harmony, repetition of shape

Types of Prop used: imitated Ostrich (merchandise prop), miniature toy soldiers (merchandise prop)

Types of Mannequins / Display fixture: soft-structured mannequins / vendor fixture

http://www.independent.co.uk/incoming/article9847283.ece/alternates/w620/ballerina-harrods.jpg

Store Name / Address: Harrods

Design Principles: optical center, stable left to right

Types of Prop used: reflective mirror (vendor prop), miniature rats ( merchandise prop), snowy

flake branches (merchandise prop), shiny pearl balls (merchandise prop)

Types of Mannequins / Display fixture: realistic / Vendor fixture

http://retaildesignblog.net/wp-content/uploads/2014/10/Versace-win-dows-2014-Fall-Milan-Italy-02.jpg

Store Name / Address: Versace

Design Principles: rigid vertical, line harmony

Types of Prop used: model photo board (merchandise prop), Silver metal pole (vendor prop),

reflective slide mirrors ( Vendor prop)

Types of Mannequins / Display fixture: soft-structured mannequin / vendor fixture

http://www.level6ix.com/en/assets/images/blog/img_8613.jpg

Store Name / Address: Level 6ix

Design Principles: rigid vertical, size harmony

Types of Prop used: christmas lightning ( merchandise prop), floral background board ( merchandise

prop), thick light-pole stands ( merchandise prop)

Types of Mannequins / Display fixture: Abstract / Vendor fixture

http://vipmedia.globalnews.ca/2014/12/new-york-city-windows.jpg?w=720&h=480&crop=1

Store Name / Address: Saks Fifth Avenue

Design Principles: rigid Vertical, size harmony

Types of Prop used: broad-way labeled board (merchandise prop), fairytale story board

(merchandise prop), candy stand ( merchandise prop), night light pole with the street sign

( merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://creativehomeidea.com/wp-content/uploads/2014/01/Topshop-Window-Display.jpg

Store Name / Address: Topshop

Design Principles: size Harmony, curved lines

Types of Prop used: colorful balloons (merchandise prop), flag strings (merchandise prop),

colorful chairs (merchandise prop), layered-cake imitated props (merchandise prop)

Types of Mannequins / Display fixture: soft-structured mannequins / vendor Fixture

http://i.dailymail.co.uk/i/pix/2013/12/10/article-2521307-1A01218100000578-21_964x591.jpg

Store Name / Address: Harvey Nichols

Design Principles: radiation, size Harmony, curved lines

Types of Prop used: start-shaped lightning (merchandise prop), flower flakes (merchandise

prop), perfume bottles (merchandise prop), chocolate boxes (merchandise prop), present parcels

(merchandise prop), wine bottle (merchandise prop)

Types of Mannequins / Display fixture: realistic / Vendor fixture

http://static.guim.co.uk/sys-images/Business/Pix/pictures/2010/3/12/1268382111925/Window-display-at-Liberty-001.jpg

Store Name / Address: Liberty Store

Design Principles: rigid Vertical / curved Lines

Types of Prop used: white-round table (vendor prop) / perfumes & cosmetic bottles

(merchandise prop) / silver metal snow flakes (merchandise prop) / present parcels

(merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://media-cdn.tripadvisor.com/media/photo-s/06/dd/2b/0e/nice-window-display.jpg

Store Name / Address: Polo Ralph Lauren for Women

Design Principles: rigid vertical, curved lines, size harmony

Types of Prop used: brown leather sofa ( Vendor prop), picture frame with guitar (merchandise

prop), Books (merchandise prop), Carpet (vendor prop), lighting fixtures (merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://www.fashionwindows.net/images/2014/08/NEW-YORK-_-BERGDORF-GOODMAN_0010-575x383.jpeg

Store Name / Address: Bergdorf Goodman, New York

Design Principles: curved lines, size harmony

Types of Prop used: dog imitated sculptures (merchandise prop), square adornments (vendor

prop)

Types of Mannequins / Display fixture: soft-sculptured mannequins / vendor fixture

http://magazine.foxnews.com/sites/magazine.foxnews.com/files/styles/700_image/public/Bergdorf%20161.jpg?itok=G7GlwHSF

Store Name / Address: Bergdorf Goodman, New York

Design Principles: shape harmony, radiation, rigid vertical

Types of Prop used: gold and silver metal star adornment (merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://thenypost.files.wordpress.com/2013/11/bergdorfgoodman.jpg

Store Name / Address: Bergdorf Goodman, New York

Design Principles: optical center

Types of Prop used: white branch tree (merchandise prop), fake icicle (merchandise prop), floral

carved wooden door (merchandise prop), fake grass with the imitated turtle sculpture (merchandise prop), imitated

peacocks & birds (merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://vintage.johnnyjet.com/photos-2011/New-York-City-November-Christmas-2011-27.jpg

Store Name / Address: Saks & Company

Design Principles: curved lines, size harmony

Types of Prop used: imitated bubble pouring pump sculpture (merchandise prop), square support

(vendor prop), tall wall pole ( vendor prop)

Types of Mannequins / Display fixture: soft-sculptured mannequins / vendor fixture

http://atalentfordesign.files.wordpress.com/2013/12/upside-down-icicle-window-at-2013-bergdorf-goodmans-holiday-window-display.jpg

Store Name / Address: Bergdorf Goodman, New York

Design Principles: radiation, size harmony, curved lines

Types of Prop used: imitated transparent swan sculptures (merchandise prop), golden metal gate

arc ( merchandise prop), fake icicle ( merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

http://www.styleite.com/wp-content/uploads/2012/12/saks9.jpeg

Store Name / Address: Saks Fifth Avenue

Design Principles: left to right, curved lines, size harmony

Types of Prop used: snow-white christmas tree (merchandise prop), table with the mirror (vendor

prop), classic white wooden chairs ( vendor prop), present boxes (merchandise prop), imitated puddle

sculpture ( merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture mannequin / vendor fixture

http://0.tqn.com/y/manhattan/1/S/H/h/200911_d7h03893_bergdorf_w17.jpg

Store Name / Address: Bergdorf Goodman, New York

Design Principles: rigid vertical, shape harmony, optical center

Types of Prop used: imitated green horse sculpture ( merchandise prop), string lightning

( merchandise prop), green curtain (vendor prop), fake wig ( merchandise prop)

Types of Mannequins / Display fixture: soft –sculptured mannequins / vendor fixture

http://socialeyesnyc.com/wp-content/uploads/2013/11/barneys-win-dow.jpg

Store Name / Address: Barneys, New York

Design Principles: optical center, rigid vertical, repetition

Types of Prop used: Paper bags (merchandise prop), paint cans (merchandise prop), paper cups

( merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture mannequins / vendor fixture

http://www.vastkid.com/wp-content/uploads/2014/04/macys-paper-dress-window-display-macys-dresses-wedding.jpg

Store Name / Address: Macy’s paper dress window display

Design Principles: curved lines, size harmony, rigid vertical,

Types of Prop used: paper dress (merchandise prop), round paper balls with holes (merchandise

prop)

Types of Mannequins / Display fixture: soft-sculpture mannequins / vendor fixture

http://blog.mugnai.netdna-cdn.com/wp-content/uploads/2013/03/tb6.jpg

Store Name / Address: Alice in Wonderland Christmas Windows Shop

Design Principles: optical center, radiation

Types of Prop used: deck of cards, tree branches

Types of Mannequins / Display fixture: realistic / vendor fixture

http://luxurylaunches.com/wp-content/uploads/2014/09/fendi-blue-and-joy-8.jpg

Store Name / Address: FENDI

Design Principles: rigid Vertical, shape harmony

Types of Prop used: red & yellow paper folded papers (merchandise prop)

Types of Mannequins / Display fixture: soft-sculpture mannequins / vendor fixture

http://retaildesignblog.net/wp-content/uploads/2013/08/Bergdorf-Goodman-windows-New-York.jpg

Store Name / Address: Bergdorf Goodman, New York

Design Principles: rigid vertical, curved lines, size harmony, repetition of shape

Types of Prop used: reflective rectangular glass mirrors (merchandise prop), three-dimensional

triangular mirror (merchandise prop)

Types of Mannequins / Display fixture: faceless mannequins / vendor fixture

http://retaildesignblog.net/wp-content/uploads/2014/11/ESCADA-Fash-ion-Week-windows-2014-Milan-Italy.jpg

Store Name / Address: ESCADA

Design Principles: rigid vertical, size harmony

Types of Prop used: series of black & grey folded square sculpture (merchandise prop)

Types of Mannequins / Display fixture: realistic / vendor fixture

https://dominikawiecha.wordpress.com/

Store Name / Address: Harvey Nichols

Design Principles: rigid vertical, repetition

Types of Prop used: notebooks (merchandise prop), square boxes (vendor props), water bottles

(merchandise prop), Christmas light fixtures (merchandise prop)

Types of Mannequins / Display fixture: realistic & faceless mannequins / vendor fixture

http://www.parisperfect.com/blog/wp-content/uploads/2012/12/Paris-Perfect-Printemps-Christmas-Windows-2012-Dior-Red-Dress-Unicorn-s.jpg

Store Name / Address: Dior

Design Principles: rigid vertical, curved lines, size harmony

Types of Prop used: white horse sculpture (merchandise prop), crystal chandler lights (merchandise

prop), window paint boards (merchandise prop), present boxes (merchandise prop), hour glass

(merchandise prop), chair & table ( vendor prop)

Types of Mannequins / Display fixture: soft-sculpture mannequins / vendor fixture