Adsmobi Media Kit 2011

Copyright © 2011 adsmobi Inc. • www.adsmobi.com • All Rights Reserved

www.adsmobi.com ▪ [email protected]

Access more than 20BN ad requests globally in more than 190 countries.

In addition to traditional buys, take advantage of our CPD (cost per download) and CPR (cost per ranking) offering!(e.g. for iPhone).

Target your audience to the exact need of your brand.

adsmobiMedia Buying Platform for Mobile Advertising

adsmobi is a mobile media buying platform that focuses on the small details that make a difference and result in successful mobile campaigns for advertisers. Our partnership with one of the top mobile advertising platforms enable us to deliver some of the highest quality mobile centric traffic for advertisers.

The best in class targeting capabilities of our platform are built to maximize your ROI, and drive efficiencies through CPM, CPC, and CPD (cost per download) buying models.

DemographicContent / ContextualAdvertising

GeographicTargeting

High Engagement Units



• Audience Centric Buys(Age, Gender, HHI)

• Contextual relevant inventory(campaign specific)

• Location based advertising(State, City, GPS)

Advertising Units

• Rich Media Executions(Full Page Interstitial, Expandables, iPad)

N. America: 25%

adsmobi InventoryOur Global Inventory helps you to engage your customers all over the world

EMEA: 31% Asia: 39%



S. America: 4%

adsmobi Network Inventory, Q1 2011

Australia: 1%

adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale

• Age: 21-55 y.o.• Gender: Male. • Reach: 2.07B Imps. • Avg. CTR: 1.06 %.• HHI: $50K+.

Automotive• Age: 15-34 y.o.• Gender: Male & Female.• Reach: 4.14B Imps.• Avg. CTR: 0.88 %.

• Age: 26-59 y.o.• Gender: Male & Female.• Reach: 3.14B Imps.• Avg. CTR: 1.01 %.• HHI: $77K.

Business/Finance Entertainment

Women• Age: 18+ y.o.• Gender: Female.• Reach: 2.46B Imps.• Avg. CTR: 0.93 %.

Travel• Age: 24-51 y.o.• Gender: Male & Female.• Reach: >100M Imps.• Avg. CTR: 1.07 %.



• Age: 18-34 y.o.• Gender: Male & Female.• Reach: >100M Imps.• Avg. CTR: 1.05 %.

Education• Age: 20-49 y.o.• Gender: Male.• Reach: 3.26B Imps.• Avg. CTR: 1.05 %.• HHI: 55K+.

News• Age: 16-36 y.o. • Gender: Male & Female.• Reach: 2.74B Imps.• Avg. CTR: 0.59 %.• Avg. Sessions of 7 min+.

Social Networking

• Avg. CTR: 0.93 %.• Heavily Entertainment, Shopping, Social Networking Centric.

• Avg. CTR: 1.07 %.• HHI: $65K+.

• Age: 17-46 y.o.• Gender: Male & Female.• Reach: >250M Imps.• Avg. Sessions: 22 min.

• Age: 15-25 y.o.• Gender: Male.• Avg. Sessions: 20min.• Reach: >1B Imps.• Avg. CTR: 0.87 %.

• Age: 18-57 y.o.• Gender: Male & Female.• Avg. Sessions: 7+ min.• Reach: 3.52B Imps.• Avg. CTR: 1.04 %.

adsmobi Inventoryadsmobi helps advertisers to reach the right demographic on scale

Games Health/Fitness Music

Teens• Age: 14-19 y.o.• Gender: Male + Female. • Reach: >500M Imps.

Weather• Age: 23-45 y.o..• Gender: Male & Female.• Reach: 1.02B Imps.



• Age: 16-41 y.o.• Gender: Male.• Reach: 3.32B Imps.• Avg. Sessions: 12 min+. • Avg. CTR: 0.89 %.

• Age: 17+ y.o.• Gender: Male + Female.• Reach: > 1.52 BN monthly imps.• Avg. CTR: 0.88 %.• HHI: $32K+.

• Age: 27-41 y.o.• Gender: Male & Female.• Avg. Sessions of 9 min+.• Reach: 1.1B Imps.• Avg. CTR: 1.36 %.• HHI: $88K+.

Parents Shopping Sports

• Reach: >500M Imps.• Avg. Sessions of 10min+.• Avg. CTR: 0.69 %.

• Reach: 1.02B Imps.• Avg. CTR: 2.61 %.

27%25%

Social NetworkingEntertainment

adsmobi Inventory by category

adsmobi has access to the right inventory to promote your appadsmobi Inventory



10%

19%

12%

6%Music

Lifestyle, Shopping, Women

Information, News, Sport

Games

adsmobi traffic march 2011

adsmobi PUSH APP PROGRAM App Promotion + Placement Guarantee

The app economy is exploding right now. With more than 300,000 apps in the Apple App Store and more than 200,000 apps in the Android market, a top rank is a must-have to get discovered by users!*

The adsmobi PUSH APP PROGRAM solves this problem. It delivers predictable results for a fixed budget, available for paid and non-paid apps in the Apple App Store as well as the Android market. It is especially designed for:

• App Promotion (Improve the number of generated downloads).

• Placement Promotion (Top-Ranking Guarantee).

Top RankTop RankDiscovery Best in class ROIBest in class ROI



Top RankTop RankDiscovery Best in class ROIBest in class ROI

We help you to get discovered within the

App Store.

We boost your app to the top of the App Store.

We deliver predictable results for a fixed budget.

$$$

$

* Source: venturebeat.com (2010)

Featured Advertisersadsmobi delivers ads for leading brands



adsmobi Inc.260 Madison Avenue8th FloorNew York City, New York 10016

Rachel AckerSenior Account Executive

[email protected] ▪ +1 (310) 497-5587

THANK YOU!



T: +1 (646) 807-4596F: +1 (646) 807-4542

E: [email protected]

adsmobi is a mobile media buying platform that focuses on placing successful mobile campaigns for mobile advertisers. adsmobi delivers premium advertising traffic for advertisers through partnerships with leading mobile mediation and optimization platforms.

adsmobi matches agencies and brands with the best mobile publisher inventory to achieve their mobile ROI goals. adsmobi focuses on the advertiser “buy side” of the mobile advertising ecosystem. The adsmobi ad server will help effectively manage media spending with the flexibility to target a desired audience at the right time, in the right place, onthe right device.

About adsmobi Inc.

Facebook.com/adsmobiTwitter: @adsmobi

[email protected] ▪ +1 (310) 497-5587

Adsmobi Media Kit 2011

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