acecoursefixinguptosell

Fixing up and Staging Your House to Sell

(703) 589-3848

www.TheModelHomeLook.com

[email protected]

Mike Ford

Licensed Home Improvements Contractor

Licensed Real Estate Salesperson

http://www.themodelhomelook.com/

www.themodelhomelook.com

(703) 589-38482

Course Outline – 1st Session

• Introduction

• Reasons for Improving

• Improvement Options

• Buyer Expectations

• Group Discussion

• Case Study



(703) 589-38483

Who is Mike Ford

Northern Virginia Native

Bachelor of Sciences degree in Business

Administration from Old Dominion

University.

Licensed Real Estate Agent - Coldwell

Banker Residential Brokerage.

Corporate Experience – Fortune 500 Companies – Motorola

Communications & McKesson Healthcare, National Healthcare

Trade Association

Entrepreneur – Owner of The Model Home Look

Community Volunteer – Youth Sports, Home Owners Association



(703) 589-38484

The Evolution to Non-Real

Estate Clients

We don’t want to sell our house, but would like

it to look like a Model Home.

Can you help us?

YES!



(703) 589-38485

A New Approach

Home Improvements

& Real Estate Sales

We offer our real estate clients the opportunity to

make improvements that make their homes

more appealing to prospective home buyers.

We help all of our clients identify the

home improvements that will have the biggest

impact on their home’s values.



(703) 589-38486

The Model Home Look – Real

Estate Knowledge is Key

Our clients have been particularly pleased with

our knowledge of real estate, and appreciate

the guidance to improvements that provide the

most significant returns when the time comes

to sell their homes.



(703) 589-38487

Understanding Home

Values – Trade License


We help all of our clients identify the home improvements that

will have the biggest impact on their home’s value.



(703) 589-38488

The Importance of

Project Management

The Project Management Professional (PMP®)

designation is the profession’s most globally

recognized and respected credential.

Many of our clients believe Project Management is

one of the most valuable services that we provide.

We handle of every detail of getting homes

ready for sale!



(703) 589-38489

Student Expectations



(703) 589-384810

Course Objective

In this course, we’ll discuss the

importance of making cost effective

improvements to improve chances

of selling in today’s difficult real

estate market.



(703) 589-384811

Reasons for Improving

Your Home

• Pure Enjoyment

• Maintenance - Small problems often

lead to large expenses

• Increase probability of selling

• To appeal to homebuyer expectations

• To replace the low quality ―builder

grade‖ fixtures & amenities



(703) 589-384812

Avoid Costly Mistakes

• Missing out on big money by not

making the proper upgrades.

• Ignoring simple repairs often lead to

big problems.

• A job done right the first time is

always less expensive.



(703) 589-384813

Improvement Discussion

• Kitchens

• Baths

• Paint

• Flooring

• Exterior & Landscaping

• Furnishing

• Staging



(703) 589-384814

Minimum Expectations of

Today’s Homebuyers

• Updated Kitchen & Baths

• Granite Countertops

• Stainless Steel Appliances

• Hardwood Floors

• Open Floor Plan

• New Carpet

• Fresh Neutral Paint

• Show’s Well

• Great Curb Appeal

• Finished Basement

Reoccurring Buzz Words in Real

Estate Advertisements



(703) 589-384815

Minimum Expectations of

Today's Homebuyers

• Keep a very clean house

• Eliminate pet or food odors

• Remove clutter

• Maintain the lawn and landscaping

• Keep bushes and trees trimmed

• Make sure your furniture fits properly in the rooms

• Clean windows and remove screens

• Turn on lights

• Open blinds & curtains before every showing

What Sellers Can Control



(703) 589-384816

Did you you Know?

• Must reflect today’s homebuyer’s tastes.

• Must capture the buyer’s emotions!

Within 15 seconds a buyer has

developed an opinion of the

property they visit.

Buyers must say ―Wow‖ when they

enter a home!



(703) 589-384817

Public fascination with

Interior Design!

The world is fascinated with interior design. If you

have any doubt, you need only tune into HGTV, or

visit Crate & Barrel, Restoration Hardware and

other retailers.


http://ww2.potterybarn.com/index.cfm


(703) 589-384818

Kitchen

When remodeling your kitchen for resale, steer clear of highly personalized looks and outrageous color schemes.

• Traditional Materials

• Quality Cabinets

• Commercial-look Appliances

• Natural Wood or Stone Floors

• Granite Countertops

What to look for:



(703) 589-384819

Bathroom

• Must be clean, with no visible signs of water of mold.

• Caulk and clean grout.

• Replace pink or blue fixtures

• Remove wallpaper

A bath remodel may

be a sure-fire

investment, often

returning the highest

percent of the cost.



(703) 589-384820

Tip

A fairly inexpensive way to update a

bathroom is to re-glaze the tub and

wall tiles.

Re-glazing a typical tub and shower

will cost less than $1,000.00.

Tub & Tile Re-Glazing



(703) 589-3848

Paint

21

They are looking for signs of a leaky roof,

but what you don't want them to see are

stains from water, grease or smoke and

ceiling cracks. Same for walls.

Buyers spend more time

than you would think

staring at ceilings.



(703) 589-384822

Paint

• Fix nail pops & cracks

• 3-color with neutral paint color

It's the most cost effective

improvement you can make!

Hire a professional. A

bad paint job will turn

off prospective buyers.



(703) 589-3848

Wallpaper

23

It's not that all buyers hate

wallpaper. They hate your wallpaper

- because it's your personal choice,

not theirs. And they hate all dated

wallpaper. Get rid of it



(703) 589-3848

Wood Paneling

24

Even if your wood paneling

is not real wood but

composite, you can paint it.

Paint it a neutral and soft

color after priming it.

Dated paneling must go. Older wood paneling

such as walnut, mahogany, cedar and pine, it's

all gone out of style.



(703) 589-3848

Textured Ceilings

25

Older popcorn ceilings with the "sparkles"

often contain asbestos and if disturbed are

health hazards. Say goodbye to it. But

even recently sprayed ceilings turn off

buyers.



(703) 589-384826

Hardwood Flooring &

Carpeting Hardwood Floors

If your home has hardwood floors, that's what

buyers want, and it would pay to have the carpeting

removed and the floors refinished.

Carpeting

If your sub-floor is plywood, then replace the

carpeting with light tan. Neutral carpeting is your

best bet for resale.

•Worn or outdated carpet should be replaced

•Dirty carpet should be cleaned



(703) 589-3848

Tile – Ceramic & Porcelain

27

The options are truly endless with respect

to color, texture and style of ceramic and

porcelain tiles. The hardest part is deciding

which one best fits with your space!

The best option for wet

environments and durability



(703) 589-3848

Roof & Exterior

28

If your home needs a new roof, bite the bullet

and do it. Even though most roofing tear-off jobs

take one to two days, buyers shy away from

buying a home if the roof needs to be replaced.

• Patch cement cracks in sidewalks

• Resurface asphalt driveways

• Plant flowers

• Caulk windows and doors

• Replace doorknobs and locks

• Fix or paint fences



(703) 589-384829

Landscaping

• It’s all about curb appeal!

• Fresh Mulch

• Mow the Lawn

• Trim Bushes

• Weed

If people drive by your home and are not

impressed they’re not going to walk inside.



(703) 589-384830

Tip

Applying mulch dye, which can be

purchased from a specialty landscape

supplier, is a low cost way of making

the mulch look new again.

Expect to pay about $80.00 per gallon.

Mulch Dye



(703) 589-384831

Tip

To achieve this level is usually only feasible by hiring a cleaning crew. In fact, having a cleaning service return weekly while your house is for sale is probably a pretty good investment.

Get your windows professionally cleaned inside and out too.

Your home must be clean!



(703) 589-384832

Tip

Clutter makes homes seem smaller and

disorganized.

Have you ever noticed that the really expensive

stores seem to have an expansive, clutter-

free layout, while "cheap" stores are often a

jumble of merchandise?

Eliminate Clutter



(703) 589-384833

Tip

Remove objects that your potential buyers won't be able to

identify with. For example, political and religious

items may turn off whole groups of buyers, because

they cannot "imagine" your home as their home.

Buying a home is an emotional decision, and you want

potential buyers to make an emotional connection with

your home by being able to "see" themselves in it.

De-Personalize



(703) 589-384834

Staging

Staging is what you do after you've

cleaned, de-cluttered, painted, made

repairs; it's all about dressing the

house for sale.



(703) 589-384835

Basement Makeover



(703) 589-384836

New Countertops & Wall Tile



(703) 589-384837

Granite Countertops



(703) 589-384838

Countertop & Paint

© 2005 Interior Makeovers




(703) 589-384839

Basement Improvement





(703) 589-384840

Formal Living Room



(703) 589-384841

Home Office



(703) 589-384842

Hardwood Floors



(703) 589-384843

Kitchen Makeover



(703) 589-384844

Kitchen Cabinets



(703) 589-384845

Kitchen Makeover



(703) 589-384846

Kitchen Makeover



(703) 589-384847

Kitchen Makeover



(703) 589-384848

Kitchen Makeover



(703) 589-384849

Kitchen Makeover



(703) 589-384850

Kitchen Makeover



(703) 589-384851

Bathroom



(703) 589-3848

52

Bathroom Improvement



(703) 589-384853

Bathroom



(703) 589-384854

Builders have MODEL

HOMES – Why?

TO CREATE SALES

They understand that buyers want a

home in near-perfect ―model home‖

move-in condition where all the buyer

must do is turn the key in the front

door and move in.



(703) 589-384855

Reasons Homeowners

Do Not Invest to Sell

their Home?

• Don’t have the time

• Think it is too costly

• Unsure of which improvements yield the highest return

• Believe their personal decoration style is appealing to today’s homebuyers

• Believe that a price allowance can be made when the home is sold


Fixing Up Your House to Sell – Session 2

(703) 589-3848

Mike Ford

Licensed Home Improvements

Contractor

Licensed Real Estate Salesperson

Highlights from the

NATIONAL ASSOCIATION

OF REALTORS®

2007 Profile of Buyers'

Home Features Preferences

What Buyers Want


(703) 589-384858

1. What single home

feature do buyers say

they want most in a

new home?

a) Walk-in closet in master bedroom

b) Central air conditioning

c) Backyard

d) Fully finished basement



(703) 589-384859

2. What’s the median size

of homes purchased

between late 2005 and

early 2007?

a) 2,230 square feet

b) 1,840 square feet

c) 1,450 square feet

d) 1,000 square feet



(703) 589-384860

3. Repeat buyers tend to be

choosier than first-time

buyers. In particular, repeat

buyers place much more

emphasis on these home

features:

a) Fireplaces and air filtration systems

b) Bay windows and finished basements

c) Oversized garages and master bedroom walk-in closets

d) Backyards and proximity to entertainment



(703) 589-384861

4. Within three months after

buying a home, nearly half

of all buyers remodeled or

made improvements to

which part of the house?

a) Master Bathroom

b) Backyard

c) Kitchen

d) Home office



(703) 589-384862

5. Which home feature saw

the biggest jump in buyer

popularity since 2004, when

NAR conducted its

previous buyer preference

survey?a) High-speed Internet access

b) Media room

c) Eat-in kitchen

d) Oversized garage



(703) 589-384863

6. What three features did

buyers say they’d be most

willing to pay extra for in a

home?a) Proximity to work, a wooded lot, and a

backyard or play area

b) Whirlpool baths, proximity to schools, and a deck

c) A corner lot, a lawn sprinkler system, and high-end kitchen appliances

d) Central air conditioning, walk-in closets, and hardwood floors



(703) 589-384864

7. A home’s energy

efficiency is most

important to which

segment of buyers?

a) Repeat buyers

b) Second-home buyers

c) New-home buyers

d) First-time buyers



(703) 589-384865

8. Where do first-time

home buyers tend to

purchase a home?

a) Rural area

b) City or urban area

c) Suburb or subdivision

d) Small town



(703) 589-384866

9. What’s the most

common type of home

purchased?

a) Single level

b) Split level

c) Two levels

d) Three levels



(703) 589-384867

10. What did new-home

buyers most wish their

home had more of?

a) Storage

b) Bedrooms

c) Kitchen space

d) Bathrooms



(703) 589-384868

What single home feature

do buyers say they want

most in a new home?

a) Walk-in closet in master bedroom

b) Central air conditioningc) Backyard

d) Fully finished basement



(703) 589-384869

What’s the median size of

homes purchased between

late 2005 and early 2007?

a) 2,230 square feet

b) 1,840 square feetc) 1,450 square feet

d) 1,000 square feet



(703) 589-384870

Repeat buyers tend to be choosier

than first-time buyers. In

particular, repeat buyers place

much more emphasis on these

home features:

a) Fireplaces and air filtration systems

b) Bay windows and finished basements

c) Oversized garages and master bedroom walk-in closets

d) Backyards and proximity to entertainment



(703) 589-384871

Within three months after

buying a home, nearly half of

all buyers remodeled or made

improvements to which part

of the house?

a) Master Bathroom

b) Backyard

c) Kitchen

d) Home office



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 72

Which home feature saw the

biggest jump in buyer

popularity since 2004, when

NAR conducted its previous

buyer preference survey?

a) High-speed Internet access

b) Media room

c) Eat-in kitchen

d) Oversized garage



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 73

What three features did

buyers say they’d be most

willing to pay extra for in a

home?a) Proximity to work, a wooded lot, and a backyard or

play area

b) Whirlpool baths, proximity to schools, and a deck

c) A corner lot, a lawn sprinkler system, and high-end kitchen appliances

d) Central air conditioning, walk-in closets, and hardwood floors



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 74

A home’s energy efficiency

is most important to which

segment of buyers?

a) Repeat buyers

b) Second-home buyers

c) New-home buyersd) First-time buyers



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 75

Where do first-time home

buyers tend to purchase a

home?

a) Rural area

b) City or urban area

c) Suburb or subdivision

d) Small town



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 76

What’s the most common

type of home purchased?

a) Single levelb) Split level

c) Two levels

d) Three levels



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 77

What did new-home buyers

most wish their home had

more of?

a) Storageb) Bedrooms

c) Kitchen space

d) Bathrooms


Highlights from the

NATIONAL ASSOCIATION

OF REALTORS®

2007 Profile of Buyers'

Home Features Preferences

What Buyers Want


(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 79

National Association of

Realtors Survey

• Home buyers were asked about 75 features and room types to assess the importance of each

• Buyers who didn’t get a feature they desired in the home they purchased, were asked how much extra they would have been willing to pay to get it

• The survey examined home improvement or remodeling projects undertaken by recent buyers

• The survey is based on 2,530 responses from buyers who purchased a home in between late 2006 and early 2007

• The sample was obtained from Experian, a firm that maintains an extensive database of recent home buyers derived from county records



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 80

What was Important while

searching for a home?

74%

57%

53%

50%

46%

40%

Central air conditioning

Garage with 2 or more spaces

Walk-in closet in master bedroom

Backyard or play area

Cable/Satellite TV-ready

High-speed Internet access

It was “very important” to find a home with:



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 81

Oversized Garages are

The New Big Thing With

Buyers

• The most significant change between the previous & current survey in what buyers consider very important is oversized garages (up 16 points)

• Hardwood floors, granite countertops, and cable-readiness follow



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 82

Change in Preferences

in Time

74%

57%

53%

50%

46%

46%

40%

28%

23%

73%

41%

51%

42%

40%

21%

17%

Central air conditioning

Garage with 2 or more spaces



Bedroom on main level

Cable/Satellite TV-ready

High-speed Internet access

Hardwood floors

Granite (or similar) countertops2007 survey

2004 survey

It was “very important” to find a home with:



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 83

Age Makes the Biggest

Difference in What Buyers

Want

Back yards for younger buyers

Walk-in closets for

older buyers


2/10/2011Mike

Ford

(703) 589-3848 84

Separate shower enclosure in master bath

20%26%

38% 37%

47%

59%55%

18-24 25-34 35-44 45-54 55-64 65-74 75 or

older

Eat-in kitchen

12%

24%

33% 35% 35%

44% 43%

18-24 25-34 35-44 45-54 55-64 65-74 75 or

older

The 2007 NAR Profile of Buyers' Home Features Preferences


35%

44%

57%53%

62%58%

71%

18-24 25-34 35-44 45-54 55-64 65-74 75 or

older


53%

60% 59%

45%

35%

14%17%

18-24 25-34 35-44 45-54 55-64 65-74 75 or

older

Examples of Differences in Desired

Features by Age of the Buyers


(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 85

Energy Efficiency is Most

Important to New-Home Buyers

As buyers age, this becomes more important



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 86The 2007 NAR Profile of Buyers' Home Features Preferences

46%

41%

50%

65%

39%

32%

38%

42%

55%

57%

56%

63%

46%

49%

44%

31%

52%

48%

53%

51%

41%

39%

37%

31%

8%

10%

6%

4%

9%

20%

10%

7%

5%

3%

7%

6%

ALL BUYERS

First-time buyers

Repeat buyers

Buyers of new homes

Buyers of existing homes

18-24

25-34

35-44

45-54

55-64

65-74

75 or older

Very important Somewhat important Not important

Age of Home Buyer:

How Important was a Home’s Energy

Efficiency When Searching for a Home?



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 87

From 2004 to 2007, the

size of the typical home

purchased increased by

about 100 square feet

The median age of

homes purchased

decreased from 15 to 12

years

Bigger and Younger



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 88

2007 2004

Medians

Size of home 1,840 sq. ft. 1,730 sq. ft.

Age of home 12 years 15 years

Number of levels 2 1

Number of bedrooms 3 4

Number of full bathrooms 2 2

Number of fireplaces 1 1

Central air conditioning 83% 83%

Garage 82% N/A

Basement 41% N/A

Previously owned 71% 71%

Purchase price (median) $205,000 N/A


Characteristics of Homes Purchased



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 89

Over four-fifths of homes purchased are

detached single-family homes

More than half are located in the suburbs

Detached and Suburban



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 90

82%

7%

5%

5%

Detached single-family

home

Townhouse/row house

Apartment/condo in 5 or

more unit building

Duplex/apartment/condo

in 2 to 4 unit building


Small town,

20%

Urban/

Central city,

15%

Rural area,

10%

Resort/

Recreation

area, 1%

Suburb/

Subdivision,

53%

Type and Location of Homes Purchased



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 91

Sixty percent of buyers

undertook home

improvement projects

immediately after the home

purchase

Median amount spent on

home improvement or

remodeling projects

undertaken within three

months of the purchase was

$4,350

From the Closing Table to the Home

Improvement Store



(703) 589-3848

2/10/2011Mike

Ford


59%

57%

59%

42%

65%

42%

50%

57%

64%

71%

72%

73%

ALL BUYERS

First-time buyers

Repeat buyers

Buyers of new homes

Buyers of existing homes

One year or less

2 to 5 years

6 to 10 years

11 to 20 years

21 to 30 years

31 to 50 years

51 or more years

Buyers who purchased homes aged:

Who Did Home Improvement Projects

Within Three Months of Purchase?



(703) 589-3848

2/10/2011Mike

Ford


47%

45%

43%

31%

22%

18%

14%

39%

39%

36%

35%

15%

12%

12%

Kitchen

Bathroom(s)

Bedroom(s)

Living room

Family room

Garage

Home office

Appliances

Lighting

Floor coverings

Landscaping

Additional storage

Windows

Fencing

Features added or replaced:

Rooms where improvements were undertaken:

Which Home Improvement or

Remodeling Projects?



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 94

Very Important Home

Features on the Rise

0

10

20

30

40

50

60

Granite Hardwood Cable Whirlpool

bath

closet/master

2007 2004



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2/10/2011Mike

Ford

(703) 589-3848 95

Where Buyers will Pay

for Key Features

0

10

20

30

40

50

60

Hardwood Floors Granite Countertops Oversize Garage

2007 2004



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 96

Improvement Justification

When you consider its value at resale, a

home improvement project costs only 20

cents to 25 cents on the dollar.

The other 75 cents to 80 cents spent on a

project goes directly back into the home

through increased value — not to

mention increased owner enjoyment.

Kermit Baker, director of the Remodeling Futures Program at

the Joint Center for Housing Studies at Harvard University.



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 97

What to Expect to Pay for

the Improvements

• Kitchens

• Countertops

• Bathrooms

• Flooring

• Painting

• Decks

• Landscaping

• Maintenance



(703) 589-3848

2/10/2011Mike

Ford

(703) 589-3848 98

Kitchens

• Paint the walls and update the floor if necessary.

• Replace old cabinet hardware — a low-cost improvement that makes a big difference in appearance.

• Be sure to go with a classic design and, if possible, use high quality materials. Replace dingy-looking or dated cabinets.

Basic improvements to your kitchen could be

the key to getting your house sold. For most

buyers, the kitchen is the heart of the house.



(703) 589-384899

Kitchen Cabinet Refacing

Expect to pay $130 to $150 per opening. This means every single opening in your kitchen... doors, drawer fronts and false fronts. Each door is an opening. The average price for materials and labor, runs anywhere from $4,000 to $8,000 depending on door style, wood species, stain choice, and decorative trims.



(703) 589-3848100

The Downside to Cabinet

Refacing

1. Limited to existing layout

2. Materials limitations - There generally are three finish options: plastic laminates, rigid thermofoils (RTF) and wood veneer.

3. Other conditions that rule out refacing include existing cabinets that are beginning to fall apart or aren't well built to begin with; metal cabinets that are rusting; and larger structural issues, like floors that have settled and left cabinets out of kilter.



(703) 589-3848101

Kitchen – Midrange Major

Remodel

The average amount spent on a

midrange update in the U.S.

is $58,897.00.

Source: Remodeling 2010–11 Cost vs.

Value Report (www.costvsvalue.com)

Resale Value - $43,456



(703) 589-3848

Kitchen – Midrange

Major Remodel• Update 200-square-foot kitchen

• 30 linear feet of semi-custom wood cabinets

• 3-by-5-foot island

• Laminate countertops

• Standard double-tub stainless-steel sink with standard single-lever faucet

• Energy efficient wall oven, cooktop, ventilation system, built-in microwave, dishwasher, garbage disposal

• Custom lighting

• Resilient flooring

• Painted walls, trim, and ceiling.

102





(703) 589-3848103

Kitchen – Upscale Major

Remodel


major kitchen-remodeling

job in the U.S. is $115,436.






(703) 589-3848

Kitchen – Upscale

Major Remodel• Update outmoded 200-square-foot kitchen

• 30 linear feet of top-of-the-line custom cherry cabinets with built-in sliding shelves and other interior accessories

• Stone countertops

• Imported ceramic- or glass tile backsplash

• Built-in refrigerator, cooktop, and 36-inch commercial grade range and vent hood; built-in warming drawer, trash compactor, and built-in combination microwave and convection oven

• High-end undermount sink with designer faucets

• Built-in water filtration system

• General and task lighting including low-voltage undercabinetlights

• Cork flooring, cherry trim.

104





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Ford

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Countertop Types

Granite $49.00 to $100.00 +

Corian® $40.00 to $85.00

Laminates $15.00 to $30.00

Engineered Stone (Silestone®) $70.00 to $120.00

Marble $69.00 to $79.00

Limestone Approximately $100.00

Soapstone $55.00

Polished Concrete, Glass

(Icestone)

Approximately $80.00

Volcanic Lavastone Starts at $250.00

Type Price Per Square Foot



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Ford

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Countertop Types

Granite The most popular choice. Durable and lots of

color choices

Corian® Not too popular in the Northern Virginia

market. Has a ―plastic look‖

Laminates Low end countertop

Engineered Stone

(Silestone®)

Gaining popularity! More color choices than

in the past

Marble Italians have been using it for years. Not as

durable as granite

Limestone Looks great, but not very durable

Soapstone Looks Great – Scratches easily

Polished Concrete, Glass

(Icestone)

Glass (Icestone) – Requires more

maintenance

Volcanic Lavastone Very Expensive



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Bathroom – Midrange

Major Remodel

A midrange full-bath

remodeling job in the U.S.

has an average price tag of

$17,167.






(703) 589-3848

Bathroom – Midrange

Major Remodel• Update an existing 5-by-7-foot bathroom

• Replace all fixtures

• 30-by-60 inch porcelain-on-steel tub

• 4-by-4-inch ceramic tile surround

• Single-lever temperature and pressure-balanced shower control

• Standard white toilet

• Solid-surface vanity counter with integral sink

• Recessed medicine cabinet with light

• Ceramic tile floor

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Bathroom – Upscale

Major Remodel

109


major upscale bathroom

remodeling job in the U.S. is

$55,398.






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Bathroom – Upscale

Major Remodel• Expand an existing 35-square-foot bathroom to 100 square feet within existing house footprint. Relocate

all fixtures

• 42-by-42-inch neo-angle shower

• Ceramic tile walls with accent strip

• Recessed shower caddy

• Body-spray fixtures

• Frameless glass enclosure

• Customized whirlpool tub

• Stone countertop with two sinks; two mirrored medicine cabinets with lighting

• Compartmentalized commode area with one-piece toilet

• Humidistat controlled exhaust fan

• Color fixtures

• Larger matching ceramic tiles on the floor, laid on the diagonal with ceramic tile base molding

• General and spot lighting including waterproof shower fixture

• Custom drawer base and wall cabinets for a built-in look

• Extend HVAC system

• Electric in-floor heating and heated towel bars.





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Ford

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Flooring

Hardwood Floors $7.00 to $12.00 per

square foot

Ceramic Tile

Floors

$6.00 to $10.00 per

square foot

Carpet $18.00 to $30.00 per

yard

Laminate Floors $6.00 to $12.00 per

square foot

Vinyl Floors $18.00 to $30.00 per

yard



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Ford

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Paint

For most exterior paint jobs, labor makes up about 75-85% of the cost of painting your house, while actual paint and supplies makes up only 15-25%.

Do not skimp on paint quality when choosing your paint. Paying a few extra bucks per gallon might add $200 to the total job, but if your paint lasts for 8 years instead of 4 years, that is a pretty

minor expense to incur.



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2/10/2011Mike

Ford

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Paint

Costs typically average $1,500-$3,000

for an average single-story, three-

bedroom home, but easily run $3,000-

$5,500 or more for a multi-story or

multi-level larger house.



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Ford

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Inexpensive Tip #6

• Adding crown molding, wainscoting

and coffered ceilings can have an

immediate impact on your home.

• Replacing baseboard, casing and chair

rail can have a dramatic effect as

well.



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2/10/2011Mike

Ford

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Decks

Installing a deck may be the most cost-

efficient way to add square footage to

your house, and of all the outdoor

home improvements except painting,

it may be the most reliable value.

Deck additions average $14,728



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2/10/2011Mike

Ford

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New Space

As a rule, improvements that increase the

functional space of a home hold their

value longer than ones that just make a

house look better. It's also significantly

cheaper than adding an addition to your

home.

Converting an attic into a bedroom, for

example, usually costs about $35,960



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Ford

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Basement

Turning your basement into a room

for socializing will set you back,

on average, $56,724



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2/10/2011Mike

Ford

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Landscaping

Fancy gardens — which will require time and money to tend — usually won't add to the offering price.

• In general, landscaping is for your own enjoyment. It may be a $40,000 investment, but it will not add $40,000 to the value of your house.

• The same goes for expensive fences and stone walls. They look nice, but buyers don't pay up for them.



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2/10/2011Mike

Ford

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Home Maintenance

It may not be all that enjoyable, but it's the basic improvements that may have the greatest return on your home's value. "You could have a beautiful new kitchen, but if your roof is leaking, you have a real problem. So if you're thinking of putting your house on the market in the next year or so, be sure to tackle any problems with the home's structure or mechanical systems before you, say, install that hot tub you've always dreamed of.


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