Ad presentation

ADVERTISEMENT

WHAT IS AN ADVERTISEMENT?

An announcement calling something to attention

You see advertisements everyday. In fact you see them so frequently that they have become a part of your VISUAL CULTURE…meaning the visual (seen) communication we encounter everyday.

EXAMPLES OF ADVERTISEMENTS

Commercials

Magazine Ads

Newspaper Ads

Billboards

Flyers

Brochures

Coupons

PROJECT REQUIREMENTS

Must include 1 scanned item or photograph you have taken

Must include a main element and principle of design

Must include a STRONG DESIGN

Text must be designed into the Ad

Designing a LOGO is a GREAT IDEA

DESIGN PROPOSAL**Indicate what KIND of ad it is

Goal: To make an effective advertisement that makes a target audience want to buy a product

Target Audience: Whoever you are trying to sell your product (scanned item or photograph) to.

Principle: EMPHASIS

IDEAS

Pencil/PenPhoneGum/CandyIpod/HeadphonesJewelryFood itemHats/Gloves*You must use your own image, scanned or

photographed

Ray Ban Sunglasses

Air Mac

Pop Tarts

Nike Shoes

Palm

Valspar Paint

Clinique Mascara

Purina Dog Food

McDonalds burger

Objective

Goal: To make an effective advertisement that makes a target audience want to buy a product

Must include 1 scanned item or photograph you have taken

Must include a main element and principle of design

Must include a STRONG DESIGN

Text must be designed into the Ad

Designing a LOGO is a GREAT IDEA, but not required