IN SUPPORT OF NOHAD A. TOULAN SCHOOL OF URBAN STUDIES & PLANNING COLLEGE OF URBAN & PUBLIC AFFAIRS A PROJECT BY IN COOPERATION WITH W ATERMARK PLANNING will develop an activation plan for revitalizing the central city’s westside waterfront. This plan will include a description of existing conditions, relevant findings from case studies, and recommended implementation strategies. The final product will harness ideas from prior City plans and current City planning efforts, and draw upon public input and international best practices to highlight opportunities along Portland’s waterfront. The activation plan will inform the Central City 2035 Plan. PROJECT SCOPE Photography by Watermark Planning Photography by Watermark Planning Photography by Watermark Planning Photography by Watermark Planning SW 4TH AVE SW 5TH AVE SW 6TH AVE SW 2ND AVE SW 3RD AVE SW NAITO PKWY SW 1ST AVE SW BROADWAY SW OAK ST SW CLAY ST SW STARK ST NW DAVIS ST SW TAYLOR ST NW COUCH ST SW ALDER ST SW MARKET ST SW SALMON ST W BURNSIDE ST SW YAMHILL ST NW EVERETT ST SE 2ND AVE SW COLUMBIA ST SW MORRISON ST NW 6TH AVE NW 5TH AVE SW JEFFERSON ST SW MADISON ST SW MAIN ST NW NAITO PKWY SE WATER AVE NW 4TH AVE SW PINE ST NW FLANDERS ST NW 2ND AVE SW ASH ST NE LLOYD BLVD SW WASHINGTON ST HAWTHORNE BRIDGE NW BROADWAY STEEL BRIDGE NE 2ND AVE BURNSIDE BRIDGE SE 3RD AVE NW GLISAN ST SW MILL ST E BURNSIDE ST NE 3RD AVE SW HARBOR DR MORRISON BRIDGE NE DAVIS ST NW IRONSIDE TER SE ASH ST NW HOYT ST SW ANKENY ST SE ANKENY ST NW IRVING ST SW HARBOR WAY NE 1ST AVE SE MAIN ST SE SALMON ST SE MADISON ST NW 1ST AVE NW 1ST AVE NW HOYT ST SW 1ST AVE SW PINE ST SW ANKENY ST DOWNTOWN PORTLAND WATERFRONT ACTIVATION PLAN: AREA OF FOCUS Hawthorne Bowl Salmon Springs Portland Saturday Market Japanese-American Historical Plaza Friendship Circle Sternwheeler Portland 5 5 DOWNTOWN OLD TOWN/ CHINATOWN CENTRAL EASTSIDE RiverPlace Marina Ira Keller Fountain Pioneer Courthouse Square Chapman Square Lownsdale Square McCormick Pier East Bank Esplanade R i v e r W i l l a m e t t e Lan Su Chinese Garden 84 D espite longstanding ambitions and multiple planning efforts, Portland’s goal of embracing and enhancing the Willamette River as the heart of the central city has only been partially fulfilled. The removal of an expressway and the creation of Governor Tom McCall Waterfront Park in the 1970s, and the river’s recently improved environmental quality represent the area’s major successes. However, few opportunities exist for park visitors to engage directly with the river and Portland’s downtown waterfront lacks vibrancy, largely as the result of difficult or unclear connections to the city’s central business district, surrounding neighborhoods, and the eastside. Additionally, public use of the park, a regional amenity, is restricted during summer months due to the dedication of a large swath of the park for limited- access events. The implementation of visions from prior plans over recent years has been hampered by City fiscal constraints. CHALLENGES D OWNTOWN P ORTLAND W ATERFRONT A CTIVATION P LAN WATERMARK PLANNING is a team of 6 graduate students completing the Master of Urban and Regional Planning (MURP) program at Portland State University’s Nohad A.Toulan School of Urban Studies and Planning. In fulfillment of the degree capstone, Planning Workshop, the team has partnered with the City of Portland Bureau of Planning and Sustainability and other agencies, including Portland Parks and Recreation, to develop the Downtown Portland Waterfront Activation Plan. The plan will support and fits within the timeline of the current Central City 2035 and River Plan processes. Rachel Cotton Janai Kessi Eve Nilenders Lauren Russell Andrew Yaden Jeremy Young PROJECT TEAM www.ActivatetheWaterfront.com | Activate the Waterfront | @WaterfrontPDX 1890 1910 1935 1941 1954 1965 1978 - PRESENT 2035 ? EVOLUTION OF THE DOWNTOWN PORTLAND WATERFRONT Historical images courtesy of the Oregon Historical Society and VintagePortland. [email protected]