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Company Profile 2011 Slide 1

Access Solutions for Carrier and Corporate Networks

Presented by:

Efraim Wachtel

President & CEO

RAD Data Communications Ltd. Unique Access Solutions

Australian Delegation February 2012

Company Profile 2011 Slide 2

• Market-leading manufacturer of access product solutions for carriers, service providers and enterprise customers

• Established in 1981 and privately owned

• Design & Manufacturing in Israel

• 1,000 Employees worldwide

Europe

46%

RAD Data Communications

Japan

Argentina

Australia

France

Germany

India

Italy

UK

USA

Canada Russia

Brazil

China Israel Hong Kong

Philippines

Indonesia

Vietnam

Worldwide Presence

300 sales channels in 165 countries

Worldwide Distribution of Sales in 2011

North America

21%

Latin America

16%

Africa 4%

Oceania 3%

Europe 39%

APAC

15%

Israel 2%

Total RAD Sales in 2011 = $163 Million

Company Profile 2011 Slide 3

RAD Data Communications Member of the RAD Group

Wireless USB

Chipset Solutions

Established: 2001

The Access

Company

Established: 1981

Wireless Mobile

Backhaul

Established: 1996

Hi-end Adapters

for Servers

Established: 1987

CWDM and DWDM

Solutions

Established: 2000

Network Test

Solutions

Established: 1991

Integrated Application Delivery Established: 1997

No. of employees = 4,500 Group sales in 2011= $1.2 Billion

Group Distributor in

Israel and Worldwide

System Integrator

Established:

Sub-6GHz Wireless

Backhaul

Established: 1997

Mobile TV

Transmitters

Established: 2006

Video Conference

Solutions over IP

Established: 1992

Coordinated Strategy

Shared Sales Channels

Joint Development & Technology Sharing

Some Companies are Public Industrial Communication Solutions

Established: 2009

Company Profile 2011 Slide 4

RAD Products Strategy

Network Core Services/CPE

New Packet-Switched Core Networks

GbE, IP, MPLS

Legacy Core Networks SONET/SDH, ATM

• Continued support of Legacy Services over legacy networks

• Access and aggregation for Carrier Ethernet

• Legacy Services over NGN - Ethernet/MPLS/IP backbones

• New Ethernet services over existing (PDH/SDH/ATM) backbones

Legacy

New

Access

Legacy Services Existing Equipment

ATM DSLAM

2G BTS 3G NodeB

Serial

New Services and Equipment

IP RAN 4G eNodeB

IP DSLAM

Ethernet

Access That Lasts

Company Profile 2011 Slide 5

Main Solutions

Legacy Migration Legacy Traffic over Packet Networks - IP/MPLS

Multiservice Access & First Mile Multiservice Access Platform: NTUs, Multiplexers, DACS, Copper/Fiber/DSL/Wireless Modems, Multiplexers and IADs

Carrier Ethernet Access Ethernet Access over Fiber, DSL and Legacy Networks

Mobile Backhaul Backhaul Solutions over Any Infrastructure

Skip

Company Profile 2011 Slide 10

Selected References Worldwide Customer Base by Industry

Carriers & Service Providers

Mobile Operators

Utilities Transportation

Government, Military & Financial

Company Profile 2011 Slide 11

Selected References in Australia

Alcatel-Lucent

Boeing

Citylink

Digicel

Huawei

Hutchinson

Kordia

NextGen

NSW Police, QLD Police

NSW Rail, Queensland Rail, VIC Track

Optus

Pacnet

Powercor, Powerlink, Western Power, ETSA

Primus

Reach

Telstra

TelstraClear

Telecom Fiji

Telecom NZ

Thales

Vodafone

Company Profile 2011 Slide 12

Driven By Innovation

Pioneered pseudowire technologies and pseudowire access solutions (TDMoIP)

First to “squeeze” smart interworking devices into SFP form factor

Led industry timing synchronization over PSN: first to deploy Sync Ethernet and live Tier 1 test of 1588-2008

Brought first implementation of cell-site gateway over packet for mobile backhaul

Entered the Guinness Book of Records for developing the world’s smallest data modem

RAD serves as an incubator and source of human capital for hundreds of Israel-based start-ups, and established companies and venture capital firms

Company Profile 2011 Slide 13

RAD Genealogical Map

RAD Group Companies

Spin-Offs and VCs

8 Generations 110 Companies 8 IPOs, 19 M&As

Company Profile 2011 Slide 14

•thank you

www.rad.com

Thank you for your attention

Looking forward to continued cooperation