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Self-Serve Mobile Signup Ads Platform Christine Kevan - Director Client Services Dan Egan - Director AdLeads
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Page 1: AdLeads Mobile Marketing Webinar Part 1

Self-Serve Mobile Signup Ads Platform

Christine Kevan - Director Client Services 

Dan Egan - Director AdLeads 

Page 2: AdLeads Mobile Marketing Webinar Part 1

As A Business Owner, You Have A Variety of Options When It Comes To Advertising

Page 3: AdLeads Mobile Marketing Webinar Part 1

Advantages of Mobile Advertising

Page 4: AdLeads Mobile Marketing Webinar Part 1

Advantages of Mobile: Geo-targeting

• Target people where they are─ Current location or residence zip code

Page 5: AdLeads Mobile Marketing Webinar Part 1

Advantages of Mobile: Reach

• Everybody’s on a mobile device─ There are now more global shipments of smartphones

than desktops

Page 6: AdLeads Mobile Marketing Webinar Part 1

Source: Zokem, 2011 smartphone study

Mobile Marketing Tip # 1: Advertise on Apps

Page 7: AdLeads Mobile Marketing Webinar Part 1

• Mobile ads rely on clicks

• Almost half of US smartphone owners state they click on mobile app ads by mistake

• If you pay for clicks, then nearly half of your ad budget is going to waste

“Today when you click on a banner ad, it yanks you out of your app and throws you onto the advertiser’s web page. So people don’t click on the ads.”

– Steve Jobs

Source: Harris Interactive, December 2010

Mobile Marketing Tip # 2: Avoid Cost-per-Click Models

Page 8: AdLeads Mobile Marketing Webinar Part 1

AdLeads - New Mobile Ad Solution

• DIY mobile ad platform

• iPhone, iPad and Android apps

• Geo-targeted

• Pay only when someone signs up – and never for wasted clicks

Page 9: AdLeads Mobile Marketing Webinar Part 1

How Do The Ads Look?

Page 10: AdLeads Mobile Marketing Webinar Part 1

Where Do The Ads Appear?

Top Mobile & Tablet Apps

Page 11: AdLeads Mobile Marketing Webinar Part 1

What Are People Saying?“Lets us target live users in our area at an

affordable price.”

“We got 340 leads in a day – amazing!” ““We can invite patrons to be part of our

social community through AdLeads.”

“We made our money back in two days”

“With AdLeads, we were able to get 13,000 new and interested leads in less than four weeks – amazing!”

Page 12: AdLeads Mobile Marketing Webinar Part 1

AdLeads is Live In

Austria Belgium Denmark Finland Germany

India Ireland Netherlands Philippines South Korea

Sweden Switzerland United Kingdom

United States

Page 13: AdLeads Mobile Marketing Webinar Part 1

Upcoming Events

Sign up at : www.adleads.com/resources.html

April 3: Designing great mobile creative

April 10: Following up with leads to drive sales

Page 14: AdLeads Mobile Marketing Webinar Part 1

Demo

Page 15: AdLeads Mobile Marketing Webinar Part 1

Special Introductory Offer

Go to: www.adleads.com/smallbusiness