Adding Privacy to Netflix Recommendations Frank McSherry, Ilya Mironov (MSR SVC) Attacks on Recommender Systems — No “blending in”, auxiliary information — Differencing attacks/active attacks — Potential threats: — re-identification, linking of profiles — business, legal liabilities “Users like you” “Enjoyed by members who enjoyed” C C B A A B C D E F : A D E ? ?
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Adding Privacy to Netflix Recommendations Frank McSherry, Ilya Mironov (MSR SVC)
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Adding Privacy to Netflix RecommendationsFrank McSherry, Ilya Mironov (MSR SVC)